

Deconstructor of Fun
Deconstructor of Fun
Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining on a weekly basis.
Hosts:
Michail Katkoff @mkatkoff www.linkedin.com/in/michailkatkoff/
Eric Kress @ekress
www.linkedin.com/in/erickress/
Laura Taranto @laurataranto www.linkedin.com/in/laurataranto/
Phillip Black @econosopher www.linkedin.com/in/phillip-black-economist/
Jen Donahoe @Jen_Donahoe www.linkedin.com/in/jenniferdonahoe
Hosts:
Michail Katkoff @mkatkoff www.linkedin.com/in/michailkatkoff/
Eric Kress @ekress
www.linkedin.com/in/erickress/
Laura Taranto @laurataranto www.linkedin.com/in/laurataranto/
Phillip Black @econosopher www.linkedin.com/in/phillip-black-economist/
Jen Donahoe @Jen_Donahoe www.linkedin.com/in/jenniferdonahoe
Episodes
Mentioned books

May 27, 2021 • 54min
TWIG #134: Netflix Goes Games, Garena Free Fire Financials and Jam City SPAC
Welcome everybody to This Week In Games!
News for today:
#1 Netflix Looking for Exec to Oversee a Push Into Gaming
#2 Garena Free Fire - Q1 2021 Results
#3 Jam City SPAC
LINKS:
Level Up 2021
Lilith's CEOs interview
Hosts:
Mishka Katkoff, Eric Kress, Adam Telfer and Eric Seufert

May 24, 2021 • 1h 11min
Life Post Acquisition with Lou Fasulo, CEO of Starform (previosly Z2)
Zynga, Playtika, Tencent, Stillfront, Embracer, and many more are achieving fantastic growth through M&A. In many ways, acquiring gaming studios has become the norm for growth for successful gaming companies.
Yet we tend to forget how volatile M&A tends to be. According to research and a recent Harvard Business Review report, the failure rate for mergers and acquisitions (M&A) sits between 70 percent and 90 percent when looking at all industries combined.
In this episode, I'm joined by Lou Fasulo, former CEO of Z2, which was acquired by King in 2015 and shut down in 2019. In many ways, the acquisition of Z2 represents the more common way acquisitions tend to play out. After a bloomy dating period comes the honeymoon, which is followed by the challenges of functioning effectively as a part of a larger corp. As the challenges mount, the result is often the dismantling of the acquired entity.
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LINKS:
Secrets of Game Growth
Level Up 2021

May 18, 2021 • 1h 1min
TWIG #133: Scopely's Game Acquisition Approach, Our Analysis of Zynga, Ubisoft goes F2P, Xbox Partners with Timi
Welcome everybody to This Week In Games!
News for today:
#1 Ubisoft's free-to-play turn could be the new normal for big franchises
#2 Xbox teams up with Tencent’s Honor of Kings maker Timi Studios
#3 HOW SCOPELY TRIES TO DO GAME ACQUISITIONS THE RIGHT WAY
#4 Zynga Quarterly Earnings Call
LINKS:
Secrets of Game Growth with Deconstructor of Fun, Mobile Dev Memo & Twitter
Level Up 2021
Hosts:
Mishka Katkoff, Eric Kress, Adam Telfer and Eric Seufert

May 14, 2021 • 1h 15min
The Five Dysfunctions of a Team
the book: The Five Dysfunctions of a Team
the author: Patrick Lencioni
the hosts: Joakim Achren, Sophie Vo and Michail Katkoff

May 11, 2021 • 1h 5min
TWIG #132: Zynga Acquires Chartboost, Metacore's $150M Credit Line and Division Aims at Mobile
Welcome everybody to This Week In Games!
News for today:
#1 Metacore secures €150m credit line from Supercell
#2 Ubisoft Reveals Free Tom Clancy’s The Division Game with Heartland
#3 Zynga Buys chartboost to drive online ads, reports record quarterly revenue
LINKS:
Level Up 2021

May 7, 2021 • 1h 2min
Newzoo’s 2021 Trends to Watch in Games
Newzoo is the world's most trusted source for games and esports analytics and market research. They have a fantastic team of experts providing insights and expertise that helps developers, publishers, and platforms around the World.
In this episode, we discuss Newzoo's services and dive deep into their latest cloud gaming and mobile gaming reports.
Kudos to Candice Mudrick and Tom Wijman for joining the podcast.
👉Newzoo's latest trend reports

May 6, 2021 • 52min
TWIG #121: APEX Mobile, Fortnite Made $9B, Call of Duty Gets a New General Manager
Welcome everybody to This Week In Games!
News for today:
#1. Respawn reveals details on Apex Legends Mobile
#2. Fortnite made more than $9 billion in revenue in its first two years
#3. Johanna Faries named new Call of Duty general manager
LINKS:
Level Up Academy
Modern Mobile Marketing at Scale

May 2, 2021 • 26min
Facebook's Games Marketing Insights for 2021
2020 was a monumental year for mobile gaming. Facebook's Games Marketing Insights for 2021 report provides several new and unique insights that will help you plan for the year ahead. The report dives into changing player behavior, demographics, motivations, preferences, and spending habits.
To save you time, we recorded a podcast episode with Stephen Gray, Ph.D., Consumer Research Manager at Facebook, and went through the report in detail. Some of the fascinating takeaways from the podcast:
Core gamers adopted mobile. The major new audience getting into mobile games are core gamers who flocked especially into shooter games.
Familiarity is becoming vital. Three out of four games downloaded in the Western markets were familiar to the player in advance. In South Korea, a more mature mobile gaming market, 9 out of 10 games downloaded were familiar to the players in advance.
The top is evolving. 42 new games entered the top 100 grossing charts. This is nearly double that in 2019. This changes the perception that the top is never changing but it also speaks of the diminished staying power of top-grossing games.
Download the report.

Apr 29, 2021 • 50min
Growth Triggers #9 iOS 14, the Creative Paralysis and the Android Safe Havens
In this episode, we discuss iOS 14, whether Android can provide safe havens, and the future of creatives post-ATT.
Check out the latest growth strategy course: ios14strategy.com code: DT50
Your hosts:
Michail Katkoff (twitter) and Eric Seufert (twitter)

Apr 27, 2021 • 57min
TWIG 130: EA's New Battlefield Game, Epic vs. Apple, New Leadership for Overwatch
Welcome everybody to This Week In Games!
News for today:
#1. EA announced its new Battlefield game
#2. Fortnite’s Mastermind Goes to Battle With Apple
#3. New Leadership for Overwatch
LINKS:
- LILA Games Job Opportunities: https://www.lilagames.com/jobs/
- JK's New Investment Podcast: SUPER STONK BROS: APPLOVIN IPO BREAKDOWN
- Get Notified of GameMakers Events!