Content Is Profit

BIZBROS

Welcome to the Content Is Profit Show.In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business.After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue.You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time. The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.

Episodes

Mentioned books

Jul 12, 2022 • 1h 9min

Find, Extract, And Implement Your Genius Into An Authority-Building Book ft. Julie Eason (E292)

If you want to be an authority in your market, you need to author a book. Period.Think about it. All thought leaders in your market have published a book, if not many. Actually, you probably found out about them by reading their book.But the mere thought of writing a book is overwhelming. “I can barely write a social media caption, how am I supposed to write an entire book? Where do I even begin?”Fortunately, for you, today’s conversation is with the ghost writer and editor responsible for some legendary books: DotCom Secrets by Russell Brunson, Ultimate Sales Machine (the new edition by Amanda Holmes), and many more.By the way, if you have not read any of those books, make sure to pick a copy ASAP. They’re better than any marketing degree.Either way, our good friend Julie Eason, shared some #GoldenBoulders that can be applied not only to writing a book in a week, but to create content efficiently without running out of things to say.You’ll learn:✍️ How To Never Run Out of Ideas✍️ The Framework That Helped Julie Write A Book In 7 Days.✍️ Frameworks And Structures To Keep Readers Hooked✍️ And Much More!Hope you enjoy this conversation as much as we did!👉 Make sure to connect with Julie!👉 Subscribe to Content Is Profit and leave an honest review!Questions? Connect with us here.Get Your Minimum Viable Content Cheat Sheet for FREE:www.contentisprofit.comConnect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Julie Eason!www.JulieAnneEason.com FacebookInstagramLinkedInSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Jul 9, 2022 • 47min

Marketing a Unicorn Startup & B2B Demand Generation Engines ft. Elena Hassan (E288)

What does a bootstrapped company, an early-stage startup, and a billion dollar unicorn have in common?Resources.Even though they all deal with vastly different ones, they all have to properly manage their resources in order to hit their goals.Now, Elena Hassan is someone that has dealt with marketing in all of these business stages. You could say that she started from the bottom and now she’s here, and by “here” we mean head of marketing for a tech unicorn.Some of this conversation’s #GoldenBoulders were:🚀 Leveraging Bootstrapped Marketing Strategies🚀 Developing Brand Recognition And A Digital Footprint🚀 The Importance Of Developing Your Personal Brand🚀 And Much More!We hope you enjoy this conversation as much as we did!Questions? Connect with us here.Get Your Minimum Viable Content Cheat Sheet for FREE:www.contentisprofit.comConnect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Elena Hassanwww.SaasFluent.com FacebookInstagramLinkedIn Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Jun 30, 2022 • 26min

Leverage Trends To Generate Attention! (E287)

You want traffic. Marketers want traffic. Business owners want traffic; that top-of-funnel level of attention that redirects to your business and offers which connect you with prospects.The only place you don’t traffic is on the streets. But you have nothing to worry about because the only traffic you’ll get into is the one that’s interested in what you have to say and offer. Ain’t that the dream?So, how can we increase our top-of-funnel traffic? How can we garner the right people’s attention?Quick answer: Trends.Long -and in my humble opinion the most-worthy- answer: This podcast episode 😎Listen to learn how to spot trends, what characterizes them, and how you can leverage this “bad bois” to drive attention to YOU.All this with a few sprinkles of great stories/case studies.People deserve to see your glowing-sexy-self sharing how you can help them solve their problems; and by learning how to leverage trends you’ll get to do just that.Questions? Hit us up here.Get Your Minimum Viable Content Cheat Sheet for FREE:www.contentisprofit.comConnect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Jun 28, 2022 • 28min

Work Less, Earn More, And G.R.O.W. Your Business ft. Diana Lidstone (Podapalooza Special)

In this episode we bring a special conversation we had during the Podapalooza event in which we talked about growing your business and the challenges that come throughout the journey.Today’s special guest is Diana Lidstone. An entrepreneur focused on helping coaching and consultants earn more while working less.Enjoy!Get Your Minimum Viable Content Cheat Sheet for FREE:www.contentisprofit.comConnect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Diana Lidstone:www.dianalidstone.com Listen to Diana’s Podcast: The Grow Equation Business Podcast 👉 Learn more about Podapalooza!Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Jun 23, 2022 • 24min

Managing Publishing Friction And Dealing With Resistance! (E286)

Most people know they need to create content when it comes to marketing their business. With prospects controlling most of their purchasing journey, marketers are left to create content that positively influences their decisions.But when it comes down to creating such content, a lot of people experience friction. What should you say to get your prospects' attention?How should you communicate it? And once you decide on all that, you still need to create and distribute the content. No easy task.That’s why in today’s conversation we talked about managing and/or minimizing friction so you can find your consistency and get your message in front of your audience.Enjoy!Get Your Minimum Viable Content Cheat Sheet for FREE:www.contentisprofit.comConnect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Jun 21, 2022 • 25min

Become A Thought Leader: Is Giving Value Enough? (E285)

“Share everything of value. Give away all your knowledge” is common advice in today’s marketing world. But is it enough to become a thought leader inside a field? Is it enough to become an expert?In today’s conversation we share our thoughts around what it means to be an expert, THE expert, or a thought leader -inspired by Alan Weiss’ book, Million Dollar Consulting.Enjoy!Get Your Minimum Viable Content Cheat Sheet for FREE:www.contentisprofit.comConnect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

Jun 18, 2022 • 21min

Can a Vlog Change Everything? 10 Year Old Project Comes to Life.

For the longest time, this topic has been present.It has been the start of many things, projects, stories, and eye rolls (yes, you read that right)Over the last few weeks, the thought has been very intense and this week I made a decision.I want to try and execute on it. The results?Potentially MASSIVE. Here to something very exciting!Let's break it down!Get Your Minimum Viable Content Cheat Sheet for FREE:www.contentisprofit.comConnect with BIZBROS:Join the Content Is Profit’s Facebook Group!FacebookInstagram Connect with FONZI:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterConnect with Phill Agnew!www.nudgepocast.com TwitterLinkedInTikTok Resources Mentioned In This Episode:📖 Nudge by Richard Thaler & Cass Sunstein📖 The Art of Thinking Clearly by Rolf Dobelli📖 Influence by Robert Cialdini📖 The Choice Factory by Richard Shotton📖 Predictably Irrational by Dan Ariely📖 The Biggest Bluff by Maria KonnikovaSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. You can go here to see the full list of episodes

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