

Get Paid with Manny Medina
Manny Medina, Arnon Shimoni
Welcome to the world of AI agents – where digital workers are reshaping everything from monetization strategies to GTM plays.https://podcast.paid.ai
Episodes
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Aug 8, 2025 • 48min
S2E13: The Death of Traditional Startup Scaling | Amos Bar-Joseph (Swan)
The venture capital model is dying, and Amos Bar-Joseph has the data to prove it. After selling two previous startups, he's now building Swan AI with an audacious goal: $30 million in revenue with just three people by 2025. The kicker? Over 50 VCs have approached him, not because he needs money, but because they're desperate to understand how autonomous businesses will reshape their entire industry.The Three-Function Business ArchitectureTraditional startups have bloated org charts with misaligned incentives. Amos stripped it down to three core functions:"An autonomous business don't have 10 different roles under the go-to-market umbrella. It has only one - revenue creator."Revenue creators own sticky revenue growth. Product creators handle development and architecture. Agent creators build AI armies to amplify human potential. No SDRs, no demand gen, no customer success silos.The $10 Million Per Employee VisionMost companies throw bodies at scaling problems. Amos made that illegal:"The constraint is actually you can't throw bodies at a scaling challenge."If they hire one more person, that individual needs to be worth $10 million in ARR. This forces radical efficiency and intelligence-first scaling that traditional companies can't match.Why VCs Are PanickingThe shift from capital-intensive to intelligence-intensive startups is breaking venture capital:"VCs are starting to understand that the venture capital model is changing. Startups used to require a lot of capital to succeed."Mid-stage VCs pouring $10-100 million checks will become extinct. They'll either move up to private equity or down to early-stage funding. The middle will disappear.The Agent Creator RevolutionThe most fascinating role is the agent creator - someone who builds AI agents to amplify humans, not replace them:"An agent creator doesn't look at a process to automate. It looks at a human being at a center to amplify, to empower."Amos has an entire AI system built around his LinkedIn strategy, handling everything from content creation to engagement tracking to website visitors.The Enterprise Death SpiralLarge companies are doomed because they can't retrofit autonomous architecture:"If you already scale with people, you are in a world of hurt because you have to like undo the process and undo the people to then layer agents."Enterprises will get incremental 20% efficiency gains while autonomous startups achieve 100x improvements.The Wealth Distribution FlipAutonomous businesses solve startup inequality by concentrating value in smaller, efficient teams:"The leaner the team and the less equity you give to external investors, then it means that the distribution of wealth actually goes more to the people."The Return on Management ConceptTraditional scaling kills efficiency through bureaucracy:"Return on management diminishes the more you scale because you just put more layers that are just in charge of the processes."Autonomous businesses maintain flat structures where executives manage AI agents, not human hierarchies.The Airbnb Funding ParallelStartups are returning to capital-light origins:"Airbnb got a check of $150,000 at the beginning of a $1.5 million valuation. They managed to build Airbnb with $150,000."The playbook stayed stale for 15 years while costs inflated. Intelligence is replacing capital as the key scaling resource.The Authenticity Distribution AdvantageBuilding in public creates unfair distribution advantages. Authentic messaging and thought leadership compress traditional marketing timelines.This episode reveals why the next five years belong to small, autonomous businesses that can outmaneuver billion-dollar enterprises by scaling with intelligence instead of headcount.Companies Mentioned:Swan AIAirbnbCursorDevinGoogleOpenAIMicrosoftSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aug 1, 2025 • 35min
S2E12: Getting Customers to Pay Before You Code | Pukar Hamal (SecurityPal AI)
