The SDM Show
Rob Cairns
The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
Episodes
Mentioned books
Oct 13, 2022 • 6min
Episode 274 Why You Need To Do A Plugin Audit
In this podcast, Rob Cairns talks about the importance of doing a plugin audit.
Show Highlights:
For security.
Eliminate general site bloat.
General Housekeeping.
Oct 10, 2022 • 1h 3min
Episode 273: Talking About Modern WordPress
Rob Cairns talks to Tom Finley about Modern WordPress.
Show Highlights:
What is Modern WordPress?
What changes are making WordPress better.
The impact of blocks and Full Site Editing for WordPress.
What is in the future for WordPress.
Sep 29, 2022 • 49min
Episode 272: Talking Blocks and WordPress
Rob Cairns all things blocks and WordPress with Bud Kraus.
Show Highlights:
Why Blocks?
Should I use a page builder?
Cool things you can do with blocks.
Sep 28, 2022 • 6min
Episode 271: Why I Charge For Discovery Charges
Rob Cairns talks about what he charge his clients for discovery charge. Rob outlines how his agency determines when they start charging for calls.
Sep 22, 2022 • 42min
Episode 270: Talking Woo and all Things GoDaddy
Rob Cairns talks Woo and all things GoDaddy with Marcus Burnette of GoDaddy Pro.
Show Highlights:
Why Woo Commerce.
Things you can do to optimize Woo.
Security with Woo Commerce
GoDaddy Pro's latest Woo Commerce offerings.
Sep 20, 2022 • 7min
Episode 269: Cookie Marketing is Dead
Rob Cairns talks about why Cookie Marketing is Dead.
Show Highlights:
Privacy has impacted marketing.
If its Free you are the product.
E-Mail marketing matters more than ever.
Sep 16, 2022 • 56min
Episode 268 Talking Finances for Agency Owners
Rob Cairns talks to Nev Harris about Finances for your agency.
Show Highlights:
Budgeting for an agency.
Costs you do not think about.
Keep tracking of expenses you do not need.
Sep 13, 2022 • 7min
Episode 267: What is a Swipe File?
Rob Cairns talks about swipe files.
Show Highlights:
What is a Swipe File?
What goes in a Swipe File?
Where to get for a Swipe File?
Sep 9, 2022 • 51min
Episode 266: SEO All You Need to Know: Get Yourself and Your Website Found! A 7-Step Beginner's Guide to Basic Search Engine Optimization
Rob talks to Author Warren Laine-Naida about his recent book on SEO - "SEO All You Need to Know: Get Yourself and Your Website Found! A 7-Step Beginner's Guide to Basic Search Engine Optimization".
Show Highlights:
SEO is a long game.
SEO matters.
Tips to help the SEO on your website.
Most web designers forget to tag their images.
Sep 8, 2022 • 7min
Episode 265: Pricing For Your Business.
Rob Cairns talks about pricing in your business and why the race to the bottom is not a good idea.
