The Duct Tape Marketing Podcast
John Jantsch
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!
Episodes
Mentioned books
Apr 24, 2019 • 20min
How to Turn Your Product Idea Into a Business
John speaks with Jules Pieri, founder and CEO of the Grommet, about how makers differ from other entrepreneurs and what they must do to create a business around their product idea.
Apr 23, 2019 • 21min
Making Sales Prospecting Fun and Easy
John visits with Tom Martin, author, speaker, and founder of the digital strategy agency Converse Media. Martin understands how difficult sales prospecting can be, and today he shares his secrets for making the process less intimidating.
Apr 17, 2019 • 21min
How to Roll Out the Red Carpet for Your Customers
John speaks with Donna Cutting, CSP, founder and CEO of Red Carpet Learning Systems about how to give your customers the star treatment.
Apr 16, 2019 • 20min
How to Make Storytelling Work for Your Brand
John speaks with Kyle Gray, founder of The Story Engine, about what works (and what doesn't) when you're crafting a story about your brand.
Apr 10, 2019 • 25min
How Giving Back Can Create Business Success
John chats with Sam Ashdown, a successful entrepreneur with three real estate businesses, about how she founded her companies and her commitment to teaching other local business owners important marketing strategy and skills.
Apr 9, 2019 • 26min
Tapping Into Existing Connections to Network Smarter
John chats with David Burkus, author of Friend of a Friend, about how and why to engage with your existing, meaningful contacts when networking, rather than trying to cultivate a whole new network.
Apr 3, 2019 • 8min
What it Means to be a Self-Reliant Entrepreneur
John introduces his upcoming book, The Self-Reliant Entrepreneur, and shares a reading from the project.
Apr 2, 2019 • 25min
Why Great Leaders Give Less Advice and Listen More
John chats with Michael Bungay Stanier, founder and CEO of Box of Crayons and author of The Coaching Habit. They talk about how leaders can establish the kind of relationship that will get the best work out of their team.
Mar 27, 2019 • 14min
Why Your Marketing Must Be Led By Strategy First
John talks about the importance of establishing a strategy first approach to marketing, rather than just focusing on a jumble of marketing tactics to get the job done.
Mar 26, 2019 • 25min
Erasing Limits to Find Your Purpose
John chats with Laura Gassner Otting, author of Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life about how to use the framework of consonance to find and define your own purpose.
