

When Shift Happens Podcast
Kevin Follonier
I sit down every week with the most based people in crypto.
My goal is to create a safe space to have the deepest and most real conversations with the biggest builders and investors in the industry, as well as to help educate the mainstream people, politicians, celebrities and big Web2 entrepreneurs coming into Web3.
Hopefully this platform does its little part in onboarding as many people as possible into the incredible world of opportunities that Web 3 offers, while staying true to crypto’s core values and ethos.
Thank you for watching.
My goal is to create a safe space to have the deepest and most real conversations with the biggest builders and investors in the industry, as well as to help educate the mainstream people, politicians, celebrities and big Web2 entrepreneurs coming into Web3.
Hopefully this platform does its little part in onboarding as many people as possible into the incredible world of opportunities that Web 3 offers, while staying true to crypto’s core values and ethos.
Thank you for watching.
Episodes
Mentioned books

Oct 25, 2024 • 1h 29min
E93: BASE Creator Jesse Pollak - Why Most Crypto Traders Lose (And What to Do Instead)
Jesse Pollak, creator of Base and leader at Coinbase Wallet, shares his emotional journey building a transformative Ethereum Layer 2 network. He reveals the intense pressure of the initial stages and how personal challenges nearly led him to quit. Jesse predicts a future where ‘everything will be on-chain’ and discusses the balance between centralization and decentralization in crypto. He emphasizes the importance of building quality products without token issuance and provides insights into the resilience needed for successful entrepreneurship in the ever-evolving crypto landscape.

Oct 19, 2024 • 1h 23min
E92: Steady Lads - How to Spot the Next Big Crypto Opportunity (Before Everyone Else)
In this discussion, Jordi Alexander, Founder & CIO of Selini Capital, Justin Bram, Co-Founder & CEO of Astaria, and Taiki Maeda, a prominent crypto influencer, dive into the exciting world of cryptocurrency. They share strategies for identifying the next big investment opportunities and spark conversations about the psychology of investing. The trio also tackles the significance of diversification, the landscape of crypto conferences, and their predictions for the upcoming year, all while reflecting on personal experiences in navigating the volatile market.

