

It's a Good Life
Brian Buffini
It's a Good Life, the podcast for entrepreneurs. A podcast about growth - personal growth and growing your business. Inspirational and practical content that reflects the positivity it takes to be an entrepreneur. Presented by Brian Buffini founder of America’s biggest corporate coaching company. Entrepreneurship isn’t always an easy life, but with the right guidance, it can be a good one. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Jun 14, 2022 • 37min
S2E47 Recession Proof Your Money Part 1
If you take the right steps to properly prepare for the approaching recession, you can come out on top. In this episode, Brian teaches how to maximize opportunities and grow your finances during turbulent economic times. He also interviews his personal financial advisor, Ben Stewart, about specific strategies that can lead to success. YOU WILL LEARN:· Why inflation is a hole your bucket.· 3 tips to win in recessionary times.· Ben Stewart’s system for success.MENTIONED IN THIS EPISODE:S2E43, The Coming Recessionhttps://play.acast.com/s/the-brian-buffini-show/s2e43-the-coming-recession https://www.stewartwealthmgt.com/ MasterMind Summithttps://www.buffiniandcompany.com/events/mastermind-summit/ “The Automatic Millionaire,” by David Bachhttps://www.amazon.com/Automatic-Millionaire-Expanded-Updated-Powerful/dp/0451499085/ref=sr_1_1?crid=1FUCODO5QD52O&keywords=the+automatic+millionaire&qid=1654594440&sprefix=the+auto%2Caps%2C207&sr=8-1 “The Psychology of Money,” by Morgan Houselhttps://www.amazon.com/Psychology-Money-Timeless-Lessons-Happiness/dp/B08D9WJ9G8/ref=sr_1_1?crid=B1P9QQVI9EGY&keywords=the+psychology+of+money+morgan+housel&qid=1654594549&sprefix=the+psychology+of+%2Caps%2C182&sr=8-1 NOTEWORTHY QUOTES FROM THIS EPISODE: “Inflation is the worst casino you've ever been to.” – Brian Buffini “We can't safety our way to success during a recession.” – Brian Buffini “Save, grow and invest.” – Brian Buffini “Be fearful when others are greedy and be greedy when others are fearful.” – Warren Buffet “You need to have a safe money strategy, you need to have a real estate strategy, and you need to have a stock strategy.” – Ben Stewart Hosted on Acast. See acast.com/privacy for more information.

Jun 9, 2022 • 24min
S2E46 The Best Laid Plans...
Many people view change as a negative thing, but that doesn’t have to be the case. In this episode, Brian reflects on his interview with Dr. Maya Shankar and takes a deep dive into how change impacts all of our lives, often in unforeseen and positive ways. YOU WILL LEARN:· The changes that affected Brian’s life.· The reasons change can lead to growth.· The keys to effectively navigating change. MENTIONED IN THIS EPISODE:S2E45, A Slight Change of Plans – an Interview with Dr. Maya Shankarhttps://play.acast.com/s/the-brian-buffini-show/s2e45-a-slight-change-of-plans-an-interview-with-dr-maya-shahttps://mayashankar.com/ A Slight Change of Planshttps://podcasts.apple.com/ie/podcast/a-slight-change-of-plans/id1561860622 www.speakpipe.com/it'sagoodlife NOTEWORTHY QUOTES FROM THIS EPISODE: “It's very easy to get caught up in what you do, becoming who you are.” – Brian Buffini “When we deal with any kind of adjustment, there's going to be growth.” – Brian Buffini “You’ve got to be humble. And you’ve got to be curious. And you’ve got to be open to get help.” – Brian Buffini “At the end of the day, every one of us as human beings feel better when we're growing.” – Brian Buffini “When you're in the midst of change, the key is to be humble and be present.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.

Jun 7, 2022 • 37min
S2E45 A Slight Change of Plans - an Interview with Dr. Maya Shankar
We all encounter a change of plan at some point in our lives. In this episode, Brian interviews cognitive scientist Dr. Maya Shankar to understand who we are and who we become when faced with change. Topics discussed include: How change profoundly impacted Maya’s life, why humility is so important and how being more openminded can help build resilience. YOU WILL LEARN:· Common psychological strategies for navigating change. · Why people really dislike uncertainty.· How to cultivate a mindset to thrive in change. MENTIONED IN THIS EPISODE:https://mayashankar.com/ A Slight Change of Planshttps://podcasts.apple.com/ie/podcast/a-slight-change-of-plans/id1561860622 “The Language Instinct,” by Steven Pinkerhttps://www.amazon.com/The-Language-Instinct-audiobook/dp/B006IW5WQQ/ref=sr_1_1?crid=28JG8DFLG89WL&keywords=the+language+instinct&qid=1654185119&sprefix=the+language+instinct%2Caps%2C2249&sr=8-1 “Back to the Future”https://www.imdb.com/title/tt0088763/ NOTEWORTHY QUOTES FROM THIS EPISODE: “The specifics of this moment may be unprecedented. But our human ability to navigate change is nothing new.” – Dr. Maya Shankar “There is a universality in the way that we as humans navigate change.” – Maya Shankar “Change in one area of our lives often has profound spill-over effects into other areas of our lives that we simply can't predict at the outset.” – Maya Shankar “At a minimum, there will be growth because change necessarily involves a loss of identity of some kind.” – Maya Shankar “When you are more openminded, you are seeking awe and that actually helps you cultivate a more resilient personality in the face of change.” – Maya Shankar Hosted on Acast. See acast.com/privacy for more information.

