The Self-Employed Life

Jeffrey Shaw
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Dec 15, 2021 • 55min

741: Gail Doby - The Top 10 Challenges Small Business Owners Face

This show is going to be a bit different. You get to listen in on an open conversation with another self-employed business owner that gets it. Gail Doby is the cofounder of Gail Doby Coaching and Consulting. She has a BSBA in finance and ran her own Denver-based design firm for two decades. She has helped designers, architects, and other creatives increase their revenue by up to 512%. What the world needs now is real in the trenches business conversations. The two of us combined have over 74 years of actual business experience. We get open and honest and talk about the top 10 challenges that small business owners face. We talk about getting paid what you're worth. The importance of being a stellar listener and conquering those money mindset issues. The importance of having a great financial model. The usefulness of business plans and how having structure can also be more important than having a business plan. We also cover money issues, financial planning, and managing the ups and downs. We also talk about the importance of having money in the bank and how it can buy you time when things become uncertain. Too many people focus on sales instead of profit. We talk about why this isn't the best strategy. We also have a great conversation about how people work against themselves. Hint: have the courage to raise or even double your rates. We talk about how success and personal development are directly correlated. This conversation is peppered with real business stories and mindset shift strategies that will make a difference. We also talk about systems, organization, and the best place to apply your valuable time and effort. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Gail Doby thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – Gail Doby Creative Genius Podcast Gail Doby LinkedIn Business Breakthrough: Your Creative Value Blueprint to Get Paid What You're Worth Gail Doby Instagram Profit First Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Dec 13, 2021 • 16min

740: Coaching Break - The Fear I Wish More People Had

It's normal to fear failure, embarrassment, what you're getting into, and the unknown. But when it comes to business, I think many people are ignoring what I believe should be a bigger fear. Therefore, it can creep up on you and be a real problem. Here's what I wish more people feared so that it doesn't become a problem. Contact Jeffrey- Website Coaching Support My book, The Self-Employed Life is now available! Check out everything available for self-employed business owners Watch my TEDx LincolnSquare video and please share! Valuable resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Dec 8, 2021 • 40min

739: Rocco Carriero - Understanding the Three Cords to Wealth and Life

Do you have perfect balance in your life when it comes to running your business, taking care of your family, and taking care of yourself? Perfect balance is hard to achieve. If we are aware of what we are doing and where we are going, it's possible to combine these three areas of our lives to make each stronger. Rocco Carriero is the author of Three Cords Approach: To Life And Wealth Management For Business Owners. A book about striking the perfect balance of these aspects of life and finances. Rocco A. Carriero is a comprehensive Wealth Advisor specializing in working with Business Owners, CEOs, and Entrepreneurs. He is a Chartered Retirement Planning Counselor, Accredited Portfolio Manager Advisor, and holds an MBA in Banking & Finance with over 20 years of experience. He's been featured in major financial publications like Wall Street Journal, Forbes, and Fortune. He's appeared on Fox and NBC. We talk about how a cord will snap if it's not given attention. All three aspects of our lives need to be maintained, just not all at the same time. Rocco shares the importance of being aware of the important things you need to work on and scheduling them. Big picture thinking is one of the most important things an entrepreneur can do. We talk about the difference between vision and mission and how our decisions align with our values. Rocco shares insights on how we can use the three cord concept to keep our finances, businesses, and lives moving in the right direction. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Rocco Carriero thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – Rocco Carriero Three Cords Approach: To Life And Wealth Management For Business Owners Rocco Carriero Facebook Rocco Carriero LinkedIn Profit First Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Dec 6, 2021 • 24min

738: Coaching Break - Goal Setting: Set Up For Success or Disappointment?

It's that time of the year again when everyone starts setting their goals for the next year. I don't know about you, but I have a bit of a love/hate relationship with goal setting. Necessary, yes. But how do we set big goals without setting ourselves up for possible disappointment? Like so many other things, we self-employed business owners need a different way to look at goal setting. Contact Jeffrey- Website Coaching Support My book, The Self-Employed Life is now available! Check out everything available for self-employed business owners Watch my TEDx LincolnSquare video and please share! Valuable resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Dec 1, 2021 • 53min

737: Gair Maxwell - Unpacking the Methodology of How Brands Become Legendary

One of the best ways to differentiate ourselves and our business is to tell a unique story that is memorable and makes us stand out. Gair Maxwell is the author of Big Little Legends: How Everyday Leaders Build Irresistible Brands, a book about flipping brand dynamics to attract customers. He shares real-life stories that helped ordinary brands and leaders create extraordinary results. Gair is a former broadcaster who had an award-winning radio and television career in Canada. He's also a history buff who loves legends, myths, and stories. He's now a brand strategist and keynote speaker. Gair has worked with organizations like Apple Specialist Marketing Group, Caterpillar, NAPA, and Virginia Tech. He's also shared conference stages with business icons like Richard Branson and Gene Simmons. He's here today to talk about Big Little Legends and how to create a story that can make your brand legendary. We unpack how brands become legendary. How did the Mona Lisa become so famous? The painting was stolen from the Louvre. All of the press created the fame this painting holds today. We talk about the story you are going to tell and also the story others will tell about you. Your story doesn't have to be about yourself. You can also use the seven plots of overcoming the monster, rags to riches, the quest, voyage and return, comedy, tragedy, and rebirth as filters to determine if your idea is a story. This episode will have you thinking about what your legendary story can be. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Gair Maxwell thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – Gair Maxwell Big Little Legends: How Everyday Leaders Build Irresistible Brands Gair Maxwell LinkedIn Gair Maxwell Facebook Gair Maxwell Twitter Gair Maxwell Instagram Wizard Academy Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Nov 24, 2021 • 46min

736: Michael McFall - How to Grind and Go from Barista to CEO of Biggby Coffee

Who doesn't love the coffee business? In the US, the growth of coffee chains is fascinating. Michael J. McFall began his career with BIGGBY® COFFEE at the original store in East Lansing in 1996 as a minimum-wage barista. He's now co-CEO, and over the last twenty-two years, he and business partner Bob Fish have created one of America's excellent specialty coffee chains. They have over 250 stores open in 9 states. He's also the author of Grind: A No-bullsh*t Approach to Take Your Business from Concept to Cash Flow—a book about common sense strategies for turning a start-up idea into a positive cash flow business. We talked about starting a new business and why the franchise model worked for them. Michael says that products don't usually sell themselves. You need to be willing to sell your product for as long as it takes. You've got to be obsessed with generating revenue. He's also involved in personal growth and development. As a leader, you need to meet your company where it needs you, not the opposite. We also talk about the importance of being able to compartmentalize when starting a business. We touch on impatience, enthusiasm, and the process of due diligence on yourself. We also learn incredible mission-critical things like the six-hour rule, where franchisees spend six hours a day on the front end for the first year. Another fundamental premise in Grind is that looking through your business from a cost-cutting lens isn't advantageous to your growth and customer happiness. If you obsess over taking care of the customer, everything else takes care of itself. Making people happy and believing in what you do creates an opportunity to ask your customers to promote you. We also talk about avoiding complexity and not making things more complex than they need to be. This episode is full of smart ideas, processes, and attitudes to grow a business beyond your expectations. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Michael McFall thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – Grind Biggby Michael McFall LinkedIn Michael J. McFall Twitter Biggby Facebook Biggby Instagram Grind: A No-bullsh*t Approach to Take Your Business from Concept to Cash Flow Amir Sufi Start Small Finish Big The Long Game: How to Be a Long-Term Thinker in a Short-Term World The Widest Net: Unlock Untapped Markets and Discover New Customers Right in Front of You Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Nov 22, 2021 • 16min

735: Coaching Break- What's Taking So Long?! The Problem of Impatience

Contact Jeffrey- Website Coaching Support My book, The Self-Employed Life is now available! Check out everything available for self-employed business owners Watch my TEDx LincolnSquare video and please share! Valuable resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Nov 17, 2021 • 46min

734: Dorie Clark - Long-Term Thinking Is Where Your Success Lies

Being self-employed can be exciting and fulfilling. It also can have ups and downs, especially when starting. That is why changing your thinking to an extended game plan can help alleviate some of the stress and uncomfortable moments. It also allows us to be more realistic about our projects and aspirations and prevent panic and throwing in the towel too soon. Dorie Clark is the bestselling author of Entrepreneurial You, Reinventing You, and Stand Out, named the #1 Leadership Book of the Year by Inc. magazine. Dorie is also a coach, consultant, keynote speaker, and executive education teacher. Her latest book, The Long Game: How to Be a Long-Term Thinker in a Short-Term World, is about long-term strategic thinking to create interesting, meaningful work and lives. This book is so appropriate now because the world needs to think long-term. Dorie shares her framework to help people strategically plan and persist. Frequently we underestimate how long something will take and risk giving up too soon. Business can be a test of patience, but there comes a time when things start to click. It can be incredibly powerful when we get to this place of momentum. We talk about growth and the deception phase, where it feels like things aren't progressing, but they are. An example would be how a ten-year overnight success happens. We discuss what having a long game strategy, and high-level view entails. We discuss white space, focus where it counts, optimizing for interesting, extreme goals, and more. Dorie shares so many interesting insights on work and life. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Dorie Clark thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – Dorie Clark The Long Game: How to Be a Long-Term Thinker in a Short-Term World Free Long Game Self-Assessment Dorie Clark Facebook Dorie Clark LinkedIn Dorie Clark Instagram Dorie Clark Twitter Derek Sivers Dave Crenshaw Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Nov 15, 2021 • 18min

733: Coaching Break - How To Get More Of What You Deserve

What do I find is the biggest obstacle in my coaching clients that's keeping them from getting more of what they want? Whether that's more business, more money, time, happiness, ease. What's in the way for most people is believing they deserve more. I mean, really believing they deserve more. Not just wanting more, but deserving more. Here are some tips on how you can increase your feelings of deserving more so you get the results you want. Contact Jeffrey- Website Coaching Support My book, The Self-Employed Life is now available! Check out everything available for self-employed business owners Watch my TEDx LincolnSquare video and please share! Valuable resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life(May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.
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Nov 10, 2021 • 51min

732: Mary Tess Rooney - Discovering Your Heart Value and Walking in True Stride

Does your work light you up? Do you feel energized and happy with every step you take? Have you thought about whether your work and actions are in alignment with your heart? Mary Tess Rooney is the founder of True Stride, a movement to help individuals unlock their Heart Value to elevate everything they do. Mary is a Heart Value expert, author, speaker, and empowerment coach. She helps people align their feelings, choices, and actions with walking purposefully in life. Mary was a strategy and communications executive whose cumulative experience helped ignite her passion for inspiring people and achieving success by acting on what lights up their hearts. She is the author of Heart Value: Feel Appreciated in Ways That Matter and Discover Your True Stride. She is super excited about releasing this new book that outlines a path of self-discovery to help each reader find their Heart Value and walk in their True Stride. Today, we dive into what finding your Heart Value and True Stride means. We talk about how a disconnect can represent your work isn't aligned with your Heart Value. We talk about honoring your heart and not being afraid to speak up. We also talk about how social norms have evolved and why it's okay to share your accomplishments and achievements. It may even be your responsibility. Feeling energized and having effortless achievement may mean that you've stumbled upon your True Stride. We talk about prioritizing fun, the joy frequency grid, how to benefit from wise walks, and so much more. And be sure to subscribe to The Self-Employed Life in Apple podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com Mary Tess Rooney thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – Mary Tess Rooney Heart Value : Feel Appreciated in Ways That Matter and Discover Your True Stride True Stride Podcast Mary Tess Rooney LinkedIn Mary Tess Rooney Facebook Mary Tess Rooney Instagram Contact Jeffrey – Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Valuable complimentary resources to help you- The Self-Employed Business Institute- You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

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