
Tank Talks By Ripple Ventures
Join your host, Matt Cohen, Founder & Managing Partner at Ripple Ventures for weekly conversations with leaders in the startup ecosystem discussing the truth about investing, building and running startups. tanktalks.substack.com
Latest episodes

Apr 13, 2023 • 35min
Disrupting the beauty and wellness industry with Matt Danna of Boulevard
Bringing offline businesses online, known as digital transformation, is a huge opportunity. There are entire industries where the efficiencies of digital tools and workflows haven’t penetrated. That’s changing with the market today valued at $535B and anticipated to grow to $3.3T in the next decade.Out guest today is helping lead that transition in the health and wellness services space. Matt Danna is the Co-Founder and CEO of Boulevard, a vertical SaaS that describes itself as “the first and only client experience platform for appointment-based, self-care businesses.”About Matt Danna:Matt Danna is the co-founder and CEO of Boulevard, a provider of the client experience platform used by more than 25,000 professionals to power more than 2,000 salons, medspas, and other self-care businesses across the US.Prior to co-founding Boulevard in 2016, Matt was head of product for the LA-based talent agency Wasserman. His career also includes product leadership positions with Awesomeness, a multi-media platform company, and the global media company Fullscreen. Matt holds a Bachelor of Science in Information Technology and Human-Computer Interaction from the Rochester Institute of Technology.In this episode we discuss:(01:23) How Matt got into tech and startups(04:10) The opportunity they saw with Boulevard(09:52) What market validation Boulevard did(11:00) Why the founders worked for free at salons(14:37) Biggest takeaways from the pre-launch market research(16:35) How they knew their MVP was ready to launch(18:26) The early bootstrapped days of Boulevard(19:51) Early employees and financing(21:38) Leaving stealth and launching publicly(23:45) Early successes and challenges(25:51) Why they spun up their own FinTech solution(27:21) How they reacted to COVID(29:32) Scaling rapidly while sticking to their vision(30:39) Boulevard’s long-term visionFast Favorites* 🎙- Favorite Podcast: Asaassins * 📰- Favorite Newsletter /Blog: SaaStr* 📲- Favorite Tech Gadget: Airpods* 📈- Favorite New Trend: People freaking out about AI* 📚- Favorite Book: Hard things about hard things (right now)* 🤔 - Favorite Life Lesson: Dont rely on luckFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Apr 6, 2023 • 1h 17min
How to scale in a non-sexy industry with Josh Domingues of Flashfood
Finding a big problem to solve with your startup is always the goal, but what happens if that problem lies outside of what is deemed sexy by investors? Our guest today is Josh Domigues, Founder and CEO of Flashfood, an app that allows shoppers to browse food items approaching their best-before date, buy them at a discount and pick them up in-store. Expiring food is a global problem and is one of the leading emitters of greenhouse gasses, but solving a problem like that isn’t as easy to explain as a flavor-of-the-month SaaS business.This was a fun conversation with Josh and it was great to hear his perspective.We also welcome back John Ruffolo to discuss recent startup and tech news.About Josh Domingues:Josh Domingues is the Founder and CEO of Flashfood, which started from his condo above a grocery store when he got a call from his sister who was a chef. She told him that she just threw out $4000 worth of food. Josh was shocked to discover that discarding food was the norm in the restaurant, catering, and grocery industries. He is an alumnus of TechStars and received his bachelor’s from St. Mary’s Univeristy.In this episode we discuss:(0:01:07) News rundown with John Ruffolo(0:30:45) Josh’s path as an athlete to founder(0:33:42) Lessons Josh learned working with Professional Athletes(0:36:28) The path to starting Flashfood(0:39:16) Defining the scope of the problem and surviving in the early days(0:44:22) Josh’s experience on Dragon’s Den(0:48:15) How TechStars opened doors for Flashfood(0:52:53) The Importance of showing up in person to network(0:54:48) Real-world examples of how Flashfood is working(0:58:36) Why investors like General Catalyst and S2G Ventures have backed Flashfood(1:02:06) Advice to early-stage founders struggling in the current market(1:07:13) How they brought on a new COO and President(1:12:00) Flashfood’s future plansFast Favorites:* 🎙- Favorite Podcast: 20 Minute VC* 📰- Favorite Newsletter /Blog: The Peak* 📲- Favorite Tech Gadget: Apple watch* 📈- Favorite New Trend: Electric car adoption* 📚- Favorite Book: Good to Great, Shoe Dog * 🤔 - Favorite Life Lesson: Hold on to HappinessFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Mar 30, 2023 • 53min
How does a Canadian VC invest alongside the biggest names in Tech with Yatong Li from Sixty Degree Capital
