Ambitious Entrepreneur Show

Hi this is Annemarie and welcome to another #ListenerIntoLead tip. This is tip #2, which are the mistakes I made and wish I had avoided 13 years ago when I started my very first podcast.  As businesses we know it can take multiple touchpoints for people to get to 'know, like, and trust' you. And, there’s a difference between your audience building 'know, like and trust' with you as a podcast host versus listening to you and building ‘know, like, and trust’ through the lens of ‘do I want to work with this person?’ In fact, I would say that a majority of your audience is not really looking to buy, but rather to learn, to be inspired, and/or to find and answer to a solution. They’re not really in buying mode. But there are some subtle things you can do... I share more in today’s tip. Additional Resources: Profitable & Purposeful Podcasting Masterclass for Coaches and ConsultantsPost a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to know what the three keys to success are? Hint: Clarity + Consistency + Constancy = SUCCESS In this brief episode, Annemarie shares what each is and what you should be focusing on in order to position yourself for success. Enjoy! So, do you have the clarity you need in the areas I mentioned in today’s episode? Are you showing up consistently with the ONE clear and concise message? And, are you showing up regularly over time to ensure your building and maintaining the momentum you need to become that influential Trusted Authority? These three areas are KEY to your success! And, if clarity in your message and what makes you unique and uncopyable is something you’re struggling with, access our free Distinguishable, Uncopyable and Irresistible Masterclass – even if you’re in a crowded marketplace for some more tips.Or, book a time in my calendar, and let’s see how I can best support you. RESOURCES:   How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie   LISTEN NOW:  Enjoy This Podcast?If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious, Annemarie The post [Ep#363] 3 Keys to Success appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices

Hi, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #1. A question I was asked once was "Is there a difference between podcasting and podcasting as a business?" My answer was, yes, absolutely there is a big difference. It’s easy to start a podcast. We have incredible tools and technologies at our fingertips making it very easy to press record, start speaking or interviewing a guest, then uploading to a podcast host. Congratulations – you are a podcaster. However, starting a podcast as a business, to build your visibility and reach and build an audience of your ideal clients, while building your reputation as a trusted authority, so you become THE choice vs just a choice while building your revenue as you begin to nurture listeners into leads, inquiries and ultimately paying customers – well that’s another matter altogether. It takes the right strategy and the right steps to get everything in place. Just like it’s relatively simple to start a coaching business. However, starting a coaching business that’s profitable and scalable, well that’s another matter altogether, It takes the right strategy, the right steps, and the right systems, to ensure you are able to grow your business the right way. And, it’s the same when it comes to podcasting as a business. So, is there a difference between podcasting and podcasting as a business? Yes, there is!  Which is what this ListenerIntoLead series is all about.In the next few tips, I’m going to share the mistakes my cohost and I made and what I know to do differently so you can start to generate results from your very first episode. I’ll see you in the next #ListenerIntoLead tip.  Additional Resources: Profitable & Purposeful Podcasting Masterclass for Coaches and ConsultantsPost a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   Learn more about your ad choices. Visit megaphone.fm/adchoices

