Search with Candour

What's in this episode? In this episode, you'll hear from Andrew Smith giving actionable insight into dealing with big site SEO from his experiences with companies such as Expedia, CheapFlights and eDreams on big site SEO. Recorded on 7th November 2019 at SearchNorwich 9, Andrew goes into detail about reporting best practises, common pitfalls when dealing with big site SEO. You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

What's in this episode? Mark Williams-Cook will be talking to Andrew Smith about his experiences with companies such as Expedia, CheapFlights and eDreams on big site SEO. What are the differences between big and small site SEO? What are the specific challenges and how do you approach them? Do big sites have a free pass with Google in 2019? You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

What's in this episode? In this episode you will hear a SearchNorwich recording of Dom Hodgson giving his talk "Adventures in outsourcing your digital marketing on the cheap". What exactly happens when you put your marketing out on Fiverr? Find out. You can watch the full video the talk and see his slides at https://search.withcandour.co.uk and learn more about SearchNorwich at https://searchnorwich.org

What's in this episode? Mark Williams-Cook and Rob Lewis will be talking about: Google BERT: The biggest Google change in over 5 years and one of the biggest leaps in search technology. Google lead form extensions: Will Google's new lead form extension be the answer for lead generation sites? Bumper Ads BETA: Talking about the new Bumper Ads in BETA for Premier Google Partners. You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

What's in this episode? Mark Williams-Cook and Rob Lewis will be talking about blackhat PPC! Mark and Rob will go into some depth about the rules some PPC practioners are breaking and how they are profiting from it. You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

What's in this episode? In this episode you will hear a SearchNorwich recording of Chris Green giving his talk "Essential technical SEO learnings from launching and migrating over 120 websites". Chris goes into great detail about the importance and challenges of site migrations from both a technical and communication point of view. You can watch the full video the talk and see his slides at https://search.withcandour.co.uk and learn more about SearchNorwich at https://searchnorwich.org

What's in this episode? Mark Williams-Cook and Rob Lewis will be talking about: Googlebot user-agent change: Exploring how an update to Google's user-agent string might cause websites some issues. Internal nofollow links: Clarifying best practise on crawl management with internal nofollow links. Q&A: We're answering your questions about PPC for franchises and on-page HTML sitemaps. You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

What's in this episode? Mark Williams-Cook and Rob Lewis will be talking about: September Core Update: Looking at the first ranking change data that is coming in and discussing what you can do about core updates. Rich snippet controls: Google's new tags that allow you to control how your rich snippet results appear for text, images and video. GSC data: Google Search Console improving data refresh times. You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

What's in this episode? Mark Williams-Cook will be talking about: Google review rich results: Google's algorithm update is preventing 'self-serving' review stars from showing in SERPs GSC Breadcrumbs: A new addition to Google Search Console Microsoft Audiences: Microsoft trying to tempt publishers with new audience targeting options in open beta. You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

What's in this episode? Mark Williams-Cook will be talking about: Google Quality Rater Guidelines: Small changes in these guidelines show a shift to Google looking to perform better at perceptual tasks. ECPC changes: Google Ads brings maximise conversion value to manual bidding Nofollow: A discussion on the interesting side effects of the recent introduction of rel=ugc and rel=sponsored tags You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk