Product Chats Podcast

On this episode of Pragmatic Live, Courtney Dagher, senior marketing manager for Inbound 2020 , joins our host, Rebecca Kalogeris, VP of marketing for Pragmatic Institute to discuss how the Inbound conference made the transition from in person, to online and lessons learned along the way.   To learn more about Inbound 2020 visit inbound.com Our very own PAC community leader, Georgina Cannie will also be speaking at this great event, don't miss it!

What is a forever transaction? On this episode of Pragmatic Live, Robbie Kellman Baxter, strategic consultant and author of The Forever Transaction , joins our host, Rebecca Kalogeris, VP of marketing for Pragmatic Institute to discuss how to create a thriving "forever transaction" business and lessons she has learned being a top strategist in the field of subscription business. To learn more about Robbie or listen to her podcast, visit robbiekellmanbaxter.com.

In light of recent events pertaining to Covid-19, more product teams are working remote than ever before, and as we all know, this presents some interesting challenges to overcome but also unforeseen benefits.  On this episode of Pragmatic Live, Jon Gatrell, chief product officer and VP of operations at Loren Data Corp. and former Pragmatic instructor, joins our host, Rebecca Kalogeris, VP of marketing for Pragmatic Institute to discuss the challenges product teams all over the world are facing while working remotely and how they can stay focused strategically while doing so.  Jon also shares some tips you can incorporate immediately to be more effective in your communications during this time. Whether you're in leadership, or part of a product team, this podcast is for you.

(Captured during a recent Pragmatic Product Chat)   On this episode of Pragmatic Live, managing director of BMI, joins our host, Eddie Gordon, to discuss how to make proper business shifts for the future.

When you think of the practice of win/loss analysis, what comes to mind?  On this episode of Pragmatic Live, founder of Clozd, Spencer Dent, joins our host, Rebecca Kalogeris, VP of marketing for Pragmatic Institute to discuss the true power of win/loss analysis and what it means to professionals in various roles within the product industry.  

This episode was recorded during our recent product chat.   The buyers journey is all about storytelling, so how to we re-imagine a buyers journey in order to make it worth their time to care and gain their trust? Join Div Manickam, director of portfolio messaging at Dell Boomi and our own Rebecca Kalogeris, VP of marketing for Pragmatic Institute, as they discuss re-imagining of the buyers journey. 

It’s time.  It’s time to re-think sales enablement and go-to market strategies. On this episode of Pragmatic Live, Mike Smart, founder and principal consultant for Egress Solutions Inc, joins our host, Rebecca Kalogeris, VP of marketing for Pragmatic Institute to discuss the old truths of sales enablement and go to market strategies and how companies that can pivot quickly, are the ones that will survive in the current ever-evolving business landscape.

Ever wondered how Facebook approaches product marketing? We did too, that's why on this episode of Pragmatic Live, Aneri Shah, product marketing manager for Facebook, joins Rebecca Kalogeris, VP of marketing for Pragmatic Institute. Aneri discusses her approach to product marketing and the methods she uses to drive success for the most dominant force in social media.      

This episode was recorded during our recent product chat in partnership with Product Development Days.   There's seems to be a trend here...We all want to create the most successful organizations and or products possible, but what rules do these successful products abide by in order to become a success?   Join SC Moatti, managing partner of Mighty Capital, as she discusses the 3 rules behind the most sucessful products.

(This episode was recorded during our recent product chat. We host new topics live every Friday!) So, you want to create a successful product organization, huh? Well, start by hiring the right talent, structuring teams properly and put in place a centralized mission that personnel can get behind. Sounds easy right? Join Rich Mironov as he breaks down how to create a truly thriving product organization in our recent Pragmatic Live Product Chat!