The Product Podcast

E-commerce is not just for retailers anymore. While business-to-consumer, B2C, e-commerce gets most of the attention, growing at 10%+ per year, business-to-business, B2B, e-commerce isn’t far behind at 7%+ growth per year. Across both, Product Managers play a critical role in defining the next generation of e-commerce experiences for consumers and businesses to increase sales/conversion, build loyal customers, and support brand positioning. Brendan Foley, Head of Product at Atlassian, talks about the major trends driving e-commerce today across B2C and B2B and the key areas on which Product Managers must focus across the e-commerce funnel: attracting site traffic through SEO, enabling search/browse and rapid product discovery, and ultimately, the purchasing of products and repeat visits.Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

Making good decisions is a Product Manager's secret weapon. Every day a Product Manager makes macro and micro decisions that enable their teams to design and build. It is uniquely their job because Product Managers tend to have the most context in a company. Learn frameworks of how to make good decisions and examples of how Jennifer has done this at XO Group's The Knot.Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

Product Management in the Gaming industry; what’s so different about it? Join us for a walkthrough of the rise of social and mobile free-to-play gaming and the evolution of the Product Management role within it. At the crossroads of creativity and business, this key role has reshaped video game development and redefined corporate cultures by forcing entertainment companies to adapt to the millennium’s new platforms. From Associate to Director, from concept to sunset, you’ll learn the responsibilities of the Gaming PM, their roles within the game development team and the impact they can have on their players.Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

Curious about what companies are looking for when hiring Product Managers? Companies may have different approaches as to what they place more emphasis on. However, there are some fundamental core values & skill sets that are clearly evaluated when talking to prospective candidates. Angeli talks through some core skill sets a Product Manager is evaluated on and how to assess your own skill set to determine company fit. Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

The quicker you ramp up in a new project or new company, the sooner you will own your product. While this is true, it is important to build the right foundations during your onboarding period to set yourself up for success. Putting in the effort and time investment up front will pay dividends throughout your tenure. Listen to Alice Liang, from Lenda, for 5 things that you should never miss when you join a new project or company. Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

Product Management is hard to define and many people often give vague analogies, like the "CEO of the product". When you're making a big career change, you need to know the cold, hard truth of what the role is and whether you'd enjoy and succeed at it. Zerzar tackles some of the biggest myths about Product Management and helps clarify whether it would be the right transition for you. Main takeaways: - A Product Manager is not the CEO, but rather the shepherd of a product - Visionaries and those who prefer to avoid details -- beware -The role is highly agile, requiring you to keep an eye on the north star while jumping up and down levels of complexity - Those with a bias for action do incredibly well in Product Management - People skills are an absolute must for this roleSocial Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

This talk is aimed at job seekers, and is completely focused on 1) how to get a higher number of first-round interviews for product management roles 2) how to succeed in those interviews. Matthew Du Pont discusses the key elements, such as, how to get informational interviews with people who you’re not socially connected with, how to turn those informational interviews into invitations to apply to a company and how to ask the right questions to get meaningful information about a company, instead of polite replies.Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

For those of us that have switched jobs before, we know how essential the first month can be. The crucial on-boarding process is where you begin creating relationships, understanding the internal jargon and workings of the company, all while figuring out the scope of your role and how you can make an impact. This talk focuses how to effectively onboard as a product manager. Apart from my own takeaways, the talk contains personally crowdsourced takeaways from among some seasoned PMs in the Bay Area. The first 30 days are when you need to focus on the basics of the role and strategically understand the company and its structure. Thus, this talk should be useful to current PMs, as well as those considering the role to learn more about what life is like as a PM. Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

Ira provides aspiring Product Managers with the early insights into the emotional ups and downs of Product Management and how to keep pushing forward. Main takeaways include, how to be emotionally aware of self and others while managing product, how to handle emotions around product & market failures and wins and how to be an emotional leader.Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here

By this point you've probably heard of Bitcoin and may know someone who owns some, but even though you nod your head when it comes internally you were wondering ... what exactly is a Bitcoin? Bitcoin is the world's first finite digital resource. It's a currency that no single person or organization can control - kind of like a digital gold. Unless you have a background in cryptography or economics or both, phrases like cold storage, hard fork, and segregated witness can all seem pretty cryptic. In this talk, Tyler dives into what Bitcoin is, how it works and why it matters.Social Links: Follow our Podcast on Tik Tok here Follow Product School on LinkedIn here Join Product School's free events here Find out more about Product School here