Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter

Here's what I've learned from successful entrepreneurs who navigate multiple marginalized identities: They're not succeeding despite their complex realities. They're succeeding because of them. When you can't follow the standard playbook, you're forced to innovate. Your intersectional identity isn't a business challenge to overcome. It's market intelligence that traditional entrepreneurs simply don't have. Meet Today's Speakers: Erin Perkins is deafblind, but you might not notice at first glance. She relies on a hearing aid and cochlear implant for hearing, without which she's profoundly deaf. Her vision is limited to 50 degrees, so if she doesn't wave back when you do, it's likely she didn't see or hear you. Working with independent business owners, coaches, and mentors opened her eyes to the widespread lack of accessibility awareness. This led her to focus on accessibility education. Erin is passionate about teaching businesses to be more accessible, using her personal experiences to promote true inclusion at every level. Her mission is to make the world more accessible, one business at a time. ⁠https://www.mabelyq.com/⁠ ⁠https://www.linkedin.com/in/erineperkins⁠ Ali Cameron is a disability advocate and brand builder based in Vancouver, BC. Fuelled by a love for storytelling, she built Seated Perspectives to challenge disability narratives, celebrate disabled joy, and uplift other disabled women. ⁠https://seatedperspectives.co⁠ ⁠https://instagram.com/seated.perspectives Paulaska S. Ramirez is an exceptional leader and advocate who has dedicated her life to making a positive impact on the lives of first-generation women. As the Founder and Executive Director of Generation Fearless, she has set out to transform the experiences of first-generation women, helping them navigate the complexities of life with confidence and resilience. ⁠https://www.instagram.com/generation_fearless/⁠ ⁠https://www.linkedin.com/in/paulaskaramirez/ Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness

Y'all know I'm not into too much 'woo' and spiritual stuff, but one thing I have been dipping my toes into is the anthropology of how we became who we are today - both as individuals as well as a collective society. My friend Regyna is back on the podcast today to chat about the historical roots of our natural instinct for resistance to change and innovation. Connect with Regyna: Regyna Curtis is a soul rhythm activator and business mentor, dedicated to helping heart-centered, multi-passionate entrepreneurs create fulfilling, sustainable paths to success. Her unique approach empowers clients to build holistic ecosystems where their work supports their well-being—something often overlooked by traditional business strategies. ⁠⁠https://www.atmaitri.com⁠⁠ ⁠⁠https://www.linkedin.com/in/regyna-curtis/ About me: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness

My entire career, I've heard entrepreneurs and leaders in business talk about the importance of building business in a policy vacuum. Whether it's because they think it's irrelevant, they don't want to alienate consumers, or they're afraid of getting canceled, the excuses are endless... realistically though, apolitical business is a myth. Especially in times like these. Policy impacts every element of running a small business. But, it can also be intimidating and overwhelming. So today's episode is all about policy that impacts us as small business owners. Meet Today's Speakers: Kirsten Zeigler brings a passionate, human-centered approach to HR consulting that connects seamlessly with leadership across various industries. With over a decade of experience providing HR services to both large and small organizations, she specializes in helping companies build HR processes or entire HR functions from the ground up. Her organized, solution-oriented mindset combined with emotional intelligence allows her to effectively address the people challenges that every company faces, regardless of size or industry. https://www.kdzhrconsulting.com https://www.instagram.com/kdz_hrconsulting/ Lin Sok is a Montreal-based financial advisor, mortgage broker, and real estate investor who aspires to be a catalyst of change in the financial industry. She refuses to be boxed into traditional approaches, instead focusing on providing accessible financial services regardless of clients' physical, mental, financial, or social status. Her mission centers on giving opportunities and making a positive impact on clients and the broader community, particularly those who feel left behind by traditional financial services. https://linsok.ca/ Candy Baracat-Donovan helps people feel empowered and seen as they find their own path in both parenting and activism. At Like A Sister, she works alongside her real-life sister to educate, equip, and empower families of all kinds during their parenting journey, blending lived experiences with evidence-based, data-heavy strategies. Through Politically Connect, she empowers political candidates, staff, and organizers to create community both online and in real life, using social engagement to turn enthusiasm into votes. Clients describe her teaching approach as "approachable," "encouraging," and "super smart," reflecting her warm and positive style that makes complex topics accessible. https://www.instagram.com/likeasistersupport/ https://www.wepoliticallyconnect.org/ Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness

The online business world is having a collective breakdown. Everywhere I look, entrepreneurs are questioning everything: their offers, their messaging, their entire business models. The narrative is consistent: "Nothing's working anymore." "People aren't buying." "Maybe I should just give up." But what if the problem isn't your business? What if the problem is that capitalism taught you to extract value from overwhelmed customers, and people are finally saying no? About Kaili: Kaili Meyer is a sales and web copywriter specializing in sales psychology and behavior economics. Her background in journalism and psychology paired with her time spent as a thought capital writer in the finance space equip her with a unique perspective on consumer behavior and how to drive sales even in times of economic volatility. Connect with Kaili: https://revealstudioco.com/ The Sales Survival Guide: https://shoprevealstudioco.com/products/2025-sales-survival-guide?_pos=1&_psq=survival&_ss=e&_v=1.0 Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness

Join accessibility advocates Erin Perkins, Ali Cameron, Michelle Beauchamp, and Erika Stanley as they tackle the pressing issue of business accessibility. Erin shares personal insights on promoting inclusion, while Ali discusses challenging disability narratives. Michelle emphasizes the importance of belonging and access to opportunities. Erika highlights how AI and branding can empower entrepreneurs. Together, they redefine accessibility by offering practical, actionable advice that small businesses can implement without breaking the bank. This roundtable conversation is both enlightening and motivating!

One thing the internet loves to talk about: the problems with the upcoming generation. I always took so much of the millennial commentary personally, until I realized every single generation gets the same judgment. In a world that is rapidly changing with evolving technology, ways of work, politics, and more... I thought it would be super interesting to bring a group of thought leaders together to explore how the way of work and leadership is changing for Gen Z and Generation Alpha. Meet Today's Speakers: Paulaska S. Ramirez is an exceptional leader and advocate who has dedicated her life to making a positive impact on the lives of first-generation women. As the Founder and Executive Director of Generation Fearless, she has set out to transform the experiences of first-generation women, helping them navigate the complexities of life with confidence and resilience. https://www.instagram.com/generation_fearless/ https://www.linkedin.com/in/paulaskaramirez/ Samantha Fackler bridges the gap between Fortune 100 strategy and soulful entrepreneurship. With 13 years scaling brands like Apple, PayPal, and LinkedIn, plus four successful businesses of her own, she brings a rare blend of corporate expertise and intuitive leadership to women building remarkable companies. instagram.com/growwith_sam www.growwithsam.com Emily Adams is a seasoned leadership development expert, holistic coach, and transformational speaker who blends over a decade of professional experience with a deeply personal journey of resilience and self-discovery. A graduate of Purdue University with a B.S. in Organizational Leadership and Supervision, Emily has dedicated her career to cultivating leaders, optimizing business operations, and driving sustainable growth. https://www.linkedin.com/in/emilyadamsoperationalefficiency/ https://transformativeleadershipllc.com/ Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness

Join Taina Brown, a former feminist scholar and strategy expert; Cheryl Ham, a creative entrepreneur and coach; and Regyna Curtis, a soul rhythm activator and business mentor, as they tackle the hazards of hustle culture. They share personal struggles with toxic productivity and redefine success based on well-being and fulfillment. The trio discusses the importance of boundaries, representation, and self-care in creating sustainable business practices. Plus, they reveal how joy can be rediscovered through connections and shared passions.

If you know me, you know I'm in my AI exploration era. But this hasn't come naturally to me, because the ethical complications around AI, especially generative AI, have literally kept me up at night. That's why I knew one of the first conversations we needed to have on season 3 is all abut the ethics of AI usage. My guests this week are Erika Stanley and AnnMarie Rose, two of my favorite friends and peers who lead with ethics and core values... and also use a lot of AI in creative ways in their businesses. Meet Today's Speakers: Erika Stanley is a branding and AI strategist, the founder of Mile End Digital and the AI Queens Society. She helps brilliant, ambitious women entrepreneurs scale with smart AI systems and magnetic branding that attracts dream clients and builds authority. https://aiqueens.substack.com/⁠ ⁠https://www.erikastanley.com/ AnnMarie Rose is a Life-Proof Business Scaling Strategist with nearly a decade of experience helping coaches, consultants and service providers leverage their zone of genius to scale their businesses with clarity, confidence and strategic intention. annmarierose.com/everything instagram.com/askannmarierose Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 100+ countries. With 15+ years in marketing and branding, she's catapulted numerous podcasts to become top performers worldwide. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness Resources mentioned in this episode: https://techcrunch.com/2025/02/25/microsoft-cancels-some-of-its-ai-data-center-leases/ In lieu of the study I mentioned, which I couldn't easily find again, here is an alternative well-researched essay with cited sources: https://www.linkedin.com/pulse/beef-vs-bytes-real-climate-issue-isnt-genai-chris-vitale-usbae/

What does it mean to create a brand that stands for something, and why does it matter? This week we are opening season 3, which looks a little bit different! Each week, we'll be opening the podcast with a Big Question, and some of the bravest thought leaders in online business will come together to mastermind our way through the question. Today's episode is all about mission driven branding, and why that is so important. Meet Today's Speakers: Mayra Gomez-Sanchez is a proud Latina - the founder & CEO of Cultural Visionaries™️ - where she specializes as a launch & sales copywriter. She helps ethical online business owners experience financial growth while being inclusive for the socially conscious public. Mayra values authenticity, influence, and meaningful work in every piece of work she writes. https://www.instagram.com/culturalvisionaries/ https://www.mayragsanchezagency.com/ Erika Stanley is a branding and AI strategist, the founder of Mile End Digital and the AI Queens Society. She helps brilliant, ambitious women entrepreneurs scale with smart AI systems and magnetic branding that attracts dream clients and builds authority. https://aiqueens.substack.com/ https://www.erikastanley.com/ Jacki Hayes is the founder of Jacki Hayes & Co., a boutique agency that empowers coaches and consultants with tailored strategic and operational support. Known for her grounded wisdom and no-BS approach, Jacki is also the host of the Here's What I Learned podcast, where she shares insights on navigating business and life with joy. Her signature offer, Lead to Love, provides a holistic, custom-built client experience system, guiding clients through lead management, onboarding, client care, and offboarding. Jacki’s background in ecology informs her unique perspective on system-level thinking, creating valuable transformations for clients who want balanced, joyful businesses. https://www.jackihayes.co https://www.instagram.com/jackihayes_obm Siobhan Strode is a mentor for change-makers—and your resident Feminist Killjoy. Over the past decade, she’s worn many hats: teacher, business owner, Councillor, union and Labour Party Chair, social justice campaigner, and mum to three boys (plus one chaotic collie). But in her twenties, Siobhan played small in workplaces that didn’t value her voice. It wasn’t until she left teaching that she truly found it—and stepped into leadership. What made that transformation possible? Sisterhood. Now, through This Sister Speaks, Siobhan helps others raise their voices and lead the change they’ve been dreaming of. Together, she believes, we don’t just make waves—we shift the whole bloody tide. https://www.instagram.com/thissisterscribes Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 100+ countries. With 15+ years in marketing and branding, she's catapulted numerous podcasts to become top performers worldwide. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠⁠https://launchmyshow.com/⁠⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.youtube.com/@bigbravebusiness

My guest this week shares about how she's rebranding health setbacks due to developing chronic illness to her redemption era. There is so much to unpack there - about work and accesibility, enterpreneurship as a literal life-saving measure, and resilience after trauma. But furthermore, this has become part of the way Jessica Naves runs her design business, helping event hosts put together events for all people in a variety of bodies. Meet Jessica Born and raised in Las Vegas, Nevada, Jessica Naves is a visual storyteller who creates everything from chaotic quirky stickers, pins, and patches to multi-million-dollar proposals for major companies. You may have seen her designs for clients in magazines such as Dope, MPI or USA Today. Over the past 20 years she has used her marketing and graphic design expertise for corporate clients and recently expanded her services to visual and literary artists. Her company, Jessica Naves Creates, helps both types of clients present their work to the best of their ability. Connect with Jessica https://jessicanaves.com https://stickoftheart.com Come to Be You Brand Live and hear me speak again this fall! ⁠https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/⁠ This is an affiliate link :) About Sarah: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 100+ countries. With 15+ years in marketing and branding, she's catapulted numerous podcasts to become top performers worldwide. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. ⁠⁠⁠https://launchmyshow.com/⁠⁠⁠ Connect with Sarah Heeter & Big Brave Business: ⁠⁠⁠https://www.instagram.com/sarahkheeter/⁠⁠⁠ ⁠⁠⁠https://www.threads.net/@sarahkheeter ⁠⁠⁠ ⁠⁠⁠https://www.instagram.com/bigbravebusiness⁠⁠⁠ ⁠⁠⁠https://www.youtube.com/@bigbravebusiness