

Decoded
Daylight
Decoded is an interview series all about diving into the journeys of change makers who are transforming their industries and challenging conventional thinking brought to you by Daylight, a creative and technology studio based in Tāmaki Makaurau.
Episodes
Mentioned books

Mar 9, 2025 • 47min
This is F#$%ing Paddy Gower
Paddy Gower is more than a household name here in Aotearoa; he’s an icon. An esteemed media personality, journalist, author, and now more recently the founder of his new media company and brand, “This Is The F$%^ing News." In this episode, Paddy joins Daylight CEO Lee Lowndes to discuss the lessons he's learned, his future direction, and his perspective on the present.

Dec 16, 2024 • 36min
Don Mann on leading change, and connecting communities: From frontline officer to championing Pacific voices in Aotearoa.
On another podcast edition of Decoded, where we interview inspiring leaders who are shaking things up in their industries, Lee Lowndes (Daylight CEO) and Duncan Greive (Co-founder of The Spinoff) sat down with Don Mann, CEO of Pacific Media Network. In 2023, Daylight and Pacific Media Network (PMN) undertook a huge project together, rebuilding the digital infrastructure of PMN.co.nz and breathing new life into the PMN brand. During this conversation, we learn about Don’s incredible career journey, starting in the police force, then managing the Warriors for over a decade, to leading Pacific Media Network which is home to news, 531 PI and Niu FM. Don is compassionate, future-focused and constantly strives to drive meaningful change in the communities he works with.

Oct 14, 2024 • 38min
Writing for the internet, kitten heels, and the discord discourse with Lucy Blakiston of Shit You Should Care About
Lucy Blakiston, founder of Shit You Should Care About and author of 'Make It Make Sense,' shares her journey from small beginnings to media powerhouse. She discusses the emotional challenges of transitioning from short to long-form writing and the importance of community in the digital age. Lucy highlights the rise of physical books amidst digital escapism trends, and the role of online forums like Discord in creating genuine connections. She also tackles the influence of American media narratives on global perspectives and the evolution of influencer culture.

Apr 8, 2024 • 33min
Daylight Decoded
It's three years since Daylight took its first breath. Founded amidst lockdowns, the uncertainty of the pandemic - and in some ways responding to that reality. To mark the third birthday of our creative and technology studio we (what else?) recorded a podcast. It features Duncan Greive, founder of The Spinoff, host of The Fold, and also a co-founder of Daylight in conversation with two crucial figures in Daylight's short but proud history: CEO, Lee Lowndes, and ECD, Charlie Godinet.