How to Succeed Podcast

Sandler
undefined
Nov 28, 2023 • 27min

How to Succeed at Social Media with Shaily Hakimian

#sandler #sandlerworldwide Welcome to the world of social media mastery with Shaily Hakimian. Discover the secrets to success in the ever-evolving landscape of digital marketing and building genuine connections online.   This episode is packed with valuable insights and actionable tips from a true expert, whether you're an aspiring influencer, a budding entrepreneur, or simply curious about the dynamics of online engagement.   Don't miss out on this exhilarating episode that promises to transform your social media game and equip you with the skills needed to shine in the digital spotlight. Tune in, take notes, and let's level up together! Timestamps:   0:00:00 Social media success and misconceptions. 0:02:28 Personal branding and LinkedIn optimization for business success. 0:05:20 Using social media for sales and marketing. 0:10:32 Social media marketing strategies for salespeople. 0:13:37 Social media content creation and scheduling tools. 0:18:36 Effective social media strategies and overcoming self-doubt.  0:21:18 Success, failure, and growth in social media marketing. Key highlights:   Posting consistently and providing valuable insights and information to your audience is more effective than bombarding them with frequent but low-quality content. Your online presence should reflect your expertise, passion for your job, and the value you can provide to your audience. Social media can help you build trust and relationships with your audience before even getting on a call with them. Consistency helps keep you top of mind with your audience. While automation tools can be helpful, they shouldn't replace the human touch and authenticity in your content. Start your content with a hook that grabs your audience's attention and answers the "What's in it for me?" question. Understanding your audience's needs and pain points is key. Success means different things to different people and can evolve over time. Focus on finding the right fit clients rather than trying to grow her business exponentially =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================
undefined
Nov 20, 2023 • 26min

How to Succeed at Collaborative Learning with the New Sales Development Series from Sandler

#sandler #sandlerworldwide Are you ready to revolutionize your approach to sales training? Lisa Ellis, the Head of Product at Sandler, joins the podcast to explore the transformative power of collaborative learning in modern education and sales training. Lisa is a powerhouse of knowledge, sharing her insights on learner autonomy and how to create a learning environment that values and utilizes what each individual brings to the table. She brings to light the importance of different contexts for learning and how giving people choices shapes their learning journey. We also dive into how Sandler's Sales Development Series has been reimagined to incorporate these concepts for the best possible learning outcomes for our clients.   Moving from the theoretical to the practical, we talk about how these principles apply to sales training. We break down the benefits of engaging content and the power of role-play in enhancing information retention. With Lisa's expert guidance, we explore engagement ideas for virtual instructor-led sessions and discover the innovative 'trap exercises,' pattern interrupts, and other education best practices she and her team have built into the new Sales Development Series.   We explore the role of collaboration within the sales team, with the managers and leaders, and with your Sandler coach to get the best results and return on investment, so tune in and join us in relaunching the classic Sandler sales training through the lens of collaborative learning. Timestamps:   0:00:00 Collaborative learning in sales training. 0:02:03 Modern adult learning concepts and techniques. 0:07:42 Sales training and information retention.  0:12:37  Sales techniques and collaborative learning.  0:16:01 Sales training and collaborative learning. 0:20:55 Sales development, growth, and collaboration.  Key highlights:   Collaborative learning, where learners actively engage with each other and facilitators, is essential for effective adult education. Modern adult learning focuses on experiential learning, application in real-world contexts, and active engagement with the material. Engagement, humor, and excitement in learning environments can trigger better memory retention and make the learning process more effective. Sometimes, a single impactful lesson or insight can be worth more than a comprehensive program. Sales is ultimately a conversation between adults to uncover the truth. Honest and open communication is fundamental to successful sales. Learning should focus on acquiring and applying skills, not just accumulating knowledge. Maintaining an appropriate balance of energy in learning sessions is crucial. =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================  
undefined
Nov 14, 2023 • 32min

How to Succeed at Networking at Trade Shows with Bob Bolak

#sandler #sandlerworldwide Step into a world of insights with Bob Bolak, a seasoned networking expert, and explore the keys to thriving in the trade show arena. Discover how to turn every event into a platform for building lasting connections and boosting your business prospects.   In this illuminating conversation, we delve into the power of setting clear goals, using proven conversation frameworks, and immediate follow-up to ensure your networking success.    Are you ready to revolutionize your trade show networking game? Dive in now and let's make every event a springboard to your success journey! Timestamps:   0:00:15 Networking and trade shows for introverted professionals. 0:03:37 Networking and trade show mindset and strategies. 0:08:13 Sales techniques and networking strategies. 0:10:33  Networking strategies for sales professionals. 0:15:08 Networking strategies at trade shows. 0:17:40 Networking techniques and follow-up strategies. 0:23:31 Networking techniques at a conference. 0:26:45 Success, failure, and Sandler techniques with a sales leader. Key highlights:   Approach trade shows and networking events with a mindset focused on building relationships rather than immediate sales. Having quantifiable goals helps measure success. Employ conversation frameworks to initiate discussions effectively. Engage with different types of people, whether they are extroverted or introverted, and make efforts to connect with those who may be more reserved. After meeting someone at a trade show, connect with them on LinkedIn or follow up promptly. After the event, assess your performance, evaluate the effectiveness of your conversations, and make necessary adjustments to your networking strategy for future events. Paid events may attract more qualified attendees and demonstrate your commitment to networking. Be adaptable in your networking approach. =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================  
undefined
Nov 11, 2023 • 38min

How to Succeed at Public Speaking with Grant Baldwin from The Speaker Lab

Uncover the secrets to impactful public speaking! Discover the art of becoming an effective communicator in business and personal growth.    Join Mike Montague and Grant Baldwin of Speaker Lab as they unravel the essentials of powerful speaking techniques, from presentation preparation to landing speaking gigs. They highlight the significance of engaging and resonating with the audience through an authentic, adaptable, and well-prepared presentation, emphasizing the importance of both structure and flexibility in successful public speaking.   Don't miss this insightful conversation offering valuable insights into the multifaceted benefits of public speaking!  Timestamps:   0:00:17 Speaking as a business and growing a career in public speaking. 0:03:03 Public speaking as a business development tool. 0:05:27 Public speaking skills and preparation. 0:10:55 Developing public speaking skills and debunking myths. 0:13:42 Public speaking preparation and scripting. 0:19:34 Speaking engagements and how to land paid gigs. 0:22:30 Finding and acquiring paid speaking gigs. 0:25:10 Public speaking techniques and tips. 0:30:16 Storytelling and connecting with audiences through personal experiences.  0:33:06 Speaking, entrepreneurship, and personal growth with Grant Baldwin. Key highlights:   Effective public speaking necessitates balanced preparation between scripting for organization and an organic approach without verbatim memorization. Adapting the content to audience needs and making real-time adjustments based on audience reactions are crucial for engagement and connection. The "SPEAK" framework involves selecting a problem to solve, preparing the talk, establishing expertise, acquiring speaking gigs, and understanding when to scale. Clear goals drive the call-to-action at the end of speeches, whether aimed at obtaining more speaking opportunities or generating clients. Authenticity is key for speakers, encouraging them to be themselves while balancing structure and spontaneity in speech preparation and delivery. Having a structured speech with strong openings, key moments in the middle, and compelling closings aids in time management and allows for adjustments during the speech. =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================  
undefined
Nov 7, 2023 • 21min

How to Succeed at Building Big Relationships with Small Gatherings with Nick Gray

