The Ecommerce Alley

Josh Coffy
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Apr 28, 2025 • 20min

TEA 185: How We Make 10-20% Of Our Revenue In A Few Days Each Month

In this episode of The Ecommerce Alley podcast, join Josh Coffy as he reveals the secrets behind generating 10-20% of your monthly revenue through effective promo sprints. Learn how to transform non-customers into buyers and boost customer lifetime value using proven marketing strategies, including email, SMS, and social media. Tune in for actionable insights that can elevate your ecommerce business to new heights!-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Apr 21, 2025 • 32min

TEA 184: Meta’s Brand New AI: Andromeda, Lattice, GEM & Sequence Learning (FULL Breakdown)

This is the largest update to Meta since 2021 (IOS14) and is changing everything. In this episode, Josh breaks down the 4 MAJOR Meta AI updates, draws out how they work (don’t judge his stick figure drawings…), and then explains what it means for the future of ads with a BIG TAKEAWAYS list.You’ll learn:Why old-school TOF/MOF/BOF thinking is outdatedHow Meta now predicts the exact content each buyer needs—and in what orderHow ad delivery just got 10,000% fasterWhy previous campaign structures are about to get punched.Want to read the FULL breakdown & takeaways?Here’s Josh’s Notion doc on it.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Apr 14, 2025 • 33min

TEA 183: How We Made $567k in 4 Days

In this episode of The Ecommerce Alley podcast, Dylan interviews Josh on what marketing strategies the team used to produce an impressive $567k in sales within just four days. -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Apr 7, 2025 • 23min

TEA 182: How To Fix Poor Performing Campaigns in 3 Steps

In this episode, Josh and Dylan walk through 3 easy steps to fix poor ad performance. Surprisingly, there's only 15 total things you need to look at if your ads are underperforming and they walk through all of them. This is the thing that most Meta ads educators don't share, so this is top secret info!-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Mar 31, 2025 • 51min

TEA 181: How We’d Scale to $100K/Month If We Started Over Today

In this episode of The Ecommerce Alley podcast, we go deep into the strategies for scaling an ecommerce business to $100K/month. Discover the common pitfalls entrepreneurs face, learn how to effectively navigate opportunities, and get a step-by-step breakdown of essential operations and marketing tactics. Whether you're just starting out or looking to refine your approach, this episode provides invaluable insights for ecommerce success.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Mar 24, 2025 • 37min

TEA 180: Discounting - Smart Strategy or Brand Suicide?

In this episode of The Ecommerce Alley podcast, we dive into the controversial topic of discounting your products and brand. Explore the psychological impact of discounts on consumer behavior, the long-term effects on brand perception, and industry-specific considerations.Join the discussion on effective marketing strategies, alternatives to discounting, and how to balance customer acquisition with brand loyalty.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Mar 17, 2025 • 1h 4min

TEA 179: From $0 to $1M/Month: Kyle Heidt’s Exact Strategy

Kyle Heidt took a silver product brand from $0 online to $1M per month—fast. In this episode, he breaks down the exact strategies that made it happen, including the the power of a winning offer, pre-sale page, Meta ads, email sequences, and even a touch of Google Ads. The fastest way to get to new Heidts (see what we did there?) is to follow the footsteps of others who have done it! This episode is a must-listen.If you're interested in seeing if Kyle could implement these strategies for your business, email him at kyle@newheidts.com. He has Josh Coffy & The Ecommerce Alley's full endorsement.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Mar 10, 2025 • 19min

TEA 178: Not Using These 5 Shopify Apps Is Costing You Thousands

Want to squeeze more revenue out of your Shopify store without adding more traffic? You’re probably leaving money on the table… and the fix could be as simple as turning on one setting or adding a single app.In this episode, I’m breaking down 5 Shopify apps that we can’t live without—the same ones that increase conversions, boost AOV, and automate sales on autopilot. These aren’t just “nice-to-haves”… if you’re serious about scaling, they’re must-haves.We’ll walk you through why each app is essential, what results you can expect, and how to start leveraging them today.Don’t miss this one—because once you implement these, you’ll never go back.Check out Shop Pay: https://www.shopify.com/payCheck out MonsterCart: https://ecommercealley.com/mcCheck out Klaviyo: https://apps.shopify.com/klaviyo-email-marketingCheck out GemPages: https://ecommercealley.com/gempagesCheck out Judge.me: https://apps.shopify.com/judgemeCheck out Stamped.io: https://apps.shopify.com/stamped-io-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Mar 3, 2025 • 41min

TEA 177: 8 Expensive Advertising Mistakes You’re Making

We work with over 400 ecommerce brands in our coaching program, and every single day we see them all make these same 8 mistakes time and time again that is costing them tons of money. After overseeing over $13 million in ad spend in the last 6 months, we start to see trends pretty quickly so in this episode Josh and Dylan are going to share what these 8 mistakes are and how YOU can prevent wasting thousands on the same mistakes.►  Visit Our Brand New Shop - https://www.ecommercealley.com/shop-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
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Feb 24, 2025 • 28min

TEA 176: Let's Talk About Facebook's Brand New Advantage+ Sales Campaign

Facebook just released a brand new Advantage+ "Sales" Campaign structure... and in this podcast Josh gets Dylan's thoughts on it. What's new? Is it better or worse? Did they just change the name? All of these questions and more answered in this episode. If you're running ads for your ecommerce brand, this could make or break your sales in 2025. -=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Upcoming Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |

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