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Behind the Brand with Bryan Elliott

Latest episodes

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Mar 11, 2024 • 42min

Brand It Like Serhant | Real Estate AND Media Mogul, Ryan Serhant | Podcast series / Marketing

Ryan Serhant might be the king of East Coast real estate but he's also building a media empire. Why? The answer might not surprise you...Serhant is building a media empire on top of this real estate prowess for several reasons. The first reason is obvious: helping other real estate agents who he employs build a brand like Serhants is good business. Another reason building a brand matters is because clients now require it. That is, when Serhant or his agents do marketing for a property, the client builds in social media exposure (via Serhant's vast influence) into the contracts. The final reason Serhant is doubling down on media is because as it turns out, the same principles that apply to real estate could also apply to a lot of other industries and THEY could also become Serhant clients via the media portal. Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand? http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?https://www.inc.com/author/bryan-elliottConnect with me personally on social media:Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottSee my film and commercial production work here:http://bit.ly/thegoodbrainworkFor business inquiries: producer@thegoodbrain.comSupport the show
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Mar 8, 2024 • 51min

The Pursuit of Dreams | Nigel Sylvester | Podcast series / Marketing

Sometimes you're just born with it. At least that's how it feels with the current G.O.A.T. of BMX lifestyle, Nigel Sylvester. Nigel was just a toddler on his little red tricycle when he was drifting around cones set up as race course by his cousin on his driveway. Admiring and modeling the great Dave Mirra growing up, Sylvester went pro at age 18 and was recruited by Mirra to rep his team. Flashforward 18 years later and Sylvester is still going strong but has expanded his brand into events, fashion, art, books and more. Nigel Sylvester is the new BXM icon for young up-in-comers to model. He's a great example of someone in constant pursuit of dreams, riding all around the world, while also keeping it real with his roots deeply planted in Queens NY. Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand? http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?https://www.inc.com/author/bryan-elliottConnect with me personally on social media:Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottSee my film and commercial production work here:http://bit.ly/thegoodbrainworkFor business inquiries: producer@thegoodbrain.comSupport the show
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Mar 6, 2024 • 51min

Timm Chiusano is All of Us | Podcast series / Marketing

Timm Chiusano is a very talented media executive with a corporate 9-5 managing a team and small business clients under his purview. He's also got a growing side hustle as a very unlikely social media influencer with more than 1M followers on TikTok as well as an expanding audience on other platforms. How did this happen? How did he do it? In my observation, at the heart of Timm's success and popularity is the fact that he's all of us. That is, he's a mild-mannered guy living in Brooklyn with his beautiful family trying his best to live life to the fullest. He has stress and struggles at home and work. He battles with being in ruts and mild depressive episodes. Life is wonderful and difficult. Sound familiar?He's a husband and father living his life out loud in public for all of us to see --and relate to. He's up at 4:00am to catch up on work stuff, then takes his daughter to school...and piano lessons...and karate...and school plays. His wife is a hard worker as well and has inspired Timm to start running more and taking good care of himself. It's a throw back and hybrid to Norman Rockwell meets Casey Neistat at the height of his daily vlog days. Now with powerful representation and backing from Night Media, the same firm that reps MrBeast, it just seems like a matter of time before Timm quits his day job to go all-in on his storytelling and content creation career. Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand? http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?https://www.inc.com/author/bryan-elliottConnect with me personally on social media:Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottSee my film and commercial production work here:http://bit.ly/thegoodbrainworkFor business inquiries: producer@thegoodbrain.comSupport the show
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Mar 4, 2024 • 28min

March to the Beat of Your Own Drum | Twenty One Pilots' Josh Dun | Podcast series / Marketing

Tyler Joseph and Josh Dun make up the talented band Twenty One Pilots. I first met Josh coming off the heels of my first Twenty One Pilots concert in 2017 when someone from his team reached out to me for him to come on the podcast to talk about his new company and venture with Haylee Williams from Paramore. The two of them teamed up to do a hair dye product… Since then, Tyler and Josh have done a lot, including making new music to get us thru this Fourth Turning — they both go married and Tyler has a couple of kids. In fact, Tyler and his wife Jenna are reported to be having their 3rd child next month.Front man Tyler gets a lot of attention but the more shy Josh, who feels more comfortable doing his talking with drum sticks rarely does interviews — so this one means a lot to me as I’m a big fan.  I’m so impressed with this band of 2 who puts on an incredible show an makes music that millions of fans like me love.This shout out is not sponsored but Twenty One pilots has a new single out called Overcompensate and their new album Clancy drops in May. I’ll leave the links in the description so you can listen or get tickets to a concert coming to a city near you. Pre-Order Clancy: https://TOP.lnk.to/ClancyStream/Download "Overcompensate": https://TOP.lnk.to/ClancyWant to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand? http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?https://www.inc.com/author/bryan-elliottConnect with me personally on social media:Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottSee my film and commercial production work here:http://bit.ly/thegoodbrainworkFor business inquiries: producer@thegoodbrain.comSupport the show
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Feb 28, 2024 • 1h 16min

The New Gym Class Hero | Dr. Jonathan Leary | Podcast series / Marketing

Dr. Jonathan Leary has created a new category business called a Social Wellness Club -- the Remedy to enhancing our health and social life through human connection and self-care. What is it exactly? Imagine if SoHo House and Equinox had a baby -- and it was staffed with full-time physios, ice baths, hyperbaric chambers, saunas, I.V. drip stations and more. That's Leary's new Remedy Place. I hope you enjoy this episode as much as I did!Special thanks to our sponsor Plunge!Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F➡️ Smartphone connectivity for ultimate control➡️ Sleek exterior designThe all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out! Special Thanks to our Sponsor WeWork!Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrandWant to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand? http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?https://www.inc.com/author/bryan-elliottConnect with me personally on social media:Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottSee my film and commercial production work here:http://bit.ly/thegoodbrainworkFor business inquiries: producer@thegoodbrain.comSupport the show
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Feb 26, 2024 • 1h 22min

Why Some Hard Things ARE Worth Doing | Plunge Co founders, Ryan Duey & Mike Garrett | Podcast series / Marketing

Ryan Duey and Mike Garrett didn't start out to build a $100 million business in 3 years -- but that's what they've done! These two friends started Plunge from humble beginnings off the heels of a dormant economy during the pandemic and grew the business the old fashioned way by meeting and creating demand for an incredible cold plunge experience at a competitive market price. Word is spreading fast but only 3 years in feels like this dynamic duo is just getting started. Plunge just launched Plunge Sauna, a dry sauna unit that anyone would be proud to set up their backyard sanctuary. I hope you enjoy this full range of conversation about building a brand from scratch; the best deal Shark Tank ever missed and much more! Special Thanks to our Sponsor WeWork!Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrandSupport the show
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Feb 20, 2024 • 1h 17min

Has Bryan Johnson Discovered the Secret to Reverse Aging? | Podcast series / Marketing

Chances are that you've seen or heard about Bryan Johnson before. The tech genius behind Venmo has a new lease on life with a mission for anyone else who wants to join him that's pretty ambitious: Don't Die. His videos are everywhere and have amassed a billion views and counting. His new venture is called Blueprint and it aims at breaking the status quo on how we think about -- everything. I hope you enjoy this episode as much as I did!Special thanks to our sponsor Plunge!Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F➡️ Smartphone connectivity for ultimate control➡️ Sleek exterior designThe all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out! Special Thanks to our Sponsor WeWork!Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrandSupport the show
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Feb 19, 2024 • 57min

From Barista to Billions | Andrew Wilkinson | Podcast series / Marketing

From barista to building a business empire, Andrew Wilkinson shares his journey of transformation from a coffee shop to running a conglomerate. He discusses selecting the right executives, embracing authenticity in branding, and finding relief through unconventional health solutions.
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Feb 12, 2024 • 1h 1min

Here's Why Generosity is So Infectious | TED Curator, Chris Anderson | Podcast series / Marketing

Chris Anderson leads the team at TED and has recently written written a book called, Infectious Generosity. Behind the Brand host Bryan Elliott and Chris sit down in front of a live audience to discuss.Check out Chris' new book here:https://amzn.to/3wm2YaNChris' website on the book here:https://www.infectiousgenerosity.org/ Special thanks to our sponsor Plunge!Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F➡️ Smartphone connectivity for ultimate control➡️ Sleek exterior designThe all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out! Special Thanks to our Sponsor WeWork!Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers. And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrandWant to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand? http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?https://www.inc.com/author/bryan-elliottConnect with me personally on social media:Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottSee my film and commercial production work here:http://bit.ly/thegoodbrainworkFor business inquiries: producer@thegoodbrain.comSupport the show
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Feb 5, 2024 • 1h 2min

Navy SEAL Jocko Willink | Podcast series / Marketing

Navy SEAL Jocko Willink talks about leadership; tips for success: the Jocko brand and much more on this episode of Behind the Brand.More about Jocko here:https://jocko.com/https://jockofuel.com/https://jockopodcast.com/ New! https://www.behindthebrand.tv/vip Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business!Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrandListen to the Podcasthttp://bit.ly/BehindtheBrandPodcastJoin our email group to hear about special events and announcements https://BehindtheBrand.tvHere are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes:http://bit.ly/BTBfull-length2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min---------------------More? Get Behind the Brand on...Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottFacebook: http://fb.com/BehindtheBrandFor business inquiries: 1goodbrain@gmail.comSee my film and commercial production work here:http://bit.ly/thegoodbrainworkSupport the show

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