Navigating Sports Business
AJ Maestas
Gain exclusive insight into the professional and personal worlds of high-level executives in sports and entertainment as we host top decision-makers in the industry to discuss emerging topics, their business, careers, and personal life stories.
From collegiate conference commissioners to professional sports team executives and owners, to CMOs and leading marketers at global brands, Navigating Sports Business takes listeners inside the lives of key people making a major impact on the sports and entertainment industry.
From collegiate conference commissioners to professional sports team executives and owners, to CMOs and leading marketers at global brands, Navigating Sports Business takes listeners inside the lives of key people making a major impact on the sports and entertainment industry.
Episodes
Mentioned books
Dec 11, 2020 • 1h 14min
1. Oliver Luck - XFL, NFL, NCAA
AJ Maestas met up with former NFL quarterback and longtime sports industry executive Oliver Luck on our first episode of Navigating Sports Business. They discuss the differences between collegiate and professional sports from a management perspective, the future of American football overseas, and the viability of new leagues hoping to rival the NFL. Oliver Luck has been an executive in professional and college athletics for over 35 years. Most recently, he was the Commissioner of the XFL, the spring football league that kicked off in February of 2020. Breakdown: 00:00: Introductions and Oliver’s football playing career 11:23: Oliver’s experience in Germany 22:00: Alternatives to the NCAA/NFL 27:10: Name, Image, and Likeness 40:20: XFL 49:10 Houston Sports Authority 58:30 Oliver’s time at NCAA HQ 1:08:00 Advice and personal stories
