Staying Solo
Growing a solo service business is tough. It’s even harder when you’re bombarded with BS advice that steers you away from your values and why you started your business in the first place.
This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings.
Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities.
Maggie Patterson, a service business owner for 20 years, understands that to stay solo, you need to know what matters to you, what works for you, and what you should completely ignore.
In each episode, she examines one piece of conventional business advice to discover how it may hurt your business or be completely wrong for you as a solo business owner.
Join Maggie for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe. (Because those cats won’t pay the bills.)
(Formerly the BS-Free Service Business Show)
Latest episodes
Apr 6, 2020 • 16min
Business as Unusual: How I’m Handling My Marketing and Sales Right Now
It’s a new month, and let’s be real, it’s one with a lot of questions and many answers. On this episode of the Small Business Boss podcast, I'm serving up some real talk about the realities of finding and booking clients in the middle of a pandemic. Get the inside scoop right here: https://smallbusinessboss.co/how-im-handling-…keting-and-sales/
Mar 30, 2020 • 14min
Doing Business As Unusual: Business Planning Amid Uncertainty
Things are pretty far from business as usual right now, so do we even bother with planning right now? The answer is yes. We definitely need to plan. In this episode of the Small Business Boss podcast, we’re going to look at how to plan differently as we head into Q2 amid a global pandemic. Get the inside scoop right here: https://smallbusinessboss.co/business-planning/
Mar 23, 2020 • 45min
Behind-the-Scenes with Agency Owner Rita Barry
When you’re running an agency, you want your business to stand out. But in a world rife with competition, knowing how to differentiate is critical to your success. In this episode of the Small Business Boss podcast, measurement and marketing agency owner Rita Barry takes us behind-the-scenes of her business, including how she ensures they stand out by delivering a white glove service, how she hired her team and much more. Get the inside scoop right here: https://smallbusinessboss.co/agency-owner/
Mar 15, 2020 • 12min
Pandemic: What Should I Do Next?
A pandemic is unprecedented for all of us, so it’s natural that it’s creating stress, anxiety, and when it comes to our business, a lot of uncertainty. So in this totally unexpected episode of the Small Business Boss podcast, I want to address what’s happening, and how we’re going to get through this.
Mar 9, 2020 • 24min
Stop Worrying About the $5 Latte with Nechelle Bartley
Hands up if your 2020 plans include making more $$$$. You may already have a plan for making it happen...but how do you know if you’re focusing on the RIGHT things? (Hint: the $5 latte is NOT the problem.) On this episode of the Small Business Boss podcast, financial strategist Nechelle Bartley is unpacking how our money mindset affects us — good or bad — and how to focus on the practical actions that will move your business ahead. Get the inside scoop right here: https://smallbusinessboss.co/nechelle-bartley/
Mar 2, 2020 • 14min
Creating a Deliberately Simple Client Experience
Fact: When you make your money by serving clients, the experience you create can make or break your business.Also fact: Most service providers make this WAY too complicated and totally overthink it. In this episode of the Small Business Boss podcast, I’m giving you actionable ideas on how you can deliver a deliberately simple client experience. Get the inside scoop right here:https://smallbusinessboss.co/simple-client-experience/
Feb 24, 2020 • 37min
All Things Enneagram with Chrissie Wywrot
If there’s one thing entrepreneurs love, it's personality tests. And it’s no surprise as we’re relentless in our personal development work, and these tests help us make sense of ourselves. In this episode, we’re diving into Enneagram with guest Chrissie Wywrot. Get the inside scoop right here: https://smallbusinessboss.co/enneagram/
Feb 17, 2020 • 18min
Real-Life Insights From a Year of Client Proposals
When you’re dealing with potential new clients, have you ever stopped and asked yourself if you REALLY need to spend the time writing a proposal?Because yeah, sometimes it seems like a whole lot of work and if you already have packages, you may not see the point. Love them or hate them, the short answer is YES, you do need a proposal. And there are plenty of compelling reasons why. Get the inside scoop right here: https://smallbusinessboss.co/client-proposals/
Feb 10, 2020 • 25min
Behind-the-Scenes with Social Media Strategist Andrea Jones
Many times we have ideas that can hold us back or result in bumps along the way. In this episode of the Small Business Boss podcast, guest Andréa shares insights on things she’s had to revamp along the way of building her social media agency. Get the inside scoop right here: https://smallbusinessboss.co/social-media-strategist/
Feb 3, 2020 • 10min
Running on Referrals: Making the Most of Your #1 Revenue Source
I recently asked members of the Small Business Boss Squad what the #1 lead source was for their business, and overwhelming the answer was referrals. In this episode, we’re taking a look at how to make the most of referrals as the key driver of revenue in your business. Get the inside scoop right here: https://smallbusinessboss.co/running-on-referrals/