Oct 11, 2024 • 1h 38min
E91: Bitwise CEO - Why Banks are Betting Big on Crypto
Hunter Horsley is the Co-Founder and CEO of Bitwise, one of the leading crypto asset managers, which strives to help institutions and individuals invest confidently in the rapidly evolving crypto space.
In this insightful conversation, Hunter shares his journey from working at Facebook to co-founding Bitwise, and the lessons he's learned along the way.
He delves into the importance of blockchain technology, apolitical money, and applications, as well as the challenges and opportunities facing the crypto industry today.
We also discuss how his background in history and business has shaped his understanding of blockchain's potential to reshape human organization and digital trust.
In this episode, we explore:
- What Is Bitwise?
- The Role of Banks in Crypto's Future
- The Inevitability of Blockchain
- The History of Business in America
- What Steve Jobs Taught Us
- Leaving Facebook for Crypto
- Cryptos Communication Problem
- Self-Driving Cars and the Future
- 3 Questions for Crypto to Become Mainstream
- Predictions for the next 12 months in crypto
__________________________________
PARTNERS
🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.
https://jup.ag/
🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.
Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7
♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies.
https://www.coinsilium.com
🍷 Dvin is building the operating system for the $100 billion wine industry.
https://www.dvinlabs.com/
__________________________________
FOLLOW HUNTER
• Twitter: https://x.com/hhorsley
• LinkedIn: https://www.linkedin.com/in/hunter-horsley-11512721
FOLLOW BITWISE
• Twitter: https://x.com/BitwiseInvest
• Website: bitwiseinvestments.com
FOLLOW KEVIN & WHEN SHIFT HAPPENS👇
Twitter (X): https://x.com/KevinWSHPod
Instagram: https://www.instagram.com/kevinwshpod/
TikTok: https://www.tiktok.com/@kevinfollonier_
Linkedin: https://www.linkedin.com/in/kevinfollonier/
Website: https://www.podpage.com/when-shift-happens/
__________________________________
DISCLAIMER
The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.
__________________________________
0:00 Introduction
1:24 Our Valued Sponsors
2:02 Meet Hunter Horsley
2:41 Bitwise's Stewardship Mission
3:47 Diverse Blockchain Perspectives
05:58 Becoming a Good Steward
07:19 What Steve Jobs Taught Us
07:43 Apolitical Money and Applications
08:40 Evolution of Human Organization
12:22 Digital Organization Limits
13:30 The Inevitability of Blockchain
16:38 Leaving Facebook for Crypto
22:17 Why Tech Thrives in SF
27:44 What Motivates Hunter Horsley
30:42 Facebook's Mission
32:26 Bitwise's Approach to Clients
33:29 DVIN Labs Partnership
33:52 Why Crypto Feels Unpopular
37:42 Crypto's Communication Problem
39:48 Solana's Communication Shift
42:03 Self-Driving Cars and the Future
43:24 Bitcoin's Lost Voices
46:34 Three Questions for Crypto to Become Mainstream
47:05 What’s Crypto’s Societal Benefit?
48:22 How Can This Help my Mother?
52:27 Bitwise and Pudgy Penguins
01:01:56 What Is Bitwise?
01:03:42 Bridging Crypto and Institutions
01:11:07 ETFs Transforming the Industry
01:14:42 Bitcoin ETF Adoption by Institutions
01:23:50 Institutional Shift to Bitcoin
01:25:22 Prediction for the Next 12 Months
01:26:13 The Role of Banks in Crypto's Future
01:29:46 Dealing with Heavy Frustration
01:34:02 Will Another Major Blowup Happen?
01:37:36 Message to Crypto Community

