Dentistry Uncensored with Howard Farran

Angus Pryor is a marketer, author and speaker. After more than a decade in sales and marketing working alongside dentists, doctors, and vets, Angus founded Dental Profit System in 2014.   Angus holds a Master’s Degree in Marketing from the University of Southern Queensland, and several management diplomas. He has undertaken extensive personal study into digital and direct marketing over the past five years, which lead to him being certified as a Google Partner.   At Dental Profit System, he surrounds himself with a hand-picked team of experts in related fields. This includes experts in copy writing, graphic design, pay per click advertising, SEO and website development. Angus is an author, having recently co-authored The Better Business Book, providing business owners with 100 lessons to live by.   Angus writes for ‘Australasian Dental Practice’, ‘Australasian Dentist’ and Australian Dental Association’s ‘News Bulletin’ magazine.  He has a growing network of clients around Australia. He hosts ‘Marketing Monday’, a video series that provides dentists with quick, actionable tips to boost their dental marketing.   www.dentalprofitsystem.com

Dr. Arthur (Tony) Tomaro, a graduate of The University of Michigan, School of Dentistry, where he also completed his Master’s of Science, and Bachelor of Science.  Prior to his relocation to Las Vegas, Nevada, Dr. Tomaro enjoyed 26 years of private practice in Grand Rapids, Michigan. Dr. Tomaro is previous Director of Clinics at Las Vegas Institute for Advance Dental Studies. He maintains a private practice, Arthur Tomaro Exceptional Dentistry, in Las Vegas, Nevada. As a member of Catapult Education, Dr. Tomaro teaches hands on courses, as well as peer lectures to dentists nationally and internationally. His teaching focuses on techniques related to General Dentistry (Tooth Colored Fillings & Crowns), Full Mouth Reconstruction, Diagnosis, Business of Dentistry, Cosmetic Dentistry, The Art of Smile Design, Treatment of Headaches, and Occlusal  Procedures that are used in daily patient care.    Dr. Tony Tomaro is a published author and a consultant for dental laboratories and manufacturers, and a current contributing author to national dental publications and dental laboratory publications on several topics.  He is affiliated with the following prestigious organizations: ADA - American Dental Association, MDA - Michigan Dental Association, NDA - Nevada Dental Association. He can be reached at 702-533-3336 or via email at atomaro@ameritech.net   www.DrTomaro.com

Shauna Duty has owned two marketing companies, both focused on dental websites and online marketing. Prior to opening her businesses, she worked for a well-known dental marketing company in the DFW area. Currently, she owns and manages iDENTiwrite, where she works directly with clients, employees, and contractors as the lead project manager and editor.   Shauna has written over one thousand dental websites, articles, and blog posts for dentists in the USA, Canada, UK, and Australia. Her expertise in dental marketing has been honed over years of interviewing, studying, and writing about the biggest names, products, technology, and procedures in the dental field. Her articles on dental marketing and blogging have been published on many websites, including Dental Products Report and Modern Hygienist. She also composed a chapter on reputation management for dentists for the ADA Practical Guide to Internet Marketing. She understands dentistry, healthcare, marketing laws, ADA guidelines, and the minds of patients, so she is uniquely equipped to promote your dental practice. You can reserve a 30-minute marketing consultation call at no cost by calling 940-395-5115 or emailing shauna@identiwrite.com.   www.identiwrite.com

Keith Washington is the VP of Products for ProSites and has over 30 years of software product management and development experience. Keith has a degree in Accounting from the University of Maryland and has led product transformations at many successful companies including Intuit, Active Networks and other software companies in various industries. Keith started in Product Management at Intuit’s TurboTax division where he led a transition to web-based tax software. Later, he became the VP of Product Management at a leading Financial Planning software company and most recently worked at Active Networks, the largest SaaS event management company in the world.   www.ProSites.com

Dhru graduated from the University of Sheffield in 2003. He then went on to complete a year of vocation training in general practice within the North Wales training scheme. He continued as an associate practitioner in the same dental practice for a few years thereafter, and further developing his skills and gaining experience in the general dental care of patients. Following this he completed various hospital posts gaining further training within the various disciplines of dentistry. These included working as a Senior House Office in the department of Restorative dentistry at the Royal London Dental Hospital followed by posts of a Senior House Officer and a specialty doctor in the department of Oral and Maxillofacial surgery at the North West London Hospitals NHS trust to further enhance his surgical skills. During this period, Dhru also completed examinations allowing membership of the Faculty of Dental Surgery of the Royal College of Surgeons of England. Soon after this he embarked on a four-year specialist training program in the field of Periodontics and Implantology at Guy’s Hospital, London. As part of his specialist training, he also completed a Master of Clinical Dentistry degree in Periodontics at King’s College, London whilst also attaining the Membership of Periodontics from the Royal College of Surgeons of Edinburgh. This training now enables him to offer a range of treatments to manage periodontal diseases (gum diseases) as well as the provision of dental implants.   Dhru’s passion however lies in helping people, helping dentists – making them thrive. He believes in Education…empowering people with education, with knowledge and giving them the opportunity, the inspiration to thrive and be the best that they can be. He is the CEO of Dentinal Tubules which has over 30000 members, it is UK’s largest online and offline learning platform, has an international network of study groups of their members (called Tubulites) and has offered learning to so many people.   www.dentinaltubules.com

