
The SDM Show
The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
Latest episodes

May 5, 2022 • 40min
Episode 231: Talking LifterLMS
Rob Cairns talks to Chris Badgett about LifterLMS.
Show Highlights:
What is LifterLMS?
How was LifterLMS founded?
Uses for a LMS product.
Features of LifterLMS.

May 3, 2022 • 6min
Episode 230: Why You Do Not Need a Share Button on a Website
Rob Cairns talks about why websites do not need share buttons.
Show Highlights:
Old standards.
How trends have changed.
How users share information.

Apr 28, 2022 • 40min
Episode 229: Talking Web Development and GoDaddy
Rob Cairns sits down with Adam Warner and talks Web Development, WordPress and GoDaddy.
Show Highlights:
Why WordPress.
How GoDaddy has changed.
The benefit to GoDaddy's Woo managed hosting.
The Pagely aquisition.
Things comming in the future from GoDaddy.

Apr 26, 2022 • 10min
Episode 228: Why To Use WordPress
In this episode, Rob Cairns talks about why you should use WordPress.
Show Highlights:
WordPress is open source.
WordPress is flexible.
WordPress is cost effective.

Apr 22, 2022 • 1h 32min
Episode 227: How to Build a YouTube Channel
Rob Cairns sits down with one of his mentors, Paul Tobey and talks about how to build a YouTube channel.
Show Highlights:
Paul's compelling story on how he became a digital marketer.
Why the Youtube channel experience?
Why you should find a framework and not reinvent the wheel.
Tips on what not to do on a Youtube channel.
Metrics to look at.

Apr 21, 2022 • 31min
Episode 226: The Speakers at the Atarim Summit
Rob Cairns sits down with Disha Pegu and talks about the speakers at the Atarim Summit.
Show Highlights:
Topics of some of the speakers.
How you can learn at the Summit.
How to sign up for the Summit.

Apr 20, 2022 • 1h 12min
Episode 225 Block Museum and WordPress 6.0
Rob Cairns sits down with Anne McCarthy of Automattic to talk about her Block Museum project and the road to WordPress 6.0 .
Show Highlights:
What is the block Museum?
How did the block Museum come about?
The road to WordPress 6.0
Features coming in WordPress 6.0
The amazing WordPress community.

Apr 18, 2022 • 5min
Episode 224: Do Not Do This On Twitter
Rob Cairns talks about what not to do on Twitter in this solo episode.
Show Highlights:
What not to do on Twitter.
Why marketing is like dating.
Marketing is a marathon.

Apr 16, 2022 • 54min
Episode 223 Sell Futures Not Features By Michael Killen
Rob Cairns sits down with Michael Killen to talk about his new book Sell Futures Not Features.
Show Highlights:
What is wrong with sales today.
Why clients do not care about features.
Why results matter.
Why you need this book.

Apr 15, 2022 • 1h 4min
Episode 222: Talking About the Atarim Web Agency Summit
Rob Cairns sits down with Andrew Palmer and talks about the Atraim Web Agency Summit.
Show Highlights:
Andrew's background.
Why the Summit?
We talked about some of the amazing speakers.
How your agency can grow from the summit.
The amazing WordPress community.