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The Wisdom Of... with Simon Bowen

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Apr 21, 2025 • 1h 2min

Rob Weir: From Military to Mezcal - Building the Infrastructure for Artisanal Trade

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Rob Weir, CEO of Maguey Exchange. From his time as a West Point graduate and U.S. Army Ranger to founding a company that's revolutionizing the artisanal spirits industry, Rob shares powerful insights on community-led business models, field-first development, and creating systems that add value at every step. Discover how his experiences in Afghanistan shaped his approach to building a platform that connects artisanal producers with global markets while preserving cultural heritage.Ready to elevate your leadership approach? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Introduction and Rob's background in military, business, and artisanal spirits05:00 The origin story of Maguey Exchange and meeting Rodrigo in Oaxaca09:18 The meaning behind the name "Maguey Exchange" and its connection to tradition12:36 Identifying the industry's critical pain points and constraints18:52 Community-first approach and field-first development25:44 Technology integration that serves people rather than replacing them33:29 The five key elements for building purpose in teams and organizations38:22 Leadership strategies for "managing up" and influencing without authority45:36 The five-year and twenty-year vision for Maguey Exchange52:12 Community-led growth as a new business model58:43 Rob's personal philosophy and leadership through serviceAbout Rob WeirRob Weir is the CEO and founder of Maguey Exchange, a platform building the universal architecture and infrastructure for artisanal trade, starting with the $380 billion artisanal spirits and wine industry. His journey began during a backpacking trip through Latin America in 2009 when he met a mezcal producer in Oaxaca, Mexico, which sparked his passion for connecting artisanal producers with global markets.A graduate of West Point and former U.S. Army Airborne Ranger who served in Afghanistan, Rob also earned his MBA and worked as a management consultant before founding Maguey Exchange. He combines his military leadership experience, business acumen, and passion for artisanal spirits to create a platform that reduces sourcing time and operational costs by connecting buyers directly with producers while preserving cultural heritage and adding value at every step of the supply chain.Connect with Rob WeirLinkedIn: https://www.linkedin.com/in/robertweir11/Website: https://www.magueyexchange.com/Instagram: https://www.instagram.com/magueyexchange/About Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉 Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your leadership potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉 Watch it Now: https://thesimonbowen.com/masterclass
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Apr 14, 2025 • 50min

Ron Diamond: The Stewardship of Wealth and Purpose

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Ron Diamond, Founder and Ceo of Diamond Wealth. From investing alongside 100 family offices to chairing multiple TIGER 21 chapters, Ron brings decades of experience in wealth management, philanthropy, and private markets. Discover his insights on the true purpose of wealth, the transfer of family legacies, disruptive technologies, leadership evolution, and the five principles that guide his life and decisions.Ready to elevate your leadership approach? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Introduction and Ron's extensive background in wealth management05:24 The origin story: From Drexel Burnham to entrepreneurship08:50 Loyalty to people versus loyalty to companies12:30 The evolution of family offices and wealth transfer statistics16:45 Philanthropy as problem-solving: The Michael Milken approach22:17 The Five Most Important Things: Ron's life philosophy29:40 AI and technological disruption in investment strategies38:50 Leadership evolution: From ego to vulnerability and authenticity44:10 The governance gap: Why family wealth doesn't survive generations49:22 Mentoring the next generation and paying it forward55:16 Final reflections on gratitude and authentic successAbout Ron DiamondRon Diamond is the Founder and CEO of Diamond Wealth, investing alongside 100 Family Offices ranging in size from $250 million to $30 billion. Diamond Wealth focuses on private markets including private equity, venture capital, and real estate.Ron serves on numerous advisory boards and chairs multiple TIGER 21 chapters in Chicago. He is the past Chairman of the Advisory Board for the Disruptive Technology and Digital Cities Program at Stanford University, where he also taught entrepreneurship and helped create the Stanford Family Office Initiative.As a frequent speaker at Family Office and Alternative Investment Conferences globally, Ron has shared his expertise at over 100 events worldwide. He is also the Founder, Host, and CEO of Family Office World Media, providing an informational platform for Family Offices to collaborate, upskill, and innovate in an unmonetized environment.Earlier in his career, Ron founded Pinnacle Capital, a $250 million hedge fund that outperformed the S&P index for ten consecutive years before being acquired by an international investment firm. Deeply committed to philanthropy, Ron serves on the Leadership Circle of the Aspen Institute and on the boards of various charitable organizations.Connect with Ron DiamondLinkedIn: https://www.linkedin.com/in/ronalddiamond/Website: https://www.diamondwealthstrategies.comFamily Office World Media: https://www.familyofficeworldmedia.comAbout Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉 Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your leadership potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉 Watch it Now: https://thesimonbowen.com/masterclass
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Apr 7, 2025 • 1h 5min

