How I Raised It - The podcast where we interview startup founders who raised capital.
Foundersuite.com - software for raising capital
Produced by Foundersuite.com, makers of the leading software stack for raising capital: Investor CRM + VC/Angel database + Pitch Deck Hosting + Investor Update tools. Used by startups to raise > $2.5 Billion.
Episodes
Mentioned books

Sep 17, 2020 • 47min
Ep. 163 How I Raised It with David Rogier of MasterClass
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with David Rogier of MasterClass, an online lesson platform where viewers can learn from experts like Steph Curry, Simone Biles, Serena Williams, Natalie Portman, Martin Scorsese, Gordon Ramsay and many others.
In this episode, David talks about how the idea for MasterClass was inspired by his grandma's quest to become a doctor, how he cold called and hustled to get the first set of celebrities onboard, why he prefers to raise capital on vision over metrics in the early days, why investors who offer the best terms are not always the best choice, tips for pitching during a pandemic, and much more.
The Company recently raised $100 million of Series E venture funding in a deal led by Fidelity Management & Research. NextEquity Partners, Owl Ventures, 01 Advisors, Evolution Media Capital, New Enterprise Associates, IVP, PROOF Fund and Atomico also participated in the round.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.5 Billion since 2016.
Create a free account at www.foundersuite.com

Sep 10, 2020 • 29min
Ep. 162 How I Raised It with Alexey Mitko of Eucalyptus.vc
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Alexey Mitko, CFO of Eucalyptus.vc, an Australian-based startup studio launching a series of digital consumer companies such as Pilot (men's telehealth) and Kin (women's fertility teleheatlh).
In this episode, Alexey talks about the strategy of using a common digital marketing engine across multiple brands, his experience working at Canva, how as an Australian startup he raised venture capital in the USA, tips for cracking the Australian VC market, and more.
The Company recently raised AUD 8 million of Series A venture funding from Woolworths and Blackbird Ventures.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.5 Billion since 2016.
Create a free account at www.foundersuite.com

Aug 28, 2020 • 36min
Ep. 161 How I Raised It with Mark Switaj of RoundTrip
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Mark Switaj CEO of RoundTrip, a digital healthcare transportation marketplace and all-in-one ride ordering solution.
In this episode, Mark talks about what COVID19 has done to healthcare businesses (and raising capital during C19), tips for preserving capital to extend runway, tips for doing an insider round, and more.
The Company recently raised $4 million of Series A1 venture funding in a deal led by Motley Fool Ventures. ZOLL Medical, University Hospitals Ventures, Grays Ferry Capital, Ben Franklin Technology Partner of Southeastern Pennsylvania and Johns Hopkins University Endowment also participated in the round.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.2 Billion since 2016.
Create a free account at www.foundersuite.com

Aug 25, 2020 • 42min
Ep. 160 How I Raised It with Jannick Malling of Public
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Jannick Malling, CEO of Public.com a social and fractional share investing app that unlocks greater access to the stock market for a broader audience of investors.
In this episode, Jannick talks about the evolution of stock market investing apps, the growth of "verticalized social networks" (like Venmo), raising capital from celebrity investors like Will Smith, JJ Watt and Sophia Amoruso, the importance of "stories over spreadsheets" and much more.
The Company recently raised a $15 million Series B venture round in a deal led by Greycroft and Accel. Advancit Capital, Dreamers VC, J.J. Watt, Sophia Amoruso, Casey Neistat, Scott Belsky, Morgan DeBaun, Will Smith, Keisuke Honda, Shari Redstone, Michael Vaughan, PLG Ventures, Scott Galloway and others participated.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.2 Billion since 2016.
Create a free account at www.foundersuite.com

