The Art of Online Business

Do you feel like you need permission to say that you have an idea worth committing to? Are you trying to prove to yourself and others that you have value? ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Imagine how free you would feel if those thoughts weren’t holding you back. Today’s guest, Melissa Webb, felt like she needed permission. She even asked for my permission, and you know what I told her? Of course you have my permission but you don’t NEED it. Lifting that mindset block changed everything. She went from trying to please everyone and doing way too much, to offering a simplified service to an audience she truly wanted to serve. Melissa Webb creates online writing communities to support and encourage families in home education. She is the owner and creator of Write On! Melissa is a published children's book author and a co-host on The Mel & Kel Show podcast. Melissa is a former teacher who left the classroom to start an online business teaching writing to home school teachers. I asked her to join me today to share her journey from making money as a side hustle to going full time with her business, and the struggles that she's faced along the way. From mindset blocks to moving beyond referrals and creating a predictable stream of leads in sales.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Today we are talking about how to optimize your funnel by working smarter, not harder. So many people think that the more they offer in their business, the higher their revenue will be, but that could not be further from the truth.  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍The key is to simplify. You really want your business to be focused on one primary offer. We are looking at the example of an evergreen funnel belonging to accelerator student Kerry, and how we were able to pinpoint where he was losing sales and fix it. If there’s one thing I want you to take away from this episode, it’s that you need to use the data, not your emotions, to make decisions and drive your business.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

If you’ve been wanting to get to know me a little better behind the scenes, now is the time! Today we’re celebrating our 400th episode by having my wife, Amy on the show.   ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Between The Art of Online Business Podcast and my original podcast, Inside Social Media, I have recorded over 452 episodes.  Pretty crazy! We wanted to do something a little different to celebrate episode 400, so today I will be answering questions that we gathered from you on Instagram as well as a few from my wife and team. This is the first episode Amy and I have ever done together and I will admit, I was nervous.  We talk about a lot of things I have never talked about on the podcast before- my struggles with anxiety and depression and how it’s affected my business.  I talk about one of the deepest points in my life and it’s a story I have never shared publicly before.  Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Today we are talking about the fear of failure.  Many people are afraid of failing, including myself.   ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Over the past few years, I’ve realized that the fear of failure is one of the biggest things holding my business back from impacting more people and growing to a level that I know it can. When you are afraid of failing, you tend to play small, you play not to lose, instead of playing to win.  What if failing is exactly what you need to do in order to grow your business more quickly? Growth in your business comes from trying new things and taking risks.  Some things are going to work and others won’t.  The important thing is to figure out what does work and do more of that and continue to move forward when it doesn’t.  Are you holding yourself back because you aren’t sure how to scale your business?  Are you afraid of failure?Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

So, you’ve got your email list up and running, but you’re still not getting the results you want? Get ready to learn some INSANE tips and tricks about email tagging and segmentation that will bring in those clicks! ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Hopefully you were here for Part I of this discussion when we covered some of the basics of email marketing. If not, there is some amazing information in that episode that you are definitely going to want to check out.  My special guest today is Pat Flynn.  Pat is a father, husband, and serial entrepreneur who has built several successful online businesses and impacted millions of people around the world. Today, we’re diving a little deeper as he takes us through the mind-blowing ways that tagging and segmentation can serve your business. This is how he increased his email open rate from 20% to 65% and his click through rate from 3.5% to 8.5% while sending the same amount of emails. Crazy, right?Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelPat Flynn's links:www.patflynn.comAsk by Ryan Levesquewww.rightmessage.com

I was recently on a podcast and was asked what the number one thing I would say is responsible for my business growth.  I thought it was such a good question, so I wanted to cover this very topic here on the podcast.  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍The short answer: connections.  And I am not talking about old school networking and handing out business cards. I am talking about making connections with people with sincere intentions.  You should be thinking about making connections with the thought of “how can I add value to this person” with zero expectations of anything in return. Going to events is a great way to meet like-minded people.  I make it a point to go to conferences and events year after year.  Another way, which is one of my favorites, is to make connections through a mastermind.  This is a great way to go deep with a smaller group of people.  You can bounce ideas off one another, affiliate for each other, and expand your network through each other’s connections. Tune in to find out more about the #1 key to the hockey stick growth I’ve had in my business over the last 6 and a half years.  Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Has your business peaked? Have you been wondering how you can break through your current numbers and take them higher? ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍In this episode, Kwadwo is walking us through how he broke down the barriers that he had unknowingly set up for himself when he started out, and how he scaled his business to sizes that once seemed impossible.Kwdawo [QUĀY.jo] helps Mandarin-learners who are struggling to improve their Chinese by showing them how to clearly choose and easily achieve their language goals so they can build momentum and communicate with confidence. Tune in to learn how Kwadwo went from an unsustainable business model and some pretty intense burnout, to a business strong enough to survive being brought to a screeching halt after the coronavirus outbreak. If you’ve noticed that your numbers have started to level out instead of continuing to grow, Kwadwo might have a thing or two to teach you.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

In today’s episode, we are going to be talking about something that I get asked about all the time- how to set your ad budget for a webinar launch.  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍There are a lot of different thoughts on this, but I am sharing what has been really successful for me over the past seven years and what I teach in my programs. I discuss warming up your audience, creating your lead magnet, and building that know, like, and trust factor that will help convert your audience into your webinar and afterward into a sale. Wondering how much you should budget during each phase?  Tune in to find out what I recommend as a general rule when it comes to setting your ad budget.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Are your emails serving you? If you’re not getting the clicks and conversions that you want from your emails, tune in to this week’s episode with Pat Flynn as he takes us through getting your emails to the next level.  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Grab a coffee and join us as we talk about all things starting, growing, and making money from email marketing.Pat Flynn is a father, husband, and entrepreneur who lives and works in San Diego, CA. He owns several successful online businesses and is a professional blogger, keynote speaker, Wall Street Journal bestselling author, and host of the Smart Passive Income and AskPat podcasts, which have earned a combined total of over 60 million downloads, multiple awards, and features in publications such as The New York Times and Forbes. He is also an advisor to ConvertKit, LeadPages, Teachable, and other companies in the digital marketing arena. Email marketing will look different for everyone, but Pat is sharing the best practices that can be applied to your email strategy. He shares what has worked for him and lets us in on what his highest converting email of all time looks like.Set aside some time to sit down and get your email strategy figured out. This episode provides all the tools you need to create emails that will work for you and your business. Don’t forget to check-in for Part II of this discussion with Pat Flynn, when we’ll be diving deeper into advanced tagging and segmentation.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

In today’s episode, I will be giving you an overview of an affiliate launch I recently did with my good friend, Brandon Lucero.  This launch was the most successful affiliate launch I’ve done in my business.  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍I will go over what worked extremely well and what I will do differently next time.  It’s important to remember that you don’t need to do “all the things” when you are doing a launch.  You need to look at the things that are working or the ones that have worked in the past and double down on those. Are you wondering how long you should promote your launch?  Wondering what type of bonus you should provide?  Maybe you are curious what my ads looked like and what changes I would make when running them next time. Tune in today’s episode to get a behind the scenes look at my most successful affiliate launch ever.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel