The SEO Mad Scientist

Welcome to Episode 207 of The SEO Vault! In this episode, Mike Milas teams up with Nate Fischer to dive deep into the world of AI chatbots and how they're reshaping the business landscape. Unlock the full potential of AI chatbots in this episode - we walk through the game-changing innovations and tools that can take your business to the next level. Mike and Nate kick things off by highlighting the versatility of AI chatbots. From improving customer support to supercharging lead generation and appointment scheduling, these bots can do it all. But here's the kicker – they're not just for tech giants. Discover how even local businesses like roofers and plumbers can harness the power of AI to their advantage. Nate Fischer, a seasoned software developer, provides valuable insights into the intricate world of content vectorization. You'll learn how to turn written content into actionable knowledge that your AI chatbots can use effectively. Plus, find out why context matters when it comes to delivering the right answers to user queries. Get an exclusive sneak peek into Lindabot, the revolutionary AI chatbot Nate has worked on. Lindabot isn't your average chatbot; it's a powerhouse that can handle lead qualification, appointment scheduling, and more. With Lindabot by your side, you'll experience a new level of efficiency and customer engagement.

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Mike Milas and Ryan Stewart (special guest) Highlights From The Episode: We had a special guest, Ryan Stewart, the CEO of WEBRIS and the mastermind behind the SEO Blueprint Training book, as well as the owner of Ryan Stewart Consulting.Mike and Ryan discussed three foundational sprints that are essential to getting results for clients and ensuring they keep coming back for more valuable content.They talked about delivering value to their clients, rather than offering everything under the sun for a whole year. SEO Discussion with the Guest 0:58 How Ryan got started with SEO. 05:33 The focus shifted to the importance of client-centric SEO, exploring how this approach differs from traditional strategies. 13:18 Unlocking the Value of the Sprint Model: Agency Structure 16:28 Client Expectations and Goldman Sachs Sales Process: Conversion Insights 21:40 How a new agency can start niching down. 24:37 Adapting to Changing Search Behaviors: Social Media and More 27:21 The Importance of Offering Quick ROI: Client-Centric Approach Recent SEO News Google SGE Drops Local Results (5 Local Pack)Google Fixed The Search Console Canonical URL Reporting BugGoogle: Content Quality Is Not About Typos But Overall QualityGoogle Local Negative Reviews Hack Leads To Harassment & Abuse Join us weekly for the latest SEO news and Q&A session with Mike, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Mike Milas, Mark Luckenbaugh, and Marie Ysais (special guest). Highlights From The Episode: We had a special guest, Marie Ysais, from SEO Algo Secrets. Discover the secrets behind the algorithm changes and how they've evolved over time.Mike, Mark, and Marie decode the mysteries of SEO deficiencies and the intricate workings of Google's black box algorithm. From on-page factors to off-page elements, we're breaking down how even the smallest details can impact rankings and site performance.Marie shares her thoughts on AI content, its evolving role in SEO, and Google's perspective on it. From topically relevant entities to the ever-changing landscape of search engine rankings, this episode is packed with insights that could reshape your SEO strategies. Web 2.0 Ranker Weekly Update 0:38 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!The SEO Mad Scientist SEO Testing Library V2 will be rolling out, which will make it easier to navigate tests and have more information at your fingertips. SEO Discussion with the Guest 5:26 Discover how Marie's SEO journey started and why she's hooked on decoding Google's updates. 10:25 Unveil the mysteries behind SEO deficiencies and how Google's black box algorithm keeps us on edge. 14:15 Explore the evolution of SEO from backlinks to white hat strategies, including the importance of staying attentive to all elements. 23:45 Delve into the world of manual penalties and algorithmic changes, revealing the industry's summer chaos. 28:30 Unlock the power of topically relevant entities and their impact on site rankings. 32:00 Marie’s take on AI content Recent SEO News: Google: Core Updates Do Not Impact Autocomplete Search PredictionsDon't Slow Your Website Down To Increase Time on Website - It's Not A Google Ranking FactorGoogle Updates PageSpeed Insights With Lighthouse 11Google Ranking Updates - Off The Record Join us weekly for the latest SEO news and Q&A session with Mike, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Damon Burton, a special guest. Highlights From The Episode: We had a special guest Damon Burton, a prominent figure in the SEO industry. With a journey that began as a freelancer and evolved into an entrepreneur, Damon shares his insights into the power of quality content in SEO that he used to outrank two billion-dollar businesses on their branded queries.Victor engages in a dynamic conversation with Damon Burton, diving deep into the world of problem-solving content. Discover how Damon's approach to addressing audience pain points through intentional content creation has been the cornerstone of his success.Victor and Damon dive into the allure of storytelling in building brand loyalty and crafting resonant content. The conversation also highlights the meticulous attention Damon's team pays to detail, and how this approach sets them apart in the realm of SEO. SEO Discussion 0:46 How Damon got started with SEO. He started with two accounts that were in automotive retail and electronics manufacturing. 