The Duct Tape Marketing Podcast
John Jantsch
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!
Episodes
Mentioned books
Oct 23, 2019 • 24min
How to Take Your Business from Distinct to Iconic
John Jantsch interviews author, speaker, and marketing expert Scott McKain. McKain shares lessons from his book Iconic: How Organizations and Leaders Attain, Sustain, and Regain The Ultimate Level of Distinction. Whether yours is a small, local business or a nationally-known brand, there are steps any business can take to build a brand with loyal customers who become fans, refer you to others, and return again and again.
Oct 22, 2019 • 26min
How to Build a Business Around Referrals
John Jantsch sits down with real estate expert, author, and speaker Michael J. Maher. Maher discusses his book, The Seven Levels of Communication: Go From Relationships to Referrals, where he shares how any business can thrive by focusing their efforts on referrals rather than the traditional sales cycle.
Oct 17, 2019 • 4min
The Self-Reliant Entrepreneur Reading: October 17
John Jantsch reads a selection from his upcoming book, The Self-Reliant Entrepreneur, due out on October 22, 2019. This selection features a quote from Ralph Waldo Emerson and reflections on how to create your business's history as part of your entrepreneurial journey.
Oct 16, 2019 • 22min
What All Businesses Need to Know About Website Design
John interviews Chris Martinez, co-founder and CEO of DUDEagency.io, an outsourced web development firm. Martinez knows all the ins and outs of website design, from site layout and development to how to integrate tactical and strategic elements like landing pages, funnels, and SEO. Martinez shares his expertise and gives advice that's useful to all business owners, no matter what field or industry you're in.
Oct 15, 2019 • 24min
Building a Business Your Team and Customers Love
John speaks with author, speaker, and business coach Steve Farber. Farber is the founder and CEO of the Extreme Leadership Institute and the author of several books, including Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do. In this episode, Farber talks about why making love a discipline and practice in your business matters and shares how to do it.
Oct 10, 2019 • 4min
The Self-Reliant Entrepreneur Reading: October 10
John Jantsch reads an excerpt from his upcoming book, The Self-Reliant Entrepreneur, structured as a daily devotional with 366 meditations to help entrepreneurs reach their full potential.
Oct 9, 2019 • 23min
How to Focus on High-Value Work
John interviews business coach and bestselling author David Finkel. Finkel discusses his latest book, The Freedom Formula, in which he advocates for a move away from the time and effort economy and towards the value economy.
Oct 8, 2019 • 26min
Finding Stillness in the Modern World
John sits down with Ryan Holiday, writer, media strategist, and leading expert on the ancient philosophy of Stoicism. Holiday talks about his latest book, Stillness is the Key, and shares how applying lessons from this ancient philosophy can help improve our modern lives.
Oct 2, 2019 • 5min
The Self-Reliant Entrepreneur Reading: October 2
John Jantsch shares another excerpt from his upcoming book, The Self-Reliant Entrepreneur. Today's reading is from the October 2 entry, featuring a letter from Herman Melville to Nathaniel Hawthorne.
Oct 1, 2019 • 23min
Creating a Brand Name That Sticks
John chats with Jeremy Miller, founder of Sticky Branding and author of Brand New Name. He is a brand strategist, and here he shares why selecting the right brand name matters, plus the step-by-step process for finding the name that fits best with your business, product, or service.