Jun 2, 2022 • 25min
S2E44 How to Recession Proof Your Business
A recession might be a worrying prospect, but it also presents some great opportunities. In this episode, Brian explains how a business can stand out and take advantage of the coming recession by providing exceptional service and going above and beyond for its customers. YOU WILL LEARN:· Why you must always value your customers.· How you can radically improve your service.· Why it’s vital to make your business more efficient. MENTIONED IN THIS EPISODE:Episode 087, The Unexpected Extrashttps://www.thebrianbuffinishow.com/unexpected-extras-087/NOTEWORTHY QUOTES FROM THIS EPISODE: “Can you put your name to it?” – Harry Buffini “Just because you have a ton of business doesn't mean you're going to keep a ton of business. Things change.” – Brian Buffini “The person who insists on using yesterday's methods in today's world won't be in business tomorrow.” – John Maxwell “I believe there are some beautiful opportunities coming with this recession.” – Brian Buffini “You don't know until the tide goes out who's swimming naked.” – Warren Buffet Hosted on Acast. See acast.com/privacy for more information.

May 31, 2022 • 34min
S2E43 The Coming Recession
If you make good decisions ahead of time, you won’t be negatively impacted by the oncoming recession. In this episode, Brian explains what actions to take now so that you can grow and prosper in your business, improve your finances and engineer your own personal soft landing, no matter what happens. YOU WILL LEARN:· How previous recessions came to pass.· Why this recession will be different.· How to prepare so you can win. MENTIONED IN THIS EPISODE:S2E23, Inflation and You Part 1S2E24, Inflation and You Part 2 “The Richest Man in Babylon,” by George Clason MasterMind NOTEWORTHY QUOTES FROM THIS EPISODE: “A recession operates the way a pressure cooker does.” – Brian Buffini “We need and want growth, and we want hot markets. And we also need recessions to cool things off. That is the natural way in which things have operated for years.” – Brian Buffini “A recession is a terrible thing to waste.” – Brian Buffini “If you prepare, you can win. If you take action, you can win.” – Brian Buffini “There are absolutely things that you can control so that you can win during the coming recession.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.

May 26, 2022 • 29min
S2E42 The Nudge You Need
When you feel like you’re not making any progress in life, a little nudge can be just the thing to help propel you forward. In this episode, Brian explains why it’s so easy to get stuck in your comfort zone and what you can do to get moving and reach your goals. Topics discussed include: Why spending time with likeminded people is so important and why ongoing coaching and training are the keys to success. YOU WILL LEARN:· Why it can be difficult to push yourself.· Why you must always measure progress.· Why you should never go it alone. MENTIONED IN THIS EPISODE:Roger Bannisterhttps://en.wikipedia.org/wiki/Roger_Bannister “The Shawshank Redemption”https://www.imdb.com/title/tt0111161/ Episode 299, The Stories We Tell Ourselveshttps://www.thebrianbuffinishow.com/the-stories-we-tell-ourselves-299/ NOTEWORTHY QUOTES FROM THIS EPISODE: “A change imposed is always a change opposed.” – Brian Buffini “When it gets to the nudge you need, focus on the numbers, not the stories.” – Brian Buffini “If you can't measure it, you can't improve it.” – Lord Kelvin “Your net worth to the world is usually determined by what remains after your bad habits are subtracted from your good ones.” – Benjamin Franklin “Take someone in the carpool lane of success with you.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.

May 24, 2022 • 31min
S2E41 Ownership is Everything
It’s human nature to make excuses when things don’t go your way but if you take responsibility for where you are and why, you’ll get on track to live the good life. In this episode, Brian teaches how to succeed in your relationships, health, finances and business life by ditching the excuses and taking ownership instead. YOU WILL LEARN:· The types of excuses we make.· The reasons we make those excuses. · The importance of outside perspective. MENTIONED IN THIS EPISODE: Episode 166, Discipline Equals Freedom with Jocko Willinkhttps://www.thebrianbuffinishow.com/discipline-equals-freedom-with-jocko-willink-166/ Episode 054, Investing 101 with Brian’s Financial Brain Trusthttps://www.thebrianbuffinishow.com/investing-101-with-brians-financial-brain-trust-054/ Episode 299, The Stories We Tell Ourselveshttps://www.thebrianbuffinishow.com/the-stories-we-tell-ourselves-299/ MasterMindhttps://www.buffiniandcompany.com/events/mastermind-summit/ NOTEWORTHY QUOTES FROM THIS EPISODE: “Excuses are the lies we tell ourselves.” – Jocko Willink “When we take ownership and truly embrace where we are and why we are, then we get to go to work.” – Brian Buffini “Excuses do have purpose. They save face, they lower expectations and they justify low performance.” – Brian Buffini “Ownership means I choose to do this, I embrace this on purpose.” – Brian Buffini “Change is hard. We're like homing pigeons - we want to go back to what we know.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.