Everyone has the potential to achieve greatness – whatever ‘greatness’ means to you. For you, it may mean reaching a level of success and accomplishment you never thought was possible. Or perhaps, it’s making a much bigger impact in the lives of your clients and community, by facilitating life-changing transformation. Or maybe, it’s a combination of the two – you have a mission- and a purpose-driven focus to make a difference in the world by being the difference while growing their business as a consequence of being able to make a much bigger impact through your work. Do you believe it? I do – with every fiber of my being. I believe it’s possible for you, for me, and for everyone… So, why is it that so many people never reach this level of achievement, you may ask? Mindset. So, in today’s episode, Annemarie shares:  The Importance of Mindset   Do you have the mindset that’ll attract opportunities, learning, and, growth?  Resource to transform your mindset around money and opportunities.  RESOURCES:   Breakthrough Your Money Drama’s eCourse   The Influence Bulletin   Core Business Foundations: Your Pathway to Profitable and Sustainable Business Growth   Book a time to chat with Annemarie  The Influence Alliance Special Podcast Series: How to stand out, be heard, and INFLUENCE for coaches and consultants Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious, Annemarie  The post [Ep#362] Your Potential to Achieve Greatness - Inspirational Tip appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey, it’s Annemarie - welcome to another 30DaystoDistinction tip where I’ll be sharing 30 tips over the next 30 days as part of our 30DaysToDistinction Challenge to help you become distinguishable, uncopyable and irresistible, so you are THE choice vs just A choice for your ideal client and can continue to bring real change in your sphere of influence with your message and expertise. This is Tip #30 – wow, we made it!!! If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond?If you said your Personal Brand is your reputation – you'd be correct. Personal Branding – or your Personal Brand is not a fad, it’s not a buzzword that some marketers have begun throwing around as the flavor of the day.  In fact, in my former business – a Career Consultancy we were talking about the importance of Personal Branding back in the 2000s. So, it’s NOT a fad at all! Your Personal Brand is your reputation. It’s what people think about you when your name is mentioned. It’s what people say about you when asked to share their experiences.  And, while you can’t control what people think or say about you, you CAN influence it. By your actions, your interactions, your conversations, - everything can impact your reputation, your Personal Brand.  Positively. Or negatively. If you do a Personal Brand audit today – would people think and say the exact things you’d want them to say?  Or are you leaving it to chance. If you asked 5 people (who knew you well) to describe you in 5 words – would the 5 words they use to describe you be the same? And, more importantly, are they the 5 words you would want them to use to describe you?  YOUR NEXT STEP:  Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?  Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you heard this powerful quote before? “Life is like photography. We develop from the negatives. It’s a quote Annemarie has reminded herself if a LOT over the years as she’s picked herself up and dusted herself off from yet another failure or disappointment. In fact, it was those failures and disappointments and the many lessons she learned, which are now principles and steps she teaches her clients as they continue to struggle with the challenges she struggled with. So, not only are we able to develop from those negative experiences – through passing on what we’ve learned, we’re also able to help others who are struggling with the very things we have struggled with and have been able to overcome. It was her WORST business failure ever, that 7-years on, she can honestly say, was the BEST thing that ever happened to her because it led her down the path to where she is today. And, while she certainly wouldn’t have chosen to experience this level of loss and failure – it has built a level of resilience and tenacity that she knows is needed for a time such as now and that she can continue to share with others. So, in today’s episode, Annemarie shares:  How to approach failure and disappointment  Words of encouragement as you pick yourself up and dust yourself off  Three powerful questions to help you move forward  RESOURCES:   The Influence Bulletin   Core Business Foundations: Your Pathway to Profitable and Sustainable Business Growth   Book a time to chat with Annemarie  The Influence Alliance special Podcast Series: How to stand out, be heard and INFLUENCE for coaches and consultants  Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious, Annemarie The post [Ep#361] When Failure and Disappointment Come Knocking appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices

I've spoken to SO many aspiring entrepreneurs over the last decade (or so) who were all at the beginning of their journey of finding their 'THING'. Their INNER BRILLIANCE (as I like to call it). [Disclosure: I can SO relate to this, as it has been my own journey too]. At the core of our Inner Brilliance is often an innate talent - a strength that comes naturally to us. And, because it comes so naturally to us, it's often easy to discredit. So, we end up searching, learning, searching, doing more learning, more searching, and more learning. Trying to find OUR thing. Sadly, for many the journey of learning and searching never really comes to an end. Because, despite how hard they work at making it work - it never really does work. Or, not to the level they really wanted it to. And, that's because they are missing that one, fundamental thing. They continue to disregard that innate talent - that strength, their Inner Brilliance. However, herein lies the gold. It's NEVER too late. So here are some of the things I've learned over the years:  Stop doubting yourself. Doubt is a lying THIEF! Tell doubt to F-off.  Stop searching for answers that are already there in front of you. You just need to look with renewed hope and expectation. It IS there - take the time to dig a little deeper.  Start listening to the people around you who continue to comment about certain aspects of you and how you show up. THIS is evidence of your Inner Brilliance.  Start listening to the compliments people say to you. DON'T discredit what they say, as this is a way to undervalue yourself.  Stop looking at what other people are doing. They don't have your strengths and Inner Brilliance. They haven't walked your journey; or developed and honed your strengths; nor do they have the same passion and purpose as you. Find YOUR's.  Because when you do; it won't seem like work. It will flow. Yes, you need to take action, and LOTS of action - but it won't seem hard, because you are loving what you do.  Trust me. I know. Because it's been my journey (from the age of 15 - if truth be known). So, I've breathed it. I've lived it.  And, actually it's because it IS my Inner Brilliance. It's why I became a Career Coach - some several decades ago. It's why I still love helping other entrepreneurs discover their Inner Brilliance. It's why I love interviewing my podcasts guests and creating an environment and a platform that enables them to showcase their brilliance It's why I do what I do. So, my question to you - what's your why? What's your Inner Brilliance? YOUR NEXT STEP:  Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?  Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices

Does this happen to you? You’re sitting with your fingers poised above the keyboard; however, a blank screen is staring right back at you.  You just can’t come up with a topic to write about, especially a theme that’s going to be relevant and of interest to your ideal client?  Yes? You’re not alone.  This was me several years ago every Monday as I sat in front of my computer ready to write an article for my newsletter subscribers.  It was often difficult to come up with a topic that I felt my community of ambitious business owners would find inspiring and relevant, and that would help them take their business to the next level. Thankfully, this doesn’t happen that often any more as I’ve discovered a few different ways to get my ideas flowing. So, if you find yourself sitting in front of my computer screen with writer's block, here are three ways to help you get your creative juices flowing so you can create informative content that your ideal clients will love AND that will build your credibility and continue to position you as an expert in your field. RESOURCES:   The Influence Bulletin   Core Business Foundations: Your Pathway to Profitable and Sustainable Business Growth   Book a time to chat with Annemarie  The Influence Alliance special Podcast Series: How to stand out, be heard and INFLUENCE for coaches and consultants  Enjoy This Podcast?If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now! Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious, Annemarie The post [Ep#360] 3 Steps to Compelling Content that Clients LOVE appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’ve been following along during the last 28 days during our 30DaysToDistinction Challenge, Tip #19 was when I shared the importance of building Reputation Equity vs Vanity Numbers – because your reputation is bankable, especially as a coach and consultant who wants to be seen as a trusted authority and have clients invest in your programs – and vanity number are not.  If you’ve attended one of my Profitable and Purposeful Podcasting Masterclasses for Coaches and Consultants you would have heard of me sharing more about my Podcast Positioning Quadrant.  One of the Quadrants is Celebrity, with the Celebrity scoring High on Audience, but low on Authority. They are High on Audience because they have a charisma about them that attracts and engages, they most likely have quite a large following of regular viewers/listeners.  BUT you would not hire that person to do your taxes, represent you in a court of law, or perform brain surgery on you. Because you wouldn’t see them as a trusted authority and someone you would hire for their specific support. If you’re a Coach and/or Consultant – who wants to eventually generate clients from the message and content you’re sharing so they invest in YOU, YOUR expertise, and YOUR support – then it’s important to focus on building your reputation as a trusted authority, vs building your following. In fact, if you continue to build your reputation as a trusted authority and continue to share valuable content consistently, you’ll continue to build your audience. However, it may be a smaller niched audience, however far more engaged and more likely to take action as you continue to sew into their lives with the valuable content and message you share. So, build reputation equity – not vanity numbers. YOUR NEXT STEP:  Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?  Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices

As a coach, do find yourself offering your client a discount to influence them into investing in your program or package? Or do you cave in and offer a discount when your prospect asks for one? If you’ve answered yes to either one of those situations you’re certainly not alone. Annemarie admits this is something she’s done in the past, too. However, over the years she’s realized this is not the best approach to making a sale while remaining true to her personal values and business growth goals. So, in today’s episode, Annemarie shares:  3 Reasons why you shouldn’t resource to discounting your services to get a sale  3 Strategies that’ll have your prospective clients step up gracefully and confidently when investing in your services and packages   Money Mindset tips, and much more  RESOURCES:   Core Business Foundations: Your Pathway to Profitable and Sustainable Business Growth   Book a time to chat with Annemarie  The Influence Alliance special Podcast Series: How to stand out, be heard and INFLUENCE for coaches and consultants  Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious, AnnemarieThe post [Ep#359] Why You Shouldn’t Discount Your Services – and what to do instead appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices