Everyday MBA

Lori Turner-Wilson, Founder and CEO of Red Rover Company, specializes in transforming B2B marketing into a growth engine. She shares insights from her book, emphasizing the importance of data-driven strategies and thorough market research. Discover how generative AI can revolutionize marketing research and enhance accountability by linking compensation to results. Lori also discusses the need for a mindset shift to view marketing as a vital driver of growth and shares actionable tips for thriving in today's dynamic business landscape.

Wendy Lipton-Dibner talks about her book “What Matters Matters Most” where she reveals how measuring impact boosts engagement, loyalty, and revenue across industries. Wendy is the President and CEO of Professional Impact and a recognized authority in boosting organizational development through real-world impact. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Glen Wood discusses the need for workplace reform around parental leave and caregiver rights. Glen is the author of “Too Big To Care” and the founder of Glenwood Parental Rights, an initiative dedicated to advocating for workplace policies that support parents. Listen as we explore ways of empowering both employees and employers to build more inclusive, supportive workplaces for families. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Dr. Philip Glotzbach discusses his book “Embrace Your Freedom” and winning strategies to succeed in college. Phil is the former president of Skidmore College and a passionate advocate for student success. His work helps students and families navigate the challenges of college and beyond. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Anjali Sharma discusses her book “Strategic Storytelling.” Anjali is the Managing Director of Narrative and a leading expert in corporate storytelling. She’s worked with global brands like LinkedIn, Airbnb, TikTok, and Meta to craft compelling narratives that drive change and engagement. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Dr. Bernard Harris, former NASA astronaut, physician, and the first African American to walk in space, discusses his book “Embracing Infinite Possibilities” and ways to unlock your highest potential. Bernard holds degrees in biology, medicine, and business, and has received numerous honors, including the NASA Space Flight Medal and multiple honorary doctorates. As a venture capitalist and founder of the Harris Foundation, he is a champion of STEM education and leadership development. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Shane Barker discusses how Amazon sellers can protect their reputation and drive success. Shane is the CEO of Tracefuse, an AI-driven platform that helps Amazon sellers manage fraudulent and Terms of Service-violating reviews. The solution enables sellers to remove harmful reviews, boosting both their sales and their reputation. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Lynn Blades discusses her book “The Quiet Burn” and ways for women to recognize and prevent burnout. Lynn is the founder of Legacy Leadership and she advises women in Fortune 500 companies like Nike, KPMG, and PayPal. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

Will Young discusses strategies for financial investment success. Will is a finance strategist who blends psychology, Stoic philosophy, and market expertise to help investors overcome financial uncertainty. An avid surfer, so he draws upon parallels between wave riding and investing. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

John Gronen discusses breaking down barriers to digital adoption in finance teams. John is the CFO of Yooz, a provider of cloud-based accounts payable automation solutions. He share insights from the recent 2024 Yooz Survey and explores ways businesses can streamline operations by eliminating inefficient paper-based processes in accounts payable and other financial functions. Listen for three action items you can use today.  Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management