Simple Pin Podcast: Simple ways to boost your business using Pinterest

If you have created content on your blog for a few years than you most likely have tons of content to go through and update. Here’s a step-by-step plan for how to update your content before each season.

I’m excited to interview my friend and client, Ruth Soukup, of Living Well Spending Less and Elite Blog Academy. Today we’ll dive into the growth she’s experienced since 2010 and dissect exactly what she did to generate that growth. She’ll end by giving you five brilliant tips to keep you motivated in your business.

his one is probably my most favorite because of this → There is no one size fits all strategy. You have to figure out what works for you based on the goals of your business.

This episode all stemmed from a question inside our Facebook group. It was a simple one that she felt silly asking, but it’s an important one. What do you do BEFORE pinning to Pinterest. Have a listen for the 4 things I share in the podcast to help make sure it’s all optimized before you dive in.

If you’re struggling with how to create Pinterest images or you want inspiration to try something new, Cassie, our guest, breaks down simple ways to get started with your images. From fonts, to sizing and marketing message on pin. We mention some sizing in this episode but make note that as of spring 2019 the current ratio is 2:3. And also note, it’s pretty much been this size for the past 4 years. We like 600x900 or 1000x1500. There is no secret trick to sizing, focus more on what’s inside the image.

Why keywording is important -- tells search and the smart feed where to serve up content when people search or they are interested in a particular topic. Take note of how you’re keywording your board names, descriptions and pin descriptions.

It’s easy for us to get into the go-go-go pace of growing your business. But taking time to step back and prepare for the sprint will help us go the distance.

Affiliate marketing can be a powerful tool incorporating into your Pinterest strategy. But it has to be done the right way. Today we’re talking about how to market the products your people will buy in the way that makes them want to buy. Plus, we’re making sure we’re following the rules as well.

As marketers sometimes we forget why we started using a platform to begin with. Not everyone used the platform as a user first, but let’s step back and remind ourselves what makes Pinterest awesome.

Paid advertising on Pinterest confuses some people. Do they work like Facebook ads, Instagram ads, and are they as inexpensive as other platforms? Today we’re breaking down all the nitty gritty you need to know about how to get started with Pinterest Promoted Pins.