Best Seller Secrets

Growing Healthcare Businesses with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 015 Tristan BondTristan Bond has a background in Physiotherapy and runs a business coaching company that helps healthcare business owners find success through his Practice Acceleration Method, a step-by-step process for marketing, management and business systems that will help you double your profits while building a practice that doesn’t depend solely on you.Listen to this informative Publish Promote Profit episode with Tristan Bond about growing healthcare businesses with a book.Here are some of the beneficial topics covered on this week’s show:How all businesses are based on three principles: clientele, method, framework.How the same principles used to get a body healthy can be applied to business.Why it’s important to create a system to train new employees effectively.How many doctors are burnt out and need to gain some of their freedom back.Why adding more leads to the system isn’t smart if you’re already feeling overwhelmed.Connect with Tristan:Links Mentioned:thepracticeaccelerationmethod.comGuest Contact Info:Facebookfacebook.com/practiceaccelerationConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

From Medicine to Millions with a Book – Publish. Promote. Profit. with Rob Kosberg Episode 014 Travis ZiglerDr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, eyelovethesun.com, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, eyelovecares.org.  Due to the success of Eye Love (over $4 million per year as of 2020), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon PPC, Dr. Travis blogs about Amazon PPC and selling on Amazon and also has a free Amazon PPC Masterclass, which you can check out here: profitablepineapple.com.Listen to this informative Publish Promote Profit episode with Dr. Travis Zigler about starting a sales funnel with a free book.Here are some of the beneficial topics covered on this week’s show:How a free book is a great start to a sale’s funnel.Why a Google ad to a blog post instead of a product will yield more sales.How having a free book can lead to more product sales.Why the persistence of Google Ads to a blog post can create ROAS.How pay one cent for a website visit might be better than worrying about SEO.Connect with Travis:Links Mentioned:eyelovethesun.comeyelovecares.orgprofitablepineapple.comfreehydrate.comGuest Contact Info:Facebookfacebook.com/groups/dryeyesupportConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Building your Brand with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 013 Suzanne TulienSuzanne Tulien is an expert at identifying and defining her client’s internal Brand DNA blueprint, creating authentic positioning, and building competitive advantage by aligning leadership & employees to ‘out-behave’ their competition. As co-pioneer of the Brand DNA methodology, she guides her clients through the uncovering of their own unique brand value position for competitive advantage, and building trust through consistencies. As author of "The 6 Myths of Small Business Branding," and "Brand DNA," and her newest book, "Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For"; she facilitates engaging brand strategy training using her turnkey, Brand DNA methodology in live events, webinars, workshops & consulting.She is also the pioneer of “Ignite Your Personal Brand Presence” coaching program and DIY online course, helping solo-professionals and emerging leaders to own & leverage their expertise, personality, and authenticity to live their full potential. Suzanne also trains and coaches speaker brands to deliver their expertise to audiences that enlist, equip, and engage them to want more! Because you are the brand of your delivery!Suzanne is founder of Brand Ascension, has over 28 years of consulting + training, is an international speaker, award-winning graphic designer, and certified trainer in accelerated learning methodologies.Listen to this informative Publish Promote Profit episode with Suzanne Tulien about building her brand with a book.Here are some of the beneficial topics covered on this week’s show:How solo professionals are the brand of their business.Why the right branding can really articulate solopreneurs’ value propositions.How a brand is a set of defined perceptions you want others to have of you.Why a good brand leverages who people believe themselves to be.How branding and marketing are two separate functions.Connect with Suzanne:Links Mentioned:brandascension.compersonalbrandpresence.comGuest Contact Info:Twitter@SuzTulienFacebookfacebook.com/brandascensionLinkedInlinkedin.com/in/suzannetulienConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Building Your Name With a Book– Publish. Promote. Profit. with Rob Kosberg Episode 012 Josh CoatsJosh Coats joined the John Maxwell Team and spent eight hours per day listening to every training he could get my hands on while detailing cars for a living. In his first year he only made $500, and that's one of the reasons he’s so passionate about helping others.In year two he made $48k part time, quit his job, and helped his first person to hit Top 10 in their company. Since then he has gone onto build a multi-million dollar business, helping five people in two different companies go top 10, training tens of thousands in his online courses, and releasing a #1 Best Selling leadership book. Listen to this informative Publish Promote Profit episode with Josh Coats about building up your name with a book.Here are some of the beneficial topics covered