Oct 4, 2024 • 1h 36min
E90: Sei Labs CEO - Why 99% Lose with Ethereum (And How to Win)
Jayendra Jog is the CEO and Co-Founder of Sei Labs, the company behind the Sei Network, the fastest Layer 1 blockchain designed to deliver high performance and scalability for the industry's growing demands.
Jayendra touches on the cutthroat world of blockchain innovation, sharing insights into the pressure of leading a company that must stay ahead of rapidly shifting trends while maintaining its core mission of decentralization.
In this conversation, we dive deep into:
-The Sei Network Story
-Jay’s days at RobinhoodApp during the Meme Stocks Mania
-How To Find Fulfillment in Chaos
-Scaling the Ethereum Virtual Machine
-Building Resilience Through Rejection
-Finding Fulfillment After The Loss Of His Father
-Sei v2
-$10,000 in Ethereum
-Solana's Rise Without EVM Support
-S&P 500 vs Crypto Profits
-Prediction for the next 12 Months
And so much more!
__________________________________
PARTNERS
🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.
https://jup.ag/
🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.
Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7
♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies.
https://www.coinsilium.com
🍷 Dvin is building the operating system for the $100 billion wine industry.
https://www.dvinlabs.com/
__________________________________
FOLLOW JAYENDRA
• Twitter: https://x.com/jayendra_jog
• LinkedIn: https://www.linkedin.com/in/jayendrajog/
• Website: https://www.sei.io/
FOLLOW SEI LABS
• Twitter: https://x.com/Seinetwork
• Website: https://www.sei.io/
FOLLOW KEVIN & WHEN SHIFT HAPPENS👇
Twitter (X): https://x.com/KevinWSHPod
Instagram: https://www.instagram.com/kevinwshpod/
TikTok: https://www.tiktok.com/@kevinfollonier_
Linkedin: https://www.linkedin.com/in/kevinfollonier/
Website: https://www.podpage.com/when-shift-happens/
__________________________________
DISCLAIMER
The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.
#Entrepreneurship #Crypto #news
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0:00 Introduction
1:38 Our Valued Sponsors
2:15 DVIN Partnership
3:13 Perks of Being a Founder
4:17 Finding Fulfillment in Chaos
5:56 Introducing Jay Jog
6:18 Scaling the Ethereum Virtual Machine
9:15 Key Traits for Crypto Success
11:59 Turning Rejection into Motivation
13:00 Understanding and Playing the “Game”
15:10 Valuing Attention in Crypto
17:29 Building Resilience Through Rejection
19:18 Fueling Success Through Rejection
21:16 Dissecting Emotions in Therapy
24:28 Finding Fulfillment After Loss
28:33 Exploring Paths to Happiness
31:02 Lessons Learned from Robinhood
33:07 Meme Stock Frenzy
36:41 Robinhood and Decentralized Trading
39:02 Crypto Currency Fascination
43:09 Conviction vs. Early Profits
46:38 Crypto's Future Through Adoption and Growth
49:48 All In on Crypto
51:30 What is Sei Labs?
54:29 What is Parallelization?
57:03 Sei Protocol Holy Grail Vision
58:13 Solana's Rise Without EVM Support
59:36 Another Layer 1?
1:00:47 Solana Team
1:01:56 Crypto Trading and Smart Investments
1:06:37 S&P 500 vs Crypto Profits
1:09:13 Optimizing Health
1:14:43 Running Vs Starting a Company
1:17:01 Define Luck?
1:18:08 Should Everyone Start a Company?
1:22:15 Qualities of a Good Investor
1:24:04 Relationship Stability with Founder Success
1:26:50 Balancing Founder Drive and Delegation
1:29:48 Marriage and Kids Philosophy
1:31:20 Non-Consensus Beliefs
1:34:09 Biggest Prediction for the Next 12 Months