When enterprise deals die at the finish line because of a 200-page security questionnaire, you know there's a billion-dollar problem hiding in plain sight. SecurityPal founder Pukar Hamal turned that pain into a service-as-software business that hit $2 million in revenue before building any actual software.The Pain That Creates Billion-Dollar MarketsPicture this: you're about to close the deal that changes your company's trajectory. The champagne is ready. Then boom - instead of DocuSign, you get 200 pages of security questionnaires:"We were like ready to pop champagne bottles. And so, you know, we got hit with this, what is this? It's like hieroglyphics, you know, like, do I have barbed wire around my data center?"Pukar's insight was if startups can't afford armies of lawyers to fill out paperwork, only big companies with resources will win enterprise deals:"My like fundamental realization was if companies have to fill out a bunch of paperwork before they close a deal and they don't have the resources to do that, then all the big companies are gonna win, because they do have the resources."Service-as-Software: The $2M Validation HackInstead of building software first, Pukar started with pure service. A prospect asked if he could just fill out their security questionnaire:"And I hadn't even incorporated the company. And the person was like, send me an invoice. I'm like, what is an invoice? I went on like Stripe Atlas and incorporated the company. So I had a company that wanted an invoice before I even incorporated it."While working a consulting day job, he'd stay up all night filling out compliance forms:"So at night I'd fill out these questionnaires and I had a customer send me a question. I'll be like, I need this back tomorrow morning, East coast time. Stay up all night. I fill it out. I send it at 3 a.m. They got the deal done."The magic was in the positioning - customers didn't want software, they wanted outcomes:"Yeah, so in the beginning, we didn't even have software. I was building this off of Google Sheets and Airtable dashboards. People would be like, when are we going to get a login? I was like, why do you need to log in? You have a form that needs to be filled out, and you want it filled out."This approach generated nearly $2 million before any real software:"We were well over a million, almost a two million before we even like built any software."Complexity-Based Pricing Beats Per-Seat ModelsSecurityPal charges based on complexity rather than user seats - questionnaire difficulty, product lines, regions, and SLA requirements:"I fundamentally anchored our pricing based on complexity. It's like how complex is your problem as it relates to security reviews and security questionnaires?"Want same-day turnaround? That costs more:"So I would say like the vectors for pricing for us are quantity of work. And then the SLA, right? So do you want it done same day? Or are you okay with like three, five days?"His pricing philosophy is refreshingly practical:"Biggest piece of advice from pricing standpoint that I can give anybody is like your pricing is going to change, forget about perfecting it today."AI Agents Won't Replace Premium ServiceWhile the industry rushes toward AI automation, Pukar sees the premium market wanting hyper-personalized service:"My friends that have it told me, you call them, you get a real person and like they're hell bent on figuring out how to help you solve your problem. And like that premium experience, it's like hard to really like get that through like AI agents."The Bootstrap Mentality That ScalesPukar's advice cuts through Silicon Valley hype:"If you really believe in something, you're really passionate about it, and you want a certain version of the world to be created, and you will literally eat ramen and work out of the corner of your apartment, you don't need to raise capital. You just need one customer to believe in you."The key insight:"You don't need to deliver for that customer, the perfect version of the product, you just need to deliver value. And you need to get that customer to say that you've delivered them value. You got to get paid."His brutal reality check:"But by the way, if you're not getting paid, it doesn't exist. It's just basically feel good conversations that are happening."Companies Mentioned: SecurityPalTalentBinTeamableDriftAirtableFigmaVantaCraft VenturesStripe AtlasSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 25, 2025 • 45min
S2E11: AI Agents Will Eat Everything | Jack Altman (Alt Capital)
Jack Altman, Managing Partner at Alt Capital and co-founder of Lattice, shares his unique insights as a former CEO turned VC. He candidly compares investor-founder relationships to dating, highlighting the long-term commitment involved. Jack uncovers the industry's flaws in pattern matching, revealing how many investors overlooked Airbnb's potential. He discusses the evolving landscape of AI investments, emphasizing niche startups and the transformative effects of AI on various sectors. Plus, he reflects humorously on family dynamics and their influence on his career.