Dive into this enlightening podcast discussion featuring Nick Gray, the mastermind behind successful event hosting. Uncover the secrets to creating meaningful connections through gatherings and learn why hosting your own events can be a game-changer for your career and relationships.    Join us on this journey to event success and discover how structured approaches, two-hour time limits, and social proof can transform your networking game. Let's make every event a stepping stone to success! Timestamps:   0:00:00 Hosting successful networking events. 0:04:19 Event planning and guest engagement strategies.  0:07:28 Networking events and name tags.  0:11:28 Party planning and social dynamics.  0:15:27 Hosting networking events for business growth.  Key highlights:   Hosting events can be a powerful way to grow your career, make valuable connections, and even boost sales. Strategies like confirming attendees in advance and using a core group of trusted friends to ensure a successful turnout. Designing events that cater to various personality types can make them more enjoyable and productive. A structured approach to hosting events, including using name tags for everyone and implementing icebreakers to facilitate conversations. Setting a strict two-hour time limit for events, especially during the workweek, can make it more likely that people will attend and ensure that the event ends on a high note. The key is to make hosting a habit to continually expand your network. Sharing photos and updates from your events on social media can serve as social proof and attract more attendees to future gatherings. Success, according to Nick Gray, is having the freedom to work on what you want when you want and being in control of your time and schedule.   ========================================= Make sure to follow Nick Gray: Nick Gray's Personal Website   Read these articles and become the life of the party: Party Times: Start, End, & Best Times Icebreaker Name Tags: Examples and How to Do It RIGHT How to Host an Event: Parties & Networking Where to Throw a Party? Ideas and Venues for 2023 Icebreaker Activities for Your Next Event 7 Small Trade Show Booth Ideas for 2023 How to Introduce Two People via Email: Sample Scripts   =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================  
undefined
Oct 31, 2023 • 34min

How to Succeed with Personality AI with Amarpreet Kalkat

undefined
Oct 24, 2023 • 34min

How to Succeed at Avoiding Self-Inflicted Leadership Problems

In this episode we will get into the art of effective leadership with Larry Van Sant, a seasoned Sandler trainer based in Frederick, Maryland. Uncover the secrets to avoiding self-inflicted leadership hurdles by cultivating a positive attitude, consistent behaviors, and empathic communication.   Join us as we explore the path to becoming a leader who empowers teams, breaks down big goals, and positively impacts lives. Timestamps:   0:00:13 Self-inflicted leadership problems and how to avoid them.  0:04:13 Leadership, coaching, and accountability in business.  0:08:40 Leadership, coaching, and team development.  0: 13:13 Leadership techniques and self-awareness. 0:17:41 Leadership, sales, and personal growth.  Key highlights:   Leaders should have a positive attitude and focus on developing their teams rather than just checking off tasks on their to-do lists. Effective leadership involves making the team self-sustainable and helping team members achieve their goals. Leaders should be consistent in their behavior, hold themselves and their teams accountable, and have clarity in their expectations. Goals should be broken down into manageable steps, and leaders should provide the necessary support and training for their teams to achieve them. Effective communication of the company's vision, goals, and values is crucial to gain team buy-in and alignment. Leaders should invest in self-awareness, coaching, and assessments to improve their leadership skills and avoid common pitfalls. Success can be defined as maintaining a positive attitude, continuously improving, and positively impacting the lives of others. Transitioning from features and benefits to value-based selling is essential for sales professionals and leaders alike. The podcast mentions a valuable sales rule, "Sales is a conversation between adults to uncover the truth," which emphasizes the importance of genuine and honest communication in sales and leadership.     =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================  
undefined
Oct 17, 2023 • 34min

How to Succeed at Being a Corporate Athlete

In this new episode of our podcast, we're honored to have the incredible Robin Green, a seasoned Sandler trainer from Richmond, VA. Join us, learn how attitude and behavior play pivotal roles towards success, strategies professionals can employ to achieve excellence, and more as Robin shares his personal experiences and key takeaways from his journey. Learn what the concept of being a corporate athlete entails as well as its implications for success.    Tune in to see how embracing calculated risks is crucial to growing in corporate athleticism.   Timestamps:   0:00:15 How to succeed at being a corporate athlete. 0:04:35 The importance of resilience in sales. 0:09:47 The importance of enjoying the process of sales. 0:14:41 How to show up and be your best every day. 0:19:13 The power of having a coach and the power of coaching. 0:23:52 How do you define success in your career? 0:26:12 How to find joy in the grind. Key highlights:   Seeing failures as learning opportunities fuels personal and professional growth. Success comes from aligning passions and strengths in work for a fulfilling journey. Apply sports principles like practice and resilience to excel in the business world. Cultivate the ability to bounce back from setbacks and stay focused in the present. Success involves consistent, focused practice and muscle memory development. Seek external feedback and coaching for continuous improvement and fresh perspectives. Aim for progress over perfection to foster calculated risk-taking and new experiences. Balancing physical, mental, and emotional well-being is crucial for peak performance. Stepping slightly out of the comfort zone drives continuous skill enhancement. Embrace a growth mindset, value small improvements, and take strategic risks for sustainable success.   =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================
undefined
Oct 10, 2023 • 32min