Sep 26, 2024 • 1h 51min
E89: Blockworks Founder - How To Build A $135M Crypto Empire From Scratch (Formula Revealed)
Jason Yanowitz, CoFounder of Blockworks, shares his journey from college schemes to building a $135M crypto media empire. He discusses the challenges of starting without prior experience and the critical role of networking in the crypto space. Jason opens up about his intense battles with cluster headaches and their impact on his work life. The conversation also covers the strategic shifts made during the pandemic and the evolving financial landscape of podcasting, emphasizing trust and integrity in audience relationships.

Sep 19, 2024 • 1h 19min
E88: dVIN Co-Founder - Disrupting the $250B Wine Industry With Blockchain
David Garrett, co-founder and CEO of DVIN Labs, is here to reshape the wine industry using blockchain technology. They discuss how wine can become a digital asset, making investment more transparent and accessible. David shares insights on the generational shift in wine investing, highlighting younger consumers' preferences for modern assets. The conversation also covers the impact of intermediaries, the artistry of winemaking, and the potential for digital disruption within the $250 billion market. It's a fascinating look at the future of wine!

Sep 12, 2024 • 1h 50min
E87: Why Solo Bitcoin Mining is Dead (How to Succeed with a Bigger Network) - Sui Network Founder
Adeniyi Abiodun is the Co-Founder and CPO of Mysten Labs and of the Sui Network, a Layer 1 blockchain designed to make digital asset ownership fast, private, secure, and accessible to everyone.
we dive into:
- Building a project with 5 Cofounders!!
- The Current State of Bitcoin Mining
- How to deal with burnout as a Founder
- Building the Facebook Libra Project
- The Sui Network
- God, Spirituality, and Destiny
And much more!
__________________________________
PARTNERS
🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.
https://jup.ag/
♾️ Astar Network is a Web3 hub for innovation, offering tools and a blockchain platform for decentralized apps and smart contracts. It invites users to innovate and connect in a community-driven ecosystem, transforming ideas into reality with its robust infrastructure.
https://astar.network/
🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.
Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7
♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies.
https://www.coinsilium.com
🍷 Dvin is building the operating system for the $100 billion wine industry.
https://www.dvinlabs.com/
__________________________________
FOLLOW ADENIYI ABIODUN👇
• Twitter: https://x.com/EmanAbio
• LinkedIn: https://www.linkedin.com/in/emmanuel-abiodun/
FOLLOW SUI NETWORK 👇
• Twitter: https://x.com/SuiNetwork
• Website: https://sui.io/
FOLLOW MYSTEN LABS 👇
• Twitter: https://x.com/Mysten_Labs
• Website: https://www.mystenlabs.com/
FOLLOW KEVIN & WHEN SHIFT HAPPENS👇
Twitter (X): https://x.com/KevinWSHPod
Instagram: https://www.instagram.com/kevinwshpod/
TikTok: https://www.tiktok.com/@kevinfollonier_
Linkedin: https://www.linkedin.com/in/kevinfollonier/
Website: https://www.podpage.com/when-shift-happens/
__________________________________
DISCLAIMER
The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.
__________________________________
Timestamps
0:00 Intro
1:35: Our Valued Sponsors
2:22 Five Co-Founders
5:56 Team Decision Making Process
7:10 What is Democratized Internet?
9:21 Who is Adeniyi Abiodun?
12:01 Arsenal and ETH Fans Alike
15:20 Culture Difference in UK Vs US
20:34 Leaving the UK
21:20 The Jump into Entrepreneurship
24:51 Hidden Economics Behind Bitcoin Mining
27:30 How Hard is Bitcoin Mining?
30:31 DVIN Labs Partnership
30:55 Experiencing a Mental Burnout
34:32 Entrepreneurs and Uncertainty
35:56 Living a Predictable Life
37:53 The Love for Chaos
39:37 Founder Character Traits
43:02 Gaps in Founders Skillsets
44:41 What is Facebooks’ Libra?
47:47 Facebook Project Libra Failing?
51:51 Government Power over Tech and Data
54:35 Neutral Stance in Blockchain
57:53 Switzerland System in Other Countries
58:55 What is Bitcoin and Crypto?
01:01:17 Biggest Problem in Crypto
01:03:08 Product Builder Issues
01:04:43 What is Mysten Labs?
01:06:26 What is Sui Network?
01:09:54 How Does Sui Network Deliver?
01:12:37 Do We Need Another Layer 1?
01:15:34 What is Walrus Protocol?
01:18:32 Raoul Pal as an Advisor
01:22:01 Importance of Space Exploration for Humanity
01:24:59 Space is Infinite
01:26:45 Too Much Money on Space?
01:29:28 What is God?
01:31:24 Why Believe in God?
01:33:35 Spirituality and Truth
01:35:37 Do You Believe in Destiny?
01:37:00 Spirituality/ God in Tragic Events
01:41:09 Unexplainable Tragic Events
01:43:26 Taking Health for Granted
01:45:46 Impact of Having Children
01:47:58 Next 12 Months

Sep 5, 2024 • 1h 45min
E86: Alliance Founding Partner - The Secret to Winning in Crypto (from a Top Investor)
Qiao Wang, Founding Partner of AllianceDAO and co-host of a no-nonsense crypto insights podcast, shares his journey from traditional finance to crypto innovator. He discusses what it takes to be a successful founder and investor, highlighting key traits that lead to triumph in the ever-evolving market. Qiao offers insights on liquid investing, his bullish stance on Solana, and why he sold his ETH. He delves into the balance of investing vs trading while emphasizing the importance of community and emotional resilience in navigating the crypto landscape.

Aug 31, 2024 • 1h 23min
E85: Hashed Founding Partner: Why The World Needs To Study The Korean Crypto Market
Ryan Sungho Kim, a Partner at Hashed, one of Asia's largest Web3 VC firms, shares insights on building Korea’s vibrant crypto community. He discusses the blend of K-pop and anime with cryptocurrency, enhancing global connections. Kim dives into investment strategies for the volatile market, emphasizing the challenges of navigating crypto cycles. He predicts a bull market ahead, while acknowledging the ongoing importance of real-world applications and the role of memecoins in shaping the future landscape.