Getting into competitive venture deals is difficult enough when you aren’t a huge name-brand VC, and doing it from another country is even more challenging. Our guest today, Yatong Li is Managing Director at Sixty Degree Capital, a cross-sector firm that invests in software, digital infrastructure, healthcare, and biotech companies across multiple stages as early as Series A and as late as pre-IPO. Yatong talks to us about how he gets into competitive deals and what his view of the market looks like in 2023.We also have Anthony Mouchantaf joining us for another news rundown covering the biggest news in tech this week.About Yatong Li:Yatong Li is the Managing Director of Sixty Degree Capital. He joined in 2017 as an Analyst in the Toronto office and advanced to Managing Director in 2022.Born in China, Yatong moved to Canada and completed the Master of Finance program at the Schulich School of Business, York University. He graduated from Nanjing Agricultural University with a B.Sc. Before joining Sixty Degree Capital, Yatong worked at China Securities (SH: 601066) and as an investment banking analyst at China Galaxy Securities (HK: 06881), a state-owned securities firm in Beijing with a market value of $6.3 billion.In this episode we discuss:(00:59) News roundup with Anthony Mouchantaf(16:10) How Yatong got his start in becoming an investor(17:37) Early investments(19:01) Sixty Degree Capital’s origin story(21:54) How Yatong nurtures relationships in Silicon Valley(23:02) The diligence process at Sixty Degree(24:35) Building relationships with corporate partners(25:55) Why he focuses on infrastructure investments(28:17) Their investment decision process(29:47) How Yatong’s investing thesis has evolved(32:30) Sixty Degree’s process of investing(34:26) How Sixty Degree co-invests(36:23) How early-stage investments are assessed(37:38) What the market looks like right now(39:27) Thoughts on Stripe and others slashing valuation(41:04) Sixty Degree’s recent investment in DataGrail(43:44) Fallout from the SVB collapse(47:03) Biggest lessons learned as an investorFast Favorites:1. 🎙- Favorite Podcast: Tank Talks!2. 📰- Favorite Newsletter /Blog: The Information Tomasz Tunguz and Nikhil from Footwork3. 📲- Favorite Tech Gadget: E-scooter4. 📈- Favorite New Trend: Asking ChatGPT questions5. 📚- Favorite Book: Ray Dalio’s Principles for Dealing with the Changing World Order6. 🤔 - Favorite Life Lesson: Sacrificing your health for success or wealth isn’t worth itFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Mar 23, 2023 • 47min
Adit Gupta of Lula Convenience on How to Fall in Love with the Problem
Startups take longer than anticipated, the average exit takes between 7 and 10 years. Even overnight successes are the product of years of behind-the-scenes work. This is as it should be, but the problem comes if you’re not in love with finding and solving the core problem of your startup (or if the market itself doesn’t actually have that problem).Our guest today is Adit Gupta, CEO and Co-Founder of Lula Convenience. Adit loves the problem he’s solving but also has advice for other founders on how to find that love as well as a problem that the market wants to solve. Lula Convenience is the operating system for the convenience industry. Their mission is to help stores by providing an all-encompassing platform that connects their stores to the world. Adit also is an alumnus of the RippleX Fellowship.And we have a news round-up with Anthony Mouchantaf.About Adit Gupta:Adit Gupta is co-founder and CEO of Lula Convenience, a verticle-SaaS product disrupting the US convenience retail sector. The Lula Store Platform captured nearly 1% market share within 12 months of product launch. He did his undergrad and is a Doctoral Candidate at Drexel University.In this episode we discuss:(01:10) News rundown with Anthony Mouchantaf(12:28) Adit’s journey to founding Lula Convenience(13:36) How he became a tennis coach using Youtube(16:04) What it took to land some of his first internships(17:57) Lessons he took from his first startup effort(20:30) Finding the problem you want to solve(21:29) How the RippleX Fellowship helped Adit focus on Lula(22:59) The founding of Lula Convenience(26:22) Why Lula was different than his first startup(28:18) Early lessons and pivots at Lula(31:49) The number of SKUs and other issues convenience stores face when focusing on delivery(32:57) How the business model has evolved(34:32) Advice to other early-stage founders on defining ICPs(37:16) Why they decided to rebrand to Lula Convenience(38:56) How Lula has grown with advice and support from their VC partners(40:48) What recent challenges have meant for their growth and development(42:41) Adit’s vision for the next few years of LulaFast Favorites:* 🎙- Favorite Podcast: Tank Talks (How I built this)* 📰- Favorite Newsletter /Blog: Nikhil Trivedi (Footwork)* 📲- Favorite Tech Gadget: My air fryer and my electric scooter* 📈- Favorite New Trend: Using ChatGPT for every computational task* 📚- Favorite Book: Never Split the Difference & Hard thing about hard things * 🤔 - Favorite Life Lesson: Treat people how you want to be treated, Think long term, there’s always creative ways / solutions to problems. Follow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Mar 16, 2023 • 53min