May 19, 2022 • 26min
S2E40 Three Words to Make Good Things Happen for You and Your Business
With a recession on the way, businesses need to evaluate how they can adapt and make the most of every opportunity they meet. In this episode, Brian reflects on his interview with author, speaker and entrepreneur Ron Tite and shares lessons about building an authentic brand as the market changes. YOU WILL LEARN:· The importance of scaling, diversifying and selling more. · The sequential steps to becoming a brand of trust.· The five key principles for building a brand narrative. MENTIONED IN THIS EPISODE: S2E39, How to Cut Through to Success in a Busy World - An Interview with Ron Tite https://play.acast.com/s/the-brian-buffini-show/s2e39-how-to-cut-through-to-success-in-a-busy-world-an-inter “Think Do Say,” by Ron Titehttps://www.amazon.com/Think-Do-Say-seize-attention/dp/1989025714/ref=sr_1_1?keywords=ron+tite&qid=1652439378&sr=8-1 NOTEWORTHY QUOTES FROM THIS EPISODE: “For an entrepreneur, there is tremendous opportunity with every recession.” – Brian Buffini “I believe with the coming recession everyone who owns a business, big or small, is going to need to scale, diversify and sell more.” – Brian Buffini “All of entrepreneurship is ‘find a need, fill a need’.” – Brian Buffini “It's very important that your products and services are aligned with what you believe the solution is, or should be. Otherwise, you're working to just make a buck and you're not being true or authentic.” – Brian Buffini “It's time to be calm in the chaos, because the chaos certainly isn't going away.” – Ron Tite Hosted on Acast. See acast.com/privacy for more information.

May 17, 2022 • 43min
S2E39 How to Cut Through to Success in a Busy World - an Interview with Ron Tite
Consumers today are inundated with so much promotional messaging and content in the marketplace that they often don’t know where to look or who to trust. In this episode, Brian interviews author, speaker and entrepreneur Ron Tite about his new book and learns what organizations must do to seize the attention of and build trust with customers in this busy world. YOU WILL LEARN:· The importance of authentic brand belief. · The steps a small business can take to stand out.· The five questions every business narrative should answer. MENTIONED IN THIS EPISODE: “Think Do Say,” by Ron Titehttps://www.amazon.com/Think-Do-Say-seize-attention/dp/1989025714/ref=sr_1_1?keywords=ron+tite&qid=1652439378&sr=8-1 MasterMindhttps://www.buffiniandcompany.com/events/mastermind-summit/ “The Imaginary Girlfriend,” by John Irvinghttps://www.amazon.com/The-Imaginary-Girlfriend/dp/B00JDNQ6ZS/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=1652645567&sr=8-1 “Pulp Fiction”https://www.imdb.com/title/tt0110912/ “Cinema Paradiso”https://www.imdb.com/title/tt0095765/?ref_=fn_al_tt_1NOTEWORTHY QUOTES FROM THIS EPISODE: “A brand belief is really - what do you fundamentally believe in? And what do you believe in that goes beyond the thing you sell but that is strategically aligned to the thing you sell?” – Ron Tite “The way you can evaluate whether your brand belief is strategically linked to the thing you sell is to connect the two with the word ‘so’.” – Ron Tite “It should never be about just winning the battle for time. It should be about both standing out and capturing attention while building trust.” – Ron Tite “You are defined by the actions you take, not by the supposed philosophies you fundamentally believe.” – Ron Tite “What is the one thing you do that connects your purpose to where you make money?” – Ron Tite Hosted on Acast. See acast.com/privacy for more information.

May 12, 2022 • 51min
S2E38 Change Your Thoughts Change Your Life
No matter the goals we set or the work we do, our negative thoughts can still create roadblocks to success. In this replay episode, Brian examines why we become what we think about and teaches how to develop personal and business philosophies to think more positively and achieve more success. YOU WILL LEARN:· The two most common reasons we’re reluctant to change.· The six questions that should define your personal and business philosophies.· The three components that are essential to develop and maintain successful philosophies. MENTIONED IN THIS EPISODE:“The Strangest Secret,” by Earl Nightingale “Treasury of Quotes,” by Jim Rohn “As a Man Thinketh,” by James Allen “Rich Habits: The Daily Success Habits of Wealthy Individuals,” by Thomas Corley “The Millionaire Next Door,” by Thomas J. Stanley, Ph.D. “The Millionaire Mind,” by Thomas J. Stanley, Ph.D. “Think and Grow Rich,” by Napoleon Hill “What to Say When You Talk to Yourself,” by Shad Helmstetter NOTEWORTHY QUOTES FROM THIS EPISODE: “Work harder on yourself than you do on your job; you’ll go from making a living to making a fortune.” – Jim Rohn “A person is limited only by the thoughts he chooses.” – James Allen “Being broke is a state of account; being poor is a state of mind.” – Brian Buffini“Always do more than you’re paid for.” – Brian Buffini “It’s okay to be disappointed, it’s not okay to get discouraged.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.