Aug 22, 2024 • 1h 23min
E84: 9GAG Founder: How To Turn Crypto Losses Into Lifechanging Wins
Ray Chan is the CoFounder and CEO of 9GAG, a massively popular online platform for sharing humorous GIFs, memes and videos. He is also the CoFounder and CEO of Memeland, a Web3 venture studio that aims to build social products around memes, creativity, community engagement, and NFTs
Ray shares his journey from building the biggest meme company in the world, creating and cultivating a community from 0 to 200 million users, attracting the masses to Web3 with MemeLand, and his predictions for the next big trends in the industry. We also go deep in his young son's passing and how it changed his perspective on everything in life.
In this conversation, we dive into:
- Building the biggest meme company in the world
- Chasing Trends in Crypto
- The Impact of losing a young Son
- The rise of 9GAG
- MemeLand Vision
- Pudgy Penguins
- Being part of Y combinator 2012 with Coinbase
- Prediction for the Next 12 Months
And much more!
__________________________________
PARTNERS
🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.
https://jup.ag/
🐧 Pudgy Penguins is a web3-born brand that fosters creativity, freedom, and community.
Join the huddle: https://pudgypenguins.com/
♾️ Astar Network is a Web3 hub for innovation, offering tools and a blockchain platform for decentralized apps and smart contracts. It invites users to innovate and connect in a community-driven ecosystem, transforming ideas into reality with its robust infrastructure.
https://astar.network/
🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.
Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7
♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies.
https://www.coinsilium.com
🍷 Dvin is building the operating system for the $100 billion wine industry.
https://www.dvinlabs.com/
__________________________________
Follow Ray Chan 👇
• Twitter: https://x.com/9gagceo
• LinkedIn: https://www.linkedin.com/in/raychan/?originalSubdomain=hk
• Instagram: https://www.instagram.com/9gagceo/?hl=en
Follow 9GAG 👇
• Twitter: https://x.com/9GAG
• Website: https://9gag.com/
Follow Kevin & The When Shift Happens Podcast👇
Twitter (X): https://x.com/KevinWSHPod
Instagram: https://www.instagram.com/kevinwshpod/
TikTok: https://www.tiktok.com/@kevinfollonier_
Linkedin: https://www.linkedin.com/in/kevinfollonier/
Website: https://www.podpage.com/when-shift-happens/
__________________________________
DISCLAIMER
The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.
__________________________________
0:00 Intro
1:40 Please Like And Subscribe
2:02 Our Partners
2:26 The Internets Attention Span
4:43 Trend Chasing
6:03 From Happiness to Purpose
6:51 What is Happiness?
7:45 Who is Ray Chan?
8:10 Life Before 9GAG
10:03 Boomers in Crypto
11:31 Youth in Crypto
12:48 “Winners Never Quit”
16:31 What Makes a Great Meme
17:25 Development of Memes
19:17 DVIN Partnership
19:40 Focus Shift Moment for 9GAG
22:55 Joining Y Combinator
25:34 Attention is the Scarcest Resource
27:57 Impact of Losing a Son
30:44 Greatness comes from Suffering
34:18 Message to Those Suffering
36:46 Pain, Memory, and Healing
40:25 Rise of 9GAG
42:58 Crypto Realization
50:04 Turning Misfortune into Fortune
54:43 Pay to Learn and Learn by Doing
57:55 MemeLand
1:00:34 MemeLand Ultimate Vision
1:03:53 Pudgy Penguins
1:09:44 NFTs
1:11:47 Working with Tangent
1:13:41 Respect for Crypto Teams
1:15:46 Advice to Past Self
1:18:58 Prediction for the next 12 Months