The SDM Show
Rob Cairns
The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
Episodes
Mentioned books
Sep 4, 2024 • 1h 3min
Episode 452 Video Podcasting Made Easy With Ross Brand and Kevin Kolbe
Rob Cairns talks to Ross Brand and Kervin Kolbe about their new book Video Podcasting Made Easy.
Show Highlights:
1. Why the Book?
2. Podcasting tips.
3. The approach to the book.
4. Podcasting is not hard to start.
Aug 28, 2024 • 36min
Episode 451: Copywriting With Todd Jones - My Copywriting Process Part 1
Rob Cairns talks to Todd Jones about his copywriting process - Part 1.
Show Highlights:
1. Todd's Process.
2. The first 2 parts of the process;
3. How the process can help your copywriting.
Aug 27, 2024 • 52min
Episode 450: The Business of WordPress With Nathan Ingram
Rob Cairns talks to Nathan Ingram about the business of WordPress.
Show Highlights:
1. Your new venture with Kathy Zant.
2. Blocks vs Page Builders.
3. All the work you do with Solid WP.
4. Your agency.
5. Time management.
Aug 22, 2024 • 4min
Episode 449: A Big Announcement Tease
Rob Cairns teases a big announcement
Aug 20, 2024 • 23min
Episode 448 The Wp Weekly With Davinder Singh Kanith
Rob Cairns talks to Davinder Singh Kanith about the business of WordPress news.
Show Highlights:
What is the WP Weekly?
Plans for the WP Weekly.
Lots of information about the business of WordPress news.
Aug 13, 2024 • 5min
Episode 447: Do You Really Have a WordPress Backup?
Rob Cairns asks if you have a WordPress Backup
Show Highlights:
1. Make sure you have a backup.
2. Do you test your backups?
3. Do not depend on your web host for backups.
Aug 8, 2024 • 47min
Episode 446 SEO and PPC For Your Business With Ryan Waterbury
Rob Cairns and Ryan Waterbury talk about SEO and PPC for your Business.
Show Highlights:
When to use SEO or PPC.
We need to look at other advertising networks besides Facebook and Google.
Local SEO still matters.
PPC is the shortest distance to ROI.
Aug 6, 2024 • 6min
Episode 445 Should I Do WordPress Automated Updates
Show Highlights:
Should I use Automated Updates?
Why Rob does not use automated updates in his business.
Hire a WordPress security expert if you do not have the time or expertise to look after your site.
Aug 5, 2024 • 25min
Episode 444 CopyWrting With Todd Jones - AI in Copywriting
Rob Cairns talks to Todd Jones about using AI in Copywriting.
ShowHiglights:
1. Why use AI in copywriting.
2. Which pain points does AI solve
3. Will AI cost jobs in the long run?
Aug 1, 2024 • 46min
Episode 443 WordPress Governance With Marc Benzakein
Marc Benzakein, a WordPress governance expert, shares keen insights following his presentation at WordCamp Canada. He discusses the challenges facing WordPress governance, emphasizing the need to separate for-profit and non-profit initiatives. The conversation delves into the complexities of community relationships and accountability in leadership. Benzakein also envisions a future for WordPress that thrives on collaboration, inclusivity, and innovation, urging the community to enhance its perception beyond just blogging.
