

Search News You Can Use - SEO Podcast with Marie Haynes
Marie Haynes
Search News You Can Use is Marie Haynes' Weekly Podcast where she provides useful advice on Google Algorithm updates, tips and information to help you improve your website. During the podcast she breaks down the most interesting and important changes that have happened in SEO and the world of search!
Episodes
Mentioned books

Dec 11, 2019 • 43min
Quality Updates & Subdomains, Multi-Language BERT and More SEO News
Marie discusses the latest news in the world of SEO, including:
Algorithm updates - nothing obvious this week
Quality updates can affect different subdomains
More on the Nov 8 update and outbound links
BERT live in many more languages now
BERT is used by Google to analyze page content
Robots.txt experiment - can a page be indexed if blocked in robots.txt?
Updated Quality Raters’ Guidelines - here is what changed
Disavow case study
Why would Google crawl with Gbot for desktop when a site has been moved to mobile first indexing?
Update to Google assistant based on your diet
Update on our Wix competition entry - https:www.wixseolovers.com
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Dec 4, 2019 • 28min
Google’s Local Search Algorithm Update, Disavowing Links and More SEO News
In this episode, Marie discusses the latest news in the world of SEO, including:
Was there a Google update this week?
More info from Google on the November Local Search Update (Bedlam)
The latest on our Wix SEO competition - https://www.wixseolovers.com
Sundar Pichai now CEO of both Alphabet and Google
New message interface in GSC
Google often ignores links from spammy sites
When Google picks the wrong canonical
Can BERT cause pages to drop out of the index?
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Nov 27, 2019 • 47min
Algorithmic Turbulence, Recipe Sites & Rich Results Plus More SEO News
In this episode, Marie discusses the latest news in the world of SEO, including:
November algorithm turbulence
The November 8 update: Should you disavow?
New GSC reporting for product pages
Recipe sites suffering due to new rich results previews
Can you remove a link by blocking the target page in robots.txt?
More on “indexed, though blocked in robots.txt”
If you have an AMP and non-AMP version which is used when Google determines page speed?
Should you use internal links for references, or a list at the end of your article?
Why do links removed with the URL removal tool sometimes come back?
Recipe sites. This bug may cause pages to be deindexed.
Q&A: Are links from copied content containing a fragment unnatural?
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Nov 20, 2019 • 39min
November 8th Google Update, Author E-A-T and More SEO News
In this episode, Marie discusses the latest news in the world of SEO, including:
More on the November 8, 2019 Google algorithm update
Possible update on November 11, 2019
The latest on the Bedlam update (local update November 5)
Google may remove your organic listing if you have a featured snippet
Rendering counts against your crawl budget
Tip re structured data use
What to do with mixed content
Does Google penalize for duplicate content?
Marie’s thoughts on the Wall Street Journal article damning Google
You can now report spammy GMB users
Q&A: Should authors have multiple pages to extol their different areas of author E-A-T?
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Nov 13, 2019 • 42min
An Unannounced Google Algorithm Update + A Bunch More SEO News, Tips and Tricks
In this episode, Marie discusses the latest news in the world of SEO, including:
November 8, 2019 algorithm update - quite possibly a link quality update
November 4-5 local update
Recipe sites still having issues getting images indexed
We’re hiring!
More from Google on Page Speed
Google adding locations in title tags
How to know when to use the disavow file
Does Geo-targeting in GSC mean you won’t rank outside of our targeted areas?
Project Nightingale - big news in the health industry
GMB limits how many service areas a business can have
GMB discontinuing toll free numbers
Q&A: Should you have multiple about us pages?
Q&A: Should you no index author archive pages?
Q&A: Should a medical small business be deindexing their content that could be seen as contradicting scientific consensus.
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Nov 6, 2019 • 52min
SEO & the BERT Algo, Google Webmaster Conference Highlights and Much More News
In this episode, Marie discusses the latest news in the world of SEO, including:
November 3, 2019 - possible quality tweak
The most recent BERT info that is important to SEOs
Summary of Dawn Anderson’s post on BERT - What SEOs need to know
https://searchengineland.com/a-deep-dive-into-bert-how-bert-launched-a-rocket-into-natural-language-understanding-324522
Does Google have a BERT score?
Does Google use Bert to understand pages?
Site Kit by Google available for all WordPress users
The new speed report in GSC - is it accurate?
What Fitbit being acquired by Google could mean for SEO
Highlights from the Google Webmaster Conference
Controversy over how Google parses robots.txt
Rich snippets bug affecting recipe sites
You need to be https to appear for voice searches
Can Google overwrite your phone number?
CPU consumption of JavaScript can affect indexing
Bing is going to hand out more penalties
Should rankings change after you are moved to mobile first indexing?
Can getting too many links too fast hurt?
Can spammy links hurt a site’s ability to rank?
Your GSC numbers could be off
Google now showing short names in GMB
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Oct 30, 2019 • 39min
Google's BERT Algorithm Update and More SEO News + Q&A
Marie discusses the latest news in the world of SEO, including:
October 21, 2019 update - is it connected to BERT?
Examine’s partial recovery
What you need to know on BERT
What are the effects of losing rich result enhanced searches?
Is Google still pushing more image thumbnails on desktop?
Youtube’s “in this video” timestamps are appearing now
Google chooses the timestamps for your pages
New FTC ruling: selling followers/likes is now illegal
How many SEOs have purchased links in the last 5 years?
Microsoft no longer supporting flash
Google maps bug can affect sites using tracking parameters
Q&A: how to identify what content is thin?
Q&A: how impactful is url structure on rankings?
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Oct 23, 2019 • 56min
Google’s Gary Illyes Q&A discussion, Pubcon/Search Love Recap and Much More SEO News
It's been 2 weeks since the last podcast, so there is lots to discuss in the episode. This week Marie covers:
-Many tips Marie learned at Pubcon Vegas and SearchLove Boston
-New user strings used by Googlebot
-New change of address tool in GSC
-Poss small Google update October 14-19, 2019
-Indexing issues October 16, 2019
-Structured data for Google Assistant
-Tips for winning featured snippets
-Is content behind tabs still being devalued?
-How to tell if your Google Analytics data is being sampled
-How valuable is your About page content?
-How to find competitors’ GMB categories
-Tip for ranking better on Apple maps
-Complete overview of Gary Illyes’ Pubcon Q&A along with Marie’s thoughts, including a lot about E-A-T, the QRG, content accuracy, medical consensus and more.
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Oct 2, 2019 • 37min
September 24th Core Algorithm Update, Rich Snippet Changes and Much More SEO News
Marie discusses the latest news in the world of SEO, including:
September 24-30 (approx) core quality update
Was there a local component to the core quality update?
Did the Daily Mail recover from their June 3 hit?
Google fixed an error causing people to get breadcrumb validation problems
Can Google read text in images?
Does your agency publish its address?
More snippet control for webmasters
Are we seeing a reduction in review stars since the rich snippet update?
Changes to Yoast for snippet control
Boris Johnson’s smart SEO moves
You can now remove the “order online” button for restaurants in the knowledge panel
SEO Q&A: Why are sites with unnatural links outranking me?
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Sep 25, 2019 • 31min
Google’s September Core Algorithm Update, Fresh Data in GSC and More SEO Q&A
Marie discusses the latest news in the world of SEO, including:
Algorithm updates - September 24-27, 2019 (approx) core update announced
September 17, 2019 - Probably a quality tweak
Aug 22-29, and September 13 - probable link related update
The latest on Starmageddon
Fresher data in GSC
New snippets to use
New info in GSC on breadcrumbs
Changes for European press publications
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes