
Female Founder World
Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.
Latest episodes

Aug 25, 2022 • 37min
Ty Haney on Launching and Leaving Outdoor Voices, Community-Building and Web 3
Ty Haney's our guest on the Female Founder World podcast! You might know Ty as the founder of Outdoor Voices (we get into that!), or as the visionary behind TYB (Try Your Best), a web 3 platform empowering consumer brands to build community and loyalty programs on the blockchain. Ty raised $10 million in 2022 to launch TYB, and in today's episode combines her experience as a consumer brand founder and an expert in web 3 to share digestible and easy-to-follow ways for founders in the consumer space to leverage the blockchain in their businesses. Don't forget to drop us a review and screenshot/recommend/share @FemaleFounderWorld on your Instagram Stories (TYSM!). Links Subscribe to the Female Founder World newsletter: https://femalefounderworld.beehiiv.com Register for our upcoming Community Hang presented by Mason Hub: https://momence.com/s/2427276 instagram.com/femalefounderworld instagram.com/jasminegarnsworthy

Aug 17, 2022 • 33min
How Glow Recipe’s Co-CEOs Turned $50,000 Into A $100-Million Business
Christine Chang and Sarah Lee are the founders of Glow Recipe and today's Female Founder World guests! The pair turned their friendship and $50,000 of savings into Glow Recipe: A beauty brand estimated to have earned $100 million in revenue in 2021. Our Female Founder World host Jasmine Garnsworthy figures out how they did it in this episode of the podcast. We talk about transitioning from an Instagram-built beauty brand to thriving on TikTok (they have 250k followers), the future beauty entrepreneurship, marketing ideas, and the book that all founders need to read. Enjoy! And don't forget to drop us a review (TYSM!). Links Subscribe to the Female Founder World newsletter: https://femalefounderworld.beehiiv.com Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy

Aug 12, 2022 • 20min
She Raised $2.2 Million to Reinvent the Iron for Fashion Girls
We have Nori Press cofounder Annabel Love on Female Founder World! Annabel and her cofounder are reinventing the iron and steamer for fashion girls. Join our host Jasmine Garnsworthy as she explores what it takes to reinvent a household staple, how to grow through partnerships, tips for raising money on just an idea, and the contractors, freelancers and agencies that are scaling this consumer startup. Links www.femalefounderworld.com Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy https://nori.co/ Annabel recommends: Geneva Supply, Commerce 12, George Grant, Snow Agency and the How I Built This podcast

Aug 11, 2022 • 31min
Ali Wyatt's the Ultimate Startup Veteran and Media Entrepreneur
We've got Ali Wyatt on Female Founder World! Ali's a veteran of the start-up world and led teams at Goop, Refinery29 before launching Female Founder Collective with Rebecca Minkoff. She's a business builder, advisor to start-ups, an investor, and a huge supporter of the female founder community. Your Female Founder World host Jasmine Garnsworthy dives in during this episode of the pod. Enjoy! And don't forget to drop us a review (TYSM!). Links www.femalefounderworld.com Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy www.instagram.com/alikwyatt7 Ali recommends: Zero to One by Blake Masters and Peter Thiel

Aug 8, 2022 • 26min
How to Tap Gaming Platforms to Reach Gen Z Customers
Kathryn Winokur, founder of Hally Hair, is our guest on Female Founder World! Hally's a modern, ammonia-free foam hair dye biz. Kathryn's using Roblox, advertising within in-app games, and Twitch influencers to reach Gen Z customers—and we dive into her strategy, what it costs to get started, and why personal care brands should be getting into gaming. Enjoy! And don't forget to drop us a review (TYSM!). P.s. sorry about Jasmine's audio quality here. Our bad! Get the free 5-minute newsletter keeping thousands of consumer brand builders in the know and be the first to hear when registration for our next event opens: www.femalefounderworld.beehiiv.com Links www.femalefounderworld.com Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy www.hallyhair.com

Aug 4, 2022 • 27min
Cadence's Founder Didn't Take a Salary From Her Business For Over a Year, Now She Manages a Team of 25
Stephanie Hon’s on Female Founder World today! She’s the founder of Cadence, the business behind the customizable, leakproof, magnetic travel containers you’ve been seeing all over TikTok and Instagram. Steph started this business during the pandemic, raised money just on an idea, and basically ignored most of the business advice that was given to her. Today she manages a team of 25 and a thriving ecommerce company. We asked her the nitty gritty details. When did she start taking a salary from the business? How much money did it take to get started, and what did she spend it on? What marketing moves is Cadence marking right now? Your Female Founder World host Jasmine Garnsworthy dives in during this episode of the pod. Enjoy! And don't forget to drop us a review (TYSM!). P.s. sorry about Jasmine's audio quality here. Our bad! Get the free 5-minute newsletter keeping thousands of consumer brand builders in the know and be the first to hear when registration for our next event opens: www.femalefounderworld.beehiiv.com Links www.femalefounderworld.com Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy www.keepmycadence.com Steph recommends: Barry Boost, The Great CEO Within, SuperHuman and Getting Things Done

