The Self-Employed Life

Excellent, even exceptional, customer service isn’t enough today…because it’s what your customers expect. So how do you go beyond impressing your customers with exceptional customer service, so that your customers become obsessed with you and your business? Today’s guest, Jon Picoult, helps answer that question as we discuss concepts from his new book, From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans. In our conversation, we discuss topics that can help transfer how you approach creating your interactions with your customers, such as: the difference between ‘customer experience’ vs. ‘customer memory,’ opportunities for strategically crafting a customer experience process, and quality vs. quantity when providing information to your customers. Jon Picoult is the founder of Watermark Consulting and a leading expert in customer and employee experience. He has been featured by dozens of media outlets, including the Wall Street Journal, the New York Times, NBC News, and Forbes. He has advised C-Suite leaders at some of the world’s foremost brands, helping companies capitalize on the power of loyalty – both in the marketplace and in the workplace. Jon earned his bachelor’s degree in Cognitive Science at Princeton and holds an M.B.A. from Duke. And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com.  Jon Picoult, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world.     Guest Contact – JonPicoult.com Impressed2Obsessed.com Jon Picoult on LinkedIn (ln/jon-picoult-7655777) Jon Picoult on Instagram (@jonpicoult) Contact Jeffrey – JeffreyShaw.com Books by Jeffrey Shaw Business Coaching for Entrepreneurs The Self-Employed Summit Watch my TEDx LincolnSquare video and please share!     Valuable complimentary resources to help you –   The Self-Employed Business Institute — You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! — Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! — Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!   Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

While we would love success to be linear and full of ease and flow, the reality is success is a series of flow and resistance. Find out how resistance is an indication of growth and how you can breakthrough periods of resistance to get to the other side.     Contact Jeffrey –   Website Books Watch my TEDx LincolnSquare video and please share!       Valuable resources to help you –     The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!     Take the Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.     Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!       Host Jeffrey Shaw is a Small Business Coach, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self-Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

We’ve all been running our business online for a long time now. You’d think we’d have this down by now! But there always seems to be more to learn. What you’re about to hear is some of the most practical advice pulled together in a single source that I’ve ever encountered –advice to help you turn your passion into profits. In this down-to-earth conversation, Matt McWilliams and I discuss some of the most important topics from Matt’s new book, Turn Your Passions into Profits (releasing in January 2023), including avatars, leadership, relatability, ‘capturing’ vs. ‘getting’ attention, community, and more.   If you want to grow your influence, have a bigger impact, and make more money in the process, Matt McWilliams is your go-to guy. Entrepreneurs and companies such as Shark Tank's Kevin Harrington, Stu McLaren, Adidas, Ray Edwards, Brian Tracy, Lewis Howes, Rich Schefren, Shutterfly, and Michael Hyatt have trusted Matt McWilliams to run their affiliate launches.   Matt is a four-time affiliate manager of the year. Today he helps online business owners and brands, small and large, to leverage the power of partners to grow their businesses. He teaches you how to make money as an affiliate and how to work better with affiliates.   And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com.  Matt McWilliams, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world.     Guest Contact – MattMcWilliams.com Passions Into Profits The Affiliate Guy Daily Podcast Matt McWilliams on Twitter (@MattMcWilliams2) Contact Jeffrey – JeffreyShaw.com Books by Jeffrey Shaw Business Coaching for Entrepreneurs The Self-Employed Summit Watch my TEDx LincolnSquare video and please share!     Valuable complimentary resources to help you –   The Self-Employed Business Institute — You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! — Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! — Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!   Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

There’s a reason the tagline for this show is “business with a soul.” It’s because of the undeniable connection between business success and spirituality. So who better to explore this connection than the author of a book about the spiritual lives of scientists, Paul J. Mills, Ph.D. In my fascinating interview with Paul, we discuss how “spiritual” topics and perspectives are sometimes seen as “off-limits” to those engaged in scientific or business fields. But Paul makes the argument that there is an important place for the spiritual in scientific fields, and by extension, in business as well. I myself believe that inevitably, those of us who are self-employed bring our whole selves to our businesses – and so if we consider ourselves spiritual people, we’re almost inescapably going to bring that part of ourselves to our businesses. And as Paul expresses, completely closing off our spiritual side from our ‘work life’ (be it science or business) robs us of a whole realm of valuable resources that we could use in our work lives, such as imagination and intuition.   Paul J. Mills, Ph.D. is Professor of Public Health and Family Medicine and Director of the Center of Excellence for Research and Training in Integrative Health at the University of California, San Diego (https://profiles.ucsd.edu/paul.mills). He has over 400 scientific publications in the fields of pharmacology, oncology, cardiology, psychoneuroimmunology, behavioral medicine, and integrative health. His work has been featured in Time magazine, The New York Times, National Public Radio, US News and World Report, Consumer Reports, The Huffington Post, Gaia TV, and WebMD, among others. He’s presented his work at hundreds of conferences and workshops around the world, including at the United Nations. His new book, Science, Being, & Becoming: The Spiritual Lives of Scientists, can be found at Sacred Stories and Amazon. And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com.  Paul Mills, Ph.D thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world.     Guest Contact – Paul Mills — UCSD Profiles Science, Being, & Becoming: The Spiritual Lives of Scientists by Paul J. Mills Contact Jeffrey – JeffreyShaw.com Books by Jeffrey Shaw Business Coaching for Entrepreneurs The Self-Employed Summit Watch my TEDx LincolnSquare video and please share!     Valuable complimentary resources to help you –   The Self-Employed Business Institute — You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! — Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! — Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!   Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

Ever feel frustrated that business isn't going as well as you want or expected? Even more frustrated because you're more ready than ever to go big? Does it feel like you intended to take a huge step forward in the past few years but now wonder if you've stepped backwards? Yup, you're in the messy middle. Here's what you need to get out of it.     Contact Jeffrey –   Website Books Watch my TEDx LincolnSquare video and please share!       Valuable resources to help you –     The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!     Take the Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.     Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!       Host Jeffrey Shaw is a Small Business Coach, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self-Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

Let’s begin with a quote from our guest today: “If society has lied to us about anything, it’s that putting in long hours and making sacrifice after sacrifice now will automatically allow us to live life on our own terms later.” Today, we explore this idea and its context in our current “hustle culture” with guest La’Vista Jones. For someone who’s on a personal mission to help business owners disrupt the “hustle culture” and instead build business that nourish them, I am delighted to speak with La’Vista as she shares with us her “Boss Manifesto” and her wisdom on critical topics such as setting boundaries, averting burnout, practicing self-care, pacing yourself, and avoiding “over-functioning.” La’Vista is quick to note that she genuinely loved her pre-self-employed corporate life and despite that, she still had a burnout. For those of us who love being self-employed, loving what we do doesn’t make us immune from burnout. La’Vista’s insights and her BOSS™ framework can help us all shift into a healthier “Boss” mode. La’Vista Jones is the founder and CEO of 31Marketplace, an agency committed to helping women do the work they love, without sacrificing themselves to do it. As a corporate dropout, turned entrepreneur she is on a mission to challenge women to cultivate their own definition of success and to live life on their own terms. La’Vista is a business consultant, professional speaker, host of the BOSS™ Talk podcast and published author. Her latest book, The BOSS™ Shift, is anchored in implementing her signature frame work that focuses on battling overwhelm with systems and self-care. La’Vista is an Ohio native and bleeds scarlet and gray- go Buckeyes! She’s married to her college sweetheart And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com.  La’Vista Jones, thank you so much for being here!   Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world.     Guest Contact – Download the first chapter of The BOSS™ Shift LaVistaJones.com La’Vista Jones on LinkedIn (ln/lavistajones) La’Vista Jones on Facebook (@lavistajones) La’Vista Jones on Instagram (@lavistajones) Preorder The BOSS™ Shift ThirtyOneMarketplace.com La’Vista’s Podcast Boss Talk Boss Talk Podcast on Apple Podcasts Contact Jeffrey – JeffreyShaw.com Books by Jeffrey Shaw Business Coaching for Entrepreneurs The Self-Employed Summit Watch my TEDx LincolnSquare video and please share!     Valuable complimentary resources to help you –   The Self-Employed Business Institute — You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! — Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! — Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!   Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

