The 80/20 Principle

Information overload created by digital technology causes us a lot of anxiety. But the real source of trouble is less obvious. Once you get clear about the root cause of anxiety you can better understand how to counteract it. Information Anxiety, by Richard Saul Wurman (an invaluable guidebook for dealing with data overload) General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

Show Notes In the Information Age you need to understand how to more effectively process information, and how to create valuable knowledge. You need to be systematic and thoughtful. And you need a good way to capture ideas and refine them over time to create valuable knowledge. Let’s talk about how to capture and refine ideas by using a solid note taking system. General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

Ideally, you should touch each email only once. You need a good system for processing your emails quickly and effectively, because how you make decisions about handling email says a lot about how effective you are at making higher level decisions. Hey.com; the new email service that I’m trying out (using the email address ernieattorney@hey.com) Jason Fried’s books on Amazon Jason Fried’s blog post about how his company thinks about design in their products (i.e. Hey email) Sanebox; is the email filtering service that I use for my work emails, and it’s used by many other tech-savvy, highly productive folks so you know it’s good. Spark email is the smartphone app I use to process my work email. It lets me use canned templates for common responses. I love it! General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

If you want to survive in this world of constant change and massive disruption you need to efficiently and effectively process digital information. If you want to thrive you need to get to a higher level and find ways to leverage new opportunities that are arising from the exponentially increasing prevalence of digital technology. YouTube video re: Information Processing (this is a 5 minute video that will quickly explain what I covered with visuals). *Information Anxiety 2, by Richard Saul Wurman General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

Show Notes Simplifying your practice is hard, but you can make it easier. First, learn to shift your mind and start seeing the power of simplicity in everyday language. The six word exercise discussed in this episode can be applied to your business in practical ways. Not Quite What I Was Planning: Six-Word Memoirs by Writers Famous and Obscure The Hemingway app (a free online editing tool) Check out my Trusted Lawyer “Referral Marketing by Email” course. General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

Show Notes You want to effectively manage your law business so that you get more work done, more easily, and more reliably. Technology can definitely help, especially automation. But there are other elements besides technology that you need to leverage in a delicate combination. In this episode, you’ll discover the other 5 key elements that will enable you to make dramatic improvements to how your law business is managed. General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

Show Notes Ernie ruminates about marketing with Ramesh Reddy, a young lawyer that he mentored in his early career. Afterwards, Ramesh focused on learning the fundamentals of marketing his law practice. Both Ernie and Ramesh have found success with the same principles, which they discuss in an informal, engaging way. Ramesh’s law firm website Mike Kim (an exceptional marketer/copywriter) Ray Edwards (another exceptional marketer/copywriter) Breakthrough Advertising - by Eugene Schwartz Brené Brown’s very popular TED talk on vulnerability Richard’s LinkedIn page Check out my Guide to Working Smarter (not harder) and learn how to build a much happier law practice. Or join my Co-Pilot Group Mentoring program and get ongoing guidance from me, and from other lawyers in small firms who are also learning to work smarter. General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com    rse.

Show Notes Growing up blind taught Richard Chen how to deal with uncertainty, solve problems creatively, and adapt reflexively to changing circumstances—skills that help him in his day-to-day law practice. Discover how technology helps him do his work, even though he can’t use a mouse with his computer. Richard explains why relies heavily on systems and processes to keep his practice running smoothly and shares his top 4 tips for anyone starting a new law practice.. Richard’s law firm website Richard’s LinkedIn page Check out my free Tech Resource Guide for solo and small firm lawyers, which includes recommendations about working remotely. Or learn about my Co-Pilot Group Mentoring program which offers ongoing support and guidance from other like-minded attorneys working (virtually) right alongside you, every day. General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

Show Notes Stacey Randall Brown is a small business owner who figured out how to generate new clients through referrals BUT without asking for those referrals. She cracked the code to overcoming the decades old advice that says to receive referrals you must ask for them. There are many ways to generate referrals but Stacey’s way is the best way. The key thing to understand is that referrals come from relationships, and relationships come from connections. And connections are built through regular “touch points,” which is what Stacey teaches you how to do systematically, and effectively. Stacey’s website where you can learn about her process and how she developed her system. Referrals Without Asking: A 5-Step Plan to Referral Explosion, Stacey’s book (available on Amazon) Stacey’s podcast: Roadmap to Grow Your Business Stacey’s LinkedIn page Stacey’s Facebook page Check out my free Tech Resource Guide for solo and small firm lawyers, which includes recommendations about working remotely. Or better yet, join my Co-Pilot Group Mentoring program which offers support from other like-minded attorneys working (virtually) right alongside you, every day. General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Getting what you most want in life is important, but many people get derailed, discouraged, or defeated in their attempt. Michael Lewis faced adversity, and so did Ernie. Even Ernie’s dad, the psychoanalyst that helped people get what they most wanted had struggles. Understanding other people’s struggles helps you realize that you’re normal if you struggle. After listening to this episode you’ll understand the common struggles better, and you’ll know how to overcome them so you can get what you truly want out of life and your law practice. Michael Lewis’ podcast episode about his high school baseball coach, Billy Fitzgerald (about whom he wrote a book called Coach: Lessons on the Game of Life) Tim Ferriss’ interview with Michael Lewis – discussed in the last episode because it reveals how Michael Lewis discovered what he truly wanted most in life. Maria Popova’s article about Michael Lewis – another account of how Lewis discovered that he wanted to be a writer. Get my free Tech Resource Guide for solo and small firm lawyers, which includes recommendations about working remotely. Or better yet, join my Co-Pilot Group Mentoring program which will help you make steady progress improving your practice, with support from other like-minded attorneys who are working right alongside you. General Resources Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Thanks to Our Sponsors Smith.ai is a superior virtual receptionist service for small businesses. They specialize in working with solo and small law firms. Smith.ai offers friendly receptionists who can respond to callers in English or Spanish, screen and schedule new leads, and even take payment for consults.   And they do this 7 days a week. The best part is they don't just handle these conversations by phone -- they also have 24/7 live agents and chatbots capturing leads on websites and via text message (even via Facebook Messenger). If there's one growth hack for your practice, this is it. Smith's friendly gatekeepers can staff your front lines while you work uninterrupted. You can finally have the peace of mind that while you're working, you're not missing out on future work.   Plans start at just $140 a month for calls or chats. They even offer a totally free chatbot, so there's no excuse! Try Smith.ai today and see for yourself why attorneys like Justie Nicol in Colorado say Smith.ai receptionists are the "secret to business growth and client happiness."   Smith.ai offers a free trial, and podcast listeners get an extra $100 discount with promo code ERNIE100. Sign up and learn more at www.smith.ai. Trust me when I say, "Don't let another day go by!" Try Smith.ai. AND... Tracers Gathering information is important for lawyers, especially lawyers who do litigation. As you no doubt know, law doesn't win cases, facts do, and often one or two key facts can make or break a case. Key facts are tied to witnesses who sometimes are elusive. Key facts can involve things about your client that they conveniently “forget” to tell you. And for sure key facts are incriminating things about the opposing party. Key facts can be in social media or any number of public databases. So how do you find the key facts quickly and easily? Well, you can find them but not usually quickly and easily. Even the publicly available information is strewn about in lots of different public records or online locations that you can’t find using one Google search. So stop trying to use Google and don’t waste time, energy, or money. Use Tracers instead. That’s how you can get cost-effective access to asset records, social media posts, and detailed background information on anyone of interest to you or your client. The cost is based on a “pay per search” pricing with a $39 monthly minimum. The searches aren’t super expensive so you might only spend $39 per month and be able to do a few searches. But however much you use it you can expense the cost to your client matter because it’s an essential service. I recommend that every lawyer at least sign up, learn what it can do, and get used to having an amazing resource at your fingertips. If you use the promo code Ernie100 the first $100 of your search will be free. EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com