The SDM Show
Rob Cairns
The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
Episodes
Mentioned books
Jan 11, 2023 • 6min
Episode 294: 4 Things To Do After The Last Pass Mess
Rob Cairns talks about 4 Things to Do After The Last Pass Mess.
Show Highlights:
Rob Talks about 4 things to do if you are on last pass.
Your Master Vault Password Matters.
You need to get off Last Pass.
Jan 10, 2023 • 35min
Episode 293: Writing for Humans and Robots
Rob Cairns talks to Maddy Osman about her book Writing for Humans and Robots: The New Rules of Content Style.
Get your book here:
Show Highlights:
Why writing for humans and search engines matters.
A style guide for your writing is necessary.
What matters more SEO or the human eye.
How this book will make your writing better.
Jan 6, 2023 • 6min
Episode 292: Why Consistency in Digital Marketing Matters
Rob Cairns talks about why consistency in Digital Marketing matters.
Show Highlights:
Why Consistency matters.
What big brands do.
My thoughts on the social media algorithms.
Jan 1, 2023 • 56min
Episode 291 Social Media Today and Looking Towards the Future.
On the Pod Rob Cairns sits down with friend of the show Jeff Brown and talks all things social media.
Show Highlights:
What is the next best thing.
Should I be on Tik Tok.
Changes are happening at Facebook.
The Twitter Mess.
Dec 28, 2022 • 6min
Episode 290: The Last Pass Mess
Rob Cairns talks about the Last Pass Mess.
Show Highlights:
LastPass did not communicate well with its customers.
Trust in security.
What I did.
LastPass Alternatives
Dec 23, 2022 • 30min
Episode 289: Pass Keys
Rob Cairns sits down with Kathy Zant to discuss Pass Keys.
Show Highlights:
What are Pass Keys?
How do Pass Keys work.
The advantages of Pass Keys.
Are Pass Keys more secure?
Dec 22, 2022 • 9min
Episode 288: How Life Changing Events Shape You
Rob Cairns talks about how Life Changing Events Shape you.
Show Highlights:
Good and Bad Events impact you.
These events can go back to when you were much younger.
Some of these events you can not directly impact.
Dec 16, 2022 • 29min
Episode 287: Looking After Older Customers After A Product Has Been Purchased
Rob Cairns and Ryan Waterbury talk about Looking after customers when a product has been purchased.
Show Highlights:
Why companies do not look after older customers.
What companies should be doing with older customers.
Are LTD's the best for business.
Dec 11, 2022 • 38min
Episode 286: Who Has Buried The Dead?
Rob Cairns sits down with author KGE Konkel about his book Who Has Buried The Dead?
Show Highlights:
About the Author KGE Konkel.
Thoughts about Russia in World War 2.
How the events of World War 2 Mirror today's events.
Dec 10, 2022 • 53min
Episode 285: Talking all Things WordPress
Rob Cairns sits down with Birgit Pauli-Haack and Matias Ventura and talks all things WordPress.
Show Highlights:
Roadmap for WordPress.
WordPress 6.1 and 6.1.1 releases.
PHP with PHP 7.4 going end of life.
Blocks and more Blocks.