I believe having a frictionless business is one of the key components to a successful business today. Quite frankly, I personally won’t work with any business who doesn’t make it easy for me to do business with them. We business owners can easily imagine that our own customers and potential customers may feel the same way, so this discussion with my guest Bill Price is an important and enlightening conversation for all of us self-employed folks. In our chat, Bill and I discuss the definition of a frictionless experience – especially in what I like to call “high-touch” (that is, highly personalized) businesses. As I like to say: really good customer service = meeting people’s expectations. We discuss this concept, as well as how preempting a customer’s questions or needs is crucial to creating a frictionless experience. We also talk about how making it easy to do business with you can indicate respect for your customers and for the value of their time. Finally, Bill shares his insights about how to reduce friction in your customer experiences.  Bill Price was Amazon’s first global vice president of customer service and is the founder and president of Driva Solutions, a consultancy dedicated to creating highly effective customer contact strategies and operations. He has more than 35 years’ experience advising and directing major operations in more than 160 leading companies. He’s the co-author of The Frictionless Organization: Deliver Great Customer Experiences with Less Effort (Berrett-Koehler Publishers; June 21, 2022) and of the bestseller The Best Service Is No Service, and Your Customer Rules! Learn more at frictionlessorg.com. And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com.  Bill Price, thank you so much for being here!   Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world.     Guest Contact – Bill Prive on LinkedIn (in/Bill-Price-Drivasolutions) FrictionlessOrg.com About The Frictionless Organization Book Buy The Frictionless Organization Contact Jeffrey – JeffreyShaw.com Books by Jeffrey Shaw Business Coaching for Entrepreneurs The Self-Employed Summit Watch my TEDx LincolnSquare video and please share!     Valuable complimentary resources to help you –   The Self-Employed Business Institute — You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! — Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! — Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!   Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

What do you think? Do you think we're headed for a recession? Numbers and analytics aside, what really is a recession? Having been around the block a bit and seeing the ups and downs of the world and economy, here are my thoughts and tips on how you can manage what lies ahead.     Contact Jeffrey –   Website Books Watch my TEDx LincolnSquare video and please share!       Valuable resources to help you –     The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!     Take the Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.     Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!       Host Jeffrey Shaw is a Small Business Coach, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self-Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

Our guest today, Todd Henry, is truly one of my favorite authors, and I’m pretty sure he’s the only guest I’ve had on my show four, maybe even five, times. And it’s because his books, and who he is as a person, are far more real and genuine than most. He has a true in-the-trenches style that I love so much. In our conversation today, we talk about the reasoning behind the intriguing format of his latest book, Daily Creative and how the choice of format was impacted by the pandemic. We discuss the nature of creativity, the ‘long arc’ of creativity, and how creativity is an iterative, evolutionary process (emphasis on process). We also talk about how the ‘noise’ of the world around us can impact our creativity – and how to manage around it – plus Todd shares his own habits for daily creativity.   Positioning himself as an "arms dealer for the creative revolution", Todd Henry teaches leaders and organizations how to establish practices that lead to everyday brilliance. He is the author of six books (The Accidental Creative, Die Empty, Louder Than Words, Herding Tigers, The Motivation Code, Daily Creative) which have been translated into more than a dozen languages, and he speaks and consults across dozens of industries on creativity, leadership, and passion for work. With more than fifteen million downloads, his podcast The Accidental Creative offers weekly tips for how to stay prolific, brilliant, and healthy. Todd's book Die Empty was named by Amazon.com as one of the best books of 2013. His latest book, Daily Creative, offers daily sparks of inspiration and practical advice for creative pros. And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode. Everything you need can all be found at jeffreyshaw.com.  Todd Henry, thank you so much for being here!   Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world.     Guest Contact – ToddHenry.com Todd Henry on LinkedIn (in/ToddHenry1) Todd Henry on Twitter (@ToddHenry) Todd Henry on Facebook (@ToddHenry.ac) Todd Henry on Instagram (@ToddHenry) The Accidental Creative Podcast on Apple Podcasts Daily Creative Podcast on Apple Podcasts Contact Jeffrey – JeffreyShaw.com Books by Jeffrey Shaw Business Coaching for Entrepreneurs The Self-Employed Summit Watch my TEDx LincolnSquare video and please share!     Valuable complimentary resources to help you –   The Self-Employed Business Institute — You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! — Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! — Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!   Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.