Jul 18, 2025 • 49min
S2E10: Why AI Won't Kill Salesforce | Aaron Levie (Box)
Are we in the iPhone moment of AI, or are we still building janky mobile apps? Box CEO Aaron Levie brings 15+ years of enterprise software experience to break down the biggest questions facing SaaS companies today. From pricing models to regulatory risks, this conversation goes deep on what's actually happening behind the AI hype.The Great AI Pricing ExperimentEvery software company is scrambling to figure out how to monetize AI agents. Do you charge by seats, tokens, outcomes, or some hybrid model? Levie reveals the chaos happening in boardrooms:"There's no board of directors in software that is not making this the number one topic of every board meeting."The challenge isn't just technical - it's existential. Companies are making architecture decisions in a vacuum, and there's a high probability many will get it wrong.Why AI Layoffs Could Backfire SpectacularlyHere's where things get controversial. Levie warns that tech leaders using AI as cover for regular performance management are setting the industry up for regulatory disaster:"People like Bernie Sanders will then totally jump on that. And so we as an industry are doing ourselves a disservice when we kind of over prop up that message because that's actually the surest path to over regulation of this technology."The Productivity Paradox: Why AI Made Box Hire MORE EngineersForget the cost-cutting narrative. Levie shares how Box's AI implementation led to hiring more people, not fewer:"If we can accelerate our product roadmap, that actually encourages us to hire even more engineers, because now we have higher productivity in this part of the organization to deliver even more value."The key insight? Companies focused on output expansion rather than cost reduction will dominate their markets.The Oracle Reality CheckIn a moment of refreshing honesty, Levie admits his past predictions about "obvious" disruptions were dead wrong:"You live long enough to see Oracle as a $600 billion company. When you're naive, you would have said, well, everything's obviously moving to SaaS and this business is going to get totally disrupted. You're constantly reminded that Larry Ellison's the G.O.A.T."This humility shapes his contrarian take on AI disruption.Will AI Kill Salesforce? The Surprising AnswerLevie's boldest prediction: traditional SaaS platforms will coexist with AI rather than be replaced by it. He compares it to how movies and TV coexisted rather than one killing the other:"I look forward to replaying this in 10 years and it might be so laughably wrong, but just think about other paradigms, right? When movies came out, when TV came out, it coexisted with movies."The Architecture That Matters: Church and StateOn the technical side, Levie argues for strict separation between AI agents and core business data:"I think you really do need to have a separation of duty or a church and state between what the agent is doing and the underlying object model, data model, or kind of business process."The risk? Non-deterministic AI systems corrupting your deterministic business data.The Final Word on AI StrategyLevie's closing advice cuts through the noise:"Everybody should be thinking about AI agents for expanding the capability of their software and their organization. And when you have that kind of prism in which you execute, you will find 10 times more interesting things to do than just replacing some kind of cost center."This episode is essential listening for anyone trying to understand how AI will actually reshape enterprise software - beyond the hype and fear-mongering.Companies Mentioned:BoxOracleSalesforceServiceNowWorkdayMicrosoftMetaDropboxDocuSignGleanCongaSnowflakeAirtableIntercomLinearAsanaAtlassianChatGPT/OpenAISee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 11, 2025 • 46min
S2E9: The BPO Boss: Humans Are Going Premium | Bryce Maddock (TaskUs)
