
The Entrepreneur Experiment
Every week, I sit down with extraordinary founders to explore how they build thriving businesses, maintain peak physical health, and cultivate sharp, resilient minds.
This is your journey to learn from the best—world-class entrepreneurs, elite thinkers, and peak performers who have mastered success in business, body, and brain.
This isn’t just a podcast; it’s a blueprint for a new kind of founder—one who balances ambition with wellness, hard work with mental fitness, and success with purpose.
Together, we’ll discover the habits, systems, and strategies they use to create their unique formulas for success.
Join me as you learn how to build like a founder, train like an athlete, and think like an artist—so we can all find our formula for success.
Latest episodes

Dec 3, 2024 • 9min
EE 393 - Mentor Moment - James Whelton - Find Joy in the Process
Every great founder needs a mentor. That is why every single week, I bring you a new one. In this Mentor Moment, James Whelton dives into the importance of finding joy in the process over just chasing outcomes. He shares a key insight: if you're spending 90% of your time on the journey, it only makes sense to enjoy it. James reflects on his own experiences and how this mindset shaped his approach to work and success. This is a must-listen for anyone seeking a fresh perspective on aligning passion with purpose. To listen to the full episode go back to episode 306. --- Thanks to my season title partner Local Enterprise Office: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above.

Nov 28, 2024 • 2h 3min
EE 392 - The Disruptive World of Dylan Collins - The Founders Formula for Serial Success
What does it take to build the backbone of one of the biggest gaming franchises in history and revolutionize digital safety for kids? In this episode of The Entrepreneur Experiment, Gary Fox sits down with Dylan Collins, the mastermind behind Demonware and SuperAwesome. Dylan shares the story of creating Demonware, the tech infrastructure that powers the online experience for games like Call of Duty, before selling it to Activision Blizzard in a landmark deal. But his journey didn’t stop there. Dylan went on to found SuperAwesome, a company dedicated to making the internet safer for kids, which was later acquired by Epic Games, creators of Fortnite. In this candid conversation, Dylan unpacks: The high-stakes decisions behind building and selling two global companies. How he predicted and shaped the future of gaming and children’s technology. Why digital safety is the next frontier in tech innovation. The mindset that keeps him asking, “What’s next?” after every success. Get inspired by one of the sharpest entrepreneurial minds of our time and learn how to anticipate trends, scale businesses, and stay ahead in the fast-moving world of tech. (00:00) Entrepreneur Experiment Podcast With Dylan Collins (10:51) Surviving and Thriving in Business (14:37) Future of AI and Market Growth (21:41) Future of Physical Service Layers (28:42) The Future of Technology and Society (34:07) Global Fertility Rates and Investment Trends (47:24) Founder Insights on Selling Companies (01:00:54) Gaming Industry Entrepreneurship Explored (01:04:41) Building Relationships for Successful Acquisitions (01:10:54) Retail Power and Financial Literacy (01:20:43) Learning From Experiments and History (01:28:23) Ancient Mysteries and Founder Chemistry (01:38:29) Effective Capital Allocation Strategies (01:53:24) Strategies for Business Growth and Investments (02:02:56) Extended Entrepreneurial Interview With Dylan Collins --- Thanks to my season title partner Local Enterprise Office: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above.

Nov 24, 2024 • 9min
EE 391 - Mentor Moment - Ray Nolan - Don't look to people to solve your problems
Today's mentor is serial founder & investor, Ray Nolan. Ray built and sold Hostelworld for one of Ireland's biggest tech sales at the time for $500 million. He gives us a brutally honest assessment of the entrepreneur ecosystem in Ireland and the faults in the political support or lack of it. If you want to listen to the full episode with Ray, go back to episode 304. --- Thanks to my season title partner Local Enterprise Office: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above.

Nov 21, 2024 • 1h 6min
EE 390 - €0 to €100 Million: How Phillip McGlade Built Europe’s Top Aesthetic Empire
In this episode, I sit down with Phillip McGlade, the CEO of Therapie Clinics, to uncover the secrets behind building Europe’s largest aesthetics chain—a business turning over €100 million annually. With 77 clinics across the globe, Therapie has become a household name in beauty and wellness. But Phillip isn’t stopping there; he’s now expanding into fertility clinics, tackling deeply personal and impactful challenges. We dive into the mindset that fueled 14 years of relentless growth, the sacrifices Phillip has made along the way, and how he balances family with building a business empire. You’ll hear about the big risks, bold moves, and lessons learned from scaling not just one, but two life-changing ventures. Whether you're a founder, aspiring entrepreneur, or just curious about what it takes to create a €100+ million business, this conversation will leave you inspired and ready to take action. --- Thanks to my season title partner Local Enterprise Office: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above.

Nov 14, 2024 • 1h 20min
EE 389 - Why Most Restaurants Fail – Conor Sheridan’s $25M Mission with Nory
In this episode, Gary sits down with Conor Sheridan, the mastermind behind Mad Egg & Nory, to dive into the nitty-gritty of the restaurant world and how he's shaking things up. This is the second time Conor has been on the pod and we catch up on a whirlwind few years for Conor as he raised $25 million to build Nory, the operating system for restaurants. Conor is building the ultimate operating system for restaurants to help them thrive, not just survive. We chat about why so many restaurants struggle with profit, how digital tools can change the game, and what it takes to scale up from a local spot to a powerhouse brand. Whether you’re in hospitality or just hungry for business insights, Conor’s journey will inspire and entertain. Tune in and get a taste of the future of dining! Here is a sneak peek of some of the lessons in today's pod. Optimize for Efficiency: Profitability often hinges on operational efficiency rather than just increasing sales. Adapt Quickly: Embrace adaptability as a survival tool, especially in competitive or challenging markets. Leverage Technology: Use digital tools to streamline operations and stay competitive in a fast-evolving industry. Tell a Compelling Story: When fundraising, present a clear vision that solves real, pressing problems. Build a Strong Culture: Cultivating a positive work culture aligns your team with the mission and fuels growth. Show Notes Connect with Conor Sheridan: Mad Egg Nory Connect with Gary Fox: Follow Gary on LinkedIn Join Gary's free weekly email newsletter community. Listen & Subscribe: Don’t miss out on future episodes where we uncover the founder’s formula for success. Subscribe on Apple Podcasts, Spotify, YouTube or wherever you get your podcasts! --- Thanks to my season title partner Local Enterprise Office: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above.

