TubeTalk: Your YouTube How-To Guide

Send us a textAs a YouTube creator, you have a huge number of things to take into consideration - your video and audio set up, keyword research, thumbnail design, content ideas, and SEO for example. But there’s another piece of the puzzle that all creators have to consider - the legal side of content creation.On this episode of TubeTalk we’ll focus on the legal aspect to brand and sponsorship deals. We’re joined by Seth Polansky, an attorney who specializes in intellectual property law and contract law. What a perfect guest to discuss the legal issues that every YouTuber should be aware of. In this podcast you will learn:How to protect yourself as a YouTuber in a brand dealWhy a solid contract is the basis of every successful brand dealHow to ensure you receive the money you were promisedWhy US YouTubers need to set up an LLC to protect their personal liabilityThat, yes, even if you are a single creator, you need a legal entity behind youWhat an operating agreement is and why it's so importantWhat are the rules of 'Fair Use' when using other peoples' contentWhat 'Intellectual Property' is and how it's protectedFor the show notes, head over to https://vidiq.com/blog/post/legal-issues-youtube-creators-need-to-know-tubetalk-205/. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textListeners of TubeTalk know we love to dive into creator stories, to find out how they started their journey, and the steps they took to success on YouTube.In this week’s episode, we're joined by Chris Turner, who is a British comedian and a freestyle rapper. He has over 17M views on his YouTube channel, and his comedy gigs regularly sell out. He has created a successful YouTube presence around a niche topic and has a lot of very valuable advice for fellow creators. In this podcast you will learn:How to use YouTube as a showcase for your workWhy the platform is one of the best marketing tools for entertainersWhy live streaming is a great way to build your offline audienceHow to use YouTube's Community Tools to crowdsource content ideasHow adding closed captions in different languages can help your international reachHow any content creator can learn the art of storytelling from an entertainerFor the show notes, head over to https://vidiq.com/blog/post/how-to-be-successful-entertainer-youtube-tubetalk-204/. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textHow long viewers watch your content for is one of YouTube’s golden signals. So as content creators we know we need to hook attract viewers with engaging topics. But did you know that quality production values can also help your audience retention?In this episode of TubeTalk, we’re going to take a deep dive into audio specifically, and give you some must-know tips and tricks around sound quality. So many YouTube creators are not putting the effort into audio, and are losing viewers because of it, even when the content they create is otherwise amazing.I’m joined by Mike Russell, Creative Director at Music Radio Creative. He’s a recognized expert on audio production, and his YouTube channel is packed full of advice about cleaning up audio, producing podcasts, creating music, and more. He really, really understands the quality and voice that's required to capture an audience and keep them riding along with you. In this podcast you will learn:Why buying an expensive microphone isn't enough to ensure crystal-clear audioHow a shaggy carpet can help create the best audioHow to mix in a music track so your viewers can still hear youBest practices for mixing in other sound clips to your videoAudio tips for creators on the goWhy recording background noise separately can boost your audio qualityWhy you should build your own library of audio clipsFor the show notes, head over to https://vidiq.com/blog/post/why-great-audio-boost-youtube-audience-retention-tubetalk-203/. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textRaise your hand if you want to be a full-time YouTuber. If you’re listening to this podcast or reading this post, the odds are pretty good that you're trying to monetize your content on the platform and make being a YouTuber your career.But did you know there's more than one way of becoming a full-time YouTuber? As creators, we acquire a whole set of skills over the years, like how to research the right content to make, how to edit the footage we film, and how to optimize the videos we publish. Those skills are transferable and can help bring in the extra revenue you want.In this week’s episode, I’m joined by Owen Hemsath or Owen Video as he's known all around the interwebs. Owen helps business leaders grow their influence and their authority on YouTube, and he’s an established and successful online video creator himself. He hosts two very successful Facebook live talk shows each week that attract thousands of views, and is very active on LinkedIn video too.In this podcast you will learn:Why all the big YouTube creators treat their channels as a businessHow you need to do the same so you can generate real revenueWhat separates the business YouTube creator from the hobby YouTube creatorHow to make your talents and skills available to the marketplace to help grow your channelWhy you can’t rely on Adsense income to make you richHow working off-platform can generate a living incomeHow you can still generate revenue even though you’re not as big as Mr BeastHow to build your channel to get those brand sponsorship dealsFor the show notes, head over to https://vidiq.com/blog/post/how-to-youtube-full-time-career-tubetalk-202-owen-video/. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textWhy do we gravitate towards the same YouTube creators, publishing the same kind of content again and again? It's not like nobody else is talking about those same topics, but yet we choose to go return to certain channels. There is something that draws us in time and time again. Why is that? Well, there's a secret sauce, a magic ingredient, and on today’s Today episode of TubeTalk, we're going to be discussing that exact ingredient.Well, one critical element is the way the story is told. Being a great storyteller is critical on YouTube. We've been telling you this forever now. This is why I'm super excited today to speak with Jordan Bower, who is the Founder of Transformational Storytelling, a facilitation coaching and consulting business based in Vancouver, Canada. Jordan spends most of his time leading business storytelling workshops for some of the biggest companies in the world. In this podcast you will learn:How storytelling is the key to connecting with your audienceHow every creator has this skill, they just need to build on itThe audience wants to build that connection with you so let themWhy copying other creators will stop you from finding your true voiceFor the full show notes, head over to https://vidiq.com/blog/post/why-story-telling-valuable-skill-youtuber-tubetalk-201/. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textWhen you think of LinkedIn, you think of this professional network, the one that's used for business. So us as YouTubers who are creating fun, cool, and exciting content on YouTube, is LinkedIn a world we should be investigating? Well, the answer might surprise you. Today we're going to show you how you can use LinkedIn to actually help your YouTube channel. Let's do this.So can YouTubers use the power of LinkedIn to help them grow their YouTube channel? There's only one person who's amazing at doing this. She is our LinkedIn expert Judi Fox and she's here with us to discuss:The trick to getting YouTube views via LinkedInHow to build a community on LinkedInHow commenting on other people's posts can bring huge rewardsHow to optimize your LinkedIn profile for successFor the full show notes, head over to https://vidiq.com/blog/post/why-youtubers-should-be-active-linkedin-tubetalk-200-judi-fox/ Don't forget to leave a review and subscribe in your favorite podcast appAny questions or comments? feel free to email me Liron@vidIQ.com

Send us a textLet's be honest. Running a YouTube channel takes a lot of work, a lot of effort, and can actually *cost* you money. You have equipment to buy, you have business trips that you need to get to, plus all sorts of other expenses. What can you do to generate revenue beyond the brand deals, beyond the affiliate links, and beyond YouTube AdSense?My guest on this episode of TubeTalk is Jess Catorc from Teachable, who's got an amazing option that we should all be exploring. In this podcast you will learn:- How to create courses for your YouTube audience- How to make the most of your expertise and skills via selling an online course- To take advantage of your considerable content creations skills- Why creating and selling an online course could be a major revenue stream- Why you don't need to be a teacher or educator to create a course - entertainment works too!For the full show notes, head over to https://vidiq.com/blog/post/how-to-make-money-youtuber-creating-courses-tubetalk-199/. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textWhat is an MCN, or ‘Multi-Channel Network’? Should a small creator work with one to establish a presence? Should larger YouTube channels stay tied to them as they pick up more sponsorship and brand deals?When we get to learn from other people's experiences, their mistakes, and the winning strategies they have implemented in the past that just helps us grow and hopefully, avoid the same pitfalls. In this week’s episode, we talk to Shannon Morse, an awesome creator who has worked with MCNs. In this week’s Tubetalk you will learn:- The pros and cons of working with an MCN - How to understand the different contracts involved in signing up with one- The vital importance of negotiation- How to understand your YouTube channel’s worth- How to confirm the validity and credibility of an MCNFor the full show notes, head over to https://vidiq.com/blog/post/working-with-mcn-tubetalk-198/ Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textWe all know that it takes a lot of work to manage one YouTube channel, so you can imagine how much work it takes to manage eight YouTube channels plus a stable of social media feeds, including Instagram and TikTok. If you want to know what the best tips and tricks are to be productive and be effective with your YouTube channel, this week’s episode is exactly for you. Today, I chat with Rachel Bennett, aka The Now Mom and the mom on The Ohana Adventure, who manages 8 channels and social media and still has a life! How does she do it?In this podcast you will learn 6 killer tips:1. How keyword and competitor research is the foundation to YouTube productivity2. Why failing to plan is planning to fail 3. Why You Should Start every shoot with a positive, professional attitude4. How to manage multiple channels or video projects 5. How to leverage content across different social channels6. How to keep on top of your key metrics so you can pitch to brandsFor the full show notes, head over to https://vidiq.com/blog/post/6-killer-productivity-tips-for-youtube-success-in-tubetalk-197. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com

Send us a textAre you active on YouTube or LinkedIn but want to know more about growing your personal brand via video? On this week's episode of TubeTalk, we talk to Renee Teeley about how to do that as authentically as possible.As content creators, our time is valuable. There are only so many hours in the day, and there's only so much we can produce, so how do we get the most out of our time and maximize our reach?In this podcast you will learn:How to build a personal brand with videoWhy it's OK not to publish video on every platformHow to squeeze the value out of every videoHow to identify which platform your core audience usesWhy you should upload content natively to each platformFor the full show notes, head over to https://vidiq.com/blog/post/how-to-build-personal-brand-video-tubetalk-196-renee-teeley/. Don't forget to leave a review and subscribe in your favorite podcast app!Any questions or comments? feel free to email me Liron@vidIQ.com