

App Marketing by App Masters
Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
Episodes
Mentioned books

Mar 1, 2018 • 20min
628: What Determines Keyword Ranking with Francisco Park
Coming up is a coaching call where you will discover what determines keyword rankings, how to name your app name for optimal growth and when the optimal time to ask for an App Store review is.
Francisco Park is the creator of Hashtag Bank

Feb 28, 2018 • 6min
How App Store Reviews Impact Keyword Rankings
Will buying App Store Reviews increase your keyword rankings? Well I have a phenomenal case study just for you!
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/lDQpTff-vTc

Feb 27, 2018 • 31min
627: Calio Founders on Solving the Social Paradox
You know how technology brings us together like we know what everyone's doing at all times, but we don't really know each other on a deeper level. Well today's guests built a calendar app that is on a mission to make sure we all come together in person. You will discover key lessons about fundraising, why they decided to rebrand even after an Apple Feature and how they use events to promote their app.
Ramy Al-Kadhi and Latif Baluch are Co-Founders of Calio & Founder of The Social Corporations.

Feb 22, 2018 • 20min
626: 4X Revenue with ASO with Lewis Smith
Coming up is a coaching call where the developer 4X his revenue by listening to my advice and moving his target keywords to the left of the app title. You will discover how to balance branding vs search traffic, using the Spanish Mexico localization to maximize your keywords and feedback on his screenshots.
Lewis Smith is an indie app developer.

Feb 21, 2018 • 4min
Mobile App Localization: Is it worth it?
Should you localize your app upon launch? Is it worth the investment? I share real life experience and data with you.
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/rwp1wmM5qBo

Feb 20, 2018 • 28min
625: How to Use Tumblr for App Downloads with Heidi Yu
Today's guest shares how you can drive app downloads using a forgotten social network called Tumblr. Also you will discover how her company is incorporating cryptocurrency into their product.
Heidi Yu is the CEO / Co-Founder Boostinsider & BOOSTO.

Feb 15, 2018 • 20min
624: How to Use Email Marketing to Increase In-App Conversions with Ronnie Harper
Coming is a coaching call with a founder of a sports nutrition app who already has an audience to launch to. You will discover how to increase conversions, how to run the paid to free campaign with a subscription app, how to soft launch and how to use drip email marketing to increase your sales.
Ronnie Harper is the creator of Eat 2 Win.

Feb 14, 2018 • 10min
How to Get Keywords Ranked on Google Play
Coming up you're going to discover how to get keywords ranked on Google Play.
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/V_np-SjFVmo

Feb 13, 2018 • 33min
623: How to Optimize In-App Purchases for Your Games with Doron Kagan
Today's guest has two successful exits in the mobile gaming space and he shares a brand new SDK that will automatically increase in-app purchase sales in your games. Also, listen to the part of the show when he talks about the importance of having starter packs in your games to increase sales.
Doron Kagan is the Co-Founder & CEO at Game of Whales.

Feb 9, 2018 • 10min
How to Write Killer Sales Copy to Increase Downloads
I'm going to show you a dead simple way to come with the right sales words to use in your App Store screenshots to increase downloads.
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/1VZXfPSxIIg