Michael absolutely loves educating anyone who is interested in learning how to market their dental practice and every single day he is working, marketing, and learning.   He is constantly building different strategies, unique campaigns, creating new patient flow pipelines, networking, creating amazing content, coaching, and attracting new patients through Ground Marketing every single day, and he LOVES IT!    He mainly always uses the tactics in “guerrilla marketing” or Ground Marketing and now he coaches, trains, and teaches employees and team members on how to do the exact same so that their dental practice can be the community’s primary dental practice and also, so that new patients continue to come in.   www.thedentalmarketer.site

Email Wayne at woplinger@benco.com with the Subject Line “Dentistry Uncensored” for a Free Practice Appraisal!   Email Kay at khuff@benco.com with the Subject Line “Dentistry Uncensored” to get $800 off your Practice Assessment until September 30th 2017 - that’s $2,195 instead of $2,995!   Wayne Oplinger - Transition Analyst at Benco Dental Wayne Oplinger, started with Benco Dental as a local Territory Representative 6 years ago, in 2011, covering Westchester County NY, Southern CT and Northern NJ. After 3 years, he successfully built his territory sales in excess of $3 million dollars. After 4 years, Benco Dental asked Wayne to take on a new position, Practice Transitions Analyst. In this capacity, Wayne would be the single point of contact for Benco customers, TRs and transition partners, by developing customized transition solutions for Benco Customers. Prior to joining Benco Dental, Wayne was a small business owner for over 15 years. Wayne can relate well to dentist owners because his small business, albeit not in dental, was very similar in production figures, overhead, and profits. In addition to being a transitions resource for Dentists throughout the country, Wayne is well sought out speaker, speaking at major dental meetings, local study clubs, as well as dental schools.   Kay Huff RDA - Director of Dental Coaching at Benco Dental Kay Huff RDA began her career in dentistry as an assistant to an assistant” in 1981. With great determination, Kay gained knowledge and experience as she worked her way to the front office team. Kay defined herself as being a “true team player” in positions of Treatment Coordinator and Office Manager, always doing whatever it took each and every day to make a difference in her practice. It was over 30 years ago that Kay began helping teams as a Dental Practice Coach, and she proudly has been the driving force for hundreds of practices to reach and exceed their professional goals. Kay is passionate about her work and carries a strong background in dental business systems, team motivation, leadership, and practice profitability. Kay is a dynamic dental speaker who fills her programs with plenty of laughs and tangible practice management tools they can take directly back to their practice and apply immediately. She is a Certified Consultant in Employment Law Compliance with Bent Ericksen & Associates, as well as a board member of the Academy of Dental Management Consultants (ADMC), the Speaking Consulting Network (SCN) and a member of the American Association of Dental Office Managers (AADOM). Additionally, Kay received first place in the Spotlight on Speaking Competition at the 2016 Speaking Consulting Network conference in Santa Fe, New Mexico.   www.Benco.com

John Estefano, C.E.O. and co-founder of the Treatment Plan Academy, achieved his Masters Degree in Business Administration from UC Irvine, going on from there to cultivate his client experience techniques and becoming a skilled business executive. In John’s past ten years in the dental industry, he has gained a particular expertise in treatment plan acceptance having authored the book, "Plan for the Plan : Dental Team Strategies for the New Dental Economy," helping many dentists to expand their practices. In the past ten years, john has personally helped patients to the tune of 25 million dollars worth of case acceptance one patient at a time. Having presented his biggest accepted case of $134,836.00, by applying treatment plan academy's core principles of empathy and education.   Dr. Chad Abed, C.O.O. and co-founder of Treatment Plan Academy, did his undergraduate studies at the University of Michigan and earned his DDS at University of Detroit-Mercy. Practicing since 2003, Dr. Abed has successfully grown all different types of dental practices in four states. He has maintained licenses in New York, Illinois, Michigan, and California. He is newly married and welcomed his first child into the world in 2017. Besides family, Dr. Abed is an avid nonfiction reader and gamer. He plans to pursue his MBA in 2018 with a concentration in Business Analytics.   www.TxPlanAcademy.com

Cheryl Janis designs healing environments for purpose-driven physicians and healthcare solopreneurs who desire a highly-profitable, patient-attracting, and referral-generating busi- ness. She is also the author two books:   1) The Color Cure: How to transform your healthcare office, clinic or treatment room into an oasis by choosing the perfect paint and 2) The Waiting Room Cure: The healthcare practitioner’s guide to turning waiting rooms into highly-profitable, patient-attracting, referral-generating dynamos   Cheryl is the principal of Cheryl Janis Designs–a wellness design studio in the San Francisco Bay Area dedicated to helping doctors and healthcare professionals achieve the very best healing environments possible. Unlike conventional interior designers, Cheryl uses an inte- grated holistic and evidence-based approach to design—evaluating the patient experience from the moment they walk through the door, until the time they leave, and every step in be- tween.   www.cheryljanisdesigns.com

Steve Bilt is the Chief Executive Officer at Smile Brands Inc. (SBI) and OneSmile, LLC.  He co-founded Smile Brands in 1998 and OneSmile in 2015 and in 2016 combined the two businesses.  Steve was integral in SBI’s three initial platform acquisitions and led the acquisitions of Monarch Dental Corporation in 2003 and Castle Dental Centers Inc. in 2004.  In addition to these transactions, Steve oversaw the development and operationalization of 150 de novo practices at Smile Brands and each of OneSmile platform acquisitions.  Steve also serves as Chairman of the Smiles for Everyone Foundation.   Smile Brands and OneSmile have 5,500 employees and affiliated providers in approximately 400 locations across the United States.  The Smiles for Everyone Foundation has established international outposts serving six countries in South America, Asia and Africa and conducts ongoing events throughout the United States.   www.smilebrands.com