Aug 3, 2022 • 25min
The Jewelry Business Making $1 Million a Month: Olivia Landau, The Clear Cut
Olivia Landau's my guest today—New Yorker, fourth generation diamond expert, and blogger-turned-ecommerce entrepreneur. Olivia built The Clear Cut from a side hustle selling engagement rings over Instagram DM into a tech-powered jewelry destination making more than $1 million in sales every month. It's quite the story—let's go! If you're enjoying the pod and haven't left us a review yet, girl, why not!? Go on, drop five stars, and make my day. Links: www.femalefounderworld.com https://theclearcut.co Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy Get the free 10-minute newsletter keeping thousands of consumer brand builders in the know: www.femalefounderworld.beehiiv.com

Aug 1, 2022 • 39min
Danielle Sobel Launched, Scaled & Sold Her Business in 2 Years
We've got Dandy founder, Danielle Sobel on the show! Danielle launched her personalized dog supplement startup in 2020, raising a total of $1.2 million before being acquired by Fuzzy two years later. It sounds like a neat little entrepreneurship story in hindsight, doesn't it? But what did Danielle have to give up when she launched Dandy? Why did she decide to sell after just two years? And what does life look like post-acquisition for a 32-year-old founder? Your Female Founder World host Jasmine Garnsworthy dives in during this episode of the pod. Enjoy! And don't forget to drop us a review (TYSM!). Get the free 10-minute newsletter keeping thousands of consumer brand builders in the know: www.femalefounderworld.beehiiv.com Links www.femalefounderworld.com Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd lovedandy.com instagram.com/femalefounderworld instagram.com/jasminegarnsworthy Say hey to Danielle on Instagram @daniellesobel Danielle recommends the Insight Timer app for meditation insighttimer.com

Jul 27, 2022 • 21min
Who Wins and Loses In A Recession?
When Beauty Independent Editor-in-Chief Rachel Brown went looking for an answer to which beauty segments win and lose in a recession, she found an answer that might surprise our founder fam. We dive into Rachel's reporting on the downturn, and how it impacts consumer brands, in this mini episode of the Female Founder World podcast. If you're enjoying the pod and haven't left us a review yet, girl, why not!? Go on, drop five stars, and make my day. Links: www.femalefounderworld.com Beauty Independent: 'Who Wins and Loses in an Economic Downturn' https://www.beautyindependent.com/beauty-segment-prestige-mass-masstige-value-win-shaky-economy/ Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy Get the free 10-minute newsletter keeping thousands of consumer brand builders in the know: www.femalefounderworld.beehiiv.com

Jul 25, 2022 • 27min
Snaxshot's Andrea Hernández Is the Trend Forecaster the New York Times and Forbes Can't Stop Quoting
Andrea Hernández is the trend forecaster Forbes, the New York Times, Bon Appetit, and more mastheads turn to when they want to know what's coming next in the food and beverage industry. She's the creator of Snaxshot, an irreverent and smart newsletter and community that predicts grocery trends and brings people together around snack culture. She predicted the hibiscus water trend years before the New York Times did and is becoming the place where big retailers find up and coming food and beverage brands. Join Jasmine Garnsworthy and Andrea Hernández on the Female Founder World podcast for a conversation about why all the ecommerce and CPG brands started looking the same, Gen Z brand aesthetics, and where consumer brands are going wrong when it comes to branding and community building. ---------------------------------------------------------- This episode is brought to you by Gorgias, the ecommerce helpdesk that turns your customer service into a profit center. We can't hype up our new sponsor enough—learn more about how Gorgias can help you build your personalized experience, and nab a free two month trial here: https://gorgias.grsm.io/fgtl7d2cuz4j Links: www.femalefounderworld.com Subscribe to Snaxshot's newsletter https://snaxshot.substack.com Find Snaxshot on Instagram www.instagram.com/thesnaxshot Join our female founder community on Geneva: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd instagram.com/femalefounderworld instagram.com/jasminegarnsworthy Get the free 10-minute newsletter keeping thousands of consumer brand builders in the know: www.femalefounderworld.beehiiv.com