

Franchise Euphoria
Josh Brown
Josh Brown, an Indiana-based franchise attorney and entrepreneur, shares his insights, strategies, frameworks, and best practices gained through more than 15 years of experience in the franchising industry. Franchise Euphoria sheds light on how to design the right business plan for you and your business, avoid the most common and costly mistakes, manage growth, and achieve your business dreams. You will hear from leading franchise and business experts as well as many franchisors who are in the process of growing their franchised businesses. Josh’s approach to business and the franchise world is honest, real, and authentic.
Episodes
Mentioned books

Nov 21, 2017 • 32min
A Proven and Profitable Business with Matt Miller
We have the opportunity to talk with Matt Miller from School Spirit Vending. This is his second time on our show and since his last visit, his business has grown tremendously. He is approaching 109 locations. Matt transitioned from a distributorship model to a franchise model. There are have been challenges along the way, but today he has a thriving business that provides passive income for families and allows schools to fundraise through vending machines. He continues to grow and develop his business. His focus is on people and maintaining a positive culture. He delivers two podcasts a week to his team. He believes it is his responsibility to provide value and help his franchisees be as successful as possible. Key Takeaways: [:36] Matt Miller is welcomed to the show. [1:57] Matt recaps what School Spirit Vending is. [3:00] In the beginning, School Spirit Vending often starts as a side hustle for franchisees. [5:41] School Spirit Vending is a system where proprietary vending machines are set up in schools. They provide students the opportunity to buy school spirit items. [6:06] Focus shifts to the process Matt went through to transition his business to a franchise system. [8:15] Transitioning from a distributorship model to a franchise model. [15:15] Building a team to help the operational aspect of franchising; bringing in expertise when needed. [18:10] Matt spends the majority of his time working with franchisees, focusing on maintaining culture, leadership, and training. [20:40] A private podcast for people inside the business is a great way to communicate and educate team members. It also allows a way to share the success of individuals. [23:23] The podcast is a win-win for everyone and is an excellent resource. [25:45] Challenges of being a franchisor include having a steady stream of prospective franchisees, reaching new areas, and keeping up with the legal ramifications of being a franchise. [29:25] Matt has written an ebook available for anyone interested in the possibility of becoming a School Spirit Vending franchisee. You can also check out his Vending Secrets course. [30:50] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com Schoolspiritvending.com Mybusinessonpurpose.com Ssvbusiness.com Ssvbusiness.com/franchiseeuphoria/ Matt-miller-u.thinkific.com/courses/vending-secrets-to-passive-income

Oct 24, 2017 • 24min
Franchising Commercial Cleaning Services with a National Impact with Victoria Murray
Victoria Murray is a Senior Regional Director for a franchise called OpenWorks, a leading national commercial cleaning and facilities services company established in Phoenix, Arizona, in 1983. Through their franchise owners and preferred partners, OpenWorks services more than 2,500 facilities each day across the United States. They offer more than simple cleaning and maintenance. They help their customers fundamentally improve their work environment. Their services include janitorial, landscape, maintenance, pest control, handyman supply management, and much more. Key Takeaways: [1:19] Josh welcomes Victoria Murray to the show. [2:55] The founder, Eric, started OpenWorks in 1983 to franchise commercial cleaning services. [3:08] Victoria tells how OpenWorks grew into a national organization. [4:23] OpenWorks has advantages that set them apart from other commercial cleaning franchises. Victoria explains the differences. [5:32] Victoria mentions the relatively low cost of entry to purchase an OpenWorks franchise and other advantages enjoyed by franchisees. [6:19] Victoria covers how a new OpenWorks franchisee starts up. [9:12] OpenWorks franchisees do commercial cleaning. A franchisee at a growth point can branch into additional service offerings for multiple revenue streams. [15:20] Victoria talks about the continuing growth of OpenWorks. Their structure is the key. Regional support offices help different markets replicate success. [17:59] OpenWorks has many national customers. These organizations can consolidate services across the country by using the same franchise system at different facilities. [19:48] OpenWorks conducts in-person training in regional markets. [21:39] Franchisees can find their own customers, besides the customers provided through OpenWorks and franchisees can get back office support for these customers. [22:45] For more franchise information go to OpenWorksFranchise.com or to Facebook at @OpenWorksAZ or Twitter at @OpenWorksAZ. [23:30] Thanks again for listening, and, if you enjoyed this interview, please leave us a review on iTunes. If you have questions for Josh or would like to contact him, reach out to Josh at Josh@franchiseeuphoria.com. Mentioned in This Episode: Josh@franchiseeuphoria.com OpenWorks Victoria Murray OpenWorksFranchise.com Facebook: @OpenWorksAZ Twitter: @OpenWorksAZ