The SVB Crisis and Connor Atchison of Wisedocs on Why Veterans Make Great Founders
We start this week’s episode with John Ruffolo and Matt discussing the SVB and Regional banking crisis taking over the headlines recently. It’s a candid discussion about what went down and how it's affecting the global startup ecosystem.We then talk with Connor Atchison, Founder and CEO of Wisedocs. Wisedocs is helping streamline and transform medical information with its artificial intelligence platform for insurance, legal, and independent medical evaluation firms to review medical records with ease.About Connor Atchison:Connor Atchison is the Founder CEO of Wisedocs. He began his career in the Canadian Armed Forces in the Infantry and left 12 years later supporting the Canadian national mandate of the Directorate of Casualty Support Management (DCSM) and the Canadian Forces Health Services Group (CFHSG).He received his BS from the University of Toronto - University of Trinity College and his Masters in Health Administration from the University of Regina.In this episode we discuss:(00:53) The news rundown with John Ruffolo(26:44) Connor’s background and journey into tech from the military(27:26) Why he stuck with a military career for so long(28:14) Lessons he learned in the military(28:59) How his military career put him in the position to found Wisedocs(30:27) Dealing with imposter syndrome as a new CEO(31:25) The process of actually starting Wisedocs(33:09) The early days as a tech founder(34:26) Wisedocs COVID experience and how they survived(37:00) How Wisedocs expanded into the US market(37:55) Connor’s evolution as a leader(39:37) The importance of focus in the early days(40:51) How AI and ML help power Wisedocs(42:19) Does ChatGPT fit into this use case(43:35) How medical records are currently handled in the US(44:54) Plans for Wisedocs recent seed round(46:43) Where Wisedocs is going to expandFast Favorites:* 🎙- Favorite Podcast: The Game* 📰- Favorite Newsletter/Blog: Forbes* 📲- Favorite Tech Gadget: Apple products* 📈- Favorite New Trend: Talking to ChatGPT* 📚- Favorite Book: How to win friends and influence people* 🤔 - Favorite Life Lesson: Define what you value and build your life around thatFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Mar 9, 2023 • 55min
How To Not Get Screwed When Raising Capital in Turbulent Times with Peter Hass of Maverix PE
Raising a round of financing is always a stressful endeavour. But in today’s economic climate, it’s even more so. So how can a founder navigate these choppy waters and not lose their shirts? Our guest today is Peter Hass, Associate Partner at Maverix Private Equity. Peter knows the ins and outs of deal structure and has guidance for founders at all stages to help them raise capital. Peter broke all of this down in a tremendous article he share recently here.We also recap tech headlines with Antony Mouchantaf of RBCx.About Peter Hass:Peter Hass is an Associate Partner with Maverix Private Equity. He is focused on leading deal execution including financial modelling and leading due diligence. Peter also works closely with portfolio companies in strategic and financial management as well as the evaluation of add-on acquisitions opportunities.Previously, Peter worked as a Director of Home Services within Mattamy Ventures at Mattamy Asset Management and OMERS where he was a founding member of OMERS Growth Equity.Peter is a graduate of the Richard Ivey School of Business.In this episode we discuss:(01:22) News roundup with Antony Mouchantaf(19:34) Peter’s journey to becoming an investor(21:28) Working at OMERS(23:49) How different investors value investments(25:05) What Maverix invests in(27:24) What is structured financing means in VC(28:55) Items founders should be aware of(30:52) Examples of what new investors will ask for(35:01) How preferred shared get treated in a liquidation event(37:02) What does participating pref or full participation mean(38:11) A liquidation scenario explained(41:56) How should founders manage all these transactions and terms(47:49) Why raising less at times can be smarter for your business(48:46) Terms that Maverix typically offers(50:54) When founders need to take a down roundFast Favorites:* 🎙- Favorite Podcast: Acquired* 📰- Favorite Newsletter /Blog: Noahpinion* 📲- Favorite Tech Gadget: Airpods* 📈- Favorite New Trend: Space and Rockets* 📚- Favorite Book: eBoys* 🤔- Favorite Life Lesson: The man who moves a mountain begins by carrying away small stonesFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Mar 2, 2023 • 50min