How to Succeed at Unreasonable Hospitality

Get ready to embark on a journey through the realms of unparalleled hospitality as we dive into the mind of a visionary disruptor. Join Mike and the newly appointed director of community engagement at Sandler, as he sits down with none other than the maestro of guest enchantment, Will Guidara. His accolades include being the Best Selling Author of the captivating masterpiece "Unreasonable Hospitality," and a former co-owner of the legendary 11 Madison Park.   From forging connections that defy the limits of the transaction to infuse every interaction with the magic of storytelling, Will Guidara unravels the threads of thought that have woven his path to success. And it's not just about service; it's about the symphony of human connection, where every note is pure authenticity.    So, gather 'round as we embark on a voyage into the realm of hospitality that transcends logic, defies reason, and invites you to experience the magic of the extraordinary. Timestamps:   0:00:20 How did you come up with the name unreasonable hospitality? 0:03:35 A goal without a strategy is nothing more than a pipe dream. 0:10:26 How to treat your employees well. 0:15:26 How to avoid playing it safe in hospitality. 0:22:46 How do you do it well? 0:27:12 How do you define success? Key highlights:   Go beyond the ordinary and strive for transformative experiences that leave a lasting impact. Striking the right balance between meticulous control and creative autonomy is crucial. Create stories that endure in the memories of customers.  Technology can enhance the human experience when used to augment personalization and efficiency, rather than replace genuine human interactions. Creating a business foundation of trust and loyalty by focusing on genuine connections and memorable experiences Success is built on creating extraordinary moments that transcend reason and convention solidifying a brand's reputation and fostering customer loyalty. Investing in creating enduring relationships and experiences that stand the test of time. Adapt and evolve practices based on feedback, new insights, and changing customer expectations.   =========================================   SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment!   =========================================   Follow Us:  Twitter: https://twitter.com/SandlerTraining Linkedin: https://www.linkedin.com/school/sandler-training/ Instagram: https://www.instagram.com/sandlertraining/ Facebook: https://web.facebook.com/sandlertraining/?_rdc=1&_rdr   =========================================  
undefined
Oct 2, 2023 • 26min

How to Succeed at Inbound Marketing with Emily Reggia

The Future of Sales: Personalized, Predictive and Customer-Centric Have you ever wondered what it takes to design a customer-focused sales process that delivers? Emily Regia, Sandler's enterprise marketing manager, joins us at Inbound to share her expertise and insights on keeping the customer at the heart of our business. She unravels how understanding your customer's journey can lead to a more personalized and effective marketing strategy. The conversation goes deeper into how tools like HubSpot have been instrumental in Sandler's success by ensuring the right leads land in the right place.  In an age where AI dominates conversations, how do you keep the human touch alive? Emily discloses how to add that personal element to AI-generated messages. She also sheds light on how predictive AI can provide more comprehensive insights into customers and how platforms like 6Sense can contribute to that. The discussion goes into the specifics of using AI for personalized messaging and sales forecasting and reveals how the partnership with DealIQ can help predict outcomes. So, if you're striving to make your sales and marketing strategies customer-centric, this episode is packed with valuable insights that can drive your efforts. Join us, as Emily provides a masterclass on designing a customer-focused inbound marketing process. (0:00:14) - Designing a Customer-Focused Sales Process Emily explains how HubSpot's features help customize conversations with leads, emphasizing customer journeys and value-adding materials. (0:05:55) - Improving Website Conversations and AI Tools We discuss customer journeys, website conversations, chatbots, phone numbers, event-based activities, and human support. (0:13:51) - AI for Personalized Messaging and Sales Forecasting AI-generated messages, Six Sense, Deal IQ, Podio, and customer insights are discussed to add a human touch. Find more information about Sandler's customer-focused sales process at www.sandler.com/inbound. 

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app