

Real Business Owners
Trevor Cowley
Trevor Cowley is on a mission to help business owners at any level develop personally and professionally by sharing his past experience building several successful business ventures. It's his goal to convey effective techniques and strategies that any business owner can implement TODAY.
Episodes
Mentioned books

Oct 22, 2024 • 18min
From Stagnation to Transformation | Episode 282
In this episode of Real Business Owners, Trevor Cowley highlights common pitfalls that entrepreneurs face when their goals lack clarity and specificity, leading to frustration and stagnation. He dives into the critical importance of setting specific goals, both personally and for your business. If you have struggled in the past to define success, cultivate a sense of urgency, or expand your capacities to achieve significant growth, then this episode is the one for you. Tune in to learn how to make your goals a reality!
Key Takeaways:
Goals Matter: Discover why specificity is key in setting goals to avoid stagnation.
Define Success: Learn how to visualize success in practical terms and break down financial goals into actionable steps.
Create Urgency: Understand how a sense of urgency can drive daily actions and prevent complacency.
Balance Branding & Growth: Explore the relationship between personal branding and business success, and the dangers of over-relying on social media.
Expand Your Capacity: Get strategies for stretching your capabilities, including delegation and shifting from day-to-day operations.
Daily Habits Matter: See how daily consistency in your actions leads to long-term success.
Debunking Myths: Challenge the idea of a "separation season"—it's daily actions that set you apart.
If you are ready to level up professionally and personally, joinrbo.com

Oct 15, 2024 • 1h 10min
Complaining: Language of the Poor feat. Kevin Nations | Episode 281
In this no-excuses episode of Real Business Owners, Kevin Nations gets real about the mindset that separates the successful from those stuck in mediocrity. He dives deep into the destructive power of complaining and how it’s the number one thing holding people back from real success. Complaining, he argues, is just a way to justify staying where you are instead of putting in the work to level up.
Kevin breaks down how shifting away from a victim mentality and focusing on internal accountability is the key to crushing your goals—whether it’s in business, fitness, or life. No more waiting for validation or blaming circumstances. This episode is a wake-up call to take full responsibility, stop making excuses, and start building the life you want. If you're tired of being stuck and ready to do the real work, this one's for you.
Key Takeaways:
Internal Accountability: You don't need external validation to prove you’ve done the work. Stay true to your commitments, even if nobody sees it.
Integrity is Everything: Focus on being honest with yourself, because in the end, only you know the truth of your efforts.
Reputation vs. Character: Your reputation is what people think about you, but your character is who you really are. Build from the inside out.
Find Your Own Path: Success isn't one-size-fits-all. Know your limits, adapt, and still crush your goals.
Consistency Over Time: Real success comes from showing up, putting in the work, and committing to the process—every damn day.
Want to hear more from Kevin?
Go to www.chillionaire.com
or follow him on Instagram: Keveinnations
If you are ready to level up professionally and personally go to joinrbo.com

Oct 8, 2024 • 48min
Stop Chasing Transactions: Master Customer Experience with Bill Grundmeyer | Episode 280
In this episode, Trevor Cowley sits down with Bill Grundmeyer, who is helping a boat dealership expand their reach into Souther Utah. Bill shares his insights on why focusing on customer experience is everything, and how long-term relationships can make or break your company. Drawing from his experiences in both the automotive and boating industries, Bill breaks down the art of balancing sales and service, the importance of building a team that delivers, and the mindset shifts that have driven his personal and professional growth. Tune in to learn how to stay competitive in a demanding market, build a business that keeps clients coming back, and develop the habits that will take you to the next level.
Key Takeaways:
How focusing on relationships over transactions creates repeat business
Why customer service can make or break your business in any industry
The parallels between running a boat dealership and the car industry
The power of personal development and how 75 Hard changed Bill’s life and leadership style
Utah’s boating culture and its impact on the local market
Want to hear more from Bill?
Follow him on Instagram: billgrundmeyer
If you are ready to level up professionally and personally go to joinrbo.com

Oct 1, 2024 • 39min
Candid Conversations on Conflict, Growth, and Success | Episode 279
In this episode of Real Business Owners, Trevor Cowley and Corey McNeil dive deep into the raw truths of entrepreneurship, sharing powerful insights from a recent mastermind they attended. If you’re looking to level up your mindset and business strategies, this episode is packed with real talk and actionable takeaways.
Trevor and Corey unpack key lessons that can transform your approach to decision-making, accountability, and team dynamics. From making bad every day decisions harder to make to owning your part in conflicts, their candid discussions will challenge you to reflect on your own practices and behaviors.
Whether you’re a seasoned entrepreneur or just starting out, this episode will empower you to think differently, act differently, and achieve different results.
If you are ready to level up professionally and personally go to joinrbo.com

Sep 24, 2024 • 17min
Should You be Delusional or a Realist? | Episode 278
In this episode of The Real Business Owners Podcast, Trevor Cowley cuts through the BS and serves up some hard truths about success and what it really takes to win in business. Are you being realistic, or are you living in a delusion? Trevor dives into the importance of setting honest expectations, the dangers of chasing immediate gratification, and how frustration and resentment can destroy your business.
Hyper Realism vs. Delusion: Why seeing things as they are is crucial to success.
The Power of Consistency: Hard work, discipline, and staying the course over time are the real keys to growth.
Pain is Part of the Process: How expecting challenges can help you overcome frustration.
Stop Seeking Instant Gratification: Why trading today's pleasure for future success will make or break you.
The Truth About Hopelessness: How setting the wrong expectations can lead to resentment, frustration, and failure.
If you are ready to level up professionally and personally go to joinrbo.com

