PowerTips Unscripted

High interest rates and other market conditions have caused the remodeling market to contract across many regions, resulting in lack luster lead flow for home remodeling companies. As the U.S. heads into a presidential election year, which has the potential to cause further market erosion, remodelers need to protect their market share. By taking steps now to boost their online reputations, home remodeling companies can keep their pipelines full and successfully weather these adverse market conditions. In this Podcast interview, we chat with Tanya Bamford, Managing Director of R/A Marketing, about the steps remodelers should take to improve their lead generation by leveraging the voice of their clients in an effective reputation marketing program. Tanya Bamford is the Managing Director of R/A Marketing–A Remodeler’s Best Friend. Exclusively serving home remodeling companies across North America, R/A Marketing helps remodelers grow and thrive by delivering marketing programs which yield a positive return on investment. Tanya, Mark, and Victoria talk more about: What are they reporting in terms of market conditions? Is there cause for remodelers to be concerned? Many remodelers have cultivated reviews on Houzz or Guild Quality and are concerned about review fatigue. How real is this concern, and what can remodelers do to overcome this challenge? And more… The post Boost Lead Gen Results with Better Reputation Management with Tanya Bamford – [PowerTips Unscripted] S5 E6 appeared first on PowerTips Unscripted.

Today on Powertips Unscripted, Dan Hurst joins the show to discuss the handoff from design to production. Dan talks about how to define the minimum standard of completeness and quality for each function or role involved in preparing the handoff packet. Dan also discusses how to use checklists for each role to ensure that quality standards are met. Dan Hurst is the COO and part owner of Hurst Design Build Remodel in Cleveland Ohio. Dan and his brother Pat have been a part of Roundtables since 2006.  Victoria, Mark, and Dan talk more about: Team handoff meetings 3 core project deliverables How these core deliverables can improve standards And more……. The post Why The Design-to-Production Handoff is Worth Measuring with Dan Hurst – [Best of Powertips Unscripted] appeared first on PowerTips Unscripted.

Are you concerned that college tuition fees will deplete your savings? In today’s episode of PowerTips Unscripted, we have Brad Baldridge on the show to assist business owners in planning for their children’s college education without sacrificing their retirement funds. Brad discusses how owning a business can impact college finances and whether there are any benefits that business owners can leverage to aid in paying for college expenses. Brad Baldridge is one of the nation’s leading college financial experts. He teaches families the best ways to plan, save, and pay for college so they can make their children’s college dreams come true without wiping out their finances or their retirement. Brad, Vicotria, and Mark talk more about: Are things different for business owners when it comes to planning and paying for college? And more… The post How Business Owners Can Tame the High Cost of College with Brad Baldridge – [PowerTips Unscripted] S5 E5 appeared first on PowerTips Unscripted.

Is your company struggling to attract top-tier employees? Joining us today on PowerTips Unscripted is Erin Longmoon, the founder of Zephyr Connect. Erin will share some valuable insights into how to hire people who align with your company’s culture. She will discuss the strategies and tactics that have played a pivotal role in Zephyr’s 98% placement rate for their Residential Remodeling clients. Erin Longmoon is the founder of Zephyr Connects. After a number of years as an Interior Designer, then turned business coach, Erin designed Zephyr Connects to solve the grueling hiring challenges of the Residential Remodeling industry. Zephyr is also an RA Preferred Member Benefit Partner. Erin, Victoria, and Mark talk more about: Why hiring for culture fit so important? Can we really hire carpenters and laborers for culture fit? Interview tips And more… The post Tips For Hiring People Who Fit Your Culture with Erin Longmoon – [PowerTips Unscripted] S5 E4 appeared first on PowerTips Unscripted.

In this episode of PowerTips Unscripted, Victoria and Mark are joined by Pete McDowell to discuss succession planning and how business owners can exit their company. According to Pete, there are four primary ways for a business owner to leave their company: selling the company, transferring the company to family or employees, or ESOP. He also highlights some of the basics of a succession plan, regardless of the option the business owner chooses. Pete McDowell is a Partner at ActionCOACH Columbus. Pete, alongside his partner, Peg Buehrle have recently joined Remodelers Advantage as Consultants. They help people evaluate each of these options and select the best path. Along the way, they assist their clients to work less and build the value of their business. In this way, you can enjoy life NOW and look forward to a comfortable next chapter! Pete, Victoria, and Mark talk more about: Preparing the team for succession planning Examples of well executed succession plans And more… The post Preparing Your Business For Your Departure with Pete McDowell – [PowerTips Unscripted] S5 E3 appeared first on PowerTips Unscripted.

Today on PowerTips Unscripted, Doug Howard joins the show to discuss the importance of demanding success by 2024. There are various external factors, such as uncertainty, economic slowdowns, and slower processes, that are affecting the pre-construction and construction workflow, ultimately impacting profitability. Therefore, owners of remodeling companies need to come up with effective strategies and practices to overcome these challenges instead of accepting them. Doug has been a senior consultant with Remodelers Advantage since 2017 and facilitates 8 Roundtables meetings per year. He has worked with several hundred remodeling clients to help them develop strategies, understand financials, improve processes, and enhance profitability. Victoria, Mark, and Doug talk more about: What are a few specific examples of ways to improve the preconstruction process? How does team alignment and thinking “Upstream” impact workflow and profitability? What are companies using as measures to better drive performance? And more… The post Demanding Success for 2024 with Doug Howard – [PowerTips Unscripted] S5 E2 appeared first on PowerTips Unscripted.

When it comes to the employees who are responsible for onboarding and managing your clients, providing consistent coaching and training to your team is crucial for achieving success. One of the most effective techniques for training your team is through the ‘ride along’ or shadowing method. Although this process can be time-consuming, Jef Forward has introduced a new approach to the ride-along. Additionally, he discusses how he employs AI during training and the sales process to help improve the effectiveness of their sales team. Jef is the Owner of Forward Design Build located in Ann Arbor, MI. He has been a facilitator for Remodelers Advantage Roundtables for numerous years and has been a member of the Roundtables family for even longer. Jef is known as a visionary, an idea guy, and ahead of the curve in most things tech. Victoria, Mark, and Jef talk more about: How has the use of AI affected the business? AI trackers and how to use them effectively? Using AI apps in a face-to-face meeting And more… The post Improve Team Performance with Virtual Ride-Alongs with Jef Forward – [PowerTips Unscripted] S5 E1 appeared first on PowerTips Unscripted.

Sometimes it may feel that kindness is in short supply.  That’s why it’s so important to take the initiative to remain vigilant and recognize kindness whenever you can.  Guest Chris Stebnitz shares something he does weekly, that results in a huge impact on those around him. Chris is a third-generation remodeling company owner in Elkhorn, Wisconsin with over 30 years of experience in the industry.  Stebnitz Builders’ focus is to be the very best listening company, translating into a wonderful experience for their clients and a project completed to its highest standards with the greatest rewards for their clients and business partners. Victoria, Mark and Chris talk more about: Showing support to team members Creating positive morale within your company The importance of giving back to your employees And more… The post One Small Thing That Makes a Big Impact on Others with Chris Stebnitz – [Best of PowerTips Unscripted] appeared first on PowerTips Unscripted.

Today on PowerTips Unscripted, Lauren Campuzano joins the show to discuss outsourcing 3-Dimensional (3-D) Design. 3-D designs can help remodelers sell their plans, but finding the right talent can take time and effort. Lauren found that 3-D designs were great communication tools within the design department, construction department, and sometimes with clients. Creating 3-D models in-house was difficult for Lauren, so she outsourced them.   Lauren is the Principal Designer at New Market Builders LLC. After working within the Design- Build industry, and many years teaching Interior Design at The Art Institute of Philadelphia, Lauren joined her husband, Michael, at New Market Builders to launch and oversee the Design portion of the company. Victoria, Mark, and Lauren talk more about: Online marketplaces to outsource Payment terms for the designing How long it takes to make the designs And more… The post Outsourcing 3-Dimensional Design with Lauren Campuzano- [Best of PowerTips Unscripted] appeared first on PowerTips Unscripted.

As remodeling companies grow, owners face the challenges of deciding when leaders are needed, how to find them, and train them to be good leaders. In this episode of PowerTips Unscripted, Wayne Ottum discusses these challenges and provides tools and methodologies for facing these challenges head-on. In addition, he talks about how he helps owners create a business that works for them. Wayne Ottum is a senior consultant at Remodelers Advantage. Wayne has over 30 years of experience, with 15 of those years specializing in the remodeling industry. He helps create clear and compelling paths for owners to meet their goals. Wayne, Victoria, and Mark talk more about: Checklist of leadership skills How to know when to develop or hire leaders Managers vs. Leaders And more… The post Solving the Challenges of Leadership Development in Remodeling Companies with Wayne Ottum – [Best of PowerTips Unscripted] appeared first on PowerTips Unscripted.