Nov 7, 2024 • 1h 21min
EE 388 - World Exclusive - Founder Reveals Stealth Startup & Reveals Famous Investors for the First Time - Will O'Brien
Today, we have a world exclusive. Will O'Brien unveils his stealth startup to the world for the first time. Will is my pick for the rising star of season 22 and this episode will clearly show why. Not only is he backed by some of the hottest investors in the world, he is solving a problem that could potentially save the world. Will shares the rationale behind keeping his company under wraps for so long, focusing on engineering challenges away from the public eye. Our conversation then turns to the ambitious quest of seagrass restoration, an innovative solution for carbon removal. We explore the immense potential of scaling restoration efforts, fueled by global climate goals, and discuss the strategic fundraising journey that brought on board top-tier investors aligned with the venture's long-term vision. Will is a fascinating guy and we explore some of his wilder adventures including going to live with Buddhist monks and writing letters to Denis O'Brien which landed him a dream job. --- Thanks to my season title partner Local Enterprise Office: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above.

Nov 4, 2024 • 14min
EE 387 - Mentor Moment - Write Better, Sell More - Eamon Fitzgerald
Every great founder needs a mentor. That is why every single week, I bring you a new one. Bad writing and communication is holding your business back. Learn how to unlock this marketing superpower in today's Mentor Moment. Eamon Fitzgerald has used writing and in particular email newsletters to grow a business worth millions. Eamon is the founder of WineSpark. --- Thanks to my season title partner Local Enterprise Office: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above. --- Listen to the full Eamon episode: https://youtu.be/YKIHvFW6hEc?si=6KtBT1xCZktYWpQ7

Oct 31, 2024 • 1h 33min
EE 386 - The Marketing Genius Behind Whoop: Briain Curtin’s Playbook for Everyday Athletes & Sports Superstars
Today, we sit down with Briain Curtin, the Irishman leading the marketing behind one of my favourite brands, Whoop. I've been using Whoop since 2019 to elevate my fitness, help recovery and guide me on my longevity journey. As VP of Global Marketing, Briain is the brains behind campaigns with global superstars such as Rory McIlroy, Christiano Ronaldo and Michael Phelps. Briain shares how Whoop has carved its unique path in the wellness industry through relentless innovation, a commitment to science-backed insights, and a user-centered design philosophy. On top of all that, you'll get a marketing masterclass from one of the brightest minds in sports marketing. From helping elite athletes optimize their performance to supporting everyday individuals on their wellness journey, Whoop is transforming the way we understand our bodies. Briain discusses the brand’s approach to creating wearable tech that isn’t just a gadget but an empowering tool for life-changing health decisions. In This Episode, You’ll Learn: The Whoop Philosophy: How Whoop approaches wellness from a health-first perspective, focusing on meaningful, real-time data. Innovation in Wearable Tech: What sets Whoop apart in the health tech industry, including its commitment to continuous improvement and cutting-edge features. The Power of Data: How Whoop’s technology provides actionable insights into recovery, sleep, and overall wellness. User-Centered Design: Why Whoop places its users at the heart of its innovation, constantly evolving to meet the needs of diverse groups, from athletes to professionals. Future of Health Tech: Briain’s insights into where the wellness industry is headed and Whoop’s role in shaping it. Get a free Whoop & a month free: https://join.whoop.com/9736D656 --- Thanks to my season title partner Local Enterprise Offices: https://bit.ly/leodigital21 Find out more about digitalisation for your business in the link above. Show Notes Links & Resources: Whoop Website Connect with Briain Curtin on LinkedIn Check out Whoop’s latest features and advancements on social media: Instagram, Twitter

Oct 26, 2024 • 13min
EE 385 - Mentor Moment - Transforming Your Life with James McCormack
Every top founder needs a great mentor. Each week, I bring you a brand new mentor who can help you on your journey. This week is a great friend of mine, my real-life mentor and accountability buddy, James McCormack. In this raw episode, he shares the moment when he knew his life must change and the dramatic steps he took to reshape his entire world in the last 5 years. To listen to the full episode, go to episode 302. --- Thanks to my season partners Local Enterprise Office: https://rebrand.ly/EELEO Property Bridges: https://rebrand.ly/eepropbridge Azure Communications: https://rebrand.ly/eeazure *Use code Fox20 to get a 20% discount with Azure

Oct 24, 2024 • 1h 14min
EE 384 - Banker Turned Builder: How David Jelly Reinvented Property Finance
David Jelly, founder of Property Bridges and former banker, shares his remarkable shift from finance to PropTech. He discusses his disillusionment with traditional banking and the inspiration to innovate property investment. David emphasizes the role of technology in solving real-world issues and offers valuable insights on navigating the investment landscape. He tackles housing challenges in Ireland, focusing on the difficulties young buyers face, and explores the future of construction technology through advancements like modular building and 3D printing.