Hamed Abbasi of Plooto on Why Immigrants Make The Best Founders
Seeing life through fresh eyes is a trait that can get lost in today’s noisy world. When you bring a perspective of a beginner, not knowing what is impossible, you can sometimes transcend conventional wisdom and achieve greatness. Immigrants can bring a fresh perspective and couple it with a focused effort to succeed. Our guest today is Hamed Abbasi, Co-Founder and CEO of Plooto, who is both a successful serial founder and has survived the difficult and often underappreciated immigrant journey.About Hamed Abassi:Hamed Abassi is the Co-Founder and CEO of Plooto, a payments platform aimed at simplifying B2B payments. Prior to that he co-founded and was CEO of Vast Labs, a casual gaming company that was acquired in 2014. He started his career in the banking world.In this episode we discuss:(01:24) Hamed’s journey as an immigrant from Iran(05:12) Skills he had to learn as a newcomer to Canada(08:10) Moving from the world of banking to becoming a startup founder(11:15) Creating Flywheel dynamics in a startup scene(12:49) Starting Plooto(15:45) Pivoting from a Bitcoin platform(17:31) Plooto’s first financing round(19:10) Competing against well-established industries(22:59) Why Hamed wanted to compete in the crowded FinTech market(26:14) How and when to raise prices as a founder(29:12) Would they handle their price hike differently(30:10) The importance of data when gathering feedback(32:02) Why revenue is important to startups(33:47) Plooto’s success at venture fundraising(37:32) The prep that went into their fundraise(41:26) How the current financial climate is affecting their businessFast Favorites:* 🎙- Favorite Podcast: Knowledge Project* 📰- Favorite Newsletter /Blog: plooto.com/blog* 📲- Favorite Tech Gadget: Kindle Scribe* 📈- Favorite New Trend: Espresso Extraction* 📚- Favorite Book: Full Castastrophe Living* 🤔- Favorite Life Lesson: Nobody knows anything, and you need to experience things for yourselfFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Feb 23, 2023 • 1h 7min
Stephanie Palmeri of NextView Ventures: Supporting The Dreamers and Builders Changing the World
Finding founders with true visions that have a real plan to execute those visions is rare. So rare that those founders are actually called unicorns. But finding and supporting those founders takes a lot of patience and skill. Today’s guest has both of those traits, Stephanie Palmeri, Partner at NextView Ventures, has been working at the top of the venture industry for more than a decade and has backed impressive founders.About Stephanie Palmeri:Stephanie Palmeri is a Partner at NextView Ventures and is based in San Francisco. She loves supporting founders who share a North Star of building exceptional user-centric experiences for individuals, families, workers, and communities. Her investments in the Everyday Economy have spanned many industries, including social commerce, circular retail, education, digital health, marketplaces, transportation, and finance. Previously, Stephanie was a partner at Uncork Capital, where she spent a decade investing in dozens of seed-stage companies, including Poshmark ($POSH), Clever (acq. by Kahoot!), Chariot (acq. by Ford), ClassDojo, Carrot Fertility, Hallow, Panorama Education, Phil, Wrapbook, and Wonderschool. Before venture investing, Stephanie worked as a technology consultant and marketer at Accenture, Estee Lauder, and several startups.Stephanie holds an MBA from Columbia Business School and a BS from Villanova University.In this episode we discuss:(0:01:15) News roundup with John Ruffolo(0:22:44) How Stephanie ended up in the venture and startup world(0:27:32) Why she chose NextView instead of creating a new fund(0:29:36) What appeals to Stephanie about investing in Canadian Startups(0:32:17) Becoming comfortable investing in the Canadian ecosystem(0:33:28) The biggest changes to early-stage investing in the last decade(0:36:29) The process of joining NextView(0:41:22) NextView’s current focus and plans for its new $200M fund(0:44:18) Starting NextView’s accelerator program(0:47:29) Founders deciding to have an early exit(0:50:08) Deciding to become a certified coach to help her founders(0:53:50) What makes a great board member(0:58:39) How she advises as an LP and angel investor(1:00:09) Who should contact her and what she invest inFast Favorites:* 🎙- Favorite Podcast: Acquired* 📰- Favorite Newsletter /Blog: Stratechry and Ben’s Bites* 📲- Favorite Tech Gadget: Whoop* 📈- Favorite New Trend: The return of in-person events* 📚- Favorite Book: Burn Rate* 🤔- Favorite Life Lesson: Take a leap of faith in yourself and try something newFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Feb 16, 2023 • 41min
Building an Authentic Startup Brand with Sarah Dobson of Design of Brand
