Product Chats Podcast

Content is an essential part of business. But are you doing the most with it? Steve Johnson, vice president of products at Pragmatic Institute, and Anita Woods, director of online education at Pragmatic, discuss the differences and importance of marketing content and product content that sales teams can use to improve business. Learn about how you need to tie your content back to your personas and their market problems with this great new podcast!   Looking for more resources on content? Check out our May Box of the Month: Content for all the great resources you could ever need. And make sure you listen to our other great podcasts, and join us for the best product training in the world.

Guess who’s back! Dave Daniels, VP of customer success at Pragmatic Institute, and Steve Johnson, VP of product at Pragmatic Institute, are back and answering more of your questions about product management and product marketing. It’s time for another great episode of Pragmatic Mail Bag! Steve and Dave are answering questions about the importance of project marketing managers, user testing, product end-of-life,   Do you have a question you’d like one of our experts to answer on an upcoming podcast? Fill out the form here with your question and we might use it in a future episode! And make sure you listen to our other great podcasts, and join us for the best product training in the world.

What’s the difference between a launch and a release? And who is in charge of what? Pragmatic Institute’s Dave Daniels and Steve Johnson examine the importance of defining launches and releases, and making sure the right people are in charge of the right parts. Launching a product or a release is a team sport, where every part of the company—from dev to marketing to sales and beyond—work together to ensure the highest quality launch that has the best results. Learn how there should never be an “I” in launch in this great podcast. Want to learn more about the importance of launching a product the right way at the right time? Check out our Market and Launch courses. And make sure you subscribe to our podcast to catch the next great episode of Pragmatic Live! Think you have a great topic for a future podcast? Let us know in the comments below!

How well do you really know your market? Have you really talked to the people in your market? Rebecca Kalogeris, VP of marketing at Pragmatic Institute, is joined by Chad Eckes, founder of CSquaredE, to discuss the importance of talking to your current customers, potential customers and former customers. Know who you want to talk to is important, but the kind of questions you ask can provide even more insights about your company, your reputation, your products and more. Reviewing and analyzing the customer conversations you have can help you improve every aspect of your business. Want to learn more about the importance of talking to your market? Check out our Foundations course, and watch this great webinar on NIHITO visits. And make sure you subscribe to our podcast to catch the next great episode of Pragmatic Live! Think you have a great topic for a future podcast? Let us know in the comments below!

Couldn’t make it to our webinar on Distinctive Competencies with Steve Johnson? Then check out this podcast where Steve does a high level dive on how to PRIME your distinctive competencies and use them to stand out against your competition. He’ll give you a rundown of everything you need to know about distinctive competencies and how to identify your company’s unique qualities.    Want to learn more about PRIME and distinctive competencies? Make sure you check out Steve’s webinar and article to expand your knowledge. And make sure you listen to our other great podcasts, and join us for the best product training in the world.

How do you hire the right product manager for your team? In this episode of the Pragmatic Podcast, our vice president of marketing, Rebecca Kalogeris, is joined by Pragmatic instructor and strategic product leader, Jon Gatrell, as they discuss the key skills and traits to look for when hiring a product manager for your team.

More questions means more answers from our experts. Dave Daniels, VP of customer success at Pragmatic Institute, and Steve Johnson, VP of product at Pragmatic Institute, are answering your questions about all things product management and product marketing. Join us for another round of the Pragmatic Mail Bag!     Do you have a question you’d like one of our experts to answer on an upcoming podcast? Fill out the form here with your question and we might use it in a future episode! And make sure you listen to our other great podcasts, and join us for the best product training in the world.

Our IoT expert is back! In our previous episode with Daniel Elizalde, he explained the Internet of Thing’s impact on business. Now, he’s examining the potential blind spots that can come with IoT, like a lack of shared language across your organization or misunderstanding your company’s capabilities. Make sure you can identify the IoT blind spots and hear what Daniel has to say.   Would you like to learn more about data and product management? Register for our new course, The Business of Data Science. Check out Daniel’s first appearance on Pragmatic Live to learn some great information about IoT. And be sure to listen to our other great podcasts, and subscribe so you never miss an episode.

He’s Back! Former Pragmatic Institute instructor and pricing guru Mark Stiving of Impact Pricing is back on our podcast, and this time he’s talking about subscription models. So if you’ve ever wanted to know how to successfully and effectively price your subscription models to drive value and create revenue, you won’t want to miss this episode of PragmaticLive!   Want to learn more about pricing? Make sure you register for our Price course today. And make sure you listen to our other great podcasts, and join us for the best product training in the world. Help us get a view of the product industry today by participating in our annual survey. Make sure your voice is heard!

You’ve got questions. Our experts have answers. Dave Daniels, VP of customer success at Pragmatic Institute, and Steve Johnson, VP of product at Pragmatic Institute, are answering Real questions from REAL product people like you. If you have questions about personas, product launches, win/loss analysis and more, we’ve got the answers you need.