on this week’s show:How many leaders think they need help with their leadership skills.How any type of person can be an inspirational leader if they don’t give into limiting beliefs.Why thinking you’re not a leader makes you avoid the things that make you a good leader.Why being a celebrity doesn’t make people good leaders, character does.How people will become good leaders if they figure out what they really want and go for itConnect with Josh:Links Mentioned:joshcoats.comGuest Contact Info:Instagram@joshcoats_pushcoachFacebookfacebook.com/joshcoatspushcoachConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Building a Better Business and a Better World with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 011 Chris DuffinChris Duffin went from body building to building a business empire. After becoming a superstar in the world of fitness, and one of the most respected strength coaches in the world, he became a best-selling author and has created and turned around companies in multiple industries ranging from shoes and supplements to Aerospace and High-Tech.Now retired from competing, he uses his MBA, his engineering background, and hands-on knowledge to provide industry-changing innovations and education, entrepreneurial coaching, and leadership. Listen to this informative Publish Promote Profit episode with Chris Duffin about building a better business and world with a book.Here are some of the beneficial topics covered on this week’s show:How large tasks take a certain amount of resilience to accomplish. Why there is no such thing as a conflict free life and how that’s a good thing.How it’s important to create time in your day to think and meditate.Why people need to set standards so they attract the right opportunities.How it’s vital for people to continue to work on improving themselves.Connect with Chris:Links Mentioned:christopherduffin.comGuest Contact Info:Twitter@KabukiStrength@ChrisDuffinInstagram@mad_scientist_duffinFacebookfacebook.com/chrisduffinstrongLinkedInlinkedin.com/in/christopherduffindotcomConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Financial Certainty from a Book– Publish. Promote. Profit. with Rob Kosberg Episode 010 Dan NicholsonWhen purpose driven entrepreneurs grow tired of spinning their wheels seemingly getting further away from things that actually matter to them, they call Dan Nicholson for help. After completing a prestigious fellowship and working for some of the largest, most successful companies in the world, Dan gave it all up and started his own firm where he was able to develop tools to help his clients and partners answer the one question all successful business owners are asking themselves “Am I going to be okay?” through his financial certainty methodologies. Financial Certainty is an unconventional way of looking at business growth. Instead of focusing on acquiring more, the focus is getting closer to the things that actually matter to the business owner/entrepreneur. The first step to eliminating entrepreneurial anxiety is decreasing the uncertainty around reaching your goals and Dan has developed the tools to do just that, including the “Certainty App” that helps small-to-medium sized business get the financial clarity they need to achieve the success they want. Listen to this informative Publish Promote Profit episode with Dan Nicholson about explaining financial certainty with a book.Here are some of the beneficial topics covered on this week’s show:Why people should reengineer things to achieve the outcome they want.How people need to have a solvable equation to be able to fix things.How financial anxiety equals uncertainty times financial powerlessness.Why business owners shouldn’t be anchored to any one way of doing business.How having an unconventional title is a great conversation starter.Connect with Dan:Links Mentioned:nthdegreecpas.comGuest Contact Info:Twitter@NthDegreeCPAsFacebookfacebook.com/NthDegreeCPAsLinkedInlinkedin.com/company/nth-degree-cpas-pllcConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Engaging the Right Audience with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 009 Craig NovorrCraig Novorr was handpicked to join Paragon Capital after a highly successful 10-year period at UMB where he served as Vice President & Portfolio Manager. Mr. Novorr’s success co-managing the UMB Scout Technology Fund and Scout Growth Fund demonstrated his unique abilities in identifying investment opportunities and – more importantly – building strong relationships.Joining the firm in 2006, Mr. Novorr immediately demonstrated the value his clients place in him, as several with whom he enjoyed longstanding relationships with followed him to Paragon. Since then, he has been named Kansas City Magazine’s Best Personal Wealth Manager for 13 out of the last 14 years and a 2010 Kansas City Business Magazine Rising Star.Craig Novorr is a 1996 graduate of the University of Kansas, from which he earned a Bachelor of Science in Business Administration. He is active in the business, religious and local community. Mr. Novorr is an active Rotarian, serving two terms as President of the Overland Park chapter. He has served on committees or boards for many local charities including Children’s Mercy Hospital, Make A Wish Foundation, Camps 4 Kids, the endowment committee for his local synagogue and many more. Listen to this informative Publish Promote Profit episode with Craig Novorr about using a book to engage the right audience.Here are some of the beneficial topics covered on this week’s show:How creating the