

The Unique CPA
Randy Crabtree, CPA
Over more than five years and 200 episodes, The Unique CPA has blossomed from “just an accounting podcast” into a community of thriving accounting professionals. With personal fulfillment and energizing, passionate work at the top of our list of priorities, we’re keeping you at the forefront of the changing face of public accounting through conversations with fascinating leaders who understand that the one constant in the accounting profession is change: Change in our approach to the demands of the profession, change in the technology we use to more efficiently do our jobs, and change in our ability to express who each of us really is as a human being.
Episodes
Mentioned books

Feb 27, 2024 • 36min
Conferences and Community: Bringing Accountants Together
The podcast delves into the significance of community in the accounting profession, emphasizing the value of conferences for networking and professional development. They also discuss the impact of in-person interactions and the upcoming Firm Growth Forum and Bridging the Gap Conference for 2024.

Feb 20, 2024 • 52min
Private Equity's Impact: The Future of Accounting
Exploring the impact of Private Equity on accounting firms, with a focus on strategic partnerships and growth opportunities. Delving into the benefits of prioritizing profitability and employee benefits for sustainable growth. Discussing the challenges of ownership transition and retirement perspectives in the accounting profession. Highlighting innovative partnership and early ownership opportunities to attract top talent and drive impactful contributions.

Feb 13, 2024 • 37min
Being Yourself at Work: Blissful Balance
Amy Vetter, a multi-talented CPA, dives into the concept of business balance bliss and work-life harmony. She discusses the importance of authenticity at work and offers strategies for achieving better time management and mental well-being. The podcast explores mindset shifts in the accounting profession and how hobbies can enhance professional skills.

Feb 6, 2024 • 46min
Big Changes in the ERC for 2024
On Episode 142 of The Unique CPA, we take a look back at Tri-Merit’s Live Chat featuring Randy Crabtree, Nick Pantaleo, and Dan Chodan discussing the changes in the Employer Retention Credit (ERC), the impact of the moratorium, and the benefits of the amnesty and voluntary disclosure programs for the coming year. They delve into the Tax Relief for American Families and Workers Act of 2024, risks of litigation, and the importance of detailed filing. They conclude with an analysis of the new bill's expanded aspects and the need for voluntary disclosure. Get the full show notes and more resources at TheUniqueCPA.com

Jan 30, 2024 • 44min
Strategize and Thrive: Marketing for Accountants
Explore the dynamic world of accounting marketing with Karen Reyburn as she delves into effective client education, niche marketing, leveraging AI, and standing out in a crowded market. Learn about the importance of understanding your audience, choosing a specific focus, and the future impact of tech in transforming practices.

7 snips
Jan 23, 2024 • 45min
Providing Knowledge, Not a Service
Ed Kless, Fellow podcast host, talks about the shift to value-based pricing, subscription pricing, and transitioning from generalist to specialist firms. They explore the subjective nature of customer value, the importance of perceived value in pricing, and debunking business myths. They discuss the benefits of subscription pricing in accounting firms and address misconceptions about the profession.

Jan 16, 2024 • 39min
The Lowdown on B Corp Benefits
Matthew May, the president of Acuity, returns to The Unique CPA on Episode 139, and he gives Randy the insider’s perspective on Benefit Corporations, better known as B Corps. Acuity started the process of being recognized as a B Corp in 2020, and Matthew talks about the community that surrounds B Corps, the employee-centric image being a B Corp projects, and the difficulty that faces service firms that wish to become B Corps because they don’t have physical supply chains. Get the full show notes and more resources at TheUniqueCPA.com

Jan 9, 2024 • 42min
Niche, Specialization and Success: Making Accounting Interesting
Greg Kyte, a CPA and podcast host, discusses the importance of finding a niche in accounting to make your work more interesting. They also talk about controversies surrounding CPE, the Drunk Ethics podcast, and the benefits of specializing in a specific industry or offering.

Jan 2, 2024 • 38min
Building a Community for Accounting Entrepreneurs
The first episode of The Unique CPA in 2024, Episode 137, features Jason Blumer of Blumer CPAs, Thriveal, and Deeper Weekend. Jason started Thriveal to support accounting firm owners by building a community and resources for them to seek support. As he tells Randy, this led to Deeper Weekend, his exclusive annual conference for around a hundred accounting firm owners. The event fosters peer learning and relationships through workshops and socializing, with the fundamental idea behind it being that people have had successes and mistakes before you and there are always things to discover by building connections with them. Get the full show notes and more resources at TheUniqueCPA.com

Dec 19, 2023 • 33min
Streamlining Your Practice: Complete Integration
Episode 136 of The Unique CPA features Ilya Radzinsky, co-founder of TaxDome, talking to Randy about how TaxDome’s practice management platform helps accounting firms organize their work, clients, and teams in an efficient yet easy-to-use way. TaxDome streamlines workflows, provides visibility for managers, and creates a professional client experience through their secure online portal. Ilya also shares insights on embracing technology to add value for clients and how in addition to the increase in efficiency, digitizing a practice can increase its sales value. Get the full show notes and more resources at TheUniqueCPA.com