
The Unschool by Andi Alleman
The Unschool is the go-to podcast for Out-of-Office entrepreneurs ready to deprogram outdated business rules and build obsession-worthy brands with intuitive strategy and zero gatekeeping.
Hosted by Andi Alleman — founder of Oui, We Studio and Casa Noon Beauty — this show blends Human Design, content creation, AI, and mindset work to help you grow a business that actually supports your life (not the other way around).
Most episodes are solo — part masterclass, part pep talk — with occasional Smart Girl guests from Andi’s Obsession Worthy program sharing what it really looks like to scale a soulful, successful brand on your own terms.
If you're building a brand, scaling your company, or simply rethinking the way you do business — you're in the right place.
New episodes every week.
Learn more on IG: @ouiwegirl & @ouiwestudio
Latest episodes

Aug 14, 2024 • 27min
Shift into abundance with this one practice. Plus how to boost your story views and 75-Day Challenge Q&A
Join the 75 Day Human Design Content Challenge Already in? Here's the challenge home page for quick reference. Watch the kickoff call replay here. 8-step manifestation guide for creatives and entrepreneurs Find your team in OOO Club. Tools & Resources: Text me "75" at +1 (323) 405-9256 for motivation and to receive additional tools and resources throughout the challenge! Also, send me your posts and results via text so I can share them! Get on the Smart Girl's Mastermind waitlist (we start again in August!) This show is produced by Ben Alleman, editing by Kiara Ramirez

Aug 7, 2024 • 17min
75-Day Human Design Content Challenge (mini episode!)
Join the 75 Day Human Design Content Challenge Already in? Here's the challenge home page for quick reference. Watch the kickoff call replay here. The 6-Step Daily Process: Create Daily Content: Produce one piece of content aligned with your Human Design type, strategy, and profile. Deepen Your Human Design Knowledge: Dedicate 30 minutes daily to understanding how Human Design can enhance your content. I recommend the “Understanding Human Design” workbook and the Unschool pod “Human Design” series. Optimize and Repurpose: Analyze your top-performing content. Refine and republish these ideas using your newfound Human Design knowledge. Engage Your Audience: Interact with your audience and potential customers on two platforms daily, aligning your approach with your Human Design strategy. Plan Ahead: Spend 15 minutes daily outlining future content that resonates with your Human Design energetics. Track Your Progress: Capture daily screenshots of your content analytics to monitor growth. Review past performance regularly, Share your successes. Accountability: Accountability makes staying committed so much easier! Find Your Team: If you're looking for an accountability partner you can find one (or a whole team!) in OOO Club. Do the Challenge with a Friend: Once you've found your partner, establish a support plan. Regularly check in with each other using these three questions: Did you complete your daily challenge activities? If so, what are you celebrating? If not, how can I help you get back on track? Tools & Resources Text me "75" at +1 (323) 405-9256 for motivation and to get additional tools & resources throughout the challenge! Send me your posts and results via text so I can share them too! Get on the Smart Girl's Mastermind waitlist (we start again in August!) This show is produced by Ben Alleman, editing by Kiara Ramirez

Jul 31, 2024 • 55min
Asking the question “how can I get this to more women?” lead Kailani Raye to an OOO lifestyle + business she’s obsessed with
Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Get on the Smart Girl's Mastermind waitlist (we start again in August!) Join the 75 Day Human Design Content Challenge Today's episode: This Smart Girl Mastermind alum tells her story of manifesting a fashion career and then her faith-based transformation, mindset, and hypnotherapy business. "I switched careers and it had nothing to do with wanting to do something new. It was one of those seasons of life where life will sit you down to build you up." Kailani began her career in the fashion industry as a Wardrobe Stylist working with a range of celebrities, TV and Film as well as magazine publications. This was her first experience of “manifesting her dreams, co-creating with God and creating her own heaven on earth.” But then, a “situationship” with a boy turned her life upside down –– in the best way! With an intention to get her revenge body and make him jealous, she instead, found herself. She discovered a whole new world of wellness; mental wellness, emotional wellness and spiritual wellness. The question she was faced with was “why am I just learning all of this and how can I get this to more women?” And that was the beginning of everything. Follow Kailani on Instagram: @kailaniraye RESOURCES: The NEW Unschool FREE How to Launch Masterclass is available here! Join the Smart Girls Broadcast Channel for free on Instagram Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, editing by Kiara Ramirez

Jul 24, 2024 • 49min
Will monetizing your hobby sucks all the fun out of it? Plus discovering confidence and creativity through play and personal style with Rachael Renae
The NEW Unschool FREE How to Launch Masterclass is available here! Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Get on the Smart Girl's Mastermind waitlist This episode: "It's the small tiny steps that snowball into bigger dreams... once we realize we can fit play into those small steps, you start to recognize what's important." Smart Girl Mastermind Member and Conscious CEO Alum Rachael Renae joins me to share her journey of discovering confidence and creativity through play and personal style. After experimenting with various creative outlets, including a letterpress stationery business, Rachael found that monetizing her hobbies took away the joy. Through intentional self-expression, Rachael embraced her true self and multifaceted identity. In this episode, she discusses the importance of dressing for oneself, using fashion as a creative tool, and finding joy in everyday play. Rachael also shares how she balances a nine-to-five job while building her creative business, setting boundaries, and prioritizing fulfillment. Tune in for strategies to overcome creative blocks, prioritize joyful activities, and incorporate childhood passions into adult life. Links: Follow Rachael on Instagram: @rachaelrenae https://rachaelrenae.com/ RESOURCES: Join the Smart Girls Broadcast Channel for free on Instagram Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, editing by Kiara Ramirez