Brett King: Futurism, AI Revolution, and Reimagining Our Future

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Brett King, a world-renowned futurist, international bestselling author, and pioneering fintech entrepreneur. From creating the world's first downloadable bank to advising presidential administrations on fintech policy, Brett brings extraordinary insights on how AI, climate change, and technological advancement will fundamentally transform every aspect of human life. Discover his provocative perspectives on first principles innovation, the future of work in an AI-driven economy, and the philosophical shifts needed for humanity to thrive amidst unprecedented change.Ready to elevate your leadership approach? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Introduction and Brett's extensive background as a futurist and innovator05:18 Persistence: The superpower behind entrepreneurial success12:36 First principles: innovation versus design by analogy18:52 How banking is transforming from buildings to embedded financial utilities25:44 AI's potential impact on humanity: existential threat or greatest opportunity?33:29 The rise of techno-socialism and four potential futures for humanity38:22 The wealth distribution challenge in an AI-driven economy45:36 Healthcare transformation: When AI diagnostics outperform human doctors52:12 Climate change and the necessity for collaborative human response58:43 Reimagining education, work, and human purpose in an automated worldAbout Brett KingBrett King is a highly influential futurist, speaker, and entrepreneur whose insights on technology, business, and society have earned him global recognition. Named "King of the Disruptors" by Banking Exchange magazine and "Godfather of Fintech" by The Australian, Brett has spoken in over 50 countries at prestigious events including TED conferences and Singularity University.As the founder of Moven, the world's first mobile-only, downloadable bank, Brett pioneered financial technology innovation that changed how people interact with banking services. He hosts two of the most popular fintech podcasts globally—Breaking Banks and The Futurist—and has authored numerous influential books on the future of finance, technology, and society.With experience advising presidential administrations on fintech policy and being named one of the Top Foreign Science Authors in Russia (2019), Brett brings unparalleled expertise on how technological advancement will transform industries, economies, and human life in the coming decades.Connect with Brett KingLinkedIn: https://www.linkedin.com/in/brettking/Facebook: https://www.facebook.com/brettkingauthor/YouTube: https://www.youtube.com/user/kingbr/feedTwitter: https://twitter.com/BrettKingWebsite: https://brettking.com/About Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉 Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your leadership potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉 Watch it Now: https://thesimonbowen.com/masterclass
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Mar 31, 2025 • 59min