We sit down with Bryce Maddock, CEO of TaskUs (60,000+ employees, $1B+ revenue), who delivers the most honest take you'll hear about AI's impact on the service industry. As one of the world's largest BPOs navigating the AI transition, Bryce pulls no punches about automation claims, job displacement, and what's really happening behind the headlines.Bryce exposes the disconnect between public AI claims and private reality:"I see metrics where it's like, hey, We've automated 60, 70, 80% of our customer support. And I'm in the background being like, well, we still have the same number of humans. So I don't understand how those two things are possible."This isn't skepticism - it's insider knowledge from someone managing contracts with 200+ of the world's biggest tech companies. TaskUs is literally losing money on purpose to win the AI game:"Today your per contact price is $2, right? We'll give you an upfront savings. It means we're going to lose money, but we'll charge you $1.50. We'll charge you $1 a contact. We'll lose money for the first year."They're moving from the traditional "law firm model" where "lawyers were just very, very poorly paid" at $15-20/hour to outcome-based pricing that aligns with AI capabilities.When asked if all 60,000 employees will survive the AI transition:"I don't know that all 60,000 are going to make it through the journey. There certainly is going to be temporary dislocation where people are going to lose their jobs. And I think anyone who says differently is not being truthful and doesn't understand the power of this technology."Don’t underestimate this. Stop and listen - this level of honesty is rare from a public company CEO, but Bryce explains why sugarcoating serves no one. "The next phase is going to be even more impactful for my business and for all BPOs, is beginning to really become an agentic solution where things that took two, three, four, six weeks to train a human being to do, you can now train an agentic system to do. And I think that's where the rubber will meet the road."Bryce also reveals how media headlines drive bad business decisions: "What's actually happening inside our customers is that there's massive pressure from the board and the C-suite because they listen to podcasts like this or read the headline articles and it's like, hey, know, Klarna doesn't have any humans doing customer support anymore. Why do you?""And so it's very easy for that pressure to build and for the C-suite and the board to say, we need to see real change. In the middle of the business, there is a lot of fear."In another part, Bryce shares how VCs wouldn't fund TaskUs because it "wasn't techy enough" - and why he's now glad they stayed true to their service company roots while embracing AI partnerships. "The irony is this makes it harder for us, because a lot of the context that get escalated to humans become just really pissed off customers who want a human to yell at. [...] The agent can follow the policy and still piss off the customer such that they're like, I want to talk to a human being."Bryce explains how humans become "premium features":"Launch a white glove support line where if that customer contacts us, we can pick up the phone with a human being in five minutes and solve their problems. These human agents are much more empowered to actually solve problems.""Either I'll look like a genius or a complete fool in a few years. So I'll be excited to look back and see which it is."This episode offers unprecedented insight into how one of the world's largest service companies is navigating the AI transition, with brutal honesty about what's working, what's not, and what's coming next.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 4, 2025 • 44min
S2E8: "You almost have to erase everything you learned in the 2010s" | Kellan Carter (FUSE)
In this conversation with Kellan Carter, General Partner at FUSE, listeners discover the seismic shifts in AI investing. Kellan reveals that traditional SaaS metrics are failing and stresses the importance of financial sustainability over vanity metrics. He argues that companies must adapt their strategies, moving from a 2010s sales model to a product-focused approach that emphasizes customer outcomes. The discussion highlights the challenges faced by both new startups and established firms in navigating the increasingly complex landscape of AI-driven markets.

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Jun 27, 2025 • 35min
S2E7: Will AI Agents Kill Customer Service Jobs? | Alexander Matthey (Parloa)
Alexander Matthey, CTO and co-founder of Parloa, discusses the future of customer service through AI agents. He challenges the notion that automation will lead to unemployment, suggesting instead that people will actually prefer human interaction. The conversation touches on the necessity of agility in a rapidly evolving market and how specialized AI can enhance customer experiences. Matthey emphasizes building high-quality AI platforms, like crafting a "Ferrari," to stay competitive and effectively integrate technology while navigating industry hype.