4:23 How he outranked two billion-dollar businesses, i.e. The Bachelor and SEMA show, on their branded queries. 10:15 How he and his team provide a value proposition to their clients by having quality content. 14:31 How to choose and pay SEO writers 21:47 Damon’s process for writing his book “Outrank”. You can get a free version of this book at https://www.freeseobook.com. 28:58 Damon’s final takeaway on content marketing. Web 2.0 Ranker Weekly Update 26:31 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!The Labor Day SEO sale starts next week.Mad scientist CTR manipulation tests have now been concludedThere are updates to the Local SEO course 3.0. Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Bryan King, a special guest. Highlights From The Episode: We were joined by a special guest, Bryan King, the project manager for services at the SMB Team. He shared strategies for maximizing content effectiveness on new sites and building site authority through savvy content approaches.Exciting updates were unveiled by Victor, including a revamped free SEO pricing calculator bundle and mind-bending mad scientist tests underway for Google's new search generative experience.Bryan and Victor also shared the freshest SEO news, including the game-changing ChatGPT New Web Crawler - GPTBot and the intriguing trend of disappearing reviews. SEO Discussion with the Guest 1:28 How he got started with SEO 9:50 How to maximize the effectiveness of available content for a new site. How to build the authority of your site using content. 16:35 Getting site authority on a limited budget. 21:47 How to pick out topics for content for your site using silos. 28:25 What’s one thing that people mess up with SEO? Web 2.0 Ranker Weekly Update 30:58 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!The FREE SEO Pricing Calculator Bundle is live. Completely revamped and updated, our bundle includes three downloads to help make pricing SEO easier and faster than ever before. Multiple resources will have you intelligently building cost models and efficiently pricing with calculator tools customized to your agency and SEO pricing model.New Mad Scientist tests: We’re testing the new Google Search Generative Experience. 35:14 Recent SEO News OpenAI's ChatGPT New Web Crawler - GPTBotThere is a new wave of reviews being deleted. Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Greg Elfrink, a special guest. Highlights From The Episode: We were joined by a special guest, Greg Elfrink, the head of marketing at Empire Flippers. He shared his inspiring journey, starting from working on an oil rig to venturing into affiliate marketing and freelance writing. He emphasizes the power of content marketing as a crucial strategy.Victor and Greg delved into the topic of accurately valuing your business, providing resources and tips to ensure a proper evaluation. Additionally, they shared strategies for achieving quick wins for new clients, helping agencies make a positive impact early on in their partnerships.They discussed effective strategies to scale operations, reach new markets, and handle increased demand for services while maintaining quality and customer satisfaction. Web 2.0 Ranker Weekly Update 1:45 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!The FREE SEO Pricing Calculator Bundle is live. SEO Discussion with the Guest 2:40 How he started with his marketing journey; starting with working in an oil rig, getting into affiliate marketing, and freelance writing. 10:47 Effective client acquisition methods without cold calling 17:18 Where to learn about internet marketing on podcasts 20:12 How to grow your SEO agency 27:18 Resources on how to value your business correctly Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Roger Bryan, special guest. Highlights From The Episode: We hosted a special guest with Roger Bryan, the owner of Raising Millionaires. He shared his inspiring journey from the Marines to becoming involved in SEO, particularly working for a non-profit organization.Victor discussed the introduction of our New Pricing Calculator bundle.Victor and Roger covered Google's categorization of reviews based on the type of reviewer, highlighting the importance of understanding how reviews impact search rankings. They also discussed the potential of generating quality content with the use of AI, shedding light on how artificial intelligence can be harnessed to enhance SEO strategies. Discussion with the Guest 1:01 Introduction: Where his journey began 10:42 How to position your offer for SEOs and maintain client retention 17:46 New projects Roger’s working on financial security for your children. Raising Millionaires e-book here. 26:06 Investment opportunities for SEOs Web 2.0 Ranker Weekly Update 30:51 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!The new Pricing Calculator bundle is live.It includes an updated calculator with customized pricing metrics for 4k+ GBP categories, a cost modeling tool, & roi-based calculator. 33:15 Recent SEO News Google Categorizes Reviews By Type Of Reviewer Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Alex C. Barr. Highlights From The Episode: We hosted a special guest, Alex C. Barr from GrowthFoundry. He discusses providing the best services for SEO clients through a holistic approach while focusing on high-value aspects that work best.Victor and Alex discussed recent SEO news, including Google's clarification on AI-generated content reception, the introduction of new content types for GBP to boost SERP rankings, updated URL structure guidelines, and a confirmed algorithm update expected this summer. Web 2.0 Ranker Weekly Update 1:04 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!CTR Tests ongoing with Manipulation for increasing GBP RanksNEW BLOG: Smarter Local SEO Pricing (with 4,000+ GBP Categories) 1:36 Q&A with the guest 31:26 Recent SEO News Google: AI Content Is Not By Default Well Received By Its AlgorithmsGoogle Clarifies URL Structure Guidelines With Supported CharactersGoogle: Expect A Confirm Google Algorithm Update This Summer Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Emily Chaffee. Highlights From The Episode: We had the pleasure of hosting a special guest, Emily Chaffee, our esteemed press department manager. Emily shared valuable insights into our press release process, the latest updates on various press products, and effective press strategies to boost search engine rankings.Victor and Emily talked about our new CTR Tests with Manipulation, a cutting-edge technique designed to elevate GBP.They explored how addressing confidence issues can impact the display of your site name, the importance of not disavowing backlinks if they were not purchased, and Google’s advice against frequent changes to redirects whenever possible. 1:30 Q&A with the guest Web 2.0 Ranker Weekly Update 25:24 Brand updates, deals, promotions, and news. Sign up now if you’re not signed up for the Web 2.0 Ranker weekend update!NEW BLOG: The Comprehensive Guide to SEO Testing: An X-Files ApproachWe have a blog: The ultimate guide to press release SEO.CTR Test with Manipulation for increasing GBP Ranks is ongoing. Sign up for the weekend update to get these tests Recent SEO News 30:44 Catch up on the latest industry and algorithm updates. Google Might Not Showing Your Site Name Over A Confidence IssueGoogle John Mueller: If You Weren’t Buying Links, Don’t DisavowGoogle: Don’t Change Your Redirects In A Week (If You Can Avoid It) Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.  

Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Igor Lebich. Highlights From The Episode: We had a special guest, Igor Lebich, our managed links department manager. He talked about his background in SEO of how he started out building affiliate sites in the music industry, then came to work in the managed links department at Web 2.0 Ranker.Victor and Igor gave tips on how to improve your link-building strategy and how Web 2.0 Ranker does this competitor analysis for clients. They announced that the grand prize winners for the 4th of July Sale have been chosen and emails sent out.They discussed some comments from Google, including No Ranking Factor Compensates For Missing Relevance and It Doesn't Matter If You Use Blog Folders For URLs & We're Not Wrong. They added that Google Business Profiles has dropped call tracking features. 2:25 Q&A with the guest   Web 2.0 Ranker Weekly Update 16:18 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!NEW BLOG: How to Build the Perfect Anchor Text Ratios for SEOWe have sent out the emails for the grand prize winners from the 4th of July Sale!The Q3 webinar was on Monday - we will have a replay out shortly. Recent SEO News 29:47 Catch up on the latest industry and algorithm updates. Google's John Mueller: No Ranking Factor Compensates For Missing RelevanceGoogle: It Doesn't Matter If You Use Blog Folders For URLs & We're Not WrongBing Tests Search Result Listing Branded Side LabelsGoogle Business Profiles Drops Call Tracking Features SEO Q&A 45:35 I have a keyword "pros + target kw + city" that was used as an anchor. It represents 70% of my backlinks anchors or about 300 backlinks. My competitor's anchor text ratio is 80% branded or naked anchors. I'm sitting in positions 10-20 for money keywords. I would like to boost the rankings of this old site. Does using exact match anchors, even more, will affect negatively the rankings? and what would you do in my position? Thanks in advance for all your replies. Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.