right content can show off your value proposition.Why the market isn’t paying attention to the economy or earnings.How writing a book can help set apart your business or service.Why it’s important to distill information so everyone can digest it.How newsletters are a great way to engage interested clients.Connect with Craig:Links Mentioned:paragoncap.comGuest Contact Info:Facebookfacebook.com/Paragon-Capital-Management-llc-352968418169300LinkedInlinkedin.com/in/craig-novorr-1a8a822Connect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Writing the Book on Sales– Publish Promote Profit the Podcast with Rob Kosberg Episode 008 Anthony GarciaAnthony Garcia is an international best-selling author and expert in sales training and recruitment whose insights have been featured in Forbes, CNBC, Fox and CBS. Anthony doesn’t just teach peak sales performance, he lives it. As an18-year veteran of sales, Anthony has achieved top accolades in direct sales, business to business sales and medical sales. In his first business at the age of 22 he built a team of over 100 sales reps, and then went on to receive top accolades for his leadership in direct sales, B2B and medical sales.He currently serves on a leadership team that oversees a $500-million-dollar medical sales organization where he has also trained international sales forces and helped facilitate product launches in new markets. As the author of the International Best-Selling book Catapulting Commissions and a keynote speaker who has shared the stage with Les Brown and Jack Canfield, Anthony’s sales strategies are used worldwide by individual sales producers and sales leadership. Anthony’s podcast, Catapulting Commissions, interviews some of the world’s top sales performers and entrepreneurs and offers listeners tactical advice to overcome the complacency that robs many sales professionals of their full potential. As a sought-after speaker and coach, Anthony is available to help sales professionals unlock their inner high performer and achieve their goals.Listen to this informative Publish Promote Profit episode with Anthony Garcia about teaching sales techniques with his book Catapulting Commissions.Here are some of the beneficial topics covered on this week’s show:How salespeople need to know their audience and ideal customer.How a book can help grow your online footprint and presence. Why people should build on their book’s credibility with more media creation.How people can organically create an audience by delivering value. Why the people you look up to become your competition when you succeed. Connect with Anthony:Links Mentioned:catapultingcommissions.comGuest Contact Info:Twitter@AnthonyPGarciaInstagram@anthonypgarcia99Facebookfacebook.com/AnthonyPGarcia99LinkedInlinkedin.com/in/anthonygarcia99Connect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Accidental Book Deal Leads to Big Opportunities– Publish Promote Profit the Podcast with Rob Kosberg Episode 007 Ted ProdromouTed Prodromou, America’s Leading LinkedIn Coach, is the award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business. Ted is a social selling and online advertising expert and the founder of Search Marketing Simplified, LLC, a full-service social media marketing firm.   The SMS team creates advanced LinkedIn and social media lead-generation strategies for small to medium-sized businesses with over $100 million in revenue generated for his clients. Ted has been featured on Entrepreneur.com, New York Times, CNBC, and Forbes.Listen to this informative Publish Promote Profit episode with Ted Prodromou about creating business opportunities with books.Here are some of the beneficial topics covered on this week’s show:How investing in mentorship is beneficial and can lead to a book deal.Why books can make the best business cards. How advertising on LinkedIn is done at the enterprise level.How many people don’t know how to use LinkedIn correctly.Why it’s vital to use a real message when reaching out to people on LinkedIn.Connect with Ted:Links Mentioned:freedomaccelerator.academyGuest Contact Info:Twitter@tedprodromouInstagram@tedprodromouFacebookFacebook.com/tedprodromouLinkedInlinkedin.com/in/tedprodromouConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Using Books to Build Business Relationships– Publish Promote Profit the Podcast with Rob Kosberg Episode 006 Seth GreeneSeth is the co-host of the Sharkpreneur podcast with Shark Tank’s Kevin Harrington that was just named “One of the Top 10 Podcasts to Listen to in 2019” by Nasdaq.He is the founder of the direct response marketing firm Market Domination llc, and he is a 7-time best selling author who has been interviewed on NBC, CBS, Forbes, Inc, CBS Moneywatch and many more.Listen to this informative Publish Promote Profit episode with Seth Greene about using books to build business relationships.Here are some of the beneficial topics covered on this week’s show:How people can monetize relationships with experts by making a podcast.Why it’s about the relationships not the number of podcasts downloaded.How podcasts allow business owners to cross promote on shows.Why you need a high-ticket item to sell for a podcast interview to be effective.How giving a gift can be an easy way to get more business from someone.Connect with Seth:Links Mentioned:marketdominationllc.comGuest Contact Info:Twitter@market_podcast@MktDominationUSInstagram@market_domination_LLCFacebookfacebook.com/marketdominationllcLinkedInlinkedin.com/company/market-domination-llcConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750