Running long - A trail and ultra running talk

Vert.run co-founders Moi Jiménez and Max Keith join host Francesco Puppi for a deep conversation on the evolving trail running scene in Latin America, the return of The North Face Endurance Challenge Chile, and the cultural roots that make South American trail running so unique.They dive into the growing presence of Latin American athletes on the world stage, the challenges of distance, visibility, and sponsorship, and what it takes to build a truly global and inclusive sport.Later, the trio breaks down the latest evolution inside the Vert.run app — the new Athlete Timeline and VIBE Score — exploring how balancing life stress, recovery, and training load can help athletes train smarter, not harder.If you’ve ever wondered how to align your life and your training, or how the future of trail running is being shaped across continents — this one’s for you.What you’ll learnWhy the Latin American trail scene is boomingHow geography, access, and opportunity shape athletesThe comeback of The North Face Endurance Challenge ChileWhat the new Vert.run “Athlete Timeline” and “VIBE Score” mean for your trainingWhy doing less can sometimes make you a stronger runnerListen on Spotify, Apple Podcasts, or wherever you get your podcasts.Want to try VertPro?Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.Follow @vert.runDownload the app and sign up at vert.runFrancesco’s links:Instagram | Twitter | Strava | Website

South African trail running star Toni McCann joins host Francesco Puppi for an honest and vulnerable conversation about rediscovering her love for the sport, handling pressure after success, and what happens when winning doesn’t feel like winning.After dropping out of The Otter Trail with an ankle injury, Toni shares how that DNF unexpectedly reminded her why she runs—the community, the connection, and the simple joy of being on the trails. She opens up about post-race emptiness after her CCC victory, the guilt of burnout, and the lessons that came from slowing down.They also dive deep into the state of trail running today—from growing media attention and sponsor pressure, to how the sport can evolve while keeping its authenticity and grassroots spirit alive.If you’ve ever felt lost after a big race or questioned your “why” as an athlete—this one’s for you.What you’ll learnWhat it’s like to find peace in a DNFThe hidden emotional cost of success and burnoutHow Toni reframed pressure and expectationsThe balance between brand obligations and personal fulfillmentWhere the future of trail running is headingListen on Spotify, Apple Podcasts, or wherever you get your podcasts.Want to try VertPro?Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.Follow @vert.runDownload the app and sign up at vert.runFrancesco’s links:Instagram | Twitter | Strava | Website

Vert.run co-founder and coach Max Keith joins host Francesco Puppi for a wide-ranging conversation about the end of a long racing season—what recovery really means, how to avoid burnout, and why finishing strong sometimes means doing less.Fresh off his CCC win and top-10 finish at the World Championships, Francesco shares what it felt like to go from 49th to 9th after cramping from the first downhill, how he managed the CCC–Worlds double just one month apart, and what it taught him about patience, motivation, and balance.They also discuss how the sport is evolving—from the growing competitiveness of Worlds and the rise of athlete-led storytelling, to the importance of community and content that shows the real side of trail running.If you’ve ever wondered how the world’s best athletes recover, reflect, and reset after a big season—this one’s for you.What you’ll learnThe reality of managing a full ultra season from February to OctoberLessons from the CCC–Worlds double: recovery, resilience, and mindsetHow to build sustainability into your training and racingWhy “rest” is an active part of performanceThe growing future of storytelling and authenticity in trail runningFrancesco's CCC video.Want to try VertPro?Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.Follow @vert.runDownload the app and sign up at vert.runFrancesco’s links:Instagram | Twitter | Strava | Website

Psychologist and elite trail runner Eva-Maria Sperger joins host Francesco Puppi for a candid conversation about the mental side of performance—self-compassion, motivation, and racing with vulnerability—just ahead of the World Championships in Canfranc-Pirineos. Eva explains why naming emotions builds real toughness, how to balance “listen to your feelings” with “do the opposite,” and a simple model to unlock motivation: autonomy, confidence, and belonging. They also unpack the difference between working with a sport psychologist vs. a mental coach, why athletes over-do volume to calm anxiety, and how to make better decisions when pain or fear show up.If you’ve ever wondered “Do I even belong here?” this one will feel like a deep breath and a plan.What you’ll learnHow self-compassion becomes a performance skill (not fluff)A practical way to handle negative thoughts without obeying themAutonomy–confidence–belonging: a simple framework to rekindle motivationWhen to choose a sport psychologist vs. a mental coach (and why)Process > outcome: redefining “success” before your next start line-----------Want to try VertPro?Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.👉 Follow @vert.run👉 Download the app and sign up at vert.runFrancesco’s links: Instagram | Twitter | Strava | Website

We sit down with Francesco for a clear CCC recap: pacing the early climbs without forcing, the move after Champex-Lac, fast aid-station execution, and his fueling plan (~90–100 g carbs/h with a structured caffeine strategy). Then we look ahead to the World Championships and whether to accept a tempting Western States Golden Ticket. We also share what’s shipping inside the app: the new Coach Vert.run built from half a million real coach–athlete interactions.UTCT GiveawayDid you hear we’re doing a giveaway to race UTCT? We’re sending one runner to Ultra-Trail Cape Town. Choose your distance—we’ll cover race entry, flights, and a 3-night stay. To enter, start any Vert.run subscription. Full details here. Free trials don’t count toward eligibility. Winner announced at the end of September.Want to try VertPro?Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.👉 Follow @vert.run👉 Download the app and sign up at vert.runFrancesco’s links: Instagram | Twitter | Strava | Website 