Sheila FitzPatrick: Data Protection, AI, and Cybersecurity

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Sheila FitzPatrick, a leading international employment and data protection attorney, recognized for her expertise in privacy and security. The conversation covers Sheila's journey from employment law to becoming an influential figure in data privacy, her role in shaping international privacy laws, including the GDPR, and her insights on the burgeoning field of AI and its implications for data privacy. Sheila discusses the critical differences between privacy and security, the importance of data minimization, and how businesses can turn privacy into a competitive advantage. The episode also touches on the ethical considerations of AI, the transparency required in privacy policies, and practical steps businesses can take to ensure compliance with global privacy regulations.Ready to elevate your business approach? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Meet Sheila FitzPatrick: Privacy and Security Expert03:21 The Journey into Data Privacy05:57 The Impact of GDPR and Privacy Laws14:57 Global Privacy Strategies for Businesses23:53 Marketing and Data Privacy Challenges29:20 Turning Data Privacy into a Competitive Advantage30:34 Leveraging Data Privacy as a Competitive Advantage31:16 The Growing Importance of Privacy in Contract Negotiations32:44 AI and Data Privacy Concerns35:34 Ethical and Legal Considerations in AI41:11 Challenges for Small and Large Companies in Data Privacy43:33 The Intersection of Ethics, Law, and Technology46:02 Advice for Aspiring Data Privacy Professionals55:43 The Importance of Passion in Data Privacy56:38 Final Thoughts on Data Privacy and AIAbout Sheila FitzPatrickSheila FitzPatrick is a world-renowned authority in data privacy, protection, and sovereignty, with a career spanning more than 38 years. As the Chief Privacy Officer for numerous multinational corporations, she has pioneered global compliance strategies that align legal, ethical, and operational frameworks across more than 160 countries.Sheila’s work has had a far-reaching impact—collaborating with the U.S. Government, the Council of the European Union, and data protection authorities across Europe, Asia-Pacific, and the Americas. She has served as a trusted intermediary between corporate leadership and Works Councils, drafting over 550 model contracts and bargaining agreements and securing Binding Corporate Rules (BCRs) approvals for six global organizations.Her expertise spans GDPR, CCPA, data sovereignty, AI regulations, cloud computing, cybersecurity, and breach management. Sheila has helped over 500 multinational companies achieve full data protection compliance, navigating the ever-evolving regulatory landscape with precision and foresight.Connect with Sheila FitzPatrickLinkedIn: https://www.linkedin.com/in/sheila-fitzpatrick-4b458/Twitter: https://x.com/sheilafitzpAbout Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your business potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉Watch it Now: https://thesimonbowen.com/masterclass
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Mar 24, 2025 • 59min

Kent Yoshimura: The Art of Scaling Through Simplification

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Kent Yoshimura, co-founder and CEO of Neuro, a functional confectionery brand that has revolutionized the supplement industry by delivering cognitive benefits through everyday products like gum and mints. From his background in neuroscience to his experiences as an international martial artist and large-scale muralist, Kent shares powerful insights on simplifying complexity, building trust systems, and creating sustainable success that applies to businesses across all sectors.Ready to elevate your business approach? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Introduction and Kent's multifaceted background in neuroscience, martial arts, and art05:18 The founding story of Neuro and making complex supplements accessible12:36 Building trust and authentic relationships in business partnerships18:52 Delivery innovation versus product innovation in the supplement industry25:44 The power of consistent excellence over occasional brilliance33:29 Using AI to elevate human contribution, not replace it38:22 Lessons from ultra-marathon running that apply to business resilience45:36 The importance of focusing on mental well-being for entrepreneurial success52:12 Finding balance between creativity and business leadership58:43 The philosophy of doing more and creating lasting impactAbout Kent YoshimuraKent Yoshimura is the co-founder and CEO of Neuro, a functional confectionery brand that has revolutionized how people consume supplements. With a background in neuroscience from UCSD and film from UCLA, Kent has combined his scientific knowledge with creative expertise to build a company that now distributes products in over 40,000 retail locations worldwide.Beyond his business success, Kent is an accomplished martial artist who has competed internationally, a large-scale muralist whose work appears worldwide, and a creative director who has designed immersive retail experiences for major brands. His multidisciplinary approach has allowed him to bring a unique perspective to business innovation and leadership.Throughout his career, Kent has maintained a commitment to helping people become the best versions of themselves by providing accessible tools for mental clarity and focus.Connect with Kent YoshimuraLinkedIn: https://www.linkedin.com/in/kentyoshimura/Website: http://www.neurogum.com/Instagram: https://www.instagram.com/neurogum/Twitter: https://twitter.com/neurogumFacebook: https://www.facebook.com/neurogumYouTube: https://www.youtube.com/c/NeurogumAbout Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉 Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your business potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉 Watch it Now: https://thesimonbowen.com/masterclass
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Mar 17, 2025 • 47min

Major General Mick Ryan AM: Military Leadership for Business Success

In this insightful discussion, Major General Mick Ryan AM, a distinguished military strategist with 35 years in the Australian Army, shares invaluable leadership lessons. He emphasizes human-centered leadership and the critical role of communication in today's complex environments. Mick also discusses embracing failure as a stepping stone to growth and the importance of institutions adapting continuously rather than undergoing sporadic reforms. With a structured approach to problem-solving, he outlines how leaders can navigate challenges while fostering trust and resilience.
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Mar 10, 2025 • 1h 6min