Jun 20, 2025 • 47min
S2E6: Hard is a moat | Max Altschuler (GTMFund)
We hosted Max Altschuler, founder of Sales Hacker and GTMfund in our studio to talk about how AI is fundamentally reshaping go-to-market strategies and why he thinks most GTM software companies are in trouble.After a near-death experience, Max made a radical life change - selling his dream home in Scottsdale and going "asset light" to prioritize nature and lifestyle over traditional success metrics. As he explains:"I really am just the happiest person when I'm in nature. I'm a better father, partner, friend, and I'm better at my job. Like I need to be in nature."Max's GTMfund has a unique model with 300 software executives as LPs, creating what he calls the ultimate sourcing engine. But he's avoiding investments in GTM software entirely, seeing a "cloudy, soupy layer" where even successful companies like Outreach face existential threats from their own efficiency gains."If you can get 20% more capacity out of your sales force... you just need to hire 20% less reps to get the same productivity."The conversation revealed several counterintuitive insights about building sales teams in the AI era. Max advocates for quality over quantity - hire "absolute killers" from companies like Outreach, support them with growth engineers, and focus on what he calls "hard as a moat" strategies."When only two emails came into that VP of sales saying 'congrats on the Series B,' it worked. Now when they get 600 emails, they mute all of them."Max is bullish on vertical software and global infrastructure plays, pointing to massive opportunities in untouched industries. His recent investment in air traffic control technology exemplifies his thesis - find industries with no innovation for decades, then back exceptional founders to transform them."Hard is a moat. Like it was hard for me to go uncover who raised the round and do the work. Now that that is like one click."Perhaps most interesting is Max's take on community-driven growth. Despite running Sales Hacker for years without cracking paid communities, he now sees them as more powerful than ever."Communities are stronger than ever... even if I don't make any money off my investment in the fund, I'm so happy I did this because of all the events and the community."He also warns about the dark side of AI in customer support, questioning whether companies like Klarna are moving too fast in replacing human teams."As a customer, I'm not really sure I want to hear that... I'm spending $100K with you for SaaS software versus like $15 on an Uber ride. Those are two different customer support experiences."What's emerging is a new playbook where "hard" becomes the ultimate competitive advantage, vertical markets offer the safest returns, and human relationships matter more than ever - even as AI automates everything else.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 13, 2025 • 31min
S2E5: Will AI Kill the SDR or Just Make Them Smarter? | Adam Schoenfeld (Keyplay)
We sat down with Adam Schoenfeld, co-founder and CEO of Keyplay, to explore how AI is transforming account selection and go-to-market strategies. Adam has taken his years of experience building Simply Measured and turned it into solving one of B2B's most persistent problems: figuring out which companies to actually sell to.While everyone else is trying to use AI to spam more people, Adam sees a different future. "The biggest trap that a lot of people are falling into is they're seeing this as kind of a volume game. The best people are gonna use it to create more value for a more targeted group of people."Keyplay's new AI agents are doing something remarkably different from traditional account scoring. Instead of just looking at firmographics like company size and industry, these agents can answer nuanced questions like "What's the security maturity of this company?" or "How do they prefer to buy software - legacy or modern?" As Adam points out, "A smart AE would take their territory and they go research these accounts. They really think about, like, what's the org dynamics? What's the kind of buying posture?"One of the most eye-opening parts of our conversation was about the hidden costs of bad targeting. Adam shared how companies are burning massive amounts on LinkedIn ads targeting companies that will never buy from them. "How much of that spend is actually going to accounts that are legitimately never going to buy from you?" he asks. Keyplay can identify and eliminate that waste while helping teams focus on higher-quality accounts.The pricing journey has been particularly interesting. They started with flat fees but quickly realized different use cases had vastly different complexities. "Some are super complicated and they're running across like a million records and some are very simple and they're running across 3000 records," Adam explains. This led them to adopt a credit-based model, though he admits "it does take some translation" to help customers understand the value.What's refreshing about Adam's approach is his candid admission that this is all a work in progress. When I asked about convincing RevOps leaders who might be threatened by AI reducing headcount, he had an interesting observation: "I don't feel like I'm having to convince people of that too hard... they want outcomes. They want to do creative work. They want to be the one who understands the customer and has great taste."Perhaps most valuable was Adam's masterclass on building an audience before building a product. Through his Pure Signal newsletter, he spent months researching go-to-market challenges and sharing insights, which ultimately led to discovering the problem Keyplay now solves. "I basically built like a mini media brand where people would subscribe to my newsletter... that led to discovering the problem that Keyplay solves now, because people would come in and they'd want to talk."Looking ahead, Adam sees a future where Keyplay could orchestrate entire go-to-market campaigns, from identifying the right accounts to actually placing the ads. "It would be incredible if we could just say, yeah, turn on Keyplay, we will each month rejigger the accounts you're targeting and we'll just deliver you pipeline."Whether you're in RevOps, sales, marketing, or building an AI company, this conversation offers crucial insights into how AI is reshaping B2B go-to-market strategies - not by doing more of the same, but by fundamentally rethinking how we identify and pursue the right customers.