
Creator Alchemy
Psychological insights to transform your business, your life, and yourself.
I'm Dr. Corey Wilks, a psychologist and executive coach who helps ambitious creators and entrepreneurs escape mediocrity and build extraordinary lives and businesses. On this show, I share strategies and insights to help you overcome self-sabotage, break through internal barriers, and unlock the impact only you can have—so you can reach your full potential and build a life and business that actually matter to you.
Through solo episodes and raw, honest conversations with inspiring creators, entrepreneurs, and thought leaders, we explore the intersection of personal development, entrepreneurship, and creativity—and what it really takes to thrive, not just succeed.
Whether you're wrestling with imposter syndrome, stuck in a life that looks good on paper but feels misaligned, or finally ready to figure out what you really want—this podcast will help you make the most of the one life you've got.
Latest episodes

Apr 23, 2025 • 8min
#19 - How to Unlock Effortless Creativity (Using the Baader-Meinhoff Phenomenon)
In this conversation, Dr. Corey Wilks discusses the Baader-Meinhoff Phenomenon, a psychological concept that explains how our perception changes when we focus on specific things. He illustrates how this phenomenon can be used to enhance creativity and inspiration effortlessly. By intentionally directing our attention, we can uncover ideas and patterns that were previously overlooked, leading to a more enriched creative process.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—EPISODE LINKS:Hidden Cost of Success article: https://coreywilkspsyd.com/the-hidden-cost-of-success/—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 23, 2025 • 7min
#18 - Adopt This Mindset to Achieve the Life You Want
In this conversation, Dr. Corey Wilks discusses the psychological traits that lead individuals to make excuses instead of changes. He emphasizes the importance of cognitive restructuring, specifically the technique of turning 'but' into 'so' to shift focus from problems to solutions. By adopting this mindset, individuals can overcome their natural tendencies to find problems and instead actively seek solutions, ultimately leading to personal growth and achievement of goals.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 23, 2025 • 9min
#17 - How to Build Confidence and Overcome Self-Doubt
In this conversation, Dr. Corey Wilks discusses the concept of confidence, breaking it down into three main pillars: self-esteem, self-efficacy, and self-reference. He emphasizes the importance of understanding these components to combat self-doubt and build genuine confidence. Additionally, he introduces the idea of cultivating conviction as a more effective approach to overcoming anxiety and insecurity, focusing on the needs of others rather than one's own self-doubt.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 22, 2025 • 15min
#16 - The Burnout Recovery Blueprint (Workshop Replay)
In this conversation, Dr. Corey Wilks discusses the rising issue of burnout, particularly among entrepreneurs and creators. He emphasizes that traditional advice for overcoming burnout is often ineffective and introduces a five-step recovery blueprint: Inspect, Disconnect, Reflect, Recharge, and Return. Each step is designed to help individuals identify the sources of their burnout, create space for reflection, and implement strategies to recharge their mental and emotional batteries. Dr. Wilks highlights the importance of understanding one's capacity for stress and the need for intentionality in work and life to prevent burnout.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 22, 2025 • 10min
#15 - How Hitting $100K Changes Your Mindset About Your Problems
In this conversation, Corey Wilks, Psy.D., explores the psychological barriers that individuals face in achieving financial success, particularly focusing on procrastination, self-doubt, and lack of clarity. He discusses how these struggles manifest differently before and after crossing the $100,000 threshold, emphasizing the importance of taking action, building conviction, and gaining clarity on personal values and goals. The conversation highlights that success does not eliminate challenges but rather evolves them, and true success is about aligning actions with personal definitions of fulfillment.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—EPISODE LINKS:Smart Passive Income with Pat Flynn episode: https://www.smartpassiveincome.com/podcasts/spi-683-masterclass-on-mindset-as-a-creator-with-corey-wilks/—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 22, 2025 • 5min
#14 - How to Stop Procrastination (and Why You Do It)
In this conversation, Corey Wilks, Psy.D., delves into the complexities of procrastination, identifying two primary reasons for this behavior: lack of prioritization and fear. He emphasizes the importance of reframing procrastination as a prioritization issue rather than a failure, and discusses how fear can lead to avoidance behaviors. Wilks offers insights into overcoming procrastination through understanding its root causes and suggests practical strategies for personal development and productivity.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—EPISODE LINKS:The Availability Paradox: https://coreywilkspsyd.com/the-availability-paradox-how-to-succeed-by-saying-no/The Needle Movers List: https://coreywilkspsyd.com/the-needle-movers-list/The Four Horsemen of Fear: https://coreywilkspsyd.com/the-four-horsemen-of-fear/—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 22, 2025 • 5min
#13 - How to Overcome Perfectionism by Thinking Iteratively
In this conversation, Dr. Corey Wilks discusses the detrimental effects of perfectionism on productivity and creativity. He introduces the concept of the MVP (Minimum Viable Product) mindset, emphasizing the importance of launching initial versions of ideas to gather feedback and iterate towards improvement. Dr. Wilks encourages listeners to focus on progress rather than perfection, highlighting that perfection is unattainable and that meaningful advancements come from continuous iteration and feedback.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 22, 2025 • 10min
#12 - How to Break Bad Habits and Build Good Habits (Using Behavioral Psychology)
In this conversation, Dr. Corey Wilks discusses the challenges of maintaining New Year's resolutions and offers three effective strategies for building better habits. He emphasizes the importance of understanding the function of habits, leveraging our natural tendencies towards laziness, and utilizing behavioral nudges to facilitate positive change. By applying these strategies, individuals can overcome obstacles and achieve their goals more effectively.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 21, 2025 • 14min
#11 - How to Unlock Peak Performance (Using Behavioral Psychology)
In this conversation, Corey Wilks, Psy.D., explores the concept of peak performance through the lens of behavioral psychology, specifically classical conditioning. He discusses how individuals can leverage sensory stimuli to trigger desired mental states for various activities, including sports, studying, and sleep. By understanding and applying these principles, listeners can enhance their performance without elaborate rituals or reliance on external aids.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.

Apr 21, 2025 • 6min
#10 - Why Self-Promotion Feels Awkward (and What to Do About It)
In this conversation, Corey Wilks, Psy.D., explores the often cringeworthy nature of self-promotion and how to overcome it. He identifies three main intentions behind self-promotion: flexing, pleading, and inspiring/helping. While flexing and pleading can feel uncomfortable and off-putting, promoting with the intention to inspire and help others can transform the experience into something positive and fulfilling. Wilks emphasizes the importance of understanding one's intention when engaging in self-promotion and encourages listeners to share their creations genuinely with their audience.—SUBSCRIBE TO THE NEWSLETTER: Subscribe to the Creator Alchemy Newsletter for exclusive content and unlock the Psychology of Success Masterclass for free.Go to https://www.creatoralchemy.com/—JOIN THE COMMUNITY:The Creator Alchemy Lab is a community for ambitious creators taking bold action to transform their businesses, their lives, and themselves.Go to https://www.creatoralchemy.com/lab now to join.—SOCIAL LINKS:Website: https://coreywilkspsyd.com/YouTube: https://www.youtube.com/@coreywilkspsydSubstack: https://substack.com/@coreywilkspsyd LinkedIn: https://www.linkedin.com/in/coreywilkspsyd/Twitter: https://x.com/CoreyWilksPsyDInstagram: https://www.instagram.com/coreywilkspsyd/Bluesky: https://bsky.app/profile/coreywilkspsyd.bsky.socialDisclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.