Sep 5, 2017 • 21min
Entrepreneurship Through Acquisition with Nunzio Presta
Nunzio Presta is an ex-professional athlete turned entrepreneur. He is the founder and CEO at BizON. BizON is an online marketplace where people can buy, sell, and grow businesses or franchises. It is a community of people looking for opportunities to connect with buyers or sellers. There are also resources available for people who may need some guidance in the process of acquisition. His company is growing and is a fantastic place to look for business opportunities. Key Takeaways: [1:12] Josh welcomes Nunzio Presta to the show. [2:01] Nunzio was a former professional hockey player; the Canadian go-to sport. [3:15] BizON is explained in more detail by Nunzio. [4:06] The story behind how BizON began. [6:28] How the marketplace works; how to utilize and get involved in the market; three types of offerings in the marketplace. [10:36] Subscription fee breakdown for a franchisor looking to attract leads through the marketplace. [12:59] What does franchisee involvement look like in the marketplace? [15:25] Nunzio discusses the challenges of launching BizON. [17:33] BizON is growing and has over 5,000 active users. [18:35] BizON is a community growing and connecting buyers and sellers and it is worth checking out. [20:20] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com MyBizON.com

Aug 22, 2017 • 27min
The Economic Benefit of Remote & Flexible Work Space with Frank Cottle
Today I’m excited to introduce Frank Cottle. He is the CEO of Alliance Virtual Offices, as well as a Chairman for The Alliance Business Center’s Network. He is an expert when it comes to virtual work spaces, flexibility, and third place working. He’s spent close to 30 years meeting the needs of small businesses and entrepreneurs. Frank is the go-to authority on cost-effective, smart, and flexible work space. Key Takeaways: [2:00] Frank started his company. [3:40] Frank explains the value provided to entrepreneurs and business owners through virtual offices. [5:11] “Just-in-time” officing is an economic advantage of virtual offices. [7:30] Frank describes third workplace. [9:41] Alliance Virtual Offices is similar to a franchise in the way they have scaled their business. [10:44] Alliance Virtual Offices allows companies to casually move in and out of markets to help them scale quickly. [11:19] Frank mentions a licensing program they offer in selected markets. [12:30] How to bridge the gap when clients want to cross international borders into new markets. [17:00] It is more efficient to leave people where they are. [18:20] The onboarding process for new clients through Alliance Virtual Offices. [21:40] Franchisors often use meeting rooms or temporarily use virtual offices as they grow and move into new areas. [22:55] Venture capitalists are common customers because they want what they are investing in to be successful. [26:24] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com Alliancevirtualoffices.com Allwork.com Facebook.com/alliancevirtual Twitter.com/alliancevirtual Linkedin.com/company-beta/1493610/

Aug 8, 2017 • 19min
Remote Hiring with Nathan Hirsch
Today I’m thrilled to have on Nathan Hirsch. Nathan is a serial entrepreneur, an expert in remote hiring, and an e-commerce guru. Since he began selling online in 2010, Nathan has sold more than $25 million worth of product. He is now the cofounder and CEO of FreeeUp.com, the hands-on hiring marketplace connecting hundreds of online business owners with reliable, pre-vetted, remote workers. FreeeUp is redefining how businesses are able to hire remote freelancers online. Nathan has a really cool story to tell behind his business and how many employees he has, which we’ll get into in this episode. Welcome Nathan Hirsch! Key Takeaways: [1:44] The topic of hiring remote business owners is relevant for almost any business owner today. [2:08] Nathan built a multi-million dollar business out of his college dorm room, and he learned his first hiring lessons in that business. [4:08] How is FreeeUp different than other online hiring platforms? [5:28] FreeeUp can help you to hire a wide variety of remote workers. [7:43] How do you know if you need a remote worker? [9:43] What businesses are hiring the most remote workers? [10:45] What is the hiring process like with FreeeUp? [12:53] If you don’t know what you’re doing, you need to hire an expert. [15:18] Step one is identifying what you want. [18:37] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com FreeeUp Online Hiring Mastermind Group www.facebook.com/FreeeUpMarketplace

Jul 25, 2017 • 20min
Marketing the Civil Way with Bill Troy
Bill Troy is an Inc. 500 CEO and a natural-born contrarian, who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s forthcoming book Clicksand: How Online Marketing Will Destroy Your Business (And the Unlikely Secret to Saving It), is an explosive wakeup call and warning for business owners, about the dangers and hypocrisy in online marketing. In Clicksand, Bill compares giant firms like Hubspot, Google and LinkedIn, as well as local agencies and consultants, in towns big and small, to snake oil salesmen of the 1800s. Key Takeaways: [1:23] So many businesses think they are building relationships with clients while they are in fact damaging them. [3:34] Bill has been a rule-breaker from the very beginning, and he continues to defy norms in the marketing world. [4:57] What is the danger in online marketing? [5:57] How do you balance technology and intimate customer relationships? [7:34] Social media is a bridge to relationship development, not a substitute for it. [8:39] How does Bill help companies improve their marketing? [10:11] Marketing can be annoying and ineffective. [11:19] There are two groups in the online marketing world: the evil group and those that really believe in the industry. [13:59] Josh bought into the marketing myth earlier in his business. [15:03] Bill offers special relationships training from his website. [16:46] Bill is offering three free gifts to Franchise Euphoria listeners. [18:35] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com Civilis Marketing

Jul 11, 2017 • 28min
Turning Weeders into Leaders with Jeff McManus
Today I got to interview Jeff McManus. Jeff is the Head of Landscape Services at the University of Mississippi, and a grower of plants, people, and ideas. Jeff is a problem solver who understands that doing more with less is a 21st century mandate. Faced with a multi-million dollar landscaping project, a demand for excellence and high productivity, and a stagnant budget, Jeff knew that growing the people would be critical for growing the plants. Key Takeaways: [:35] Jeff has done amazing things for the landscape department at the University of Mississippi, but he thinks of himself primarily as an entrepreneur. [1:46] If you want to make money, save money, and have more time, you must be proactive with your team. [5:07] Jeff tells us about how his landscaping business is structured, and how he keeps structuring himself out of a job. [8:42] Leaders determine team mindset. [10:04] Jeff’s Landscape University program took about four years to develop, but it has significantly increased productivity and accountability. [12:32] You have to understand what motivates your team. [15:50] Jeff is happy to see his past employees start their own landscaping businesses. [17:55] How do you find the time to put systems and processes in place? [19:19] Jeff has created a conference called How to Create Your Own Landscape University. [23:11] Jeff coaches business owners and is very picky about whom he works with. [26:05] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com Drive: The Surprising Truth About What Motivates Us, by Daniel Pink JeffMcManus.com Jeff McManus on Facebook Jeff McManus on Twitter

Jun 27, 2017 • 27min
Protecting Your Business from Cybercrime with Adam Anderson
Today I’m thrilled to have Adam Anderson on as our guest. Adam is a longtime small business owner who also happens to be one of the leading authorities on small business cybersecurity. He is a serial entrepreneur, author, and founder and chairman of Palmetto Security Group. With twenty years in cybersecurity, and thirteen as a small business owner, Adam is positioned to understand both sides of the cybersecurity equation in a way most aren’t. Key Takeaways: [1:41] Josh has been a victim of cyber fraud. [2:32] Adam has been involved in starting fourteen companies. [3:55] How did Adam become involved in cybersecurity? [5:15] Business owners naively assume that they won’t be affected by cybercrime. [7:50] What are the main cybersecurity threats that business owners should be on the lookout for? [9:59] What should business owners look for in a cybersecurity insurance policy? [16:11] The impact of a single cybercrime can be huge. [17:42] Adam is offering a free, online self assessment for Franchise Euphoria listeners at adamanderson.info/euphoria. [19:22] Most cyber attacks happen to small businesses. [23:11] Who is the Shadow Broker? [24:45] To learn more, please visit adamanderson.info/euphoria. [26:05] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com Palmetto Security Group Small Business Cyber Security: Your Customers Can Trust You...Right?, by Adam Anderson and Tom Gilkeson “Cyber Crime Isn’t About Computers, It’s About Behavior,” Ted Talk by Adam Anderson AdamAnderson.info

