

The SDM Show
Rob Cairns
The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
Episodes
Mentioned books

Dec 15, 2021 • 15min
Episode 174 State of the Word Summary and Analysis
Rob Cairns talks about the State of the Word and he offers his analysis.
Show Highlights:
WordPress 5.9.
Gutenberg.
Roadmap for the future.

Dec 10, 2021 • 5min
Episode 173: A Copywriting Tip
Rob Cairns gives you a key copywriting tip.
Show Highlights
Why you should write for the reader.
The Start with Why.
Some tips on how to use "Why" in your copy.

Dec 8, 2021 • 1h 37min
Episode 172: WordPress 2021 Year In Review
In this podcast, a panel of Rob Cairns, Davinder Singh Kanith, Todd Jones and Ryan Waterbury sit down to discuss the year in review.
Show Highlights:
The Year In Review
The WordPress Community.
Big Events for the WordPress Community.
Things you would like to see for 2022.

Dec 7, 2021 • 31min
Episode 171: Talking Newsletter Glue with Lesley Sim
Rob Cairns sits down to talk about Newsletter Glue with Lesley Sim.
Show Highlights:
What is Newsletter Glue?
The one thing most people like about the product?
Most requested feature.
Product Roadmap.

Nov 29, 2021 • 5min
Episode 170: Bloomex Does Marketing Right
In this podcast, Rob Cairns talks about an online flower retailer and how they do marketing.
Show Highlights:
How to get new customers at a low cpa.
Paying it forward in Marketing.
A unique marketing experience.

Nov 26, 2021 • 43min
Episode 169: Talking Business Processes With Briar Harvey
Rob Cairns sits down with Briar Harvey about Business Processes and why they matter.
Show Highlights:
Why you need processes in business.
How do you determine processes.
How business processes can improve your productivity.

Nov 25, 2021 • 8min
Episode 162 What is Wrong With The VA Industry
n this episode, Rob Cairns talks about some recent experiences in the VA iindustry and what is wrong with it.
Show Highlights:
What is wrong with the VA Industry,
Do Va's understand marketing?
Do Va's understand PR?

Nov 23, 2021 • 9min
Episode 168: Thank You Paul Lacey
In the past 2 weeks my good friend Paul Lacey stepped back from many things he was doing in the WordPress Space. This is a very personal episode where I say thank you to Paul for what he has done for our community and what he means to me.

Nov 12, 2021 • 38min
Episode 167: The Page Builder Summit With Nathan Wrigley
In this episode Rob Cairns sits down with Nathan Wrigley to talk about the page builder summitt.
Show Hightlights:
Why the Page Builder Summit?
Lessons learned doing the summit.
Preperation required to do the summit.
Live vs pre recorded talks.
The challenge of doing live talks.

Nov 10, 2021 • 5min
Episode 166: Why You Need a Podcast Host
In this episodem Rob Cairns talks about Why You Need a Podcast Host.
Show Highlights:
Why You Need a Podcast Host?
Bandwidth Issues If you self host.
What podcast hosts do well.


