
Bagley Talks to an Important Person
Former Wieden+Kennedy Executive Creative Director Jason Bagley (created iconic campaigns for brands like Nike, Old Spice, KFC, Samsung, and more) interviews the world’s top advertising creatives, breaks down their creative process, and reveals the secrets and techniques to doing the best work of your life.
Latest episodes

Dec 11, 2022 • 1h 6min
6: Sheena Brady
Jason talks to Commercial Director Sheena Brady about her creative process for some of the most recognizable spots from the last 20 years. Brady walks through how she prints her own identify on a spot no matter what it's for.
To access the full episode, and all other full episodes of Bagley Talks To An Important Person, check out Jason Bagley's 8-week mentorship program, Creative Megamachine, where you’ll learn the secrets and techniques of the world's best creatives: https://schoolofastonishingpursuits.com/
Watch the pod on YouTube: https://youtu.be/2i5BI4Ofsjg
Sheena's Website: https://sheenabrady.tumblr.com/

Oct 20, 2022 • 1h
5: Guto Araki
Jason talks to Guto Araki, the new CCO of R&R Partners about very often, the most surprising thing a creative can do is tell the truth.
To access the full episode, and all other full episodes of Bagley Talks To An Important Person, check out Jason Bagley's 8-week mentorship program, Creative Megamachine, where you’ll learn the secrets and techniques of the world's best creatives: https://schoolofastonishingpursuits.com/
Watch the podcast on YouTube: https://youtu.be/DrgRBPxVyTc
Guto's website: http://meetguto.com/

Sep 30, 2022 • 1h 11min
4: Emma Barnett
W+K veteran on Nike and creative icon Emma Barnett gives a detailed presentation of her creative process and the “10 THINGS I HATE ABOUT ADVERTISING.” Emma has created a laundry list of iconic Nike campaigns such as Dream Crazier, the Kobe tribute spot “Better”, Never Stop Winning, Together (Lebron’s return to Akron), and Come Out of Nowhere (Lebron) just to name a few. Hosted by former Wieden+Kennedy ECD Jason Bagley.
To access the full episode, and all other full episodes of Bagley Talks To An Important Person, check out Jason Bagley's 8-week mentorship program, Creative Megamachine, where you’ll learn the secrets and techniques of the world's best creatives: https://schoolofastonishingpursuits.com/
Watch the podcast on YouTube: https://www.youtube.com/watch?v=QcE_d2b4OlA&t=12s
Emma's website: https://www.therealemmabarnett.com/

Sep 7, 2022 • 1h 7min
3: Nathaniel Lawlor
Nathaniel Lawlor, one of the most award-winning comedy creatives in the industry breaks down his creative process and exactly how he and Ruth Belotti (and a rockstar DDB crew) created Skittles, the Broadway Musical.
Creative Megamachine Website: https://schoolofastonishingpursuits.com/
Nathaniel's Website: https://nathaniellawlor.com/

Aug 25, 2022 • 1h 10min
2: Eric Baldwin
Eric Baldwin, the former Executive Creative Director of Wieden+Kennedy Portland, and the creative director who helped resurrect brands like Old Spice and KFC, shares how he used art direction to create some of the world's most iconic campaigns.
Watch the Podcast: https://www.youtube.com/watch?v=OJ6beIz2EUc
Creative Megamachine Website: https://schoolofastonishingpursuits.com/
Eric Baldwin's Website: https://genericbaldman.com/

Aug 4, 2022 • 1h 17min
1: Andy Laugenour
W+K veteran Andy Laugenour gives us a detailed breakdown of his creative process and reveals the secrets to how he consistently does great work.
Podcast Video Version: https://www.youtube.com/watch?v=VU5G7Tf2dx8&t=14s
Creative Megamachine: https://schoolofastonishingpursuits.com/
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