Aug 19, 2020 • 46min
Ep. 159 How I Raised It with Gautam Tambay of Springboard
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Gautam Tanbay, CEO of Springboard.com an educational software platform and online courses that help customers level up and make career transitions.
In this episode, Gautam talks about how fundraising is not about convincing investors, but rather "a search for believers," how he starts socializing his deal several months in advance of fundraising, how he divides his work week while raising capital, and why he views a "no" as simply "not right now."
We also cover specific tactics he employed during COVID19 including changes he made to his pitch deck structure, tips for pitching over Zoom, qualifying investors' activity, and much more.
The company recently raised $31 million of Series B venture funding in a deal led by Telstra Ventures and Reach Capital on August 5, 2020. Pearson Ventures, International Finance Corporation, Vulcan Capital, SJF Ventures, Costanoa Ventures, Learn Capital, 500 Startups and Blue Fog Capital also participated in the round.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.2 Billion since 2016.
Create a free account at www.foundersuite.com

Aug 13, 2020 • 36min
Ep. 158 How I Raised It with Matt Pohlson of Omaze
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Matt Pohlson of Omaze.com, an online fundraising platform that offers once-in-a-lifetime experiences and prizes to support charities around the world.
In this episode, Matt talks about his business which has run non-profit fundraising campaigns with celebrities including Daniel Craig, Kristen Bell, Matt Damon and Pope Francis, his near-death experience of flat-lining for 4.5 minutes and how that changed his perspective, his focus on story telling when fundraising, and much more.
The company recently raised a $30M Series B round led by FirstMark Capital. Additional investors include Causeway Media Partners, BDMI, Tusk Ventures, Inherent Group, Gaingels, Penni Thow’s Copper and Guy Oseary.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.2 Billion since 2016.
Create a free account at www.foundersuite.com

Jul 15, 2020 • 46min
Ep. 157 How I Raised It with Marcus Cobb of Jammber
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Marcus Cobb of Jammber.com, a platform that helps musicians and songwriters manage their royalties and split revenues.
In this episode, Marcus talks about how the revenue pie is divided in the music industry, how a hackathon led to the Company's new business model, the Nashville and Chicago startup scenes (including the Nashville Entrepreneurial Center), the chasm between seed and Series A, raising capital from Steve Case's "Rise of the Rest" fund, the importance when pitching of both demonstrating potential ROI

Jul 8, 2020 • 47min
Ep. 156 How I Raised It with Derek Andersen of Bevy and Startup Grind
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Derek Andersen, founder of Startup Grind (www.startupgrind.com) and now Bevy (www.bevy.com), a platform to host virtual online events and build a community.
In this episode, Derek talks about the ROI of building a community and the benefits of word-of-mouth marketing, how he grew Startup Grind to over 500 chapters worldwide without raising capital, why he decided to go the VC route for Bevy, what he looked for in a VC partner, how to create scarcity and demand for your deal, and much more.
The Company has raised more than $21 million over three rounds. The most recent was a $15 million Series B deal led by Accel. Upfront Ventures and Ryan Smith also participated.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.2 Billion since 2016.
Create a free account at www.foundersuite.com

Jul 1, 2020 • 35min
Ep. 155 How I Raised It with Cristina Rogers of Mens Gold Boxx
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Cristina Rogers of Men's Gold Box (www.mgbxx.com), an Austin-based subscription clothing service for XXL men.
In this episode, Cristina talks about pitching former Patriots wide receiver Rob Gronkowski, paying contractors with equity, what it's like raising money as a queer Latina woman, the Austin startup scene, how an ad in "Gay Bear World" magazine was a turning point for the company, and more.
The Company has raised capital from MassChallenge and participated in Divinc, UT Fast Forward, Bunker Labs and Capital Factory accelerator programs.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.2 Billion since 2016.
Create a free account at www.foundersuite.com

Jun 19, 2020 • 47min
Ep. 154 How I Raised It with Jonny Price of Wefunder
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Jonny Price of Wefunder.com, an equity crowdfunding platform.
In this episode, we go deep into the different types of crowdfunding including Reg D, Reg CF, and Reg A+, crowdfunding vs. raising capital from angels or venture capitalists, the downsides to crowdfunding, tips for running a successful campaign, and more.
This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $2.2 Billion since 2016.
Create a free account at www.foundersuite.com