Ed Catmull: Pixar Co-Founder on Creative Leadership & Innovation

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Ed Catmull, co-founder of Pixar Animation Studios and former president of Walt Disney Animation Studios and Disneytoon Studios. With five Academy Awards® including an Oscar for Lifetime Achievement and the prestigious Turing Award for his work in computer graphics, Ed shares profound insights on creative leadership, innovation, and building world-class organizations. From pioneering 3D animation to leading the creation of beloved films that have grossed over $14 billion worldwide, Ed's journey offers valuable lessons on fostering creativity, navigating change, and building sustainable success.Ready to unlock your leadership potential and drive real change? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Introduction and Ed's pioneering journey in animation05:18 Merging art and science: The power of interdisciplinary thinking12:36 Company culture and collective ownership beyond shares18:52 The inversion of business values: Product, People, Profit25:44 Navigating change and innovation in fast-evolving industries33:29 Pixar's 5-step decision-making framework for creative excellence38:22 Truth-finding mechanisms in organizations45:36 The CEO's role in facilitating collaborative genius52:12 Shifting from achievement to effectiveness: "Is this working?"58:43 Future implications and conclusionsKey InsightsWhy combining seemingly incongruous disciplines (science, art, math) creates richer innovationHow most businesses conflate collective ownership with shares or control, missing true ownershipThe dangerous mismatch between stated values and actual priorities in business decision-makingWhy understanding the accelerating rate of change is fundamental to business survivalThe 5-step framework Pixar uses to make all critical creative decisionsWhy most CEOs incorrectly believe they have effective error detection mechanismsHow shifting focus from "What am I achieving?" to "Is this working?" transforms leadershipThe CEO's role in fostering collaboration rather than providing all the answersWhy judging the creation, not the creator, is essential for innovationAbout Ed CatmullEd Catmull is a pioneer in computer graphics and animation who co-founded Pixar Animation Studios. Under his leadership, Pixar produced groundbreaking animated films including Toy Story, Finding Nemo, The Incredibles, and many more. After Disney acquired Pixar in 2006, Ed served as President of both Pixar and Walt Disney Animation Studios, overseeing hits like Frozen, Tangled, and Wreck-It Ralph.His numerous accolades include five Academy Awards®, the Turing Award from the Association for Computing Machinery, and the prestigious Gordon E. Sawyer Award for lifetime contributions to computer graphics in film. Ed's book "Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration" is considered essential reading on creative leadership.With a Ph.D. in computer science and an initial passion for animation that led him through physics to pioneering computer graphics, Ed's career exemplifies the power of combining art and science to create revolutionary innovation.Connect with Ed CatmullLinkedIn: https://www.linkedin.com/in/edwincatmull/X: https://x.com/edcatmullAbout Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉 Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your leadership potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉 Watch it Now: https://thesimonbowen.com/masterclass
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Mar 3, 2025 • 50min

Liz Ellis: From Court Champion to Media Icon - Wisdom of an Australian Sporting Legend

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Liz Ellis, one of Australia's most celebrated sporting icons and media personalities. From leading the Australian Netball Team to World Cup victory as captain to winning the 2023 series of "I'm a Celebrity Get Me Out Of Here," Liz shares invaluable insights on leadership, team building, and performance under pressure. Recently elected as Chair of the Netball Australia Board, Liz's journey from elite athlete to respected media figure offers profound lessons on values, preparation, and building relationships that transcend sport and apply directly to business and life.Ready to unlock your leadership potential and drive real change? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Introduction and Liz's illustrious career 05:18 Values that drive champions and winning teams 12:36 The power of preparation in performance 18:52 Leadership during chaos and uncertainty 25:44 Building unbreakable trust in teams 33:29 The art of game planning for success 38:22 Leveraging relationships for maximum impact 45:36 Liz's role as Netball Australia Board Chair 52:12 Lessons from "I'm a Celebrity" experience 58:43 Future implications and conclusionsKey InsightsHow a single sentence rallied the Australian Netball Team to World Cup victoryWhy "how you react is how you've prepared" is the cornerstone of excellenceThe crucial distinction between stating values and living them through behaviorsWhy the calmest leader in the room creates the most psychological safetyHow trust is built through consistent actions when no one is watchingThe power of genuine curiosity in building meaningful relationshipsWhy 99% of businesses are "training to fail" compared to sports teamsThe "Tale Of Two Coaches" lesson on leadership under pressureHow enforced teamwork in netball creates valuable business lessonsAbout Liz EllisLiz Ellis is one of Australia's most successful netballers and beloved media personalities. Her career highlights include three World Championship gold medals, two Commonwealth Games gold medals, and four national premierships with the Sydney Swifts. She played 15 continuous seasons with the Australian Netball Team, the last four as captain, leading them to World Cup victory in 2007.Beyond sports, Liz has built an impressive media career, winning the 2023 series of Channel 10's "I'm a Celebrity Get Me Out Of Here" and co-hosting the revival of "Gladiators Australia" in 2024. She regularly appears on "Sports Sunday" and as a commentator for "Suncorp Super Netball" on the Nine Network.In 2009, Liz became a Member of the Order of Australia (AM), and in 2018, she was elevated to an Officer of the Order of Australia (AO) for her distinguished service to netball and advocacy for young women. She has authored three books and holds an Arts/Law degree from Macquarie University. In 2024, she was elected Chair of the Netball Australia Board.Connect with Liz EllisLinkedIn: https://www.linkedin.com/in/liz-ellis-4321905b/Instagram: https://www.instagram.com/lizzylegsellis/About Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉 Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your leadership potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉 Watch it Now: https://thesimonbowen.com/masterclass
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Feb 24, 2025 • 48min

Brian Smith: From Surf Culture to Sheepskin Success - The Billion-Dollar Journey of UGG

In this episode of 'The Wisdom Of' Show, host Simon Bowen explores entrepreneurial wisdom with Brian Smith, founder of UGG Imports. From a $500 investment to a billion-dollar global phenomenon, Brian shares his remarkable journey of transforming Australian sheepskin boots into an iconic American brand. With raw honesty and deep insight, he reveals the challenges, pivotal moments, and unconventional strategies that built one of the world's most recognized footwear brands.Ready to unlock your leadership potential and drive real change? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown 00:00 Introduction and surf culture beginnings 05:13 The Pink Floyd moment that changed everything 10:46 Early struggles and surf shop rejections 18:58 The genius marketing strategy that changed everything 25:44 Understanding the Entrepreneurial Lifecycle 33:44 The "Elephants and Mice" strategy 38:35 Five key mantras for success 45:13 Future implications and conclusionsKey InsightsWhy giving value to salespeople transformed the businessThe Entrepreneurial Lifecycle: From conception to maturityHow starting small can attract bigger opportunitiesThe power of persistence in building a global brandWhy uncertainty and disappointment can be assetsThe importance of playing the long game in businessAbout Brian Smith Brian Smith is the founder of UGG Imports, taking the company from a $500 startup to a billion-dollar brand. An Australian native with a passion for surfing, Brian spotted an opportunity to bring sheepskin boots to America. After 17 years of building the brand, he sold to Deckers Outdoor Corporation, where UGG has become a global phenomenon generating over a billion dollars in annual sales. Today, Brian is one of the most sought-after speakers in the world, sharing his entrepreneurial wisdom and insights with audiences worldwide.Connect with Brian SmithWebsite: http://www.uggfounder.comLinkedIn: https://www.linkedin.com/in/briansmithuggfounder/About Simon Bowen Simon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram: https://www.instagram.com/officialsimonbowen/Website: https://thesimonbowen.com/Get Simon Bowen's Personal Newsletter for Leaders, Thinkers, and Entrepreneurs! 👉 Sign Up Now: https://thesimonbowen.com/newsletterJoin Simon's Masterclass: Unlock your leadership potential with The Models Method. Learn to articulate your unique value and create scalable impact. 👉 Watch it Now: https://thesimonbowen.com/masterclass
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7 snips
Feb 17, 2025 • 54min

Carl Hartmann: Serial Success & Innovative Insights From An Australian Entrepreneurial Icon

Carl Hartmann, a multi-award-winning Australian entrepreneur, shares his journey of co-founding successful companies like Temando and Lyre's Non-Alcoholic Spirit Co. He discusses recognizing market demands and navigating cultural shifts in alcohol consumption. Hartmann emphasizes the importance of data-driven decisions, clear visions, and resilience in entrepreneurship. He also explores the role of AI in daily life and its impact on business structures, while imparting valuable lessons for aspiring entrepreneurs to innovate and persevere.

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