Own Your Impact

Like an opera singer who can be heard over a full orchestra without a microphone, your authentic voice naturally cuts through the noise when you find your unique core resonant frequency.In this episode, I dive deep into the foundation of all effective thought leadership: Core Resonance. Drawing from my background in music education, I share a transformative experience witnessing opera singers project without amplification that forever changed my understanding of influence and impact.Discover how successful thought leaders like Brené Brown don't compete with the noise—they find their unique frequency gap and fill it. Learn the simple formula (Essence × Expression = Core Resonant Impact) that explains why some experts connect effortlessly with their audience while others struggle despite brilliant ideas.Whether you're just beginning to share your expertise or looking to expand your existing platform, this episode reveals why finding your authentic voice is the essential first step to creating resonant thought leadership that moves people to action.IMPACT POINTS FROM THIS EPISODE:⚡ Resonance Over Volume – The most effective way to be heard isn't by shouting louder, but by finding your unique resonant frequency—the natural alignment between who you authentically are and how you communicate.⚡ Your Mess Becomes Your Medicine – Your personal challenges and hero's journey contain wisdom others desperately need. When you share from lived experience, your teaching creates deeper connection than theoretical knowledge alone.⚡ Expression Mode Alignment – Identifying how you naturally communicate best (speaking, writing, facilitating, etc.) creates a constraint for creativity that amplifies your impact rather than limiting it.PEOPLE & RESOURCES MENTIONED:Brené BrownSeth GodinThe 6 Types of Working Genius: A Better Way to Understand Your Gifts, Your Frustrations, and Your Team by Patrick M. LencioniBig Magic: Creative Living Beyond Fear by Elizabeth GilbertDave RamseyDownload the free Resonant Thought Leader Starter Kit with the Flow State ExerciseWorking Genius AssessmentConnect With Macy:Follow on Instagram: @macyrobisonConnect on LinkedIn: Macy RobisonVisit: macyrobison.com

Why Your Brilliant Ideas Aren't Being Heard (And the System That Changes Everything)In a world where over 7 million blog posts are published daily, why do some voices rise above while others—despite their brilliance—fade into obscurity?If I could sit down with every expert, leader, and change maker struggling to gain traction with their ideas, this is the conversation we would have. And it might challenge everything you've been taught about building influence.In this inaugural episode of Own Your Impact, I introduce the Resonant Thought Leadership System—a comprehensive framework that transforms how experts share their expertise. I reveal why the frantic cycle of content creation—the "more posts, more newsletters, more videos" approach—leads to burnout rather than breakthrough, and present a systematic alternative that the most successful thought leaders use instead.I walk through all five components of the system (Core Resonance, Content, Central Platform, Connection, and Commercialization) and explain how they work together to create a self-reinforcing ecosystem that amplifies your ideas without burning you out. This episode provides the big-picture overview that will frame our deeper explorations in future episodes.Whether you're just beginning to share your expertise or looking to scale an existing platform, this episode offers a refreshing alternative to the exhausting volume-based approach that dominates our digital landscape.IMPACT POINTS FROM THIS EPISODE:⚡️ Your Ideas Don't Need More Volume, They Need a System – The most influential voices aren't the loudest or most prolific—they're the most systematic. Stop exhausting yourself with constant content creation and focus instead on building a self-reinforcing ecosystem for your ideas.⚡️Resonance Precedes Reach – Like in physics where resonant frequencies cause objects to vibrate in harmony without direct contact, your authentic voice activates response in others who are attuned to your unique frequency. When you communicate from this place of alignment, your impact extends far beyond your immediate reach.⚡️ The Five Components Create Compound Returns – The Resonant Thought Leadership System integrates Core Resonance, Content (Transformational IP), Central Platform, Connection (Strategic Amplification), and Commercialization (Intentional Business Models) to create a positive feedback loop where each component strengthens the others over time.RESOURCES MENTIONED IN THIS EPISODE:Download the free Resonant Thought Leader Starter KitMORE FROM MACY:Follow on Instagram: @macyrobisonConnect on LinkedIn: Macy RobisonVisit: macyrobison.comSUBSCRIBE & REVIEWIf you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps me reach more thought leaders who are ready to make an impact with their ideas. 🎙 Thanks for tuning in to Own Your Impact! See you next week!

In this trailer episode, consultant and strategist Macy Robison introduces the "Own Your Impact" podcast and the Resonant Thought Leadership System—a comprehensive approach designed to help experts transform their knowledge into platforms of purpose and influence. If you're tired of creating endless content without seeing meaningful results, this podcast will show you why your ideas don't need more luck or volume—they need a system.Subscribe to "Own Your Impact" to learn how to turn your expertise into lasting influence and impact.Connect with Macy:Website: macyrobison.comInstagram: @macyrobisonLinkedIn: Macy Robison