Jul 17, 2024 • 43min
no more bad photos: how smart girls mastermind alum lisa haukom is creating a self-acceptance movement via the camera in your pocket
The NEW Unschool FREE How to Launch Masterclass is available here! Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Get on the Smart Girl's Mastermind waitlist This episode: "We have no 100% accurate representation for our own eyes to witness how the rest of the world sees us." Lisa Haukom is a multifaceted creative. She is championing a self-acceptance movement with the mission to change how people see themselves. Through her Self Portrait Method, Lisa connects individuals through vulnerability, truth-sharing, and the bravery to be themselves. Her approach diverges from the trend of over-edited social media photos, focusing instead on rooted psychology, direct action, and self-love. Lisa's method helps people see themselves with increased compassion, kindness, and love—through the lens of their camera. Lisa joins me to discuss her approach to empowering entrepreneurs and personal brands to gain confidence in their photos using the camera in their pocket. We also discuss addressing the psychology of self-perception and the impact of societal standards on self-image. Links: Follow Lisa on Instagram: @thegoldenbrandco Website: https://www.thegoldenbrand.co Free Pose with Purpose Guide: https://thegoldenbrandco.myflodesk.com RESOURCES: Join the Smart Girls Broadcast Channel for free on Instagram Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, editing by Kiara Ramirez

Jul 10, 2024 • 46min
Astrology for business (and fashion & beauty!), plus overcoming eldest daughter syndrome and how Smart Girl Hannah Sophia Siddiqui is using the power of manifestation to create confidence and community
Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Get on the Smart Girl's Mastermind waitlist Travel with me: get details on the Joshua Tree Sabbatical This episode: "Eldest daughter syndrome is this internalized pressure where you kind of lose your own sense of sovereignty, your own locus of control, and you start to live your life again as a performer for everyone else." With a global following of over 100K women, Smart Girls Mastermind Member Hannah Sophia Siddiqui is a renowned speaker, coach, and thought leader in Women’s Spiritual Empowerment. Her programs have served over 3,500+ students, and she has been featured in publications such as The Huffington Post, HerCampus, and Refinery 29. Hannah shares her journey from starting a fashion and lifestyle blog to becoming a spiritual teacher and coach. She discusses her spiritual awakening, the power of manifestation, and the impact of spirituality on her personal growth. Hannah also explores the concept of eldest daughter syndrome and the pressure and expectations placed on eldest daughters. We discuss the four key points on your astrological chart to understand your impact, passion, core self, and destiny in business. Plus, we talk fashion and beauty choices and how they can align with your astrological chart. Links: Explore Hannah's services and offers at https://www.theroadtohannah.com/ Follow Hannah on Instagram at @theroadtohannah RESOURCES: Join the Smart Girls Broadcast Channel for free on Instagram The Unschool FREE How to Launch Masterclass is available here. Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced by Ben Alleman, editing by Kiara Ramirez

Jun 26, 2024 • 30min
6 secrets to creating attraction style content that influencers know but probably won’t tell you plus 3 AI + HD prompts to create a content plan
Get your Human Design chart for FREE at ouiwestudio.com The Income to Instagram Starter Kit is available at a special price for a limited time I’ve been creating content for over a decade — working as a creator myself, consulting with major brands, and helping entrepreneurs build their businesses by becoming influencers for their own brands. In this episode, I'm sharing 6 secrets content creators know that most entrepreneurs building brands don’t that makes for great content. I'm also discussing "curated vulnerability", the struggle as a strategy, the illusion of spontaneity. RESOURCES: Join the Smart Girls Broadcast Channel for free on Instagram The Unschool FREE How to Launch Masterclass is available here. Travel with us: get details on the Joshua Tree Sabbatical Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced, mixed, recorded + additional music by Ben Alleman

4 snips
Jun 20, 2024 • 27min
How one summer of going “Smart Girl Mode” resulted in $178K in sales + advice from the boys club to listen or ignore?
Get your Human Design chart for FREE at ouiwestudio.com I went full Smart Girl Mode last summer for 90 days. The results? I added $178K in revenue to my business + 40K Instagram followers. In this episode, I'm breaking down how I did it. RESOURCES: Join the Smart Girls Broadcast Channel for free on Instagram The Unschool FREE How to Launch Masterclass is available here. Travel with us: get details on the Joshua Tree Sabbatical Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced, mixed, recorded + additional music by Ben Alleman

Jun 12, 2024 • 15min
5 lessons I've learned from 10 years as an OOO entrepreneur
Get your Human Design chart for FREE at ouiwestudio.com Request a FREE 30-minute biz strategy sesh. I kinda can’t believe it but it’s been 10 years (this week!) since I touched down in Spain on a one-way ticket. 🛩️ In this episode I'm sharing 5 lessons I've learned between then and now that's helped me to create a 7-figure+ business and a life I love so much! RESOURCES: Join the Smart Girls Broadcast Channel for free on Instagram The Unschool FREE How to Launch Masterclass is available here. Travel with us: get details on the Joshua Tree Sabbatical Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy. The Income to Instagram Starter Kit is now available Want to chat about this episode? Text 📲 at +1 (323) 405-9256 This show is produced, mixed, recorded + additional music by Ben Alleman

Jun 4, 2024 • 46min
Human Design for Business Strategy, Marketing & Branding with The Human Design Podcast's Emma Dunwoody
In this engaging discussion, Emma Dunwoody, a Human Design expert and master coach, unpacks how human design can transform business strategies and personal growth. She emphasizes aligning our unique designs with authentic branding, illustrating how individual strengths influence marketing and sales. Emma shares how confidence emerges through action and highlights the significance of the Incarnation Cross in understanding life purpose. Her insights encourage embracing authenticity and imperfect action, teaching listeners to step into their uniqueness for lasting success.