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 6, 2025 • 40min
S2E4: AI is Making Sales Teams MORE Important, Not Less | Sahil Mansuri (Bravado)
In this eye-opening episode of Get Paid, I spoke with Sahil Mansuri, founder and CEO of Bravado, about how AI is dramatically reshaping the landscape of sales and recruiting but not in the way most people think.While many SaaS companies are seeing their business models threatened by AI's ability to automate human work, Bravado is experiencing the opposite effect. As Sahil explains, "Because we were in recruiting and what we did was more services heavy than software heavy, venture capitalists used to be less excited about our business." However, the rise of AI has transformed Bravado's economics completely. "Now we're operating at an 85 to 90% software margin because AI has basically taken over and is doing 95% of the work that the human being was doing," he reveals.Bravado helps companies hire top-performing salespeople through their AI-powered recruiting tool called Hunter. What makes this particularly interesting is that while AI is automating many roles across industries, sales is one function that remains stubbornly human-dependent. As Sahil points out, "You can build AI engineers and AI marketers and AI doctors. But if you want that AI product to get adopted by Siemens, you're going to need a real life fleshy human being to fly to Germany, sit there and meet with 40 different executives."This creates a fascinating dynamic: as companies like Cursor, Anthropic, and others develop powerful AI tools that eliminate jobs in other departments, they're simultaneously building massive sales teams to sell those very products. The value of great salespeople isn't decreasing, it's increasing.Sahil shared several counterintuitive insights about hiring in today's market. Companies often make the mistake of hiring from big tech logos when scaling up, but "that person who joined Stripe when they were at a billion dollars and now took them to 1.4 or 5 billion is not the same person that's gonna take you from five to 100." Instead, Sahil recommends hiring people who are "overperforming at a shittier company than yours" because giving them better tools and resources will allow them to excel even more.Regarding the skills that matter most for sales professionals today, Sahil emphasized the growing importance of technical knowledge and genuine subject matter expertise. The days of "quarterbacking" a deal by bringing in specialists to handle the technical questions are over. Today's top AEs need to be able to answer complex questions themselves, especially when selling technical products.One of Sahil's most provocative claims is that prospecting is making a comeback. After years of relying on automated outreach tools, companies are rediscovering the value of personalized outbound like calling, relationship building, and social selling. "Once you get them into the door and you get them on the pitch, most people have a really tight funnel. Most good sales teams are able to close. The problem's always top of funnel," Sahil explains.Perhaps most controversial is Sahil's take on AI sales development representatives (AISDRs). While there's been significant hype around AI completely replacing SDRs, Sahil believes "that job is never going to exist" for high-value enterprise sales. "My very strong opinion is that as more and more companies build more and more automation and AI products, the demand for hiring more salespeople will go up. The compensation of sales professionals will go up."He points to companies like Slack, which initially prided themselves on having no salespeople, only to eventually get "crushed by Microsoft for not having enterprise salespeople." Even Jack Dorsey at Square recently acknowledged during an earnings call that they need more salespeople after realizing that their product-led approach wasn't enough.What's emerging is a new model where AI handles the mundane, repetitive tasks like data entry, scheduling, follow-ups - all while human salespeople focus on high-value activities like building relationships and solving complex problems. This shift is also happening in recruiting, where Hunter automates the tedious parts of the hiring process so that human recruiters can focus on closing top candidates and ensuring cultural fit.As businesses navigate this transition, Sahil believes companies will need to move away from per-seat pricing models toward outcome-based approaches that reflect the value created by AI. This aligns perfectly with our mission at Paid, as we help companies capture the true value of their AI-powered products and services.Whether you're building a sales team, developing AI products, or just trying to understand how technology is reshaping business, this conversation provides invaluable insights into the future of work in the age of AI.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.