Jun 13, 2017 • 22min
How to Avoid Being a Money Moron with Scott Alan Turner
Scott Alan Turner is a financial rockstar who went from a “money moron,” at age 22, to a self-made millionaire just 13 years later. Scott is an early retiree who spends his time helping people get out of debt faster, save more money, and retire rich. He is the radio and podcast host of The Scott Alan Turner Show, and the bestselling author of a great book called The 99 Minute Millionaire. In that book, he goes through the process and steps of how you can get out of debt, make more money, and make it last. I’m really excited to welcome Scott on as our guest today, and I’m confident that you’ll learn a lot from our conversation. Key Takeaways: [2:07] Like most people, Scott came out of college with very little financial knowledge. [3:16] Scott has owned eight companies over the past 15 years. [5:45] Scott used to work evenings and weekends on his “side-hustle.” [7:08] Scott finds it very rewarding to help others find financial freedom. [8:05] People kept asking Scott how to get started investing, so he wrote a book and started a podcast to teach about compound interest. [9:04] How did Scott decide on the title of his book? [9:49] Have at least six months worth of savings. [12:11] The number one reason that small businesses fail is lack of capital. [12:45] A lot of business owners make financial mistakes when they decide to grow. [14:00] There is a healthy balance to be struck between limiting risk and leveraging debt. [17:40] Scott takes questions via email, and answers them on his podcast. [20:06] Decide on your long term goals, and work backward from there. [21:10] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: josh@franchiseeuphoria.com Scott’s Special Link for Franchise Euphoria Listeners The Scott Alan Turner Show Scott Alan Turner on Twitter

May 30, 2017 • 29min
The Perfect Hire with Kathy Knowles
Today I’m excited to interview Kathy Knowles. Kathy is a speaker, trainer and consultant who teaches people about a seven-step system for creating more purpose, profit, and possibilities. She works with business owners to gain more dedicated and loyal employees and customers, and ultimately, her clients are able to make the leap onto a much bigger playing field. I hope you enjoy our interview as much as I did. Key Takeaways: [1:28] Kathy has a background in Human Resources, but eventually decided to dedicate her time to her passion, which is helping business owners get the right people on their team. [2:51] Through firsthand experience, Kathy has developed a formula to hire right the first time. [3:45] Seek out the best employees, instead of waiting for them to come to you. [4:49] You can always work on someone’s skillset if they have the right attitude. [5:58] Right off the bat, you should weed out applicants who don’t pay attention to detail. [8:14] Do a “trial run” in the interview. [10:03] Sometimes employees are doomed to fail by their superiors and a lack of leadership. [12:33] What can business owners do to create a good work environment for Millennials? [14:44] Many business owners have the wrong idea about how to get customers. [16:22] What does Kathy’s seven-step process for entrepreneurs entail? [18:48] Kathy typically works with businesses with three to fifty employees, but she even works with solo entrepreneurs. [19:46] Many people think they need to hire an assistant before they actually do. [23:53] Business owners must set standards of accountability for their teams. [25:37] Connect with Kathy on her website, and please enjoy the free gift of her ebook, Find and Fill:The Ultimate Playbook for Creating Your Dream Team. [27:44] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes. Mentioned in This Episode: Find and Fill:The Ultimate Playbook for Creating Your Dream Team, by Kathy Knowles Kathy Knowles’ Intuitive Strategies on Facebook Kathy Knowles on LinkedIn josh@franchiseeuphoria.com