An often undervalued aspect of the startup world is the importance of building a brand. How you represent your company and its values visually can really add value to your company. Our guest today is Sarah Dobson, founder of Design of Brand (affectionately known as D.O.B.), a specialized brand consultancy for Entrepreneurs. She is both a strategist and designer that uses research and creativity to make companies stand out in a cluttered marketplace.About Sarah Dobson:Sarah Dobson is the founding partner of Design of Brand. She started her career working closely under the legendary Paula Scher at Pentagram in NYC. There she developed her sharp, research-focused approach to brand development. Her magnetic creative solutions blend clear concepts and emotional designs to align young brands with their business objectives.Sarah, together with her partner Dani Hall and their nimble team at D.O.B. have created over 60 brands, including Greenhouse Juice, Ace Valley, Rainbo Mushrooms, Mylko, Superette, Sunscoop, Regimen Skincare, Scruncheroo, Thesus Outdoors, Othership, Barbet, nutbar, Fairgrounds, and Outro Health.She studied at Western University and Parsons.In this episode we discuss:(01:33) Sarah’s journey to become a brand designer(03:57) Working at Bumble & Bumble and Pentagram(07:55) Creating the identity for Greenhouse Juice(10:19) How Sarah begins the design process with new clients(11:43) The importance of honesty in the branding process(14:50) Advice to early founders around branding(17:28) Protecting your intellectual property(21:14) Forming partnerships with startups(25:39) The feeling of designing the perfect logo(26:35) Strategy behind DOB(27:31) How DOB chooses clients to work with(30:38) Goals for DOB(32:56) Brands she wishes she could overhaul(34:06) Becoming friends with clientsFast Favorites:* 🎙- Favorite Podcast: The Rainbo Podcast* 📰- Favorite Newsletter /Blog: Sift Queue (technically a playlist newsletter)* 📲- Favorite Tech Gadget: Whoop* 📈- Favorite New Trend: Wearables, and loving your *cringe*.* 📚- Favorite Book: everything by Alain de Botton * 🤔- Favorite Life Lesson: Run your own race, and “enlightenment is the space between your thoughts”Follow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.ai This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

Feb 9, 2023 • 1h 8min
Corey Holmes of Popup on Why Entrepreneurship is Such a Powerful Drug!
There are many vices but few things can match when you create a business that changes the world. Our guest today, Corey Holmes Co-Founder of Popup, knows that feeling and has literally been around the globe to chase that high. We caught up with him in Dubai to discuss Popup, a no-code platform designed to empower new e-commerce experiences as well as his addiction to entrepreneurship.About Corey Holmes:Corey Holmes is the Co-Founder of Popup. He started his path as an entrepreneur as a flipper on craigslist in his tweens and teenage years.When he was 22 he dropped out of university a week before class began and launched an Auto and Marine Detailing business. Then he moved to Uganda to start a nutraceutical company and one of the fastest-growing fitness classes in the country at the age of 23. He learned to code, won an app development award, and placed first in a provincial app development competition.With that experience, he and his wife started building e-commerce stores and joined Shopify together. After that, he started a successful content creation company, and a dropshipping company which turned into an 8-figure commerce portfolio company (Viceroy Group) comprised of several brands selling in over 100 countries.In this episode we discuss:(00:01:00) News roundup with John Ruffolo(00:19:50) Corey Holmes’ early path to entrepreneurship(00:20:35) The influence of his parents on him(00:23:21) Advice for people who move a lot(00:25:11) Why he dropped out of school — twice(00:27:29) Deciding to start his first business(00:29:52) How Corey’s fear of failure drives him(00:31:41) His early days as a Craigslist flipper(00:34:28) Corey’s time in Uganda(00:38:40) Is it better to not know what you’re getting into as a founder or to have experience(00:38:57) Lessons from working at Shopify(00:45:51) His journey as a content creator(00:51:41) Co-Founding the Viceroy group(00:55:21) How Popup became his first Venture-Backed Startup(00:57:28) What Popup is and the problem it solves(01:01:21) The long-term vision around Popup(01:02:21) Popup’s recent $3.5M pre-seed round led by Accel and investors like Seedcamp, Harry Stebbings 20VC, and a group of executives from Shopify, Hopin and othersFast Favorites:* 🎙- Favorite Podcast: The Game* 📰- Favorite Newsletter /Blog: Morning Brew* 📲- Favorite Tech Gadget: Apple products* 📈- Favorite New Trend: Talking to ChatGPT* 📚- Favorite Book: How to win friends and influence people* 🤔 - Favorite Life Lesson: Define what you value and build your life around thatFollow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.Agency This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com