Sep 17, 2024 • 21min
Push the Boundaries: The Cost of Playing Small | Episode 277
Welcome to another episode of Real Business Owners with your hosts, Trevor Cowley and Corey McNeil. In this dynamic and insightful episode, Trevor and Corey dive deep into the impact of momentum on your business success. As we navigate through summer’s distractions and external noise, they emphasize the critical importance of maintaining momentum and staying focused on your goals.
Trevor shares his approach to managing news consumption and how staying focused on personal objectives rather than external events can drive business success. Corey adds his perspective on financial security, risk management, and the significant value of networking and investing in masterminds.
Throughout the episode, Trevor and Corey highlight real-world examples of how networking has led to substantial opportunities and growth. They discuss overcoming fears related to investing in oneself, seeking guidance, and continuously learning from those who are more experienced.
Momentum Matters: Understand how to harness and maintain momentum to keep your business moving forward despite distractions.
Focus on What You Can Control: Learn the importance of focusing on your own goals and not letting external news and events derail your progress.
Manage Financial Risk: Get practical advice on handling debt and securing financial stability to ensure long-term success.
Invest in Networking: Discover the immense value of building connections and investing in masterminds to unlock new opportunities and resources.
Overcome Fear: Address common fears related to personal and financial investments and learn how seeking guidance can lead to growth and success.
Tune in to gain actionable insights and strategies to elevate your business and personal development. Whether you're looking to push through a rough patch or seeking new ways to grow, this episode offers valuable wisdom to help you achieve your goals.
If you are ready to level up professionally and personally go to joinrbo.com

Sep 10, 2024 • 36min
Holding True to Your Faith and Values with Eric Moutsos | Episode 276
In Episode 276 of The Real Business Owners Podcast, Trevor Cowley sits down with Eric Moutsos and Corey McNeil for an unapologetic conversation about faith, freedom, and the entrepreneurial grind.
Eric dives deep into the importance of standing strong in your values, even when the world tells you otherwise. From discussing government overreach in personal beliefs to the role of faith in business, this episode is all about defiance, discipline, and determination.
You'll hear how Eric’s personal journey through the police force led him to fight for freedom in his own way, from resisting cancel culture to starting his mission-driven business, Freedom Blend. The conversation is raw, challenging, and aimed at those who want more from life—both personally and professionally.
Eric shares the steps entrepreneurs need to take right now to elevate themselves: from repentance, shedding bad habits, and embracing faith, to small, actionable changes that create momentum. They touch on the power of following your conscience and what it truly means to walk in your purpose. Whether you’re in a job you hate or on the edge of something great, this episode will push you to step up and take control.
Want to hear more from Eric?
Follow him on instagram: ericmoutsos
If you are ready to level up personally and professionally go to joinrbo.com

Sep 3, 2024 • 20min
What's Brewing with Kale Goodman? | Episode 275
In this episode of The Real Business Owners Podcast, Kale Goodman returns with new insights and new experiences to share! Joined by Corey McNeil, Kale talks about the two new business ventures he has started. From a brand new podcast to a coffee shop, Kale reveals how his experiences laid the groundwork for his new ventures and the impactful lessons he’s learned along the way.
Through his passion for creating community through coffee and his desire to share financial wisdom through podcasting, Kale offers insights into what fuels his ambition. Tune in to uncover the compelling reasons behind Kale’s ventures and get inspired by his drive to make a meaningful impact.
The Vision Behind Two Ventures: Kale Goodman reveals why he’s passionate about both his coffee shop and podcast. Learn how his commitment to authentic connections and meaningful conversations drives his dual pursuits.
Building Community Through Coffee: Discover how Kale's coffee shop goes beyond serving coffee by fostering a community hub.
Easier Money The Podcast: Kale opens up about his motivation for starting up a new podcast and what he aims to achieve by pouring his expertise into it!
Marketing and Branding Strategies: Gain insights into Kale’s strategies for marketing his coffee shop and podcast, including practical advice on brand consistency and leveraging personal stories.
Inspiring the Next Generation: Kale discusses a plan to help get his children started on the path to success.
If you are ready to level up professionally and personally go to joinrbo.com

Aug 27, 2024 • 10min
The Myth of Easy | Episode 274
Join Trevor Cowley, an entrepreneur who has navigated the tumultuous waters of business, as he shares his insights on embracing pain and struggle for growth. He debunks the myth that success leads to ease, emphasizing that every milestone comes with its own challenges. Trevor discusses how discomfort is crucial for endurance and personal evolution, urging listeners to reframe their perspective on struggle. Get ready to unlock new levels of success by pushing past limits and accepting the journey’s inevitable hardships!

10 snips
Aug 20, 2024 • 1h 10min
Mastering Business and Personal Discipline | Episode 273
Explore the dynamic interplay of financial success and personal well-being, with insights on relentless commitment despite obstacles. Learn how extraordinary routines shape our lives and the importance of regularly auditing your dreams as they evolve. Dive into the power of consistency for personal growth and the dual nature of discipline through running. Redefine success, focusing on internal fulfillment and the value of personal journeys over material possessions.