The Duct Tape Marketing Podcast
John Jantsch
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!
Episodes
Mentioned books
Aug 2, 2017 • 25min
Why We're All Still Talking About Social Media
Why We're All Still Talking About Social Media written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rebekah Radice Podcast Transcript Social media didn't go away – it just moved. It moved to become another strategic element of marketing where it belongs. The fact is, if you plan to benefit from social behavior, you must alter your thinking around the proper use of social media for each stage of the […]
Jul 26, 2017 • 29min
Is Podcasting for You?
Is Podcasting for You? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rob Greenlee Podcast Transcript Every now and then I have to get pretty meta on my podcast and use it to talk about podcasting. Podcasting, both appearing on them and producing your own, is a solid small business marketing tactic and I've been trying to spread that word for many years. My guest […]
Jul 20, 2017 • 26min
How to Free Up More Time In Your Work Week
How to Free Up More Time In Your Work Week written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mandi Ellefson Podcast Transcript What's your biggest problem? Is it time? Focus? Delegation? Those are the problems I hear about all the time and are seemingly the most difficult to solve. My guest for this week's episode of the Duct Tape Marketing Podcast is Mandi Ellefson, a scalable freedom strategist and founder […]
Jul 19, 2017 • 28min
The Power of Little Ideas
The Power of Little Ideas written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with David Robertson Podcast Transcript "Innovate or die." That's what Peter Drucker said, and I think a lot of people took that to mean that you have to create a company that disrupts an entire industry and that you should be looking for ways to innovate on your products and services like nobody has […]
Jul 13, 2017 • 23min
Turn Your Hunch Into the Next Big Thing
Turn Your Hunch Into the Next Big Thing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bernadette Jiwa Podcast Transcript I think you know what to do – I really do. The problem is that in the storm of running the business you start listening to outside influences, opinions of others, and maybe even what you see others in your industry doing. Get back in touch with your own […]
Jul 12, 2017 • 20min
What Does the Future of Podcasting Look Like?
What Does the Future of Podcasting Look Like? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tom Webster Podcast Transcript I've been podcasting a long time and it's been pretty fun to see how this "channel" has evolved, particularly of late. The podcast or audio distribution format has definitely hit mainstream status. Radio and TV networks look to this form of distribution as the way forward and big time […]
Jul 6, 2017 • 25min
The Science of Pre-Suasion
The Science of Pre-Suasion written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Robert Cialdini Like so many others in marketing, one of the first books I read was Influence. Today this is required reading for anyone trying to persuade through writing, messaging, speaking – pretty much any form of communication. The principles outlined in this book have stood the test of time. So, it's a […]
Jul 5, 2017 • 24min
Do You Fascinate?
Do You Fascinate? written by John Jantsch read more at Duct Tape Marketing Marketing podcast with Sally Hogshead Why are you captivated by some people, but not others? Why do you recall some brands, yet forget the rest? In a distracted and overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? The answer, according to brand innovation consultant Sally Hogshead, fascination. […]
Jun 29, 2017 • 20min
How National Companies Can Get Friendly in Local Markets
How National Companies Can Get Friendly in Local Markets written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Megan Hannay Podcast Transcript I've long been a big fan of partnering with not for profits in your community. (I wrote about this in The Referral Engine.) There are so many organizations that need and deserve our support and by partnering you further cement your business as a community asset. When an organization […]
Jun 28, 2017 • 28min
The Key to Success? Taking Care of Your Community
The Key to Success? Taking Care of Your Community written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brian Clark Podcast Transcript Community building is a big deal – so are a lot of things, but there's no question that building and taking care of a large community of folks that trust you is a great way to build a business. My guest for this week's episode of the Duct Tape […]