Francesco catches up with Max to debrief a packed couple of weeks: the HOKA training camp, a fast-and-furious Sierre-Zinal, and the final touches before Francesco’s CCC debut at UTMB. We get into all the nuances.We cover:Key takeaways from camp: how fun it is to meet teammates, train together, and connect with folks across the brand—plus a great chance to test products for the future.Sierre-Zinal recap: why this race is so special and insanely competitive every single year—plus crazy performances like Katie Schide’s in this year’s edition. Francesco even hints at a break after running it 9 times… but you know he’ll be back.All things CCC: the last big sessions and how training has evolved, knowing this will be Francesco’s longest race (in time) to date.Lastly, some mixed thoughts on aid stations, crewing, and just how wild UTMB week is nowadays.If you’re racing CCC/UTMB (or just love geeking out on mountain prep), this one’s for you. Did you hear we’re doing a giveaway to race UTCT? That’s right—we’re sending one listener to Ultra-Trail Cape Town (UTCT)! Pick your distance—we’ll cover race entry, flights, and a 3-night stay. To enter, start any Vert.run subscription. You can find all the details here. Free trials don’t count toward eligibility; winner announced at the end of September. Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.👉 Follow ⁠@vert.run⁠👉 Download the app and sign up at ⁠vert.runFrancesco's links: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Strava⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Rosemary Mitchell is a 62-year-old ultrarunner whose story with the Comrades Marathon is as powerful as the race itself. In this episode, I had the honor of sitting down with Rosemary for a heartfelt and inspiring conversation about endurance, tradition, and what it truly means to run with purpose.We explored her personal journey—how challenges and setbacks shaped her path—and what it took to conquer the emotional and physical demands of Comrades. Rosemary opened up about the meaning behind the Green Number, the incredible community that surrounds this race, and how running continues to transform her life at every age.We also talked about the legacy of Comrades in South Africa, the camaraderie of ultra running, and how age can become a source of strength, not limitation. Her wisdom is a reminder that running is as much about heart as it is about speed.🎧 If you’ve ever dreamed of running Comrades—or just want to feel reconnected to why we run—this episode is for you.Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.👉 Follow ⁠@vert.run⁠👉 Download the app and sign up at ⁠vert.runFrancesco's links: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Strava⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Max Keith is a trail runner, coach, and cofounder of Vert.run—and someone who’s been shaping the sport from both the frontlines and behind the scenes. In this episode, I had the chance to sit down with Max for a deep and honest conversation about racing, coaching, and the evolution of trail running today.We reflected on the emotional highs and lows of recent races, the path of athletes like Abby Hall, and the internal pressure that comes with performance. Max opened up about what competition really means, the importance of finding joy in racing, and how both winning and losing can shape an athlete.We also touched on the technical challenges of the trail, how athletes adapt to different terrain, and why patience is the most underrated trait in training. Plus—some thoughts on the Tour de France and what it can teach us about endurance sports.🎧 If you care about the future of trail running, this is a conversation worth listening to.Use code RUNNINGLONG30 for 30% off your first month of Vert.run training.👉 Follow @vert.run👉 Download the app and sign up at vert.runFrancesco's links: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Strava⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Ken Seals is a trail runner, storyteller, and the creator of The Ultra Minute, a newsletter and media platform that covers the evolving world of trail and ultra running. I was a guest on Ken’s platform to dive deep into the state of running media today—and we had such a rich conversation that it felt like a necessary one to share.We talked about how Ken found his way into the sport, what it’s like to juggle family life and content creation, and the unique challenges of building independent media in such a tight-knit and passionate community. We also explored how trail running storytelling is changing, the move toward creator-led platforms, and what it means to preserve authenticity in a media landscape that’s constantly shifting.Discount code: 30% off your first month of training with Vert.run with RUNNINGLONG30.PLEASE SHARE THIS EPISODE WITH YOUR FRIENDS AND ON SOCIAL MEDIA IF YOU ENJOYED IT!Follow ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@vert.run⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ on IGDownload our app and sign up to our training plans on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠vert.run⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Francesco’s links: Instagram | Twitter | Strava | Website

In this episode, Katie Asmuth—elite ultrarunner and Western States finisher—joins Francesco to reflect on the emotional highs and lows of racing, recovery, and personal growth in the sport of trail running.They explore Katie’s connection to Western States, the identity challenges athletes face, and how she balances motherhood with high-level training. Katie shares lessons on resilience through injury, the joy of returning to the process, and the importance of community, age, and experience in long-distance running.This conversation is honest, powerful, and full of insight for any runner navigating life, goals, and identity on the trails.Want to train smarter and stronger? : Try Vert Pro for just $9.90/monthDownload the Vert app on iOS or AndroidUse the code RUNNINGLONG30 to get 30% off your first month of training with Vert.run.PLEASE SHARE THIS EPISODE WITH YOUR FRIENDS AND ON SOCIAL MEDIA IF YOU ENJOYED IT!Follow @vert.run on IGDownload the app and explore plans at vert.runFrancesco's links: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Strava⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